Desktop and Mobile Music Monetization 2005 – 2016: Advertising, Download and Subscription

Big Market Research publishes a latest report on Desktop and Mobile Music Monetization 2005 – 2016: Advertising, Download and Subscription.This report is expected to highlight important factors in the market which would help market participants to design result-oriented strategies and drive crucial business insights

Revenues include media spend bought against desktop/mobile radio/song-plays, video and overlay impressions directed at audiences viewing music videos, audio subscription services and download-to-own sales.

Sector revenue analytics parse media spend by format (audio, video and display on listening-based digital music services, in-stream video advertising running on music video destinations such as YouTube), total available inventory, CPMs, subscribers by service (U.S. and internationally), plus music downloads (internationally and domestically), pricing and total receipts by storefronts such as iTunes and Amazon.

Combined, sector growth in 2013 is 29.3%, and projected to deliver another 26.4% uptick in 2014. CAGRs (2005 - 2016) by segment include video advertising 110.7%, desktop/mobile radio/song-play advertising 46.7%, downloads 29.9% and subscription 9%.

CAGR for the U.S. market over the same period is currently calculated at 24.4%, while the global comparable equals 30.7%.

Download music storefronts capture an estimated 75.3% of U.S.-based revenue in 2013, while media spend supporting digital music radio and song-play services currently deliver an 11.8% slice of receipts, extending to a 19% share by 2016.

Subscription service revenue and in-stream video advertising together shape a 12.9% share of the market.

Experts have studied this market on the backdrop of providing detailed information on the market’s trend, revenue share, and growth prospects from 2003 to 2006.

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This report would throw insights into following areas:

  • Desktop and Mobile Music Monetization

  • Advertising

  • Download and Subscription

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