Latin America Market Insights on Automotive Head-up Display, 2019-2025: Emphasis on Product (Windshield HUD, Combiner HUD), Technology (Conventional HUD, Augmented Reality HUD), Vehicle Type ( Luxury Cars, Passenger Cars, Commercial Vehicles)
- UNI4065878
- 137 Pages
- August 2019
- Automotive and Transportation
Insights Presented in the Report:
Based on different product types, Latin America Automotive Head-Up Display market is bifurcated into Windshield HUD and Combiners HUD. Windshield HUD held the largest market share in 2017 and is expected to maintain its dominance over the forecast period (2018-2024). On the other hand, easier installation capabilities due to the compact size of combiners HUD is expected to fuel their demand, making combiners HUD the fastest growing product type during the forecast period.
Latin America HUD market is further segmented on the basis of different technologies this includes, Conventional and Augmented Reality. In 2017, augmented reality held the maximum share of the market and is expected to prevail during the forecast period (2018-2024). However, the rise in adoption of conventional technologies in mid-priced and economic vehicle segment is expected to propel their demand making them the fastest growing segment during the forecast period (2018-2024).
To understand the market of different distribution channels of Latin America’s HUD industry, the market is fragmented across two channels, this includes OEMs and Aftermarket. OEMs segment dominated in 2017 with a market value of $15.46 million and is expected to remain the principal distribution channel during the forecast period.
Moreover, the market penetration of HUD is increasing across the entire vehicle segments, such as Luxury Cars, Passenger Cars and Commercial Vehicles. Because of largest market and high market penetration of HUD in passenger cars, this segment held the maximum share in 2017 and is anticipated to dominate over the forecast period.
For a deep dive analysis of automotive HUD market in Latin America, the regional market is further split into several countries. Brazil, Argentina, Chile and rest of LA are among some of the most dominant markets for automotive HUD in the region. In 2017, Brazil dominated Latin America’s automotive HUD market with a market value of $12.31 million. Automotive industry in Brazil is growing extensively. Some of the major automotive companies like Ford, Honda, Volkswagen, Fiat, Chevrolet and others see it as a prospect market to set up their units locally in the region. The government has also undertaken several initiatives to attract foreign investment in the nation to uplift the face of the auto industry. Therefore, the region provides healthy environment for the growth of the automotive head up display market.
Top Companies Profiled
Some of the top companies profiled in the research report includes Visteon Corporation, Harman International Industries, Inc., Continental AG, TomTom NV, AUDI AG, Daimler AG, Robert Bosch GmbH, Denso Corporation, Aptiv Plc and Yazaki Corporation
Reasons to buy the Report:
The study includes market sizing and forecasting analysis validated by authenticated key industry experts
The report presents a quick review of overall industry performance at one glance
The report covers in depth analysis of prominent industry peers with primary focus on key business financials, product portfolio, expansion strategies and recent developments
Detailed examination on drivers, restraints, key trends and opportunities prevailing in the industry.
Examination of industry attractiveness with the help of Porter’s Five Forces analysis
The study comprehensively covers the market across different segments
Deep dive regional level analysis of the industry
Customization Options:
The Latin America Automotive Head up Display Market can be customized to country level or any other market segment. Besides this, UMI understands that you may have your own business need, hence we also provide fully customized solutions to clients.
1.1 Market Definition 11
1.2 Objective of the Study 11
1.3 Limitation 11
1.4 Stakeholders 12
1.5 Currency used in the Report 12
2. RESEARCH METHODOLOGY OR ASSUMPTION 13
2.1 Secondary Data 13
2.1.1 Key Secondary Sources 13
2.2 Primary Data 13
2.2.1 Sampling Techniques & Data Collection Methods 13
2.2.2 Primary Participants 13
2.3 Key Market Indicators (Demand & Supply scenario) 14
2.3.1 Demand and Supply side Analysis 14
3. REGULATORY FRAMEWORK 16
3.1 General Overview 16
3.1.1 Brazil Regulation for Automotive Head Up Display 16
3.1.2 Argentina Regulation for Automotive Head Up Display 16
4. INDUSTRY PERFORMANCE 17
5. EXECUTIVE SUMMARY 19
6. MARKET OVERVIEW 21
6.1 Introduction 21
6.2 Market Dynamics 22
6.2.1 Market Drivers 22
6.2.1.1 Connected Vehicle Technology 22
6.2.1.2 Growing Need of Tracking Technology 22
6.2.1.3 Emerging Middle-Class Economy 22
6.2.2 Market Restraints 23
6.2.2.1 Excessive cost of the technology 23
6.2.2.2 High Production Cost 23
6.2.2.3 Advent of Active Window Display technology 24
6.2.3 Opportunities in the Market 24
6.2.3.1 Untapped Market Potential 24
6.2.3.2 Brazil: Automotive Manufacturing and Sales HUB 24
7. MARKET INSIGHTS, BY PRODUCT 26
7.1 General Overview 26
7.1.1 Windshield HUD 27
7.1.2 Combiner HUD 28
8. MARKET INSIGHTS, BY TECHNOLOGY 30
8.1 General Overview 30
8.1.1 Conventional HUD 31
8.1.2 Augmented Reality HUD 32
9. MARKET INSIGHTS, BY SALES CHANNEL 34
9.1 General Overview 34
9.1.1 OEM 35
9.1.2 Aftermarket 36
10. MARKET INSIGHTS, BY VEHICLE TYPE 38
10.1 General Overview 38
10.1.1 Luxury Car Head-Up Display Market 39
10.1.2 Premium Car Head-Up Display Market 41
10.1.3 SUV’s Head-Up Display Market 42
11. MARKET INSIGHTS, BY COUNTRY 45
11.1 General Overview 45
11.1.1 Latin America Automotive Head-Up Display Market, by Country 46
11.1.1.1 Brazil Automotive Head-Up Display Market 46
11.1.1.1.1 Brazil Automotive Head-Up Display Market, by Product 47
11.1.1.1.2 Brazil Automotive Head-Up Display Market, by Technology 47
11.1.1.1.3 Brazil Automotive Head-Up Display Market, by Sales Channel 48
11.1.1.1.4 Brazil Automotive Head-Up Display Market, by Vehicle Type 49
11.1.1.2 Argentina Automotive Head-Up Display Market 49
11.1.1.2.1 Argentina Automotive Head-Up Display Market, by Product 50
11.1.1.2.2 Argentina Automotive Head-Up Display Market, by Technology 50
11.1.1.2.3 Argentina Automotive Head-Up Display Market, by Sales Channel 51
11.1.1.2.4 Argentina Automotive Head-Up Display Market, by Vehicle Type 52
11.1.1.3 Chile Automotive Head-Up Display Market 52
11.1.1.3.1 Chile Automotive Head-Up Display Market, by Product 53
11.1.1.3.2 Chile Automotive Head-Up Display Market, by Technology 53
11.1.1.3.3 Chile Automotive Head-Up Display Market, by Sales Channel 54
11.1.1.3.4 Chile Automotive Head-Up Display Market, by Vehicle Type 55
11.1.1.4 Rest of Latin America Automotive Head-Up Display Market 55
11.1.1.4.1 Rest of LA Automotive Head-Up Display Market, by Product 56
11.1.1.4.2 Rest of LA Automotive Head-Up Display Market, by Technology 56
11.1.1.4.3 Rest of LA Automotive Head-Up Display Market, by Sales Channel 57
11.1.1.4.4 Rest of LA Automotive Head-Up Display Market, by Vehicle Type 58
12. COMPETITIVE SCENARIO 59
12.1 Latin America Automotive Head-Up Display Market Share, by Key Players, 2017 59
13. COMPANY PROFILES 61
13.1 Visteon Corporation 61
13.1.1 Key Facts 61
13.1.2 Business Description 61
13.1.3 Key Product/Services Offerings 62
13.1.4 SWOT Analysis 62
13.1.5 Key Financials 63
13.1.5.1 Revenue Split 64
13.1.6 Recent developments 65
13.2 Harman International Industries, Inc. 66
13.2.1 Key Facts 66
13.2.2 Business Description 66
13.2.3 Key Product/Services Offerings 67
13.2.4 SWOT Analysis 67
13.2.5 Key Financials 68
13.2.6 Recent developments 69
13.3 Continental AG 70
13.3.1 Key Facts 70
13.3.2 Business Description 70
13.3.3 Key Product/Services Offerings 71
13.3.4 SWOT Analysis 72
13.3.5 Key Financials 72
13.3.5.1 Revenue Split 74
13.3.6 Recent developments 74
13.4 TomTom NV 75
13.4.1 Key Facts 75
13.4.2 Business Description 75
13.4.3 Key Product/Services Offerings 76
13.4.4 SWOT Analysis 77
13.4.5 Key Financials 77
13.4.5.1 Revenue Split 79
13.4.6 Recent developments 79
13.5 AUDI AG 80
13.5.1 Key Facts 80
13.5.2 Business Description 80
13.5.3 Key Product/Services Offerings 81
13.5.4 SWOT Analysis 81
13.5.5 Key Financials 82
13.5.5.1 Revenue Split 83
13.5.6 Recent developments 84
13.6 Daimler AG 85
13.6.1 Key Facts 85
13.6.2 Business Description 85
13.6.3 Key Product/Services Offerings 86
13.6.4 SWOT Analysis 87
13.6.5 Key Financials 87
13.6.5.1 Revenue Split 88
13.6.6 Recent developments 89
13.7 Robert Bosch GmbH 90
13.7.1 Key Facts 90
13.7.2 Business Description 90
13.7.3 Key Product/Services Offerings 91
13.7.4 SWOT Analysis 92
13.7.5 Key Financials 92
13.7.5.1 Revenue Split 93
13.7.6 Recent developments 94
13.8 Denso Corporation 95
13.8.1 Key Facts 95
13.8.2 Business Description 95
13.8.3 Key Product/Services Offerings 95
13.8.4 SWOT Analysis 96
13.8.5 Key Financials 97
13.8.5.1 Revenue Split 98
13.8.6 Recent developments 100
13.9 Aptiv Plc 101
13.9.1 Key Facts 101
13.9.2 Business Description 101
13.9.3 Key Product/Services Offerings 102
13.9.4 SWOT Analysis 103
13.9.5 Key Financials 103
13.9.5.1 Revenue Split 104
13.9.6 Recent developments 105
13.10 Yazaki Corporation 106
13.10.1 Key Facts 106
13.10.2 Business Description 106
13.10.3 Key Product/Services Offerings 107
13.10.4 SWOT Analysis 107
13.10.5 Key Financials 108
13.10.6 Recent developments 109
TABLE 2 Products Segmentation of Visteon Corporation 61
TABLE 3 Visteon Corporation Growth Strategy 61
TABLE 4 Harman International key facts 65
TABLE 5 Products Segmentation of Harman International 66
TABLE 6 Harman International Growth Strategy 66
TABLE 7 Continental AG key facts 69
TABLE 8 Products Segmentation of Continental AG 70
TABLE 9 Continental Growth Strategy 70
TABLE 10 TomTom key facts 74
TABLE 11 Products Segmentation of TomTom 75
TABLE 12 TomTom Growth Strategy 75
TABLE 13 Audi key facts 79
TABLE 14 Products Segmentation of Audi 80
TABLE 15 Audi Growth Strategy 80
TABLE 16 Daimler key facts 84
TABLE 17 Products Segmentation of Daimler 85
TABLE 18 Daimler Growth Strategy 85
TABLE 19 Robert Bosch key facts 89
TABLE 20 Products Segmentation of Robert Bosch 90
TABLE 21 Robert Bosch Growth Strategy 90
TABLE 22 Denso Corporation key facts 94
TABLE 23 Products Segmentation of Denso Corporation 94
TABLE 24 Denso Corporation Growth Strategy 95
TABLE 25 Aptiv Plc Key Facts 100
TABLE 26 Products Segmentation of Aptiv 101
TABLE 27 Aptiv Growth Strategy 101
TABLE 28 Yazaki Corporation key facts 105
TABLE 29 Products segmentation of Yazaki Corporation 106
TABLE 30 Yazaki Corporation Growth Strategy 106
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