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Smart Speaker Market by Intelligent Virtual Assistant (Amazon Alexa, Google Assistant, Siri, Cortana, and Others), End User (Personal and commercial), Distribution Channel (Online and offline), and Price (Low, Mid, and Premium) - Global Opportunity Analysis and Industry Forecast, 2018-2025

  • ALL2667274
  • 234 Pages
  • August 2018
  • Semiconductor and Electronics
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Smart speaker is a speaker that can be activated by an intelligent virtual personal assistant. Any consumer majorly uses this device to listen to music and ask questions related to any problems, and control smart home devices. The smart speaker market has witnessed significant growth over two years, since its inception, owing to increase in technological awareness and rise in usage of smart home devices.

Advancement in microphones, automated speech recognition technology, and natural language processing (NLP) help the smart speakers to identify and process the voice command of the user with utmost precision. Amazon offers Amazon Echo powered by virtual assistant known as Alexa and Google provides Google Home powered by virtual Google assistant. These dominate the smart speaker market in terms of value and volume. The other players operating in this market include Apple, Alibaba, Sonos, and others.

There is an increase in the purchase of smart speakers owing to the rise in technological awareness among the consumers. Amazon Echo is projected to continue to evolve with integration of more skills and features and would reach to even more customers in the near future. Thus, continuous advancement of smart speakers and its expansion in various regions around the globe are expected to boost the growth of the market during the forecast period.

With the rise in usage of smart phones and smart home devices, smart speakers witness an increase in growth rate owing to the compatibility with smart home devices. Also, smart speakers exhibit a great potential to bridge the digital divide. Most of the people, especially in the underdeveloped countries are not computer savvy. The mobile revolution outpaced the computer revolution in India as smart phones provide ease of use with greater utility. Similar to the smart phone revolution, the smart speaker market is expected to grow significantly in the developing regions of Asia-Pacific because of the ability to perform multiple functions and the availability at an affordable price range. The companies such as Amazon and Google are partnering with smart home manufacturers to provide ease of access to different smart home devices. The major restraint that affects the expansion of smart speakers by the major players in smart speaker market includes the localization demands of the consumers. Localization of intelligent virtual assistants, which includes the ability of the assistants to speak in different local languages, poses a great challenge to the smart speaker manufacturers. The complex process of language understanding and translation, speech recognition for the languages, including dialects and variations in accent, addition of local knowledge or culture to the system (local music, local retail markets, news, celebrities, and jokes), and spoken language generation requires a lot of resources for the manufacturers. As a result, the companies are partnering with the local players in the field of artificial intelligence to create a suitable product for the local markets.

The key players operating in the smart speaker market include Amazon.com, Inc., Apple, Inc., Alibaba Group, Alphabet Inc. (Google Inc.), Sonos, Inc., Bose Corporation, Xiaomi, Samsung Electronics Co. Ltd., and Baidu Inc. and Plantronics, Inc. (Altec Lansing/AL Infinity, LLC). The companies adopt innovative ideas, invest on advertisements across digital & print media, and increase the participation or development of other players such as Lenovo, SK Telecom, and others. These factors fuel the market competition and growth. Recently, Lenovo introduced The Lenovo smart display powered by the Google assistant in mid-2018. It combines the broad usefulness of a smart speaker with bright, large visual results that enable faster and more efficient form of user interaction.

The report segments the smart speaker market based on type of intelligent virtual assistant, end user, price, distribution channel, and region. According to intelligent virtual assistant, it is divided into Amazon Alexa, Siri, Cortana, Google Assistant, AliGenie, Xiaomi Al assistant, and others (DuerOS, SKT NUGU, Naver Clova, and Kakao i). By end user, the smart speaker market is bifurcated into personal and commercial. Based on price, it is segmented into low ($0 to $100), mid ($101 to $200), and premium (above $200). By distribution channel, it is categorized into online and offline. Based on region, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

KEY BENEFITS FOR STAKEHOLDERS

  • This report provides an extensive analysis of the current and emerging market trends, and dynamics in the smart speaker market.
  • In-depth analysis is conducted by constructing market estimations for the key market segments between 2017 and 2025.
  • Extensive analysis of the market is conducted by following key product positioning and monitoring the top competitors within the market framework.
  • Key players are profiled and their strategies are analyzed thoroughly to understand the competitive outlook of the global smart speaker market.

KEY MARKET SEGMENTS

By Intelligent Virtual Assistant

  • Amazon Alexa
  • Google Assistant
  • Siri
  • Cortana
  • Others (AliGenie, Xiaomi Al Assistant, DuerOS, SKT NUGU, Naver Clova, and Kakao)

By End User

  • Personal
  • Commercial

By Distribution Channel

  • Online
  • Offline

By Price

  • Low (Less than $100)
  • Mid ($101-$200)
  • Premium (Above $200)

By Region

  • North America

    • U.S.
    • Canada
    • Mexico

  • Europe

    • UK
    • Germany
    • France
    • Italy
    • Rest of Europe

  • Asia-Pacific

    • China
    • India
    • Japan
    • Australia
    • Rest of Asia-Pacific

  • LAMEA

    • Latin America
    • Middle East
    • Africa

CHAPTER 1: INTRODUCTION

1.1. Report description

1.2. Key benefits for stakeholders

1.3. Key market segments

1.4. Research methodology

1.4.1. Primary research

1.4.2. Secondary research

1.4.3. Analyst tools and models

CHAPTER 2: EXECUTIVE SUMMARY

2.1. CXO perspective

CHAPTER 3: MARKET OVERVIEW

3.1. Market definition and scope

3.2. Key findings

3.2.1. Top impacting factors

3.2.2. Top investment pockets

3.2.3. Top winning strategies

3.3. Porters five forces analysis

3.3.1. Moderate to High bargaining power of suppliers

3.3.2. Moderate-to-high threat of new entrants

3.3.3. High threat of substitutes

3.3.4. Moderate to high intensity of rivalry

3.3.5. Moderate to high bargaining power of buyers

3.4. Market share analysis (2017)

3.5. Market dynamics

3.5.1. Drivers

3.5.1.1. Proliferation of smart home devices.

3.5.1.2. Increasing demand for multifunctional devices.

3.5.1.3. Rise in disposable income and greater inclination towards technological products among millennials

3.5.2. Restraint

3.5.2.1. Privacy and security concern

3.5.2.2. Localization of languages

3.5.3. Opportunities

3.5.3.1. Establishment of 5G infrastructure

3.5.3.2. Advancement of Natural Language Processing (NLP)

CHAPTER 4: SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT

4.1. Overview

4.2. Amazon Alexa

4.2.1. Key market trends, growth factors, and opportunities

4.2.2. Market size and forecast, by region

4.2.3. Market analysis, by country

4.3. Google Assistant

4.3.1. Key market trends, growth factors, and opportunities

4.3.2. Market size and forecast, by region

4.3.3. Market analysis, by country

4.4. Siri

4.4.1. Key market trends, growth factors, and opportunities

4.4.2. Market size and forecast, by region

4.4.3. Market analysis, by country

4.5. Cortana

4.5.1. Key market trends, growth factors, and opportunities

4.5.2. Market size and forecast, by region

4.5.3. Market analysis, by country

4.6. Others

4.6.1. Key market trends, growth factors, and opportunities

4.6.2. Market size and forecast, by region

4.6.3. Market analysis, by country

CHAPTER 5: SMART SPEAKER MARKET, BY END USER

5.1. Overview

5.2. Personal

5.2.1. 5.2.1 Key market trends, growth factors, and opportunities

5.2.2. Market size and forecast, by region

5.2.3. Market analysis, by country

5.3. Commercial

5.3.1. Key market trends, growth factors, and opportunities

5.3.2. Market size and forecast, by region

5.3.3. Market analysis, by country

CHAPTER 6: SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL

6.1. Overview

6.2. Online

6.2.1. Key market trends, growth factors, and opportunities

6.2.2. Market size and forecast, by region

6.2.3. Market analysis, by country

6.3. Offline

6.3.1. Key market trends, growth factors, and opportunities

6.3.2. Market size and forecast, by region

6.3.3. Market analysis, by country

CHAPTER 7: SMART SPEAKER MARKET, BY PRICE RANGE

7.1. Overview

7.2. Low (0$ to 100$)

7.2.1. Key market trends, growth factors, and opportunities

7.2.2. Market size and forecast, by region

7.2.3. Market analysis, by country

7.3. Medium (101$ to 200$)

7.3.1. Key market trends, growth factors, and opportunities

7.3.2. Market size and forecast, by region

7.3.3. Market analysis, by country

7.4. Premium (Above 200$)

7.4.1. Key market trends, growth factors, and opportunities

7.4.2. Market size and forecast, by region

7.4.3. Market analysis, by country

CHAPTER 8: SMART SPEAKER MARKET, BY REGION

8.1. Overview

8.2. North America

8.2.1. Key market trends, growth factors, and opportunities

8.2.2. Market size and forecast, by intelligent virtual assistant

8.2.3. Market size and forecast, by end user

8.2.4. Market size and forecast, by distribution channel

8.2.5. Market size and forecast, by price range

8.2.6. Market size and forecast, by country

8.2.6.1. U.S

8.2.6.1.1. Market size and forecast, by Intelligent Virtual Assistant

8.2.6.1.2. Market size and forecast, by enduser

8.2.6.1.3. Market size and forecast, by distribution channel

8.2.6.1.4. Market size and forecast, by price range range

8.2.6.2. Canada

8.2.6.2.1. Market size and forecast, by Intelligent Virtual Assistant

8.2.6.2.2. Market size and forecast, by end user

8.2.6.2.3. Market size and forecast, by distribution channel

8.2.6.2.4. Market size and forecast, by price range

8.2.6.3. Mexico

8.2.6.3.1. Market size and forecast, by Intelligent Virtual Assistant

8.2.6.3.2. Market size and forecast, by end user

8.2.6.3.3. Market size and forecast, by distribution channel

8.2.6.3.4. Market size and forecast, by price range

8.3. Europe

8.3.1. Key market trends, growth factors, and opportunities

8.3.2. Market size and forecast, by Intelligent Virtual Assistant

8.3.3. Market size and forecast, by end user

8.3.4. Market size and forecast, by distribution channel

8.3.5. Market size and forecast, by price range

8.3.6. Market Analysis by country

8.3.6.1. U.K.

8.3.6.1.1. Market size and forecast, by Intelligent Virtual Assistant

8.3.6.1.2. Market size and forecast, by end user

8.3.6.1.3. Market size and forecast, by distribution channel

8.3.6.1.4. Market size and forecast, by price range

8.3.6.2. Germany

8.3.6.2.1. Market size and forecast, by Intelligent Virtual Assistant

8.3.6.2.2. Market size and forecast, by enduser

8.3.6.2.3. Market size and forecast, by distribution channel

8.3.6.2.4. Market size and forecast, by price range

8.3.6.3. France

8.3.6.3.1. Market size and forecast, by Intelligent Virtual Assistant

8.3.6.3.2. Market size and forecast, by end user

8.3.6.3.3. Market size and forecast, by distribution channel

8.3.6.3.4. Market size and forecast, by price range

8.3.6.4. Italy

8.3.6.4.1. Market size and forecast, by Intelligent Virtual Assistant

8.3.6.4.2. Market size and forecast, by end user

8.3.6.4.3. Market size and forecast, by distribution channel

8.3.6.4.4. Market size and forecast, by price range

8.3.6.5. Rest of Europe

8.3.6.5.1. Market size and forecast, by Intelligent Virtual Assistant

8.3.6.5.2. Market size and forecast, by end user

8.3.6.5.3. Market size and forecast, by distribution channel

8.3.6.5.4. Market size and forecast, by price range

8.4. Asia-Pacific

8.4.1. Key market trends, growth factors, and opportunities

8.4.2. Market size and forecast, by Intelligent Virtual Assistant

8.4.3. Market size and forecast, by end user

8.4.4. Market size and forecast, by distribution channel

8.4.5. Market size and forecast, by price range

8.4.6. Market Analysis by country

8.4.6.1. China

8.4.6.1.1. Market size and forecast, by Intelligent Virtual Assistant

8.4.6.1.2. Market size and forecast, by end user

8.4.6.1.3. Market size and forecast, by distribution channel

8.4.6.1.4. Market size and forecast, by price range

8.4.6.2. India

8.4.6.2.1. Market size and forecast, by Intelligent Virtual Assistant

8.4.6.2.2. Market size and forecast, by end user

8.4.6.2.3. Market size and forecast, by distribution channel

8.4.6.2.4. Market size and forecast, by price range

8.4.6.3. Japan

8.4.6.3.1. Market size and forecast, by Intelligent Virtual Assistant

8.4.6.3.2. Market size and forecast, by end user

8.4.6.3.3. Market size and forecast, by distribution channel

8.4.6.3.4. Market size and forecast, by price range

8.4.6.4. Australia

8.4.6.4.1. Market size and forecast, by Intelligent Virtual Assistant

8.4.6.4.2. Market size and forecast, by end user

8.4.6.4.3. Market size and forecast, by distribution channel

8.4.6.4.4. Market size and forecast, by price range

8.4.6.5. Rest of Asia-Pacific

8.4.6.5.1. Market size and forecast, by Intelligent Virtual Assistant

8.4.6.5.2. Market size and forecast, by end user

8.4.6.5.3. Market size and forecast, by distribution channel

8.4.6.5.4. Market size and forecast, by price range

8.5. LAMEA

8.5.1. Key market trends, growth factors, and opportunities

8.5.2. Market size and forecast, by Intelligent Virtual Assistant

8.5.3. Market size and forecast, by end user

8.5.4. Market size and forecast, by distribution channel

8.5.5. Market size and forecast, by price range

8.5.6. Market Analysis by country

8.5.6.1. .Latin America

8.5.6.1.1. Market size and forecast, by Intelligent Virtual Assistant

8.5.6.1.2. Market size and forecast, by end user

8.5.6.1.3. Market size and forecast, by distribution channel

8.5.6.1.4. Market size and forecast, by price range

8.5.6.2. Middle East

8.5.6.2.1. Market size and forecast, by Intelligent Virtual Assistant

8.5.6.2.2. Market size and forecast, by end user

8.5.6.2.3. Market size and forecast, by distribution channel

8.5.6.2.4. Market size and forecast, by price range

8.5.6.3. Africa

8.5.6.3.1. Market size and forecast, by Intelligent Virtual Assistant

8.5.6.3.2. Market size and forecast, by end user

8.5.6.3.3. Market size and forecast, by distribution channel

8.5.6.3.4. Market size and forecast, by price range

CHAPTER 9: COMPANY PROFILES

9.1. Amazon.com, Inc.

9.1.1. Company overview

9.1.2. Company snapshot

9.1.3. Operating business segments

9.1.4. Product portfolio

9.1.5. Business performance

9.1.6. Key strategic moves and developments

9.2. Samsung Electronics Co. Ltd.

9.2.1. Company overview

9.2.2. Company snapshot

9.2.3. Operating business segments

9.2.4. Product portfolio

9.2.5. Business performance

9.2.6. Key strategic moves and developments

9.3. Apple, Inc.

9.3.1. Company overview

9.3.2. Company snapshot

9.3.3. Operating business segments

9.3.4. Product portfolio

9.3.5. Business performance

9.3.6. Key strategic moves and developments

9.4. Alibaba Group Holding Limited

9.4.1. Company overview

9.4.2. Company snapshot

9.4.3. Operating business segments

9.4.4. Product portfolio

9.4.5. Business performance

9.4.6. Key strategic moves and developments

9.5. Alphabet Inc. (Google Inc.)

9.5.1. Company overview

9.5.2. Company snapshot

9.5.3. Operating business segments

9.5.4. Product portfolio

9.5.5. Business performance

9.5.6. Key strategic moves and developments

9.6. Sonos, Inc.

9.6.1. Company overview

9.6.2. Company snapshot

9.6.3. Product portfolio

9.6.4. Key strategic moves and developments

9.7. Bose Corporation

9.7.1. Company overview

9.7.2. Company snapshot

9.7.3. Operating business segments

9.7.4. Product portfolio

9.7.5. Key strategic moves and developments

9.8. Xiaomi Inc.

9.8.1. Company overview

9.8.2. Company snapshot

9.8.3. Operating business segments

9.8.4. Product portfolio

9.8.5. Key strategic moves and developments

9.9. Baidu, Inc.

9.9.1. Company overview

9.9.2. Company snapshot

9.9.3. Operating business segments

9.9.4. Product portfolio

9.9.5. Business performance

9.9.6. Key strategic moves and developments

9.10. Plantronics, Inc. (Altec Lansing/AL Infinity, LLC)

9.10.1. Company overview

9.10.2. Company snapshot

9.10.3. Operating business segments

9.10.4. Product portfolio

9.10.5. Business performance

9.10.6. Key strategic moves and developments

LIST OF TABLES

TABLE 01. GLOBAL SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 02. ALEXA MARKET REVENUE, BY REGION, 2017-2025 ($MILLION)

TABLE 03. GOOGLE ASSISTANT MARKET REVENUE, BY REGION, 2017-2025 ($MILLION)

TABLE 04. SIRI MARKET REVENUE, BY REGION, 2017-2025 ($MILLION)

TABLE 05. CORTANA MARKET REVENUE, BY REGION, 2017-2025 ($MILLION)

TABLE 06. OTHERS MARKET REVENUE, BY REGION, 2017-2025 ($MILLION)

TABLE 07. GLOBAL SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 08. SMART SPEAKER MARKET REVENUE FOR PERSONAL USER, BY REGION, 2017-2025 ($MILLION)

TABLE 09. SMART SPEAKER MARKET REVENUE FOR COMMERCIAL USER, BY REGION, 2017-2025 ($MILLION)

TABLE 10. GLOBAL SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 11. SMART SPEAKER MARKET REVENUE FOR ONLINE, BY REGION, 2017-2025 ($MILLION)

TABLE 12. SMART SPEAKER MARKET REVENUE FOR OFFLINE, BY REGION, 2017-2025 ($MILLION)

TABLE 13. GLOBAL SMART SPEAKER MARKET, BY PRICE RANGE, 2017-2025 ($MILLION)

TABLE 14. SMART SPEAKER MARKET REVENUE FOR LOW PRICE RANGE, BY REGION, 2017-2025 ($MILLION)

TABLE 15. SMART SPEAKER MARKET REVENUE FOR MID PRICE RANGE, BY REGION, 2017-2025 ($MILLION)

TABLE 16. SMART SPEAKER MARKET REVENUE FOR OFFLINE SYSTEMS, BY REGION, 2017-2025 ($MILLION)

TABLE 17. SMART SPEAKER, BY REGION, 2017-2025 ($MILLION)

TABLE 18. NORTH AMERICAN SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 19. NORTH AMERICAN SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 20. NORTH AMERICAN SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 21. NORTH AMERICAN SMART SPEAKER MARKET, BY PRICE RANGE, 2017-2025 ($MILLION)

TABLE 22. U.S. SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 23. U.S. SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 24. U.S. SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 25. U.S. SMART SPEAKER MARKET, BY PRICE RANGE RANGE, 2017-2025 ($MILLION)

TABLE 26. CANADA SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 27. CANADA SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 28. CANADA SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 29. CANADA SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 30. MEXICO SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 31. MEXICO SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 32. MEXICO SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 33. MEXICO SMART SPEAKER MARKET, BY PRICE RANGE 2017-2025 ($MILLION)

TABLE 34. EUROPE SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 35. EUROPE SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 36. EUROPE SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 37. EUROPE SMART SPEAKER MARKET, BY PRICE RANGE, 2017-2025 ($MILLION)

TABLE 38. U.K. SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 39. U.K. SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 40. U.K. SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 41. U.K. SMART SPEAKER MARKET, BY PRICE RANGE, 2017-2025 ($MILLION)

TABLE 42. GERMANY SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 43. GERMANY SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 44. GERMANY SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 45. GERMANY SMART SPEAKER MARKET, BY PRICE RANGE, 2017-2025 ($MILLION)

TABLE 46. FRANCE SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 47. FRANCE SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 48. FRANCE SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 49. FRANCE SMART SPEAKER MARKET, BY PRICE RANGE, 2017-2025 ($MILLION)

TABLE 50. ITALY SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 51. ITALY SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 52. ITALY SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 53. ITALY SMART SPEAKER MARKET, BY PRICE RANGE, 2017-2025 ($MILLION)

TABLE 54. REST OF EUROPE SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 55. REST OF EUROPE SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 56. REST OF EUROPE SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 57. REST OF EUROPE SMART SPEAKER MARKET, BY PRICE RANGE, 2017-2025 ($MILLION)

TABLE 58. ASIA-PACIFIC SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 59. ASIA-PACIFIC SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 60. ASIA-PACIFIC SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 61. ASIA-PACIFIC SMART SPEAKER MARKET, BY PRICE RANGE, 2017-2025 ($MILLION)

TABLE 62. CHINA SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 63. CHINA SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 64. CHINA SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 65. CHINA SMART SPEAKER MARKET, BY PRICE RANGE, 2017-2025 ($MILLION)

TABLE 66. INDIA SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 67. INDIA SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 68. INDIA SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 69. INDIA SMART SPEAKER MARKET, BY PRICE RANGE, 2017-2025 ($MILLION)

TABLE 70. JAPAN SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 71. JAPAN SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 72. JAPAN SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 73. JAPAN SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 74. AUSTRALIA SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 75. AUSTRALIA SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 76. AUSTRALIA SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 77. AUSTRALIA SMART SPEAKER MARKET, BY PRICE RANGE, 2017-2025 ($MILLION)

TABLE 78. REST OF ASIA-PACIFIC SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 79. REST OF ASIA-PACIFIC SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 80. REST OF ASIA-PACIFIC SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 81. REST OF ASIA-PACIFIC SMART SPEAKER MARKET, BY PRICE RANGE, 2017-2025 ($MILLION)

TABLE 82. LAMEA SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 83. LAMEA SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 84. LAMEA SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 85. LAMEA SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 86. LATIN AMERICA SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 87. LATIN AMERICA SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 88. LATIN AMERICA SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 89. LATIN AMERICA SMART SPEAKER MARKET, BY PRICE RANGE, 2017-2025 ($MILLION)

TABLE 90. MIDDLE EAST SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 91. MIDDLE EAST SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 92. MIDDLE EAST SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 93. MIDDLE EAST SMART SPEAKER MARKET, BY PRICE RANGE, 2017-2025 ($MILLION)

TABLE 94. AFRICA SMART SPEAKER MARKET, BY INTELLIGENT VIRTUAL ASSISTANT, 2017-2025 ($MILLION)

TABLE 95. AFRICA SMART SPEAKER MARKET, BY ENDUSER, 2017-2025 ($MILLION)

TABLE 96. AFRICA SMART SPEAKER MARKET, BY DISTRIBUTION CHANNEL, 2017-2025 ($MILLION)

TABLE 97. AFRICA SMART SPEAKER MARKET, BY PRICE RANGE, 2017-2025 ($MILLION)

TABLE 98. AMAZON: COMPANY SNAPSHOT

TABLE 99. AMAZON: OPERATING SEGMENTS

TABLE 100. AMAZON: PRODUCT PORTFOLIO

TABLE 101. SAMSUNG: COMPANY SNAPSHOT

TABLE 102. SAMSUNG: OPERATING SEGMENTS

TABLE 103. SAMSUNG: PRODUCT PORTFOLIO

TABLE 104. APPLE: COMPANY SNAPSHOT

TABLE 105. APPLE: OPERATING SEGMENTS

TABLE 106. APPLE: PRODUCT PORTFOLIO

TABLE 107. ALIBABA: COMPANY SNAPSHOT

TABLE 108. ALIBABA: OPERATING SEGMENTS

TABLE 109. ALIBABA: PRODUCT PORTFOLIO

TABLE 110. ALPHABET: COMPANY SNAPSHOT

TABLE 111. ALPHABET: OPERATING SEGMENTS

TABLE 112. ALPHABET: PRODUCT PORTFOLIO

TABLE 113. SONOS: COMPANY SNAPSHOT

TABLE 114. SONOS: PRODUCT PORTFOLIO

TABLE 115. BOSE: COMPANY SNAPSHOT

TABLE 116. BOSE CORPORATION: OPERATING SEGMENTS

TABLE 117. BOSE: PRODUCT PORTFOLIO

TABLE 118. XIAOMI: COMPANY SNAPSHOT

TABLE 119. XIAOMI: OPERATING SEGMENTS

TABLE 120. XIAOMI: PRODUCT PORTFOLIO

TABLE 121. BAIDU: COMPANY SNAPSHOT

TABLE 122. BAIDU: OPERATING SEGMENTS

TABLE 123. BAIDU: PRODUCT PORTFOLIO

TABLE 124. PLANTRONICS: COMPANY SNAPSHOT

TABLE 125. PLANTRONICS: OPERATING SEGMENTS

TABLE 126. PLANTRONICS: PRODUCT PORTFOLIO

LIST OF FIGURES

FIGURE 01. KEY MARKET SEGMENTS

FIGURE 02. EXECUTIVE SUMMARY

FIGURE 03. EXECUTIVE SUMMARY

FIGURE 04. TOP IMPACTING FACTORS

FIGURE 05. TOP INVESTMENT POCKETS

FIGURE 06. TOP WINNING STRATEGIES, BY YEAR, 2015-2018*

FIGURE 07. TOP WINNING STRATEGIES, BY DEVELOPMENT, 2015-2018*

FIGURE 08. TOP WINNING STRATEGIES, BY COMPANY, 2015-2018*

FIGURE 09. MARKET SHARE ANALYSIS (2017)

FIGURE 10. DRIVERS, RESTRAINTS, AND OPPORTUNITIES: SMART SPEAKER MARKET

FIGURE 11. COMPARATIVE SHARE ANALYSIS OF ALEXA MARKET, BY COUNTRY, 2017 AND 2025 (%)

FIGURE 12. COMPARATIVE SHARE ANALYSIS OF GOOGLE ASSISTANT MARKET, BY COUNTRY, 2017 AND 2025 (%)

FIGURE 13. COMPARATIVE SHARE ANALYSIS OF SIRI MARKET, BY COUNTRY, 2017 AND 2025 (%)

FIGURE 14. COMPARATIVE SHARE ANALYSIS OF CORTANA MARKET, BY COUNTRY, 2017 AND 2025 (%)

FIGURE 15. COMPARATIVE SHARE ANALYSIS OF OTHERS MARKET, BY COUNTRY, 2017 AND 2025 (%)

FIGURE 16. COMPARATIVE SHARE ANALYSIS OF SMART SPEAKER MARKET FOR PERSONAL USER, BY COUNTRY, 2017 AND 2025 (%)

FIGURE 17. COMPARATIVE SHARE ANALYSIS OF SMART SPEAKER MARKET FOR COMMERCIAL USER, BY COUNTRY, 2017 AND 2025 (%)

FIGURE 18. COMPARATIVE SHARE ANALYSIS OF SMART SPEAKER MARKET FOR ONLINE, BY COUNTRY, 2017 AND 2025 (%)

FIGURE 19. COMPARATIVE SHARE ANALYSIS OF SMART SPEAKER MARKET FOR OFFLINE, BY COUNTRY, 2017 AND 2025 (%)

FIGURE 20. COMPARATIVE SHARE ANALYSIS OF SMART SPEAKER MARKET FOR LOW PRICE RANGE, BY COUNTRY, 2017 AND 2025 (%)

FIGURE 21. COMPARATIVE SHARE ANALYSIS OF SMART SPEAKER MARKET FOR MID PRICE RANGE, BY COUNTRY, 2017 AND 2025 (%)

FIGURE 22. COMPARATIVE SHARE ANALYSIS OF SMART SPEAKER MARKET FOR PREMIUM PRICE RANGE BY COUNTRY, 2017 AND 2025 (%)

FIGURE 23. U.S. SMART SPEAKER MARKET, 2017-2025 ($MILLION)

FIGURE 24. CANADA SMART SPEAKER MARKET, 2017-2025 ($MILLION)

FIGURE 25. MEXICO SMART SPEAKER MARKET, 2017-2025 ($MILLION)

FIGURE 26. U.K. SMART SPEAKER MARKET, 2017-2025 ($MILLION)

FIGURE 27. GERMANY SMART SPEAKER MARKET, 2017-2025 ($MILLION)

FIGURE 28. FRANCE SMART SPEAKER MARKET, 2017-2025 ($MILLION)

FIGURE 29. ITALY SMART SPEAKER MARKET, 2017-2025 ($MILLION)

FIGURE 30. REST OF EUROPE SMART SPEAKER MARKET, 2017-2025 ($MILLION)

FIGURE 31. CHINA SMART SPEAKER MARKET, 2017-2025 ($MILLION)

FIGURE 32. INDIA SMART SPEAKER MARKET, 2017-2025 ($MILLION)

FIGURE 33. JAPAN SMART SPEAKER MARKET, 2017-2025 ($MILLION)

FIGURE 34. AUSTRALIA SMART SPEAKER MARKET, 2017-2025 ($MILLION)

FIGURE 35. REST OF ASIA-PACIFIC SMART SPEAKER MARKET, 2017-2025 ($MILLION)

FIGURE 36. LATIN AMERICA SMART SPEAKER MARKET, 2017-2025 ($MILLION)

FIGURE 37. MIDDLE EAST SMART SPEAKER MARKET, 2017-2025 ($MILLION)

FIGURE 38. AFRICA SMART SPEAKER MARKET, 2017-2025 ($MILLION)

FIGURE 39. AMAZON: NET SALES, 2015-2017 ($MILLION)

FIGURE 40. AMAZON: REVENUE SHARE BY SEGMENT, 2017 (%)

FIGURE 41. SAMSUNG: NET SALES, 2015-2017 ($MILLION)

FIGURE 42. SAMSUNG: REVENUE SHARE BY SEGMENT, 2017 (%)

FIGURE 43. SAMSUNG: REVENUE SHARE BY GEOGRAPHY, 2017 (%)

FIGURE 44. APPLE: NET SALES, 2015-2017 ($MILLION)

FIGURE 45. APPLE: REVENUE SHARE BY SEGMENT, 2017 (%)

FIGURE 46. APPLE: REVENUE SHARE BY GEOGRAPHY, 2017 (%)

FIGURE 47. ALIBABA: NET SALES, 2015-2017 ($MILLION)

FIGURE 48. ALIBABA: REVENUE SHARE BY SEGMENT, 2017 (%)

FIGURE 49. ALPHABET: NET SALES, 2015-2017 ($MILLION)

FIGURE 50. ALPHABET: REVENUE SHARE BY SEGMENT, 2017 (%)

FIGURE 51. ALPHABET: REVENUE SHARE BY GEOGRAPHY, 2017 (%)

FIGURE 52. BAIDU: NET SALES, 2015-2017 ($MILLION)

FIGURE 53. BAIDU: REVENUE SHARE BY SEGMENT, 2017 (%)

FIGURE 54. PLANTRONICS: NET SALES, 2015-2017 ($MILLION)

FIGURE 55. PLANTRONICS: REVENUE SHARE BY SEGMENT, 2017 (%)

FIGURE 56. PLANTRONICS: REVENUE SHARE BY GEOGRAPHY, 2017 (%)

 
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