Global Ketchup Market
- MAR2978616
- 224 Pages
- July 2018
- Food and Beverages
Market Dynamics
The following factors are crucial in deciding the fate of the market:
Market Drivers: The concept and culture of fast food originally developed in the Western countries. But, with the increasing adoption of the western culture, it has spread throughout the globe. Ketchup is stapled with almost all the kinds of fast foods. Thus the ketchup market has secured a worldwide consumer market.
The affordable rates, convenience and the psychological gratification offered by the fast foods complimented by ketchups have become widely popular within the middle classes. The burgeoning middle class especially in the developing nations provide a major boost to the industry.
Tomato ketchup (the most popular of all the ketchups) with its agreeable flavour, unique regional variants and its versatility to be compatible with both homemade and outside food has managed to build its own consumer base. It is also known to provide several health benefits.
Market Restraints: The fast-rising use of other condiments like the mustard and barbecue sauce is a key restraint on the ketchup market.
Market Opportunities: The main market opportunity lies in introducing more packaging innovations, flavours, regional variants along with more advertisements to popularise the product and expand the consumer base.
Market Segmentation
The ketchup market can be broadly segmented into the following four segments:
By Product Ingredient Type
> Tomato Ketchup
> Mushroom Ketchup
> Mustard Ketchup
> Fruit & Nut Ketchup
> Others
By Application
> Food Services Market
> Direct family consumption and home cooking
By Distribution Channel
> Super Markets
> HyperMarkets
> Convenience Stores
> Departmental Stores
> Speciality Stores
> Online Purchase
Geographic Analysis
The North America tops the global leaders' chart commanding over more than one-third of the total market value. It is followed by Europe, Asia-Pacific, Latin America and the middle-east nations and Africa. The USA has the largest consumer market globally. Within Europe, UK, France, Germany, and Italy are significant markets. While in the Asia-Pacific region India, China and Japan are the major share holders. This region is also predicted to register the fastest growth rate in the next decade. Overall the consumption of the ketchup market is increasing at a promising rate in the developing countries of the Asia-Pacific, Africa and Latin America.
Key Players
Some of the major companies in the market are as follows: Nestle India Ltd., HJ Heinz Company, Campbell Soup Company, Tate & Lyle plc., ConAgra Foods Inc., Lee KumKee, General Mills Inc., Premier Foods Plc.
Report Contents:
> Global Ketchup Market segments
> Global Ketchup Market Drivers, Restraints and Opportunities
> Global Ketchup Market Size & Forecast 2016 to 2022
> Supply & Demand Value Chain
> Global Ketchup Market - Current Trends
> Competition & Major Companies
> Technology and R&D Status
> Porters Five Force Analysis
> Strategic and Critical Success Factor Analysis of Key Players
Regional Analysis:
> North America
>>US and Canada
> Latin America
>> Mexico, Brazil, Argentina and Rest of Latin America
> Western Europe
>> EU5 (Germany, France, Italy, Spain, U.K.)
>> Nordic Countries (Denmark, Finland, Norway, and Sweden)
>> Benelux (Belgium, The Netherlands, and Luxembourg)
>> Rest of Westren Europe
> Eastern Europe
>> Russia
>> Poland
>> Rest of Eastren Europe
> Asia Pacific
>> China
>> India
>> Japan
>> Australia and New Zealand
>> Rest of Asia Pacific
> Middle East and Africa
>> GCC countries (Saudi Arabia, Oman, Qatar, Bahrain, UAE and Kuwait)
>> South Africa
>> North Africa
>> Rest of Middle East and Africa
It provides details on market segmentation which is derived from several product mapping exercises, macroeconomic parameters and other qualitative and quantitative insights. The impact of all such factors is delivered across multiple market segments and geographies.
Report Highlights:
> Detailed Historical Overview (Market Origins, Product Launch Timeline, etc.)
> Consumer and Pricing Analysis
> Market dynamics of the industry
> Market Segmentation
> Estimated Market Sizing in terms of volume and value
> Recent trends in Global Ketchup Market and impact
> Research Status and Technology Overview
> Extensive Industry Structure Coverage
1.1. Market Definition
1.2. Market Taxonomy
2. Research Methodology
3. Assumptions and Acronyms
4. Executive Summary
5. Consumer Analysis
5.1. Consumer Profile (Demographic, Geographic, etc.)
5.2. Consumer Motivation
5.3. Procurement Process
5.4. Frequency of Buying
6. Historical Overview (Market Origins, Product Launch
Timeline, etc.)
7. Pricing Analysis
8. Market Dynamics
8.1. Macroeconomic Factors
8.2. Drivers
8.2.1. Supply Side
8.2.2. Demand Side
8.3. Restraints
8.4. Opportunities
9. R&D Status and Technology Overview
10. Flavor Profile
10.1.Ingredient and Flavor Use – Brand Differentiation
10.1.1. Salt
10.1.2. Sweet
10.1.3. Sour
10.1.4. Bitter
10.1.5. Umami (Savory)
10.2. Impact of Regional Variants & Ethnic Flavors
10.3. New Product Development (Flavor)
11. Global Ketchup Market Analysis, By Ketchup Type
11.1. Introduction
11.2. Market Size and Analysis, By Ketchup Type
11.2.1. Tomato Ketchup
11.2.2. Mushroom Ketchup
11.2.3. Mustard Ketchup
11.2.4. Fruit Ketchups
11.2.5. Others
11.3. Market Share Analysis and YoY Growth Rates, By
Ketchup Type
12. Global Ketchup Market Analysis, By Ingredient Type
12.1. Introduction
12.2. Market Size and Analysis, By Ingredient Type
12.2.1. Natural & Organic
12.2.2. Functional (excl. Natural and Organic) – Low
Sugar, Natural Sweeteners, Fortification, etc.
12.2.3. Normal
12.3. Market Share Analysis and YoY Growth Rates, By
Ingredient Type
13. Global Ketchup Market Analysis, By Packaging Type
13.1. Introduction
13.2. Market Size and Analysis, By Packaging Type
13.2.1. Plastic Bottles (Squeeze and Normal)
13.2.2. Glass Bottles/Jars
13.2.3. Cans
13.2.4. Pouches
13.2.5. Sachets and Stick Packs
13.2.6. Others
13.3. Market Share Analysis and YoY Growth Rates, By
Packaging Type
14. Global Ketchup Market Analysis, By Distribution Channel
14.1. Introduction
14.2. Market Size and Analysis, By Distribution Channel
14.3. Retail
14.3.1. Hypermarket/Supermarket
14.3.2. Grocery and Convenience Stores
14.3.3. Online
14.3.4. Others
14.4. Foodservice and Institutional Foods
14.4.1. Bakery and Fast Food Centers
14.4.2. Institutions (Hospitals, Colleges, Work Spaces,
etc.)
14.4.3. Restaurants & Catering
14.4.4. Others
15. Market Share Analysis and YoY Growth Rates, By
Distribution Channel
16. Global Ketchup Market Analysis, By Region
16.1.Introduction
16.2.Market Size and Analysis, By Region
16.2.1. North America
16.2.2. Latin America
16.2.3. Europe
16.2.4. Asia Pacific
16.2.5. Middle East & Africa (MEA)
16.3.Market Share Analysis and YoY Growth Rates, By
Region
17. North America Ketchup Market Analysis
17.1.Introduction
17.2.Prominent Trends
17.3.North America Ketchup Market Analysis, by Country
17.3.1. U.S.
17.3.2. Canada
17.4.North America Ketchup Market Analysis, By Ketchup
Type
17.4.1. Tomato Ketchup
17.4.2. Mushroom Ketchup
17.4.3. Mustard Ketchup
17.4.4. Fruit Ketchups
17.4.5. Others
17.5. North America Ketchup Market Analysis, By Ingredient
Type
17.5.1. Natural & Organic
17.5.2. Functional (excl. Natural and Organic)
17.5.3. Normal
17.6.North America Ketchup Market Analysis, By Packaging
Type
17.6.1. Plastic Bottles (Squeeze and Normal)
17.6.2. Glass Bottles/Jars
17.6.3. Cans
17.6.4. Pouches
17.6.5. Sachets and Stick Packs
17.6.6. Others
17.7. North America Ketchup Market Analysis, By
Distribution Channel
17.7.1. Retail
17.7.1.1. Hypermarket/Supermarket
17.7.1.2. Grocery and Convenience Stores
17.7.1.3. Online
17.7.1.4. Others
17.7.2. Foodservice and Institutional Foods
17.7.2.1. Bakery and Fast Food Centers
17.7.2.2. Institutions (Hospitals, Colleges, Work
Spaces, etc.)
17.7.2.3. Restaurants & Catering
17.7.2.4. Others
17.8. North America Ketchup Market Share Analysis and YoY
Growth Rates
17.8.1. By Country
17.8.2. By Ketchup Type
17.8.3. By Ingredient Type
17.8.4. Packaging Type
17.8.5. Distribution Channel
18. Latin America Ketchup Market Analysis
18.1.Introduction
18.2.Prominent Trends
18.3.Latin America Ketchup Market Analysis, by Country
18.3.1. Mexico
18.3.2. Brazil
18.3.3. Others
18.4.Latin America Ketchup Market Analysis, By Ketchup
Type
18.4.1. Tomato Ketchup
18.4.2. Mushroom Ketchup
18.4.3. Mustard Ketchup
18.4.4. Fruit Ketchups
18.4.5. Others
18.5. Latin America Ketchup Market Analysis, By Ingredient
Type
18.5.1. Natural & Organic
18.5.2. Functional (excl. Natural and Organic)
18.5.3. Normal
18.6.Latin America Ketchup Market Analysis, By Packaging
Type
18.6.1. Plastic Bottles (Squeeze and Normal)
18.6.2. Glass Bottles/Jars
18.6.3. Cans
18.6.4. Pouches
18.6.5. Sachets and Stick Packs
18.6.6. Others
18.7. Latin America Ketchup Market Analysis, By Distribution
Channel
18.7.1. Retail
18.7.1.1. Hypermarket/Supermarket
18.7.1.2. Grocery and Convenience Stores
18.7.1.3. Online
18.7.1.4. Others
18.7.2. Foodservice and Institutional Foods
18.7.2.1. Bakery and Fast Food Centers
18.7.2.2. Institutions (Hospitals, Colleges, Work
Spaces, etc.)
18.7.2.3. Restaurants & Catering
18.7.2.4. Others
18.8. Latin America Ketchup Market Share Analysis and YoY
Growth Rates
18.8.1. By Country
18.8.2. By Ketchup Type
18.8.3. By Ingredient Type
18.8.4. Packaging Type
18.8.5. Distribution Channel
19. Europe Ketchup Market Analysis
19.1.Introduction
19.2.Prominent Trends
19.3.Europe Ketchup Market Analysis, by Country
19.3.1. Germany
19.3.2. U.K.
19.3.3. Spain
19.3.4. France
19.3.5. Italy
19.3.6. Russia
19.3.7. Others
19.4.Europe Ketchup Market Analysis, By Ketchup Type
19.4.1. Tomato Ketchup
19.4.2. Mushroom Ketchup
19.4.3. Mustard Ketchup
19.4.4. Fruit Ketchups
19.4.5. Others
19.5. Europe Ketchup Market Analysis, By Ingredient Type
19.5.1. Natural & Organic
19.5.2. Functional (excl. Natural and Organic)
19.5.3. Normal
19.6.Europe Ketchup Market Analysis, By Packaging Type
19.6.1. Plastic Bottles (Squeeze and Normal)
19.6.2. Glass Bottles/Jars
19.6.3. Cans
19.6.4. Pouches
19.6.5. Sachets and Stick Packs
19.6.6. Others
19.7. Europe Ketchup Market Analysis, By Distribution
Channel
19.7.1. Retail
19.7.1.1. Hypermarket/Supermarket
19.7.1.2. Grocery and Convenience Stores
19.7.1.3. Online
19.7.1.4. Others
19.7.2. Foodservice and Institutional Foods
19.7.2.1. Bakery and Fast Food Centers
19.7.2.2. Institutions (Hospitals, Colleges, Work
Spaces, etc.)
19.7.2.3. Restaurants & Catering
19.7.2.4. Others
19.8. Europe Ketchup Market Share Analysis and YoY Growth
Rates
19.8.1. By Country
19.8.2. By Ketchup Type
19.8.3. By Ingredient Type
19.8.4. Packaging Type
19.8.5. Distribution Channel
20. Asia Pacific Ketchup Market Analysis
20.1.Introduction
20.2.Prominent Trends
20.3.Asia Pacific Ketchup Market Analysis, by Country
20.3.1. India
20.3.2. China
20.3.3. Australia & New Zealand
20.3.4. Japan
20.3.5. Others
20.4.Asia Pacific Ketchup Market Analysis, By Ketchup Type
20.4.1. Tomato Ketchup
20.4.2. Mushroom Ketchup
20.4.3. Mustard Ketchup
20.4.4. Fruit Ketchups
20.4.5. Others
20.5. Asia Pacific Ketchup Market Analysis, By Ingredient
Type
20.5.1. Natural & Organic
20.5.2. Functional (excl. Natural and Organic)
20.5.3. Normal
20.6.Asia Pacific Ketchup Market Analysis, By Packaging Type
20.6.1. Plastic Bottles (Squeeze and Normal)
20.6.2. Glass Bottles/Jars
20.6.3. Cans
20.6.4. Pouches
20.6.5. Sachets and Stick Packs
20.6.6. Others
20.7. Asia Pacific Ketchup Market Analysis, By Distribution
Channel
20.7.1. Retail
20.7.1.1. Hypermarket/Supermarket
20.7.1.2. Grocery and Convenience Stores
20.7.1.3. Online
20.7.1.4. Others
20.7.2. Foodservice and Institutional Foods
20.7.2.1. Bakery and Fast Food Centers
20.7.2.2. Institutions (Hospitals, Colleges, Work
Spaces, etc.)
20.7.2.3. Restaurants & Catering
20.7.2.4. Others
20.8. Asia Pacific Ketchup Market Share Analysis and YoY
Growth Rates
20.8.1. By Country
20.8.2. By Ketchup Type
20.8.3. By Ingredient Type
20.8.4. Packaging Type
20.8.5. Distribution Channel
21. Middle East and Africa (MEA) Ketchup Market Analysis
21.1.Introduction
21.2.Prominent Trends
21.3.Middle East and Africa Ketchup Market Analysis, by
Country
21.3.1. GCC countries
21.3.2. South Africa
21.3.3. North Africa
21.3.4. Rest of Middle East and Africa
21.4.Middle East and Africa Ketchup Market Analysis, By
Ketchup Type
21.4.1. Tomato Ketchup
21.4.2. Mushroom Ketchup
21.4.3. Mustard Ketchup
21.4.4. Fruit Ketchups
21.4.5. Others
21.5. Middle East and Africa Ketchup Market Analysis, By
Ingredient Type
21.5.1. Natural & Organic
21.5.2. Functional (excl. Natural and Organic)
21.5.3. Normal
21.6.Middle East and Africa Ketchup Market Analysis, By
Packaging Type
21.6.1. Plastic Bottles (Squeeze and Normal)
21.6.2. Glass Bottles/Jars
21.6.3. Cans
21.6.4. Pouches
21.6.5. Sachets and Stick Packs
21.6.6. Others
21.7. Middle East and Africa Ketchup Market Analysis, By
Distribution Channel
21.7.1. Retail
21.7.1.1. Hypermarket/Supermarket
21.7.1.2. Grocery and Convenience Stores
21.7.1.3. Online
21.7.1.4. Others
21.7.2. Foodservice and Institutional Foods
21.7.2.1. Bakery and Fast Food Centers
21.7.2.2. Institutions (Hospitals, Colleges, Work
Spaces, etc.)
21.7.2.3. Restaurants & Catering
21.7.2.4. Others
21.8. Middle East and Africa Ketchup Market Share Analysis
and YoY Growth Rates
21.8.1. By Country
21.8.2. By Ketchup Type
21.8.3. By Ingredient Type
21.8.4. Packaging Type
21.8.5. Distribution Channel
22. Industry Structure
22.1. Porters Five Forces Analysis
22.1.1. Bargaining Power of Suppliers
22.1.2. Bargaining Power of Buyers
22.1.3. Threat of New Entrants
22.1.4. Threat of Substitute Products and Services
22.1.5. Internal Rivalry
22.2.Supply Chain Analysis and Profitability Margins
22.3.Market Share Analysis
22.4. Strategic Analysis
22.4.1. Competitive Strategies
22.4.2. Mergers & Acquisitions Activity
22.4.3. Co-operative Agreements
22.5. Critical Success Factor (CSF) Analysis (Technology &
Manufacturing, Design & Features, Brand Reputation,
Distribution Network, Marketing)
22.6.Company Profiles (Overview, Product/Service Details,
Geographic Scope, Financials, Strategic Intent & Approach,
Core Competencies & Competitive Advantage and Key
developments)
22.6.1. H. J. Heinz Company
22.6.2. ConAgra Foods, Inc. (Hunt’s)
22.6.3. Del Monte Foods, Inc.
22.6.4. Unilever
22.6.5. Mizkan
22.6.6. Nestle
22.6.7. General Mills, Inc.
22.6.8. Bolton Group
22.6.9. ‘Chups
22.6.10. NutriAsia
22.6.11. Store Brands (Private Label)
22.6.11.1. Tesco
22.6.11.2. Asda
22.6.11.3. Sainsbury’s
22.6.11.4. Morrisons
22.6.11.5. Others
23. Prognosis for the Future
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