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Global Customer Journey Analytics Software Market Size study, By Type (On-Premises, Cloud-based), By Application (Small and Medium Enterprises, Large Enterprises), and Regional Forecasts 2022-2028

  • BIZ4982855
  • 200 Pages
  • May 2022
  • ICT & Media
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Global Customer Journey Analytics Software Market is valued at approximately USD XX billion in 2021 and is anticipated to grow with a healthy growth rate of more than XX% over the forecast period 2022-2028. Customer journey analytics software is a variety of software that assists companies to manage their customer experience across all channels and touchpoints. The rising use of customer behavior data analysis, increasing digitalization, coupled with the growing adoption of augmented reality and virtual reality (VR) are the major factors that are attributed to the global market demand. For instance, as per Statista, in 2020, the expenditure on digital transformation technologies and services around the world is accounted for around USD 1.31 trillion. Also, the amount is anticipated to grow continuously and reach approximately USD 2.8 trillion. Therefore, the rising emphasis on digital transformation is excelling the demand for customer journey analytics software, which, in turn, augments the market growth across the globe. However, several complications associated with the present technologies impede the growth of the market over the forecast period of 2022-2028. Also, the rising investment in R&D activities and increasing inclination for offering a better customer experience are anticipated to act as catalyzing factors for the market demand during the forecast period.

The key regions considered for the global Customer Journey Analytics Software Market study include Asia Pacific, North America, Europe, Latin America, and the Rest of the World. North America is the leading region across the world in terms of market share owing to high availability of emerging technologies and presence of the significant market players. Whereas, Asia-Pacific is anticipated to exhibit the highest CAGR over the forecast period 2022-2028. Factors such as the rising proliferation of internet, as well as surging demand for AR and VR majorly across regions like South Korea, India, Japan, and China, would create lucrative growth prospects for the Customer Journey Analytics Software Market across the Asia-Pacific region.

Major market players included in this report are:

Adobe

Pointillist

Salesforce

Flockrush

Indicatie

Verint

CloudCherry

Cooladata

UXPressia

Alterian

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Type

On-Premises

Cloud-based

By Application

Small and Medium Enterprises

Large Enterprises

By Region:

North America

U.S.

Canada

Europe

UK

Germany

France

Spain

Italy

ROE

Asia Pacific

China

India

Japan

Australia

South Korea

RoAPAC

Latin America

Brazil

Mexico

Rest of the World

Furthermore, years considered for the study are as follows:

Historical year – 2018, 2019, 2020

Base year – 2021

Forecast period – 2022 to 2028

Target Audience of the Global Customer Journey Analytics Software Market in Market Study:

Key Consulting Companies & Advisors

Large, medium-sized, and small enterprises

Venture capitalists

Value-Added Resellers (VARs)

Third-party knowledge providers

Investment bankers

Investors

Chapter 1. Executive Summary

1.1. Market Snapshot

1.2. Global & Segmental Market Estimates & Forecasts, 2020-2028 (USD Billion)

1.2.1. Customer Journey Analytics Software Market, by Region, 2020-2028 (USD Billion)

1.2.2. Customer Journey Analytics Software Market, by Type, 2020-2028 (USD Billion)

1.2.3. Customer Journey Analytics Software Market, by Application, 2020-2028 (USD Billion)

1.3. Key Trends

1.4. Estimation Methodology

1.5. Research Assumption

Chapter 2. Global Customer Journey Analytics Software Market Definition and Scope

2.1. Objective of the Study

2.2. Market Definition & Scope

2.2.1. Scope of the Study

2.2.2. Industry Evolution

2.3. Years Considered for the Study

2.4. Currency Conversion Rates

Chapter 3. Global Customer Journey Analytics Software Market Dynamics

3.1. Customer Journey Analytics Software Market Impact Analysis (2020-2028)

3.1.1. Market Drivers

3.1.1.1. Increasing digitalization

3.1.1.2. Growing adoption of augmented reality and virtual reality (VR)

3.1.2. Market Challenges

3.1.2.1. Some complications are associated with the present technologies

3.1.3. Market Opportunities

3.1.3.1. Rising investment in R&D activities

3.1.3.2. Increasing inclination for offering a better customer experience

Chapter 4. Global Customer Journey Analytics Software Market Industry Analysis

4.1. Porter’s 5 Force Model

4.1.1. Bargaining Power of Suppliers

4.1.2. Bargaining Power of Buyers

4.1.3. Threat of New Entrants

4.1.4. Threat of Substitutes

4.1.5. Competitive Rivalry

4.1.6. Futuristic Approach to Porter’s 5 Force Model (2018-2028)

4.2. PEST Analysis

4.2.1. Political

4.2.2. Economical

4.2.3. Social

4.2.4. Technological

4.3. Investment Adoption Model

4.4. Analyst Recommendation & Conclusion

4.5. Top investment opportunity

4.6. Top winning strategies

Chapter 5. Risk Assessment: COVID-19 Impact

5.1.1. Assessment of the overall impact of COVID-19 on the industry

5.1.2. Pre COVID-19 and post COVID-19 market scenario

Chapter 6. Global Customer Journey Analytics Software Market, by Type

6.1. Market Snapshot

6.2. Global Customer Journey Analytics Software Market by Type, Performance – Potential Analysis

6.3. Global Customer Journey Analytics Software Market Estimates & Forecasts by Type, 2018-2028 (USD Billion)

6.4. Customer Journey Analytics Software Market, Sub Segment Analysis

6.4.1. On-Premises

6.4.2. Cloud-based

Chapter 7. Global Customer Journey Analytics Software Market, by Application

7.1. Market Snapshot

7.2. Global Customer Journey Analytics Software Market by Application, Performance - Potential Analysis

7.3. Global Customer Journey Analytics Software Market Estimates & Forecasts by Application, 2018-2028 (USD Billion)

7.4. Customer Journey Analytics Software Market, Sub Segment Analysis

7.4.1. Small and Medium Enterprises

7.4.2. Large Enterprises

Chapter 8. Global Customer Journey Analytics Software Market, Regional Analysis

8.1. Customer Journey Analytics Software Market, Regional Market Snapshot

8.2. North America Customer Journey Analytics Software Market

8.2.1. U.S. Customer Journey Analytics Software Market

8.2.1.1. Type breakdown estimates & forecasts, 2018-2028

8.2.1.2. Application breakdown estimates & forecasts, 2018-2028

8.2.2. Canada Customer Journey Analytics Software Market

8.3. Europe Customer Journey Analytics Software Market Snapshot

8.3.1. U.K. Customer Journey Analytics Software Market

8.3.2. Germany Customer Journey Analytics Software Market

8.3.3. France Customer Journey Analytics Software Market

8.3.4. Spain Customer Journey Analytics Software Market

8.3.5. Italy Customer Journey Analytics Software Market

8.3.6. Rest of Europe Customer Journey Analytics Software Market

8.4. Asia-Pacific Customer Journey Analytics Software Market Snapshot

8.4.1. China Customer Journey Analytics Software Market

8.4.2. India Customer Journey Analytics Software Market

8.4.3. Japan Customer Journey Analytics Software Market

8.4.4. Australia Customer Journey Analytics Software Market

8.4.5. South Korea Customer Journey Analytics Software Market

8.4.6. Rest of Asia Pacific Customer Journey Analytics Software Market

8.5. Latin America Customer Journey Analytics Software Market Snapshot

8.5.1. Brazil Customer Journey Analytics Software Market

8.5.2. Mexico Customer Journey Analytics Software Market

8.6. Rest of The World Customer Journey Analytics Software Market

Chapter 9. Competitive Intelligence

9.1. Top Market Strategies

9.2. Company Profiles

9.2.1. Adobe

9.2.1.1. Key Information

9.2.1.2. Overview

9.2.1.3. Financial (Subject to Data Availability)

9.2.1.4. Product Summary

9.2.1.5. Recent Developments

9.2.2. Pointillist

9.2.3. Salesforce

9.2.4. Flockrush

9.2.5. Indicatie

9.2.6. Verint

9.2.7. CloudCherry

9.2.8. Cooladata

9.2.9. UXPressia

9.2.10. Alterian

Chapter 10. Research Process

10.1. Research Process

10.1.1. Data Mining

10.1.2. Analysis

10.1.3. Market Estimation

10.1.4. Validation

10.1.5. Publishing

10.2. Research Attributes

10.3. Research Assumption

List of Tables

TABLE 1. Global Customer Journey Analytics Software Market, report scope

TABLE 2. Global Customer Journey Analytics Software Market estimates & forecasts by Region 2018-2028 (USD Billion)

TABLE 3. Global Customer Journey Analytics Software Market estimates & forecasts by Type 2018-2028 (USD Billion)

TABLE 4. Global Customer Journey Analytics Software Market estimates & forecasts by Application 2018-2028 (USD Billion)

TABLE 5. Global Customer Journey Analytics Software Market by segment, estimates & forecasts, 2018-2028 (USD Billion)

TABLE 6. Global Customer Journey Analytics Software Market by region, estimates & forecasts, 2018-2028 (USD Billion)

TABLE 7. Global Customer Journey Analytics Software Market by segment, estimates & forecasts, 2018-2028 (USD Billion)

TABLE 8. Global Customer Journey Analytics Software Market by region, estimates & forecasts, 2018-2028 (USD Billion)

TABLE 9. Global Customer Journey Analytics Software Market by segment, estimates & forecasts, 2018-2028 (USD Billion)

TABLE 10. Global Customer Journey Analytics Software Market by region, estimates & forecasts, 2018-2028 (USD Billion)

TABLE 11. Global Customer Journey Analytics Software Market by segment, estimates & forecasts, 2018-2028 (USD Billion)

TABLE 12. Global Customer Journey Analytics Software Market by region, estimates & forecasts, 2018-2028 (USD Billion)

TABLE 13. Global Customer Journey Analytics Software Market by segment, estimates & forecasts, 2018-2028 (USD Billion)

TABLE 14. Global Customer Journey Analytics Software Market by region, estimates & forecasts, 2018-2028 (USD Billion)

TABLE 15. U.S. Customer Journey Analytics Software Market estimates & forecasts, 2018-2028 (USD Billion)

TABLE 16. U.S. Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 17. U.S. Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 18. Canada Customer Journey Analytics Software Market estimates & forecasts, 2018-2028 (USD Billion)

TABLE 19. Canada Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 20. Canada Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 1. UK Customer Journey Analytics Software Market estimates & forecasts, 2018-2028 (USD Billion)

TABLE 2. UK Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 3. UK Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 4. Germany Customer Journey Analytics Software Market estimates & forecasts, 2018-2028 (USD Billion)

TABLE 5. Germany Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 6. Germany Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 7. RoE Customer Journey Analytics Software Market estimates & forecasts, 2018-2028 (USD Billion)

TABLE 8. RoE Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 9. RoE Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 10. China Customer Journey Analytics Software Market estimates & forecasts, 2018-2028 (USD Billion)

TABLE 11. China Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 12. China Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 13. India Customer Journey Analytics Software Market estimates & forecasts, 2018-2028 (USD Billion)

TABLE 14. India Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 15. India Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 16. Japan Customer Journey Analytics Software Market estimates & forecasts, 2018-2028 (USD Billion)

TABLE 17. Japan Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 18. Japan Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 19. RoAPAC Customer Journey Analytics Software Market estimates & forecasts, 2018-2028 (USD Billion)

TABLE 20. RoAPAC Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 21. RoAPAC Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 22. Brazil Customer Journey Analytics Software Market estimates & forecasts, 2018-2028 (USD Billion)

TABLE 23. Brazil Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 24. Brazil Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 25. Mexico Customer Journey Analytics Software Market estimates & forecasts, 2018-2028 (USD Billion)

TABLE 26. Mexico Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 27. Mexico Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 28. RoLA Customer Journey Analytics Software Market estimates & forecasts, 2018-2028 (USD Billion)

TABLE 29. RoLA Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 30. RoLA Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 31. Row Customer Journey Analytics Software Market estimates & forecasts, 2018-2028 (USD Billion)

TABLE 32. Row Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 33. Row Customer Journey Analytics Software Market estimates & forecasts by segment 2018-2028 (USD Billion)

TABLE 34. List of secondary sources, used in the study of global Customer Journey Analytics Software Market

TABLE 35. List of primary sources, used in the study of global Customer Journey Analytics Software Market

TABLE 36. Years considered for the study

TABLE 37. Exchange rates considered

 
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