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Food and Beverages

Global Ready to Drink (RTD) Coffee Market

  • MAR2978636
  • 230 Pages
  • August 2018
  • Food and Beverages
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The ready to drink (RTD) coffee category first became a major soft drinks category in Japan. The category is however catching up in other parts of the world too like North America and Asia. In North America, Starbucks Frappuccino dominated the market for a long time but now is facing competition from a wide range of alternatives cold brews and RTDs. RTD Coffees can be sold in Japanese style cans or American styled bottles. Bottles are usually linked to indulgence and are designed to be resealed and consumed over a longer period of time while cans are for immediate consumption and disposal. An increase in demand can be predicted for the Ready-to-drink (RTD) Coffee market owing to the fast paced and busy life of consumers. It is also seen as a healthier alternative to carbonated drinks that are associated with health hazards like obesity and hypertension. Owing to its antioxidant properties and presence of low calories, RTD coffee is gaining popularity as an instant energy source.

Market Dynamics

The global ready to drink (RTD) coffee market is estimated to reach USD 116.13 billion in 2022 from USD 71.43 billion in 2017. The increased purchasing power of individuals and the modernization of storage and transport are among the major factors supporting the growth of RTD coffee market. The demand for RTDs is high among the millennials looking out for instant energy. The most preferred channel for distribution so far is supermarkets or hypermarkets accounting for around 35% of the market share. The rising café culture is going to be a major boost to this market. The changing retail scenario and the constantly growing e-commerce industry might change the dynamics of the market in terms of distribution. The packaging type for these products has a direct impact on its sales. The premium segment is expected to further grow as manufacturers have started to boost the nutraceutical ingredients to increase its nutritive value. Also they are trying to introduce new flavors to capitalize on its brand value.

Market Segmentation

Based on product type, the Ready to Drink market is segmented into RTD coffee and RTD tea market. The RTD coffee market however is clearly dominating the market and is available in various variants of coffee. Based on packaging type, the market is segmented into canned packaging, glass bottle packaging, PET bottle packaging among others. Lastly, the RTD market is further classified based on its distribution channels into Supermarket or Hypermarkets, Convenience stores, Food service and others.

Geographic Analysis

In 2017, the RTD coffee market was clearly dominated by the Asia Pacific region in terms of market share covering almost over 40% of the total market. Japan and China have been the major contributors having large number of coffee plantations. Countries like Thailand, Indonesia and India are however catching up and thus there seems to be a significant boost to the market in the near future. The Africa & Middle East is expected to grow at a CAGR of over 7% from 2017 to 2022. The growing foodservice segment in this region can further boost the product growth.

Key Players

Some of the key players in the Industry are Suntory Holdings Ltd., The Coca-Cola Company Ltd., Nestle S.A, Unilever NV, Uni-President Enterprises, Pepsico Inc., Tsing Hsin International Group, Starbucks Corporation and Arizona Beverage Company.

Report Contents:

> Market segments

> Market Drivers, Restraints and Opportunities

> Market Size & Forecast 2016 to 2022

> Supply & Demand Value Chain

> Market - Current Trends

> Competition & Major Companies

> Technology and R&D Status

> Porters Five Force Analysis

> Strategic and Critical Success Factor Analysis of Key Players

Regional Analysis:

> North America

>> US and Canada

> Latin America

>> Mexico, Brazil, Argentina and Rest of Latin America

> Western Europe

>> EU5 (Germany, France, Italy, Spain, U.K.)

>> Nordic Countries (Denmark, Finland, Norway, and Sweden)

>> Benelux (Belgium, The Netherlands, and Luxembourg)

>> Rest of Western Europe

> Eastern Europe

>> Russia

>> Poland

>> Rest of Eastern Europe

> Asia Pacific

>> China

>> India

>> Japan

>> Australia and New Zealand

>> Rest of Asia Pacific

> Middle East and Africa

>> GCC countries (Saudi Arabia, Oman, Qatar, Bahrain, UAE and Kuwait)

>> South Africa

>> North Africa

>> Rest of Middle East and Africa

This report is an elaborate aggregation of primary inputs from industry experts and participants across the supply chain. It provides details on market segmentation which is derived from several product mapping exercises, macroeconomic parameters and other qualitative and quantitative insights. The impact of all such factors is delivered across multiple market segments and geographies.

Report Highlights:

> Detailed Historical Overview (Market Origins, Product Launch Timeline, etc.)

> Consumer and Pricing Analysis

> Market dynamics of the industry

> Market Segmentation

> Estimated Market Sizing in terms of volume and value

> Recent trends in Market and impact

> Research Status and Technology Overview

> Extensive Industry Structure Coverage

1. Market Introduction

1.1. Market Definition

1.2. Market Taxonomy

2. Research Methodology

3. Assumptions and Acronyms

4. Executive Summary

5. Consumer Analysis

5.1. Consumer Profile (Demographic, Geographic, etc.)

5.2. Consumer Motivation

5.3. Procurement Process

5.4. Frequency of Buying

6. Historical Overview (Market Origins, Product Launch Timeline, etc.)

7. Pricing Analysis

8. Market Dynamics

8.1. Macroeconomic Factors

8.2. Drivers

8.2.1. Supply Side

8.2.2. Demand Side

8.3. Restraints

8.4. Opportunities

9. R&D Status and Technology Overview

10. Ready-to-drink Coffee Market Qualitative Analysis

10.1. Manufacturing and Technology Innovations

10.1.1. Current Manufacturing Differences in USA and Asia

10.1.2. Future Technology - Correlation with Consumer Behavior, Convenience and Format

10.2. Consumer Analysis

10.2.1. Demographic - White-collar Workers, Students, Young Office Workers (20s and 30s)

10.2.2. Frequency of Consumption – Difference in Coffee Drinking Behavior

10.2.3. Consumption Motivation

10.3. Substitute Products

10.3.1. Competition with Hot/Fresh Brewed Coffee

10.3.2. Regional Non-Carbonated Beverages - Tea

11. Global Ready-to-drink Coffee Market Analysis, By Types of Coffee

11.1. Introduction

11.2. Prominent Trends

11.3. Regulatory Guidelines

11.4. Market Size and Analysis, By Types of Coffee

11.4.1. Standard Brews (incl. Black)

11.4.2. Espresso (Single Shot, Double Shot, others)

11.4.3. Latte

11.4.4. Mocha

11.4.5. Macchiato

11.4.6. Cappuccino

11.4.7. 3-in-1, 2-in-1 Coffee

11.4.8. Others

11.5. Market Share Analysis and YoY Growth Rates, By Types of Coffee

12. Global Ready-to-drink Coffee Market Analysis, By Different Structures of Coffee

12.1. Introduction

12.2. Prominent Trends

12.3. Regulatory Guidelines

12.4. Market Size and Analysis, By Different Structures of Coffee

12.4.1. Cold Brews

12.4.2. Iced Coffee

12.4.3. Normal

12.4.4. Others

12.5. Market Share Analysis and YoY Growth Rates, By Different Structures of Coffee

13. Global Ready-to-drink Coffee Market Analysis, By Packaging

13.1. Introduction

13.2. Prominent Trends

13.3. Regulatory Guidelines

13.4. Market Size and Analysis, By Packaging

13.4.1. Metal Cans

13.4.2. Plastic and Glass Bottles

13.4.3. Pouches

13.4.4. Others

13.5. Market Share Analysis and YoY Growth Rates, By Packaging

14. Global Ready-to-drink Coffee Market Analysis, By Distribution Channel

14.1. Introduction

14.2. Prominent Trends

14.3. Regulatory Guidelines

14.4. Market Size and Analysis, By Distribution Channel

14.4.1. On-Trade

14.4.1.1. Coffee Shops

14.4.1.2. Bakery and Fast Food Stores

14.4.1.3. Institutional Sales (Offices, Schools, etc.)

14.4.1.4. Others

14.4.2. Off-trade

14.4.2.1. Hypermarkets/Supermarkets

14.4.2.2. Convenience Stores

14.4.2.3. Grocery Stores and Kiosks

14.4.2.4. Specialty Stores

14.4.2.5. Online

14.4.2.6. Others

14.5. Market Share Analysis and YoY Growth Rates, By Distribution Channel

15. Global Ready-to-drink Coffee Market Analysis, By Region

15.1. Introduction

15.2. Prominent Trends

15.3. Regulatory Guidelines

15.4. Market Size and Analysis, By Region

15.4.1. North America

15.4.2. Latin America

15.4.3. Europe

15.4.4. Asia Pacific

15.4.5. Middle East & Africa (MEA)

15.5. Market Share Analysis and YoY Growth Rates, By Region

16. North America Ready-to-drink Coffee Market Analysis

16.1. Introduction

16.2. Prominent Trends

16.3. North America Ready-to-drink Coffee Market Analysis, by Country

16.3.1. U.S.

16.3.2. Canada

16.4. North America Ready-to-drink Coffee Market Size and Analysis, By Types of Coffee

16.4.1. Standard Brews (incl. Black)

16.4.2. Espresso (Single Shot, Double Shot, others)

16.4.3. Latte

16.4.4. Mocha

16.4.5. Macchiato

16.4.6. Cappuccino

16.4.7. 3-in-1, 2-in-1 Coffee

16.4.8. Others

16.5. North America Ready-to-drink Coffee Market Size and Analysis, By Different Structures of Coffee

16.5.1. Cold Brews

16.5.2. Iced Coffee

16.5.3. Normal

16.5.4. Others

16.6. North America Ready-to-drink Coffee Market Size and Analysis, By Packaging

16.6.1. Metal Cans

16.6.2. Plastic and Glass Bottles

16.6.3. Pouches

16.6.4. Others

16.7. North America Ready-to-drink Coffee Market Size and Analysis, By Distribution Channel

16.7.1. On-Trade

16.7.1.1. Coffee Shops

16.7.1.2. Bakery and Fast Food Stores

16.7.1.3. Institutional Sales (Offices, Schools, etc.)

16.7.1.4. Others

16.7.2. Off-trade

16.7.2.1. Hypermarkets/Supermarkets

16.7.2.2. Convenience Stores

16.7.2.3. Grocery Stores and Kiosks

16.7.2.4. Specialty Stores

16.7.2.5. Online

16.7.3. Others

16.8. North America Ready-to-drink Coffee Market Share Analysis and YoY Growth Rates

16.8.1. By Country

16.8.2. By Types of Coffee

16.8.3. By Different Structures of Coffee

16.8.4. By Packaging

16.8.5. By Distribution Channel

17. Latin America Ready-to-drink Coffee Market Analysis

17.1. Introduction

17.2. Prominent Trends

17.3. Latin America Ready-to-drink Coffee Market Analysis, by Country

17.3.1. Mexico

17.3.2. Brazil

17.3.3. Others

17.4. Latin America Ready-to-drink Coffee Market Size and Analysis, By Types of Coffee

17.4.1. Standard Brews (incl. Black)

17.4.2. Espresso (Single Shot, Double Shot, others)

17.4.3. Latte

17.4.4. Mocha

17.4.5. Macchiato

17.4.6. Cappuccino

17.4.7. 3-in-1, 2-in-1 Coffee

17.4.8. Others

17.5. Latin America Ready-to-drink Coffee Market Size and Analysis, By Different Structures of Coffee

17.5.1. Cold Brews

17.5.2. Iced Coffee

17.5.3. Normal

17.5.4. Others

17.6. Latin America Ready-to-drink Coffee Market Size and Analysis, By Packaging

17.6.1. Metal Cans

17.6.2. Plastic and Glass Bottles

17.6.3. Pouches

17.6.4. Others

17.7. Latin America Ready-to-drink Coffee Market Size and Analysis, By Distribution Channel

17.7.1. On-Trade

17.7.1.1. Coffee Shops

17.7.1.2. Bakery and Fast Food Stores

17.7.1.3. Institutional Sales (Offices, Schools, etc.)

17.7.1.4. Others

17.7.2. Off-trade

17.7.2.1. Hypermarkets/Supermarkets

17.7.2.2. Convenience Stores

17.7.2.3. Grocery Stores and Kiosks

17.7.2.4. Specialty Stores

17.7.2.5. Online

17.7.3. Others

17.8. Latin America Ready-to-drink Coffee Market Share Analysis and YoY Growth Rates

17.8.1. By Country

17.8.2. By Types of Coffee

17.8.3. By Different Structures of Coffee

17.8.4. By Packaging

17.8.5. By Distribution Channel

18. Europe Ready-to-drink Coffee Market Analysis

18.1. Introduction

18.2. Prominent Trends

18.3. Europe Ready-to-drink Coffee Market Analysis, by Country

18.3.1. Germany

18.3.2. U.K.

18.3.3. Spain

18.3.4. France

18.3.5. Italy

18.3.6. Russia

18.3.7. Others

18.4. Europe Ready-to-drink Coffee Market Size and Analysis, By Types of Coffee

18.4.1. Standard Brews (incl. Black)

18.4.2. Espresso (Single Shot, Double Shot, others)

18.4.3. Latte

18.4.4. Mocha

18.4.5. Macchiato

18.4.6. Cappuccino

18.4.7. 3-in-1, 2-in-1 Coffee

18.4.8. Others

18.5. Europe Ready-to-drink Coffee Market Size and Analysis, By Different Structures of Coffee

18.5.1. Cold Brews

18.5.2. Iced Coffee

18.5.3. Normal

18.5.4. Others

18.6. Europe Ready-to-drink Coffee Market Size and Analysis, By Packaging

18.6.1. Metal Cans

18.6.2. Plastic and Glass Bottles

18.6.3. Pouches

18.6.4. Others

18.7. Europe Ready-to-drink Coffee Market Size and Analysis, By Distribution Channel

18.7.1. On-Trade

18.7.1.1. Coffee Shops

18.7.1.2. Bakery and Fast Food Stores

18.7.1.3. Institutional Sales (Offices, Schools, etc.)

18.7.1.4. Others

18.7.2. Off-trade

18.7.2.1. Hypermarkets/Supermarkets

18.7.2.2. Convenience Stores

18.7.2.3. Grocery Stores and Kiosks

18.7.2.4. Specialty Stores

18.7.2.5. Online

18.7.3. Others

18.8. Europe Ready-to-drink Coffee Market Share Analysis and YoY Growth Rates

18.8.1. By Country

18.8.2. By Types of Coffee

18.8.3. By Different Structures of Coffee

18.8.4. By Packaging

18.8.5. By Distribution Channel

19. Asia Pacific Ready-to-drink Coffee Market Analysis

19.1. Introduction

19.2. Prominent Trends

19.3. Asia Pacific Ready-to-drink Coffee Market Analysis, by Country

19.3.1. India

19.3.2. China

19.3.3. Australia & New Zealand

19.3.4. Japan

19.3.5. Others

19.4. Asia Pacific Ready-to-drink Coffee Market Size and Analysis, By Types of Coffee

19.4.1. Standard Brews (incl. Black)

19.4.2. Espresso (Single Shot, Double Shot, others)

19.4.3. Latte

19.4.4. Mocha

19.4.5. Macchiato

19.4.6. Cappuccino

19.4.7. 3-in-1, 2-in-1 Coffee

19.4.8. Others

19.5. Asia Pacific Ready-to-drink Coffee Market Size and Analysis, By Different Structures of Coffee

19.5.1. Cold Brews

19.5.2. Iced Coffee

19.5.3. Normal

19.5.4. Others

19.6. Asia Pacific Ready-to-drink Coffee Market Size and Analysis, By Packaging

19.6.1. Metal Cans

19.6.2. Plastic and Glass Bottles

19.6.3. Pouches

19.6.4. Others

19.7. Asia Pacific Ready-to-drink Coffee Market Size and Analysis, By Distribution Channel

19.7.1. On-Trade

19.7.1.1. Coffee Shops

19.7.1.2. Bakery and Fast Food Stores

19.7.1.3. Institutional Sales (Offices, Schools, etc.)

19.7.1.4. Others

19.7.2. Off-trade

19.7.2.1. Hypermarkets/Supermarkets

19.7.2.2. Convenience Stores

19.7.2.3. Grocery Stores and Kiosks

19.7.2.4. Specialty Stores

19.7.2.5. Online

19.7.3. Others

19.8. Asia Pacific Ready-to-drink Coffee Market Share Analysis and YoY Growth Rates

19.8.1. By Country

19.8.2. By Types of Coffee

19.8.3. By Different Structures of Coffee

19.8.4. By Packaging

19.8.5. By Distribution Channel

20. Middle East and Africa (MEA) Ready-to-drink Coffee Market Analysis

20.1. Introduction

20.2. Prominent Trends

20.3. Middle East and Africa Ready-to-drink Coffee Market Analysis, by Country

20.3.1. GCC countries

20.3.2. South Africa

20.3.3. North Africa

20.3.4. Rest of Middle East and Africa

20.4. Middle East and Africa (MEA) Ready-to-drink Coffee Market Size and Analysis, By Types of Coffee

20.4.1. Standard Brews (incl. Black)

20.4.2. Espresso (Single Shot, Double Shot, others)

20.4.3. Latte

20.4.4. Mocha

20.4.5. Macchiato

20.4.6. Cappuccino

20.4.7. 3-in-1, 2-in-1 Coffee

20.4.8. Others

20.5. Middle East and Africa (MEA) Ready-to-drink Coffee Market Size and Analysis, By Different Structures of Coffee

20.5.1. Cold Brews

20.5.2. Iced Coffee

20.5.3. Normal

20.5.4. Others

20.6. Middle East and Africa (MEA) Ready-to-drink Coffee Market Size and Analysis, By Packaging

20.6.1. Metal Cans

20.6.2. Plastic and Glass Bottles

20.6.3. Pouches

20.6.4. Others

20.7. Middle East and Africa (MEA) Ready-to-drink Coffee Market Size and Analysis, By Distribution Channel

20.7.1. On-Trade

20.7.1.1. Coffee Shops

20.7.1.2. Bakery and Fast Food Stores

20.7.1.3. Institutional Sales (Offices, Schools, etc.)

20.7.1.4. Others

20.7.2. Off-trade

20.7.2.1. Hypermarkets/Supermarkets

20.7.2.2. Convenience Stores

20.7.2.3. Grocery Stores and Kiosks

20.7.2.4. Specialty Stores

20.7.2.5. Online

20.7.3. Others

20.8. Middle East and Africa (MEA) Ready-to-drink Coffee Market Share Analysis and YoY Growth Rates

20.8.1. By Country

20.8.2. By Types of Coffee

20.8.3. By Different Structures of Coffee

20.8.4. By Packaging

20.8.5. By Distribution Channel

21. Industry Structure

21.1. Porters Five Forces Analysis

21.1.1. Bargaining Power of Suppliers

21.1.2. Bargaining Power of Buyers

21.1.3. Threat of New Entrants

21.1.4. Threat of Substitute Products and Services

21.1.5. Internal Rivalry

21.2. Supply Chain Analysis and Profitability Margins

21.3. Market Share Analysis

21.4. Strategic Analysis

21.4.1. Competitive Strategies

21.4.2. Mergers & Acquisitions Activity

21.4.3. Co-operative Agreements

21.5. Critical Success Factor (CSF) Analysis (Technology & Manufacturing, Design & Features, Brand Reputation, Distribution Network, Marketing)

21.6. Company Profiles (Overview, Product/Service Details, Geographic Scope, Financials, Strategic Intent & Approach, Core Competencies & Competitive Advantage and Key developments)

21.6.1. Wei Chuan Foods

21.6.2. Yunnan Hogood

21.6.3. Suntory Beverage & Food

21.6.4. Ito En, Ltd.

21.6.5. Pokka Corporation

21.6.6. Amul

21.6.7. Coca-Cola (Own Products, Partnerships)

21.6.8. Dunkin Donuts

21.6.9. Lotte Chilsung

21.6.10. Dongsuh Foods

21.6.11. PepsiCo (Own Products, Starbucks Partnership)

21.6.12. Starbucks

21.6.13. Califia Farms

21.6.14. Dr. Pepper Snapple Group (High Brew Coffee)

21.6.15. WhiteWave Foods

21.6.16. Danone

21.6.17. Nestle

21.6.18. Monster Beverage Corporation

22. Prognosis for the Future

 
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