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Initially, whiplash protection systems were offered only in the luxury vehicles due to extremely budget-conscious nature of the buyers in the wider segment. The first priority goes to the airbags and abs systems, post which the manufacturers think of adding other systems. But now, advanced safety systems are no longer limited to just luxury vehicles as the consumers have begun to demand improvements in vehicle safety systems, these systems are now available even in entry-level vehicles.
Market Dynamics
Whiplash Protection System Market size is expected to grow at a swift pace over the next 5 years. The need for safer driving experience, rising awareness regarding road accidents, rising demand for vehicles and strict government regulations regarding the safety of the motorist is expected to boost the market.
It was reported that millions of people suffer injuries in road crashes due to lack of safety devices in the vehicles. This resulted in consumers becoming more concerned about the safety.Consumers are demanding for advanced safety features which will propel market. Organizations like NCAP is mandating whiplash protection system in all the automobiles which is escalating the demand further. Automobile manufacturers have to comply with country-specific safety norms if they wish to export their vehicles to another country.
Restraints
The major restraining factor for the whiplash protection system market is its high cost. The extra cost is incurred in designing and testing this system makes it expensive and due budget-conscious nature of the buyers, high price negatively affects the sales. Also, since the demand forwhiplash protection systems is directly dependent on the demand for cars, its market faces challenges on account of the cyclic nature of automotive production and sales.
Market Segmentation
The various market segments can be derived on the basis of type and vehicle type.
On the Basis of Type:
--> Headrest
--> Backrest
--> Others
On the Basis of Product Type:
--> Passenger Vehicles
--> Commercial Vehicles
Regional/Geographic Analysis
The factors such as government regulations, burgeoning premium vehicle sales and initiatives by various companies is expected to cause the growth in whiplash protection system market in Asia Pacific led by India, China and Japan. The awareness regarding the safety technologies has taken the hike in the Asia Pacific regions which is becoming the engine for growth.The market in North America is also expected to expand at a healthy clip on the back of stringent regulations pertaining to car safety.Though Asia-Pacific is the largest automobile market in the world, it lags significantly behind North America in the whiplash protection systems market.
The high demand for safety systems is primarily from developed countries such as Europe and the US. However, developing countries such as India, China, and Brazil are also slowly increasing their demand for advanced safety systems because of rapid economic growth and rising purchasing power of the average customer in the region.
Key Players
The key market players in the market are -
--> Robert Bosch
--> Delphi Automotive
--> Hyundai Mobis
--> Continental AG
--> Grammer AG
--> Autoliv Inc.
--> Lear Corporation
--> Takata Corporation
--> Volvo Group
--> ITW Automotive Products
--> Kongsberg Automotive
--> Nissan Motor
Report Contents:
> Market segments
> Market Drivers, Restraints and Opportunities
> Market Size & Forecast 2016 to 2022
> Supply & Demand Value Chain
> Market - Current Trends
> Competition & Major Companies
> Technology and R&D Status
> Porters Five Force Analysis
> Strategic and Critical Success Factor Analysis of Key Players
Regional Analysis:
> North America
>> US and Canada
> Latin America
>> Mexico, Brazil, Argentina and Rest of Latin America
> Western Europe
>> EU5 (Germany, France, Italy, Spain, U.K.)
>> Nordic Countries (Denmark, Finland, Norway, and Sweden)
>> Benelux (Belgium, The Netherlands, and Luxembourg)
>> Rest of Western Europe
> Eastern Europe
>> Russia
>> Poland
>> Rest of Eastern Europe
> Asia Pacific
>> China
>> India
>> Japan
>> Australia and New Zealand
>> Rest of Asia Pacific
> Middle East and Africa
>> GCC countries (Saudi Arabia, Oman, Qatar, Bahrain, UAE and Kuwait)
>> South Africa
>> North Africa
>> Rest of Middle East and Africa
This report is an elaborate aggregation of primary inputs from industry experts and participants across the supply chain. It provides details on market segmentation which is derived from several product mapping exercises, macroeconomic parameters and other qualitative and quantitative insights. The impact of all such factors is delivered across multiple market segments and geographies.
Report Highlights:
> Detailed Historical Overview (Market Origins, Product Launch Timeline, etc.)
> Consumer and Pricing Analysis
> Market dynamics of the industry
> Market Segmentation
> Estimated Market Sizing in terms of volume and value
> Recent trends in Market and impact
> Research Status and Technology Overview
> Extensive Industry Structure Coverage
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