Advanced Driver-Assistance Systems (ADAS) Market : Current Analysis and Forecast (2020-2026): Emphasis on System Type (Adaptive Cruise Control (ACC), Intelligent Park Assist (IPA), Automatic Emergency Braking (AEB), Adaptive Front Light (AFL), Blind Spot Detection (BSD), Lane Departure Warning (LDW), Drowsiness Monitor System (DMS), Others), Sensor Type (Image Sensor, LiDAR Sensor, Ultrasonic Sensor, Radar Sensor, Other), Vehicle Type (Passenger Car, Light Commercial Vehicle, Heavy Commercial Vehicle), Distribution Channel (Original Equipment Manufacturer (OEMs), Aftermarket) and Region/Country
- UNI4065930
- 181 Pages
- August 2020
- Automotive and Transportation
The demand for advanced driver-assistance systems (ADAS) that help with monitoring, warning, braking, and steering tasks is anticipated to increase soon, fueled largely by regulatory and consumer interest in safety applications that protect drivers and reduce accidents. For instance, both the European Union and the United States are mandating that all vehicles be equipped with autonomous emergency-braking systems and forward-collision warning systems by 2020.
Various semiconductor companies that have not traditionally participated in the automotive sector now offer ADAS products or are developing them. Automakers have devised their own branded technology names which, for example, has resulted in twenty unique names for adaptive cruise control and nineteen different names for lane keeping assistance. In addition to being widely available, the costs of driver assistance features are relatively affordable. For instance, the average price of Adaptive Cruise Control is US$ 1,174 as a stand-alone feature and US$ 2,283 in an ADAS bundle. The cost of an ADAS bundle is around US$ 1,950 on average according to SBD data. The average new vehicle cost for December 2017, as reported by Kelley Blue Book, was US$ 36,113. This makes the cost of an ADAS bundle approximately 5.4% of the total cost of the vehicle. The common ADAS features such as Adaptive Cruise Control, Blind Spot Warning, and Automatic Emergency Braking are available in at least 80% of vehicles in each of the Midsize, Large, and SUV vehicle segments. Lane Keeping Assistance is available in at least 60% of vehicles within 7 of 10 vehicle segments. These features are becoming standard equipment on many vehicles. For example, Automatic Emergency Braking is standard on 30.6% of all models, Lane Keeping Assistance on 13.9%, and Adaptive Cruise Control on 11.8%.
Robert Bosch GmbH, Continental AG, Autoliv Inc., Aptiv, Delphi Automotive Company, ZF Friedrichshafen, Denso Corporation, Hella KGAA Hueck & Co, Hyundai Mobis and Texas Instruments Inc are some of the prominent players operating in the global Advanced Driver-Assistance Systems market. Several M&A’s along with partnerships have been undertaken by these players to facilitate costumers with hi-tech and innovative products.
Insights Presented in the Report
“Amongst system type, adaptive cruise control segment holds the major share”
Based on system type, the market is fragmented into Adaptive Cruise Control (ACC), Intelligent Park Assist (IPA), Automatic Emergency Braking (AEB), Adaptive Front Light (AFL), Blind Spot Detection (BSD), Lane Departure Warning (LDW), Drowsiness Monitor System (DMS) and others. The intelligent park assist segment dominated the market with a share of 27.4% in 2019 and is expected to maintain its dominance during the forecast period owing to the increased consumer preference towards comfort and luxury, and increased competition between OEMs to offer such driver assistance features.
“Amongst sensor type, image sensor is expected to dominate the market during the analyzed period”
Based on the market segment by sensor type, the market is segmented into Image Sensor, LiDAR Sensor, Ultrasonic Sensor, Radar Sensor and others. In 2019, Image sensor accounted for 35.9% of market revenue share. Currently, image sensor dominated the Advanced Driver-Assistance Systems market and is expected to remain dominant during the analyzed period. The image sensors provide enhanced safety features on the road by offering features such as parking assistance, lane departure warnings, and collision avoidance systems.
“Amongst vehicle type, passenger vehicles are expected to dominate the market during the analyzed period”
Based on the market segment by vehicle type, the market is fragmented into passenger cars, light commercial vehicles and heavy commercial vehicle. In 2019, the passenger vehicles accounted for the maximum market share with 52.8% and is expected to be the leading segment of the Advanced Driver-Assistance Systems market during the forecast period. The new in-vehicle technologies under development have the potential to increase as well as decrease crash injury risk by introducing driver distraction and inadvertent behavioral change. The common ADAS features are available in at least 60-80% of vehicles in various midsize, large, and SUV vehicle segments.
“Amongst distribution channel, OEMs are expected to dominate the market during the analyzed period”
Based on the market segment by distribution channel, the market is fragmented into OEMs and aftermarket. In 2019, the OEMs accounted for the maximum market share with 79.1% and is anticipated to lead throughout the forecast period. The automotive companies are now developing new vehicles, electric powertrains, autonomous technologies and advanced safety systems at an unprecedented rate. The original-equipment manufacturers (OEMs) and their suppliers realize that they could eventually become the main feature differentiating automotive brands, as well as one of their most important revenue sources.
“North America represents one of the largest markets of Advanced Driver-Assistance Systems market”
For a better understanding of the market dynamics of the Advanced Driver-Assistance Systems market, a detailed analysis was conducted for different regions across the globe including North America (the U.S, Canada, and Rest of North America), Europe (Germany, France, Italy, Spain, United Kingdom and Rest of Europe), Asia-Pacific (China, Japan, India, Australia and Rest of APAC) and Rest of the World has been conducted. Europe dominated the market and generated revenue of US$ 11.3 billion in 2019. The market growth prospects are attributed to the presence of the world’s biggest automotive producers across the world. However, the APAC region is expected to witness the highest CAGR growth of 18.52% during the forecast period 2021-2026.
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1.1 Market Definition 15
1.2 Objective of the Study 15
1.3 Limitation 15
1.4 Stakeholders 16
1.5 Currency used in the Report 16
1.6 Scope of the Global Advanced Driver-Assistance Systems (ADAS) Market Study 16
2. RESEARCH METHODOLOGY OR ASSUMPTION 17
2.1 Research Methodology for the Advanced Driver-Assistance Systems (ADAS) Market Study 17
2.1.1 Main objective of the Advanced Driver-Assistance Systems (ADAS) Market Study 18
3. INDUSTRY PERFORMANCE 19
4. EXECUTIVE SUMMARY 21
5. MARKET OVERVIEW 23
5.1 Introduction 23
5.2 Market Dynamics 25
5.2.1 Market Trend & Drivers 25
5.2.1.1 Rising Demand for a Safe, Efficient, and Convenient Driving 25
5.2.1.2 Government Mandates About Vehicle Safety 26
5.2.1.3 Increasing Demand for Luxury Vehicles 26
5.2.2 Market Restraints 27
5.2.2.1 Lack of Required Infrastructure in Developing Countries 27
5.2.2.2 Complex & Expensive Features 27
5.2.2.3 Environment Constraints (Bad Weather Condition) Pose a Challenge for ADAS 28
5.2.3 Market Opportunities 29
5.2.3.1 Advent of Connected and Autonomous Vehicles 29
5.2.3.2 Technological Advancements in Advanced Driver Assistance System 29
6. LEGAL & REGULATORY FRAMEWORK 30
6.1 General Overview 30
6.1.1 Europe 30
6.1.2 United States 31
7. DEMAND AND SUPPLY SIDE ANALYSIS 32
7.1 Demand Side Analysis 32
7.2 Supply Side Analysis 33
7.2.1 Top Product Launches 34
7.2.2 Top Business Partnerships 34
8. VALUE CHAIN ANALYSIS 36
8.1 Value Chain Analysis 36
9. MARKET INSIGHTS BY SYSTEM TYPE 37
9.1 General Overview 37
9.1.1 Adaptive Cruise Control (ACC) 38
9.1.2 Intelligent Park Assist (IPA) 40
9.1.3 Automatic Emergency Braking (AEB) 41
9.1.4 Adaptive Front Light (AFL) 42
9.1.5 Blind Spot Detection (BSD) 43
9.1.6 Lane Departure Warning (LDW) 44
9.1.7 Drowsiness Monitor System (DMS) 45
9.1.8 Other Advanced Driver-Assistance Systems (ADAS) Systems Market 46
10. MARKET INSIGHTS BY SENSOR TYPE 47
10.1 General Overview 47
10.1.1 Image Sensor 49
10.1.2 LiDAR Sensor 50
10.1.3 Ultrasonic Sensor 51
10.1.4 Radar Sensor 52
10.1.5 Other Advanced Driver-Assistance Systems (ADAS) Sensor Type 53
11. MARKET INSIGHTS BY VEHICLE TYPE 54
11.1 General Overview 54
11.1.1 Passenger Car 55
11.1.2 Light Commercial Vehicle 56
11.1.3 Heavy Commercial Vehicle 58
12. MARKET INSIGHTS BY DISTRIBUTION CHANNEL 59
12.1 General Overview 59
12.1.1 Original Equipment Manufacturer (OEMs) 61
12.1.2 Aftermarket 62
13. MARKET INSIGHTS BY REGION 63
13.1 General Overview 63
13.2 North America Advanced Driver-Assistance Systems (ADAS) Market 66
13.2.1 North America Advanced Driver-Assistance Systems (ADAS) Market, by System Type 66
13.2.2 North America Advanced Driver-Assistance Systems (ADAS) Market, by Sensor Type 67
13.2.3 North America Advanced Driver-Assistance Systems (ADAS) Market, by Vehicle Type 67
13.2.4 North America Advanced Driver-Assistance System Market, by Distribution Channel 68
13.2.5 North America Advanced Driver-Assistance Systems (ADAS) Market, by Country 68
13.2.5.1 United States Advanced Driver-Assistance Systems (ADAS) Market 69
13.2.5.1.1 US ADAS Market, by System Type 70
13.2.5.1.2 US ADAS Market, by Sensor Type 70
13.2.5.1.3 US ADAS Market, by Vehicle Type 71
13.2.5.1.4 US ADAS Market, by Distribution Channel 71
13.2.5.2 Canada Advanced Driver-Assistance Systems (ADAS) Market 72
13.2.5.2.1 Canada ADAS Market, by System Type 72
13.2.5.2.2 Canada ADAS Market, by Sensor Type 73
13.2.5.2.3 Canada ADAS Market, by Vehicle Type 73
13.2.5.2.4 Canada ADAS Market, by Distribution Channel 74
13.2.5.3 Rest of North America Advanced Driver-Assistance Systems (ADAS) Market 75
13.2.5.3.1 Rest of North America ADAS Market, by System Type 75
13.2.5.3.2 Rest of North America ADAS Market, by Sensor Type 76
13.2.5.3.3 Rest of North America ADAS Market, by Vehicle Type 76
13.2.5.3.4 Rest of North America ADAS Market, by Distribution Channel 77
13.3 Europe Advanced Driver-Assistance Systems (ADAS) Market 78
13.3.1 Europe Advanced Driver-Assistance Systems (ADAS) Market, by System Type 78
13.3.2 Europe Advanced Driver-Assistance Systems (ADAS) Market, by Sensor Type 79
13.3.3 Europe Advanced Driver-Assistance Systems (ADAS) Market, by Vehicle Type 79
13.3.4 Europe Advanced Driver-Assistance System Market, by Distribution Channel 80
13.3.5 Europe Advanced Driver-Assistance Systems (ADAS) Market, by Country 80
13.3.5.1 Germany Advanced Driver-Assistance Systems (ADAS) Market 81
13.3.5.1.1 Germany ADAS Market, by System Type 82
13.3.5.1.2 Germany ADAS Market, by Sensor Type 82
13.3.5.1.3 Germany ADAS Market, by Vehicle Type 83
13.3.5.1.4 Germany ADAS Market, by Distribution Channel 83
13.3.5.2 United Kingdom Advanced Driver-Assistance Systems (ADAS) Market 84
13.3.5.2.1 UK ADAS Market, by System Type 85
13.3.5.2.2 UK ADAS Market, by Sensor Type 85
13.3.5.2.3 UK ADAS Market, by Vehicle Type 86
13.3.5.2.4 UK ADAS Market, by Distribution Channel 86
13.3.5.3 France Advanced Driver-Assistance Systems (ADAS) Market 87
13.3.5.3.1 France ADAS Market, by System Type 87
13.3.5.3.2 France ADAS Market, by Sensor Type 88
13.3.5.3.3 France ADAS Market, by Vehicle Type 88
13.3.5.3.4 France ADAS Market, by Distribution Channel 89
13.3.5.4 Italy Advanced Driver-Assistance Systems (ADAS) Market 90
13.3.5.4.1 Italy ADAS Market, by System Type 90
13.3.5.4.2 Italy ADAS Market, by Sensor Type 91
13.3.5.4.3 Italy ADAS Market, by Vehicle Type 91
13.3.5.4.4 Italy ADAS Market, by Distribution Channel 92
13.3.5.5 Spain Advanced Driver-Assistance Systems (ADAS) Market 93
13.3.5.5.1 Spain ADAS Market, by System Type 93
13.3.5.5.2 Spain ADAS Market, by Sensor Type 94
13.3.5.5.3 Spain ADAS Market, by Vehicle Type 94
13.3.5.5.4 Spain ADAS Market, by Distribution Channel 95
13.3.5.6 Rest of Europe Advanced Driver-Assistance Systems (ADAS) Market 96
13.3.5.6.1 Rest of Europe ADAS Market, by System Type 96
13.3.5.6.2 Rest of Europe ADAS Market, by Sensor Type 97
13.3.5.6.3 Rest of Europe ADAS Market, by Vehicle Type 97
13.3.5.6.4 Rest of Europe ADAS Market, by Distribution Channel 98
13.4 Asia-Pacific Advanced Driver-Assistance Systems (ADAS) Market 99
13.4.1 Asia-Pacific Advanced Driver-Assistance Systems (ADAS) Market, by System Type 99
13.4.2 Asia-Pacific Advanced Driver-Assistance Systems (ADAS) Market, by Sensor Type 100
13.4.3 Asia-Pacific Advanced Driver-Assistance Systems (ADAS) Market, by Vehicle Type 100
13.4.4 Asia-Pacific Advanced Driver-Assistance System Market, by Distribution Channel 101
13.4.5 Asia-Pacific Advanced Driver-Assistance Systems (ADAS) Market, by Country 101
13.4.5.1 China Advanced Driver-Assistance Systems (ADAS) Market 102
13.4.5.1.1 China ADAS Market, by System Type 103
13.4.5.1.2 China ADAS Market, by Sensor Type 103
13.4.5.1.3 China ADAS Market, by Vehicle Type 104
13.4.5.1.4 China ADAS Market, by Distribution Channel 104
13.4.5.2 Japan Advanced Driver-Assistance Systems (ADAS) Market 105
13.4.5.2.1 Japan ADAS Market, by System Type 106
13.4.5.2.2 Japan ADAS Market, by Sensor Type 106
13.4.5.2.3 Japan ADAS Market, by Vehicle Type 107
13.4.5.2.4 Japan ADAS Market, by Distribution Channel 107
13.4.5.3 South Korea Advanced Driver-Assistance Systems (ADAS) Market 108
13.4.5.3.1 South Korea ADAS Market, by System Type 108
13.4.5.3.2 South Korea ADAS Market, by Sensor Type 109
13.4.5.3.3 South Korea ADAS Market, by Vehicle Type 109
13.4.5.3.4 South Korea ADAS Market, by Distribution Channel 110
13.4.5.4 India Advanced Driver-Assistance Systems (ADAS) Market 111
13.4.5.4.1 India ADAS Market, by System Type 111
13.4.5.4.2 India ADAS Market, by Sensor Type 112
13.4.5.4.3 India ADAS Market, by Vehicle Type 112
13.4.5.4.4 India ADAS Market, by Distribution Channel 113
13.4.5.5 Rest of Asia-Pacific Advanced Driver-Assistance Systems (ADAS) Market 114
13.4.5.5.1 Rest of Asia-Pacific ADAS Market, by System Type 114
13.4.5.5.2 Rest of Asia-Pacific ADAS Market, by Sensor Type 115
13.4.5.5.3 Rest of Asia-Pacific ADAS Market, by Vehicle Type 115
13.4.5.5.4 Rest of Asia-Pacific ADAS Market, by Distribution Channel 116
13.5 Rest of World Advanced Driver-Assistance Systems (ADAS) Market 117
13.5.1 Rest of World Advanced Driver-Assistance Systems (ADAS) Market, by System Type 117
13.5.2 Rest of World Advanced Driver-Assistance Systems (ADAS) Market, by Sensor Type 118
13.5.3 Rest of World Advanced Driver-Assistance Systems (ADAS) Market, by Vehicle Type 118
13.5.4 Rest of World Advanced Driver-Assistance System Market, by Distribution Channel 119
14. COMPETITIVE SCENARIO 120
14.1 Porter’s Five forces analysis 120
14.1.1 Bargaining power of Supplier 121
14.1.2 Bargaining power of Buyer 121
14.1.3 Industry Rivalry 121
14.1.4 Availability of Substitute 121
14.1.5 Threat of new Entrants 122
14.2 Competitive Landscape 122
14.2.1 Market Share of Key Players in ADAS Market, 2019 123
15. TOP COMPANY PROFILES 124
15.1 Robert Bosch 124
15.1.1 Key Facts 124
15.1.2 Business Description 124
15.1.3 Key Product/Services Offerings 125
15.1.4 Growth Strategy 125
15.1.5 SWOT Analysis 126
15.1.6 Key Financials 127
15.1.6.1 Revenue Split, by Region and Segment 128
15.1.7 Recent Developments 129
15.1.7.1 Product Launches 129
15.1.7.2 Partnerships (Strategic Alliance) 131
15.2 Continental AG 132
15.3 Autoliv Inc. 137
15.4 Aptiv 142
15.5 Delphi Automotive Company 147
15.6 ZF Friedrichshafen 152
15.7 Denso Corporation 157
15.8 Hella KGAA Hueck & Co 162
15.9 Hyundai Mobis 167
15.10 Texas Instruments Inc. 172
TABLE 2 Top Business Partnerships 34
TABLE 3 OEMs – ADAS Technologies 59
TABLE 4 Robert Bosch Key Facts 124
TABLE 5 Product segmentation of Robert Bosch 125
TABLE 6 Robert Bosch Growth Strategy 125
TABLE 7 Robert Bosch Product Launches 129
TABLE 8 Robert Bosch Partnerships 131
TABLE 9 Continental AG Key Facts 132
TABLE 10 Product segmentation of Continental AG 132
TABLE 11 Continental AG Product Launches 136
TABLE 12 Continental AG Partnerships 136
TABLE 13 Continental AG Business Expansions 136
TABLE 14 Continental AG Mergers and Acquisitions 136
TABLE 15 Autoliv Inc. Key Facts 137
TABLE 16 Product segmentation of Autoliv Inc. 137
TABLE 17 Autoliv Inc. Product Launches 141
TABLE 18 Autoliv Inc. Partnerships 141
TABLE 19 Autoliv Inc. Business Expansions 141
TABLE 20 Autoliv Inc. Mergers and Acquisitions 141
TABLE 21 Aptiv Key Facts 142
TABLE 22 Product segmentation of Aptiv 142
TABLE 23 Aptiv Product Launches 146
TABLE 24 Aptiv Partnerships 146
TABLE 25 Aptiv Business Expansions 146
TABLE 26 Aptiv Mergers and Acquisitions 146
TABLE 27 Delphi Automotive Company Key Facts 147
TABLE 28 Product segmentation of Delphi Automotive Company 147
TABLE 29 Delphi Automotive Company Product Launches 151
TABLE 30 Delphi Automotive Company Partnerships 151
TABLE 31 Delphi Automotive Company Business Expansions 151
TABLE 32 Delphi Automotive Company Mergers and Acquisitions 151
TABLE 33 ZF Friedrichshafen Key Facts 152
TABLE 34 Product segmentation of ZF Friedrichshafen 152
TABLE 35 ZF Friedrichshafen Product Launches 156
TABLE 36 ZF Friedrichshafen Partnerships 156
TABLE 37 ZF Friedrichshafen Business Expansions 156
TABLE 38 ZF Friedrichshafen Mergers and Acquisitions 156
TABLE 39 Denso Corporation Key Facts 157
TABLE 40 Product segmentation of Denso Corporation 157
TABLE 41 Denso Corporation Product Launches 161
TABLE 42 Denso Corporation Partnerships 161
TABLE 43 Denso Corporation Business Expansions 161
TABLE 44 Denso Corporation Mergers and Acquisitions 161
TABLE 45 Hella KGAA Hueck & Co Key Facts 162
TABLE 46 Product segmentation of Hella KGAA Hueck & Co 162
TABLE 47 Hella KGAA Hueck & Co Product Launches 166
TABLE 48 Hella KGAA Hueck & Co Partnerships 166
TABLE 49 Hella KGAA Hueck & Co Business Expansions 166
TABLE 50 Hella KGAA Hueck & Co Mergers and Acquisitions 166
TABLE 51 Hyundai Mobis Key Facts 167
TABLE 52 Product segmentation of Hyundai Mobis 167
TABLE 53 Hyundai Mobis Product Launches 171
TABLE 54 Hyundai Mobis Partnerships 171
TABLE 55 Hyundai Mobis Business Expansions 171
TABLE 56 Hyundai Mobis Mergers and Acquisitions 171
TABLE 57 Texas Instruments Inc. Key Facts 172
TABLE 58 Product segmentation of Texas Instruments Inc. 172
TABLE 59 Texas Instruments Inc. Product Launches 176
TABLE 60 Texas Instruments Inc. Partnerships 176
TABLE 61 Texas Instruments Inc. Business Expansions 176
TABLE 62 Texas Instruments Inc. Mergers and Acquisitions 176
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