Global Potato Chips Market
- MAR2978630
- 191 Pages
- August 2018
- Food and Beverages
Market Dynamics
A rapidly changing lifestyle coupled with long working hours has forced people to shift from elaborate luncheons to packaged foods and desk snacks. Major driving factors for the global market include growing urbanisation, rise in disposable incomes of consumers, and easy portability of small chips packages. Moreover, the growth of emerging economies and value addition are anticipated to further fuel the market size.
Conversely, rising health consciousness among consumers has encouraged a shift towards healthier alternatives, such as wholegrain crackers and fruits. This is expected to inhibit the global market growth. The availability of potato chips substitutes, like the low-fat and low-sodium chips, pose another major threat to the growth of the market. However, vendors are responding by developing a premium range of healthier potato chips and crisps.
Market Segmentation
The global potato chips market is fragmented on the basis of taste, flavour and distribution channel.
By Taste
> Plain
> Salted
> Chilli
> Flavoured
By Flavour
> Barbecue Chips
> Salt & Vinegar
> Sour Cream & Onion
> Spicy Jalapeno
> Rotisserie Chicken
> Cheddar & Sour Cream
> Sweet Onion
> Honey Mustard
> Ranch
> Cheese & Onion
> Salt & Pepper
By Distribution Channel
> Supermarkets/Hypermarkets
> Convenience Stores
> Independent Retailers
> Others
The supermarket/hypermarket segment dominated the global potato chips market in 2016, with more than 70% of the market share.
Geographical Analysis
Although potato chips are consumed all over the world, their penetration and consumption levels vary widely across the globe. The United States and European regions currently represent the leading markets, accounting for nearly two-thirds of the total market demand. The introduction of new, unique flavours coupled with an ever-increasing demand for fast food is expected to contribute to the market growth during the forecast period. However, the growth rates in these markets have reached maturity whereas emerging markets such as India, China, and Russia are anticipated to show promising growth due to rising urbanization and an increase in the per-capita income.
Key Players
The market for potato chips is concentrated largely among prominent international players like Lay's, Pringles, Ruffels, Kettle, Herr, Intersnack Group, PepsiCo, Snyder's-Lance, UTZ, Burtschips, Golden Flake Snack Foods, Great Lakes Potato Chips, Kettle Foods, Koikeya, Lorenz Bahlsen Snack World, Notions Group, Old Dutch Foods, Popchips, Proper Crisps, Shearer's Snacks, Tyrrell's Potato Crisps, and Wise Foods. The competition is stiff, with vendors constantly competing for innovation in terms of flavour, pricing, and brand recognition.
Report Contents:
> Market segments
> Market Drivers, Restraints and Opportunities
> Market Size & Forecast 2016 to 2022
> Supply & Demand Value Chain
> Market - Current Trends
> Competition & Major Companies
> Technology and R&D Status
> Porters Five Force Analysis
> Strategic and Critical Success Factor Analysis of Key Players
Regional Analysis:
> North America
>> US and Canada
> Latin America
>> Mexico, Brazil, Argentina and Rest of Latin America
> Western Europe
>> EU5 (Germany, France, Italy, Spain, U.K.)
>> Nordic Countries (Denmark, Finland, Norway, and Sweden)
>> Benelux (Belgium, The Netherlands, and Luxembourg)
>> Rest of Western Europe
> Eastern Europe
>> Russia
>> Poland
>> Rest of Eastern Europe
> Asia Pacific
>> China
>> India
>> Japan
>> Australia and New Zealand
>> Rest of Asia Pacific
> Middle East and Africa
>> GCC countries (Saudi Arabia, Oman, Qatar, Bahrain, UAE and Kuwait)
>> South Africa
>> North Africa
>> Rest of Middle East and Africa
This report is an elaborate aggregation of primary inputs from industry experts and participants across the supply chain. It provides details on market segmentation which is derived from several product mapping exercises, macroeconomic parameters and other qualitative and quantitative insights. The impact of all such factors is delivered across multiple market segments and geographies.
Report Highlights:
> Detailed Historical Overview (Market Origins, Product Launch Timeline, etc.)
> Consumer and Pricing Analysis
> Market dynamics of the industry
> Market Segmentation
> Estimated Market Sizing in terms of volume and value
> Recent trends in Market and impact
> Research Status and Technology Overview
> Extensive Industry Structure Coverage
1.1. Market Definition
1.2. Market Taxonomy
2. Research Methodology
3. Assumptions and Acronyms
4. Executive Summary
5. Consumer Analysis
5.1. Consumer Profile (Demographic, Geographic, etc.)
5.2. Consumer Motivation
5.3. Procurement Process
5.4. Frequency of Buying
6. Historical Overview (Market Origins, Product Launch Timeline, etc.)
7. Pricing Analysis
8. Market Dynamics
8.1. Macroeconomic Factors
8.2. Drivers
8.2.1. Supply Side
8.2.2. Demand Side
8.3. Restraints
8.4. Opportunities
9. R&D Status and Technology Overview
10. Global Potato Chips Market Analysis, By Type
10.1. Introduction
10.2. Prominent Trends
10.3. Regulatory Guidelines
10.4. Market Size and Analysis, By Type
10.4.1. Sliced Potato Chips
10.4.2. Compound Potato Chips
10.4.3. Baked Potato Chips
10.4.4. Fabricated Potato Chips
10.4.5. Natural Potato Chips [Contains Starch]
10.4.6. Low-fat Potato Chips [Next Gen.]
10.4.7. Others
10.5. Market Share Analysis and YoY Growth Rates, By Type
11. Global Potato Chips Market Analysis, By Flavor Type
11.1. Introduction
11.2. Prominent Trends
11.3. Regulatory Guidelines
11.4. Market Size and Analysis, By Flavor Type
11.4.1. Plain & Salted Chips
11.4.2. Herbs, Spices & Chili Chips
11.4.3. Tomato Chips
11.4.4. Natural Colored Chips
11.4.5. Combination Products
11.4.6. Others
11.5. Market Share Analysis and YoY Growth Rates, By Flavor Type
12. Global Potato Chips Market Analysis, By Origin
12.1. Introduction
12.2. Prominent Trends
12.3. Regulatory Guidelines
12.4. Market Size and Analysis, By Origin
12.4.1. Classic
12.4.2. Organic
12.5. Market Share Analysis and YoY Growth Rates, By Origin
13. Global Potato Chips Market Analysis, By Brand
13.1. Introduction
13.2. Prominent Trends
13.3. Regulatory Guidelines
13.4. Market Size and Analysis, By Brand
13.4.1. Branded
13.4.2. Unbranded
13.5. Market Share Analysis and YoY Growth Rates, By Brand
14. Global Potato Chips Market Analysis, By Oil Type
14.1. Introduction
14.2. Prominent Trends
14.3. Regulatory Guidelines
14.4. Market Size and Analysis, By Oil Type
14.4.1. Seed Oils
14.4.2. Vegetable Oils
14.4.3. Others
14.5. Market Share Analysis and YoY Growth Rates, By Oil Type
15. Global Potato Chips Market Analysis, By Fryer Type
15.1. Introduction
15.2. Prominent Trends
15.3. Regulatory Guidelines
15.4. Market Size and Analysis, By Fryer Type
15.4.1. Batch Fryers
15.4.2. Continuous Fryers
15.4.3. Multi Zone & Multi Stage Fryers
15.4.4. Thermal-Fluid-Heated Batch Fryers
15.4.5. Vacuum Fryers
15.5. Market Share Analysis and YoY Growth Rates, By Fryer Type
16. Global Potato Chips Market Analysis, By Packaging Type
16.1. Introduction
16.2. Prominent Trends
16.3. Regulatory Guidelines
16.4. Market Size and Analysis, By Packaging Type
16.4.1. Wax Paper Bags
16.4.2. Oxygen-free Canisters
16.4.3. Metalized Polypropylene Pouches
16.4.4. Board Package
16.4.5. Others
16.5. Market Share Analysis and YoY Growth Rates, By Packaging Type
17. Global Potato Chips Market Analysis, By Sales Channel
17.1. Introduction
17.2. Prominent Trends
17.3. Regulatory Guidelines
17.4. Market Size and Analysis, By Sales Channel
17.4.1. Hypermarket/Supermarkets
17.4.2. Grocery and Convenience Stores
17.4.3. Online
17.4.4. Institutional Sales
17.4.5. Others
17.5. Market Share Analysis and YoY Growth Rates, By Sales Channel
18. Global Potato Chips Market Analysis, By Region
18.1. Introduction
18.2. Prominent Trends
18.3. Regulatory Guidelines
18.4. Market Size and Analysis, By Region
18.4.1. North America
18.4.2. Latin America
18.4.3. Europe
18.4.4. Asia Pacific
18.4.5. Middle East & Africa (MEA)
18.5. Market Share Analysis and YoY Growth Rates, By Region
19. North America Potato Chips Market Analysis
19.1. Introduction
19.2. Prominent Trends
19.3. North America Potato Chips Market Analysis, by Country
19.3.1. U.S.
19.3.2. Canada
19.4. North America Potato Chips Market Size and Analysis, By Type
19.4.1. Sliced Potato Chips
19.4.2. Compound Potato Chips
19.4.3. Baked Potato Chips
19.4.4. Fabricated Potato Chips
19.4.5. Natural Potato Chips [Contains Starch]
19.4.6. Low-fat Potato Chips [Next Gen.]
19.4.7. Others
19.5. North America Potato Chips Market Size and Analysis, By Flavor Type
19.5.1. Plain & Salted Chips
19.5.2. Herbs, Spices & Chili Chips
19.5.3. Tomato Chips
19.5.4. Natural Colored Chips
19.5.5. Combination Products
19.5.6. Others
19.6. North America Potato Chips Market Size and Analysis, By Origin
19.6.1. Classic
19.6.2. Organic
19.7. North America Potato Chips Market Size and Analysis, By Brand
19.7.1. Branded
19.7.2. Unbranded
19.8. North America Potato Chips Market Size and Analysis, By Oil Type
19.8.1. Seed Oils
19.8.2. Vegetable Oils
19.8.3. Others
19.9. North America Potato Chips Market Size and Analysis, By Fryer Type
19.9.1. Batch Fryers
19.9.2. Continuous Fryers
19.9.3. Multi Zone & Multi Stage Fryers
19.9.4. Thermal-Fluid-Heated Batch Fryers
19.9.5. Vacuum Fryers
19.10. North America Potato Chips Market Size and Analysis, By Packaging Type
19.10.1. Wax Paper Bags
19.10.2. Oxygen-free Canisters
19.10.3. Metalized Polypropylene Pouches
19.10.4. Board Package
19.10.5. Others
19.11. North America Potato Chips Market Size and Analysis, By Sales Channel
19.11.1. Hypermarket/Supermarkets
19.11.2. Grocery and Convenience Stores
19.11.3. Online
19.11.4. Institutional Sales
19.11.5. Others
19.12. North America Potato Chips Market Share Analysis and YoY Growth Rates
19.12.1. By Country
19.12.2. By Type
19.12.3. By Flavor Type
19.12.4. By Origin
19.12.5. By Brand
19.12.6. By Oil Type
19.12.7. By Sales Channel
20. Latin America Potato Chips Market Analysis
20.1. Introduction
20.2. Prominent Trends
20.3. Latin America Potato Chips Market Analysis, by Country
20.3.1. Mexico
20.3.2. Brazil
20.3.3. Others
20.4. Latin America Potato Chips Market Size and Analysis, By Type
20.4.1. Sliced Potato Chips
20.4.2. Compound Potato Chips
20.4.3. Baked Potato Chips
20.4.4. Fabricated Potato Chips
20.4.5. Natural Potato Chips [Contains Starch]
20.4.6. Low-fat Potato Chips [Next Gen.]
20.4.7. Others
20.5. Latin America Potato Chips Market Size and Analysis, By Flavor Type
20.5.1. Plain & Salted Chips
20.5.2. Herbs, Spices & Chili Chips
20.5.3. Tomato Chips
20.5.4. Natural Colored Chips
20.5.5. Combination Products
20.5.6. Others
20.6. Latin America Potato Chips Market Size and Analysis, By Origin
20.6.1. Classic
20.6.2. Organic
20.7. Latin America Potato Chips Market Size and Analysis, By Brand
20.7.1. Branded
20.7.2. Unbranded
20.8. Latin America Potato Chips Market Size and Analysis, By Oil Type
20.8.1. Seed Oils
20.8.2. Vegetable Oils
20.8.3. Others
20.9. Latin America Potato Chips Market Size and Analysis, By Fryer Type
20.9.1. Batch Fryers
20.9.2. Continuous Fryers
20.9.3. Multi Zone & Multi Stage Fryers
20.9.4. Thermal-Fluid-Heated Batch Fryers
20.9.5. Vacuum Fryers
20.10. Latin America Potato Chips Market Size and Analysis, By Packaging Type
20.10.1. Wax Paper Bags
20.10.2. Oxygen-free Canisters
20.10.3. Metalized Polypropylene Pouches
20.10.4. Board Package
20.10.5. Others
20.11. Latin America Potato Chips Market Size and Analysis, By Sales Channel
20.11.1. Hypermarket/Supermarkets
20.11.2. Grocery and Convenience Stores
20.11.3. Online
20.11.4. Institutional Sales
20.11.5. Others
20.12. Latin America Potato Chips Market Share Analysis and YoY Growth Rates
20.12.1. By Country
20.12.2. By Type
20.12.3. By Flavor Type
20.12.4. By Origin
20.12.5. By Brand
20.12.6. By Oil Type
20.12.7. By Sales Channel
21. Europe Potato Chips Market Analysis
21.1. Introduction
21.2. Prominent Trends
21.3. Europe Potato Chips Market Analysis, by Country
21.3.1. Germany
21.3.2. U.K.
21.3.3. Spain
21.3.4. France
21.3.5. Italy
21.3.6. Russia
21.3.7. Others
21.4. Europe Potato Chips Market Size and Analysis, By Type
21.4.1. Sliced Potato Chips
21.4.2. Compound Potato Chips
21.4.3. Baked Potato Chips
21.4.4. Fabricated Potato Chips
21.4.5. Natural Potato Chips [Contains Starch]
21.4.6. Low-fat Potato Chips [Next Gen.]
21.4.7. Others
21.5. Europe Potato Chips Market Size and Analysis, By Flavor Type
21.5.1. Plain & Salted Chips
21.5.2. Herbs, Spices & Chili Chips
21.5.3. Tomato Chips
21.5.4. Natural Colored Chips
21.5.5. Combination Products
21.5.6. Others
21.6. Europe Potato Chips Market Size and Analysis, By Origin
21.6.1. Classic
21.6.2. Organic
21.7. Europe Potato Chips Market Size and Analysis, By Brand
21.7.1. Branded
21.7.2. Unbranded
21.8. Europe Potato Chips Market Size and Analysis, By Oil Type
21.8.1. Seed Oils
21.8.2. Vegetable Oils
21.8.3. Others
21.9. Europe Potato Chips Market Size and Analysis, By Fryer Type
21.9.1. Batch Fryers
21.9.2. Continuous Fryers
21.9.3. Multi Zone & Multi Stage Fryers
21.9.4. Thermal-Fluid-Heated Batch Fryers
21.9.5. Vacuum Fryers
21.10. Europe Potato Chips Market Size and Analysis, By Packaging Type
21.10.1. Wax Paper Bags
21.10.2. Oxygen-free Canisters
21.10.3. Metalized Polypropylene Pouches
21.10.4. Board Package
21.10.5. Others
21.11. Europe Potato Chips Market Size and Analysis, By Sales Channel
21.11.1. Hypermarket/Supermarkets
21.11.2. Grocery and Convenience Stores
21.11.3. Online
21.11.4. Institutional Sales
21.11.5. Others
21.12. Europe Potato Chips Market Share Analysis and YoY Growth Rates
21.12.1. By Country
21.12.2. By Type
21.12.3. By Flavor Type
21.12.4. By Origin
21.12.5. By Brand
21.12.6. By Oil Type
21.12.7. By Sales Channel
22. Asia Pacific Potato Chips Market Analysis
22.1. Introduction
22.2. Prominent Trends
22.3. Asia Pacific Potato Chips Market Analysis, by Country
22.3.1. India
22.3.2. China
22.3.3. Australia & New Zealand
22.3.4. Japan
22.3.5. Others
22.4. Asia Pacific Potato Chips Market Size and Analysis, By Type
22.4.1. Sliced Potato Chips
22.4.2. Compound Potato Chips
22.4.3. Baked Potato Chips
22.4.4. Fabricated Potato Chips
22.4.5. Natural Potato Chips [Contains Starch]
22.4.6. Low-fat Potato Chips [Next Gen.]
22.4.7. Others
22.5. Asia Pacific Potato Chips Market Size and Analysis, By Flavor Type
22.5.1. Plain & Salted Chips
22.5.2. Herbs, Spices & Chili Chips
22.5.3. Tomato Chips
22.5.4. Natural Colored Chips
22.5.5. Combination Products
22.5.6. Others
22.6. Asia Pacific Potato Chips Market Size and Analysis, By Origin
22.6.1. Classic
22.6.2. Organic
22.7. Asia Pacific Potato Chips Market Size and Analysis, By Brand
22.7.1. Branded
22.7.2. Unbranded
22.8. Asia Pacific Potato Chips Market Size and Analysis, By Oil Type
22.8.1. Seed Oils
22.8.2. Vegetable Oils
22.8.3. Others
22.9. Asia Pacific Potato Chips Market Size and Analysis, By Fryer Type
22.9.1. Batch Fryers
22.9.2. Continuous Fryers
22.9.3. Multi Zone & Multi Stage Fryers
22.9.4. Thermal-Fluid-Heated Batch Fryers
22.9.5. Vacuum Fryers
22.10. Asia Pacific Potato Chips Market Size and Analysis, By Packaging Type
22.10.1. Wax Paper Bags
22.10.2. Oxygen-free Canisters
22.10.3. Metalized Polypropylene Pouches
22.10.4. Board Package
22.10.5. Others
22.11. Asia Pacific Potato Chips Market Size and Analysis, By Sales Channel
22.11.1. Hypermarket/Supermarkets
22.11.2. Grocery and Convenience Stores
22.11.3. Online
22.11.4. Institutional Sales
22.11.5. Others
22.12. Asia Pacific Potato Chips Market Share Analysis and YoY Growth Rates
22.12.1. By Country
22.12.2. By Type
22.12.3. By Flavor Type
22.12.4. By Origin
22.12.5. By Brand
22.12.6. By Oil Type
22.12.7. By Sales Channel
23. Middle East and Africa (MEA) Potato Chips Market Analysis
23.1. Introduction
23.2. Prominent Trends
23.3. Middle East and Africa Potato Chips Market Analysis, by Country
23.3.1. GCC countries
23.3.2. South Africa
23.3.3. North Africa
23.3.4. Rest of Middle East and Africa
23.4. Middle East and Africa (MEA) Potato Chips Market Size and Analysis, By Type
23.4.1. Sliced Potato Chips
23.4.2. Compound Potato Chips
23.4.3. Baked Potato Chips
23.4.4. Fabricated Potato Chips
23.4.5. Natural Potato Chips [Contains Starch]
23.4.6. Low-fat Potato Chips [Next Gen.]
23.4.7. Others
23.5. Middle East and Africa (MEA) Potato Chips Market Size and Analysis, By Flavor Type
23.5.1. Plain & Salted Chips
23.5.2. Herbs, Spices & Chili Chips
23.5.3. Tomato Chips
23.5.4. Natural Colored Chips
23.5.5. Combination Products
23.5.6. Others
23.6. Middle East and Africa (MEA) Potato Chips Market Size and Analysis, By Origin
23.6.1. Classic
23.6.2. Organic
23.7. Middle East and Africa (MEA) Potato Chips Market Size and Analysis, By Brand
23.7.1. Branded
23.7.2. Unbranded
23.8. Middle East and Africa (MEA) Potato Chips Market Size and Analysis, By Oil Type
23.8.1. Seed Oils
23.8.2. Vegetable Oils
23.8.3. Others
23.9. Middle East and Africa (MEA) Potato Chips Market Size and Analysis, By Fryer Type
23.9.1. Batch Fryers
23.9.2. Continuous Fryers
23.9.3. Multi Zone & Multi Stage Fryers
23.9.4. Thermal-Fluid-Heated Batch Fryers
23.9.5. Vacuum Fryers
23.10. Middle East and Africa (MEA) Potato Chips Market Size and Analysis, By Packaging Type
23.10.1. Wax Paper Bags
23.10.2. Oxygen-free Canisters
23.10.3. Metalized Polypropylene Pouches
23.10.4. Board Package
23.10.5. Others
23.11. Middle East and Africa (MEA) Potato Chips Market Size and Analysis, By Sales Channel
23.11.1. Hypermarket/Supermarkets
23.11.2. Grocery and Convenience Stores
23.11.3. Online
23.11.4. Institutional Sales
23.11.5. Others
23.12. Middle East and Africa (MEA) Potato Chips Market Share Analysis and YoY Growth Rates
23.12.1. By Country
23.12.2. By Type
23.12.3. By Flavor Type
23.12.4. By Origin
23.12.5. By Brand
23.12.6. By Oil Type
23.12.7. By Sales Channel
24. Industry Structure
24.1. Porters Five Forces Analysis
24.1.1. Bargaining Power of Suppliers
24.1.2. Bargaining Power of Buyers
24.1.3. Threat of New Entrants
24.1.4. Threat of Substitute Products and Services
24.1.5. Internal Rivalry
24.2. Supply Chain Analysis and Profitability Margins
24.3. Market Share Analysis
24.4. Strategic Analysis
24.4.1. Competitive Strategies
24.4.2. Mergers & Acquisitions Activity
24.4.3. Co-operative Agreements
24.5. Critical Success Factor (CSF) Analysis (Technology & Manufacturing, Design & Features, Brand Reputation, Distribution Network, Marketing)
24.6. Company Profiles (Overview, Product/Service Details, Geographic Scope, Financials, Strategic Intent & Approach, Core Competencies & Competitive Advantage and Key developments)
24.6.1. PepsiCo
24.6.2. Lorenz Bahlsen
24.6.3. Tyrrell’s
24.6.4. Wise
24.6.5. Golden Flake
24.6.6. Burtschips
24.6.7. Herr’s
24.6.8. Popchips
24.6.9. Shearer’s
24.6.10. Great Lakes
24.6.11. Proper
24.6.12. Calbee
24.6.13. Kettle
24.6.14. Old Dutch
24.6.15. Intersnack
24.6.16. Notions
24.6.17. UTZ
24.6.18. Snyder’s-Lance
25. Prognosis for the Future
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