Pizza Market in India 2015
- NET3245792
- 58 Pages
- April 2015
- Food and Beverages
Demand for pizza in India is driven by a gradual increase in disposable income of Indian consumers, coupled with a burgeoning young population segment with growing preference towards pizzas. Pizza companies in India frequently come up with attractive and competitive marketing campaigns, which results in increased viewership and footfall in pizza outlets. However, health issues such as obesity related to over-consumption of pizzas prompts parents to advise their wards to reduce expenditure on pizzas. The industry is characterized by a growing number of pizza outlets, differentiated product offering including home deliveries, online ordering and expansion in product portfolio.
Macroeconomic Indicators
Slide 2: GDP at Factor Cost: Quarterly (2011-12 - 2014-15), Inflation Rate: Monthly (Jul-Aug 2013 - Nov-Dec 2013)
Slide 3: Gross Fiscal Deficit: Monthly (Feb 2013 - Jul 2013), Exchange Rate: Half Yearly (Apr 2014 - Sep 2014)
Slide 4: Lending Rate: Annual (2011-12 - 2014-15), Trade Balance: Annual (2010-11 - 2013-14), FDI: Annual (2009-10 - 2012-13)
Market Overview
Slide 5-7: Market Overview - India
Drivers and Challenges
Slide 8: Drivers and Challenges - Summary
Slide 9-12: Drivers
Slide 13-14: Challenges
Trends
Slide 15: Trends - Summary
Slide 16-19: Trends
Competitive Landscape
Slide 20: Porter's Five Forces Analysis
Slide 21-24: Competitive Benchmarking
Slide 25-29: Major Public Players
Slide 30-49: Major Private Players
Consumer Insights
Slide 50-53: Consumer Insights
Strategic Recommendations
Slide 54-55: Recommendations
Recent Developments
Slide 56: Recent Developments
Appendix
Slide 57: Key Ratios Description
Slide 58: Sources of Information
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