Global Authentication and Brand Protection Market Size study, By Authentication Mode (Smartphone Authentication, Blockchain Authentication), By Technology (Overt, Covert, Digital, Forensic), By Offering (Security Labels, Security Inks, Holograms, Barcodes, RFID, Authentication Chips, QR Codes), By Application (Electronics, Pharmaceuticals, Automotive, Food & Beverages, Apparel, Luxury Goods, Cosmetics, Others), and Regional Forecasts 2022-2028
- BIZ4957003
- 200 Pages
- May 2022
- ICT & Media
Authentication and brand protection is the method that facilitates the right holder undertakes to prevent third parties from using its intellectual property without permission. Authentication and brand protection are gaining huge traction among industries such as electronics, pharmaceuticals, automotive, food & beverages, apparel, luxury goods, cosmetics, and many others. The rising emphasis on protecting product and brand integrity, the emergence of track & trace technologies, stringent anti-counterfeiting laws and regulations enforced by governments, coupled with the growth of the manufacturing industry is the primary factors for the global market growth. For instance, according to the India Brand Equity Foundation (IBEF), in 2019, it is estimated that the manufacturing sector was around USD 395.89 billion in India, and the amount increased and reached USD 694.93 billion in the first quarter of 2022. Consequently, the flourishing growth of the manufacturing industry is anticipated to propel the demand for authentication and brand protection, thus it drives market growth across the globe. However, the high initial capital investment required and limitations of existing technologies impede the growth of the market over the forecast period of 2022-2028. Also, growing demand from emerging economies in APAC and the development of remote authentication solutions are anticipated to act as a catalyzing factor for the market demand during the forecast period.
The key regions considered for the global Authentication and Brand Protection Market study include Asia Pacific, North America, Europe, Latin America, and the Rest of the World. Asia-Pacific is the leading region across the world in terms of market share owing to rapid urbanization, increasing industrialization, and growth of the end-use verticals such as food & beverages, pharmaceuticals, automotive, and many others. Whereas, Europe is anticipated to exhibit the highest CAGR over the forecast period 2022-2028. Factors such as the rising focus on evolving sustainable brand protection options, as well as increasing awareness regarding the availability of a product, would create lucrative growth prospects for the Authentication and Brand Protection Market across the European region.
Major market players included in this report are:
Assa Abloy AB
Sunchemicals
Arjo Solutions
Authentic Vision
Alpvision SA
Applied DNA Science
CILS International
Blue Bite LLC
Nosco Inc.
Document Security Systems Inc.
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Authentication Mode:
Smartphone Authentication
Blockchain Authentication
By Technology:
Overt
Covert
Digital
Forensic
By Offering:
Security Labels
Security Inks
Holograms
Barcodes
RFID
Authentication Chips
QR Codes
By Application:
Electronics
Pharmaceuticals
Automotive
Food & Beverages
Apparel
Luxury Goods
Cosmetics
Others
By Region:
North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
Rest of the World
Furthermore, years considered for the study are as follows:
Historical year – 2018, 2019, 2020
Base year – 2021
Forecast period – 2022 to 2028
Target Audience of the Global Authentication and Brand Protection Market in Market Study:
Key Consulting Companies & Advisors
Large, medium-sized, and small enterprises
Venture capitalists
Value-Added Resellers (VARs)
Third-party knowledge providers
Investment bankers
Investors
1.1. Market Snapshot
1.2. Global & Segmental Market Estimates & Forecasts, 2020-2028 (USD Billion)
1.2.1. Global Authentication and Brand Protection Market, by Region, 2020-2028 (USD Billion)
1.2.2. Global Authentication and Brand Protection Market, by Authentication Mode, 2020-2028 (USD Billion)
1.2.3. Global Authentication and Brand Protection Market, by Technology, 2020-2028 (USD Billion)
1.2.4. Global Authentication and Brand Protection Market, by Offering, 2020-2028 (USD Billion)
1.2.5. Global Authentication and Brand Protection Market, by Application, 2020-2028 (USD Billion)
1.3. Key Trends
1.4. Estimation Methodology
1.5. Research Assumption
Chapter 2. Global Authentication and Brand Protection Market Definition and Scope
2.1. Objective of the Study
2.2. Market Definition & Scope
2.2.1. Scope of the Study
2.2.2. Industry Evolution
2.3. Years Considered for the Study
2.4. Currency Conversion Rates
Chapter 3. Global Authentication and Brand Protection Market Dynamics
3.1. Authentication and Brand Protection Market Impact Analysis (2020-2028)
3.1.1. Market Drivers
3.1.1.1. Rising emphasis on protecting product and brand integrity
3.1.1.2. Emergence of track & trace technologies
3.1.2. Market Challenges
3.1.2.1. High initial capital investment required
3.1.2.2. Limitations of existing technologies
3.1.3. Market Opportunities
3.1.3.1. Growing demand from emerging economies in APAC
3.1.3.2. Development of remote authentication solutions
Chapter 4. Global Authentication and Brand Protection Market Industry Analysis
4.1. Porter’s 5 Force Model
4.1.1. Bargaining Power of Suppliers
4.1.2. Bargaining Power of Buyers
4.1.3. Threat of New Entrants
4.1.4. Threat of Substitutes
4.1.5. Competitive Rivalry
4.1.6. Futuristic Approach to Porter’s 5 Force Model (2018-2028)
4.2. PEST Analysis
4.2.1. Political
4.2.2. Economical
4.2.3. Social
4.2.4. Technological
4.3. Investment Adoption Model
4.4. Analyst Recommendation & Conclusion
4.5. Top investment opportunity
4.6. Top winning strategies
Chapter 5. Risk Assessment: COVID-19 Impact
5.1.1. Assessment of the overall impact of COVID-19 on the industry
5.1.2. Pre COVID-19 and post COVID-19 market scenario
Chapter 6. Global Authentication and Brand Protection Market, by Authentication Mode
6.1. Market Snapshot
6.2. Global Authentication and Brand Protection Market by Authentication Mode, Performance - Potential Analysis
6.3. Global Authentication and Brand Protection Market Estimates & Forecasts by Authentication Mode 2018-2028 (USD Billion)
6.4. Authentication and Brand Protection Market, Sub Segment Analysis
6.4.1. Smartphone Authentication
6.4.2. Blockchain Authentication
Chapter 7. Global Authentication and Brand Protection Market, by Technology
7.1. Market Snapshot
7.2. Global Authentication and Brand Protection Market by Technology, Performance - Potential Analysis
7.3. Global Authentication and Brand Protection Market Estimates & Forecasts by Technology 2018-2028 (USD Billion)
7.4. Authentication and Brand Protection Market, Sub Segment Analysis
7.4.1. Overt
7.4.2. Covert
7.4.3. Digital
7.4.4. Forensic
Chapter 8. Global Authentication and Brand Protection Market, by Offering
8.1. Market Snapshot
8.2. Global Authentication and Brand Protection Market by Offering, Performance - Potential Analysis
8.3. Global Authentication and Brand Protection Market Estimates & Forecasts by Offering 2018-2028 (USD Billion)
8.4. Authentication and Brand Protection Market, Sub Segment Analysis
8.4.1. Security Labels
8.4.2. Security Inks
8.4.3. Holograms
8.4.4. Barcodes
8.4.5. RFID
8.4.6. Authentication Chips
8.4.7. QR Codes
Chapter 9. Global Authentication and Brand Protection Market, by Application
9.1. Market Snapshot
9.2. Global Authentication and Brand Protection Market by Application, Performance - Potential Analysis
9.3. Global Authentication and Brand Protection Market Estimates & Forecasts by Application 2018-2028 (USD Billion)
9.4. Authentication and Brand Protection Market, Sub Segment Analysis
9.4.1. Electronics
9.4.2. Pharmaceuticals
9.4.3. Automotive
9.4.4. Food & Beverages
9.4.5. Apparel
9.4.6. Luxury Goods
9.4.7. Cosmetics
9.4.8. Others
Chapter 10. Global Authentication and Brand Protection Market, Regional Analysis
10.1. Authentication and Brand Protection Market, Regional Market Snapshot
10.2. North America Authentication and Brand Protection Market
10.2.1. U.S. Authentication and Brand Protection Market
10.2.1.1. Authentication Mode estimates & forecasts, 2018-2028
10.2.1.2. Technology estimates & forecasts, 2018-2028
10.2.1.3. Offering estimates & forecasts, 2018-2028
10.2.1.4. Application estimates & forecasts, 2018-2028
10.2.2. Canada Authentication and Brand Protection Market
10.3. Europe Authentication and Brand Protection Market Snapshot
10.3.1. U.K. Authentication and Brand Protection Market
10.3.2. Germany Authentication and Brand Protection Market
10.3.3. France Authentication and Brand Protection Market
10.3.4. Spain Authentication and Brand Protection Market
10.3.5. Italy Authentication and Brand Protection Market
10.3.6. Rest of Europe Authentication and Brand Protection Market
10.4. Asia-Pacific Authentication and Brand Protection Market Snapshot
10.4.1. China Authentication and Brand Protection Market
10.4.2. India Authentication and Brand Protection Market
10.4.3. Japan Authentication and Brand Protection Market
10.4.4. Australia Authentication and Brand Protection Market
10.4.5. South Korea Authentication and Brand Protection Market
10.4.6. Rest of Asia Pacific Authentication and Brand Protection Market
10.5. Latin America Authentication and Brand Protection Market Snapshot
10.5.1. Brazil Authentication and Brand Protection Market
10.5.2. Mexico Authentication and Brand Protection Market
10.6. Rest of The World Authentication and Brand Protection Market
Chapter 11. Competitive Intelligence
11.1. Top Market Strategies
11.2. Company Profiles
11.2.1. Assa Abloy AB
11.2.1.1. Key Information
11.2.1.2. Overview
11.2.1.3. Financial (Subject to Data Availability)
11.2.1.4. Product Summary
11.2.1.5. Recent Developments
11.2.2. Sunchemicals
11.2.3. Arjo Solutions
11.2.4. Authentic Vision
11.2.5. Alpvision SA
11.2.6. Applied DNA Science
11.2.7. CILS International
11.2.8. Blue Bite LLC
11.2.9. Nosco Inc.
11.2.10. Document Security Systems Inc.
Chapter 12. Research Process
12.1. Research Process
12.1.1. Data Mining
12.1.2. Analysis
12.1.3. Market Estimation
12.1.4. Validation
12.1.5. Publishing
12.2. Research Attributes
12.3. Research Assumption
TABLE 1. Global Authentication and Brand Protection market, report scope
TABLE 2. Global Authentication and Brand Protection market estimates & forecasts by Region 2018-2028 (USD Billion)
TABLE 3. Global Authentication and Brand Protection market estimates & forecasts by Authentication Mode 2018-2028 (USD Billion)
TABLE 4. Global Authentication and Brand Protection market estimates & forecasts by Technology 2018-2028 (USD Billion)
TABLE 5. Global Authentication and Brand Protection market estimates & forecasts by Offering 2018-2028 (USD Billion)
TABLE 6. Global Authentication and Brand Protection market estimates & forecasts by Application 2018-2028 (USD Billion)
TABLE 7. Global Authentication and Brand Protection market by segment, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 8. Global Authentication and Brand Protection market by region, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 9. Global Authentication and Brand Protection market by segment, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 10. Global Authentication and Brand Protection market by region, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 11. Global Authentication and Brand Protection market by segment, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 12. Global Authentication and Brand Protection market by region, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 13. Global Authentication and Brand Protection market by segment, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 14. Global Authentication and Brand Protection market by region, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 15. Global Authentication and Brand Protection market by segment, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 16. Global Authentication and Brand Protection market by region, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 17. U.S. Authentication and Brand Protection market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 18. U.S. Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 19. U.S. Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 20. Canada Authentication and Brand Protection market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 21. Canada Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 22. Canada Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 23. UK Authentication and Brand Protection market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 24. UK Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 25. UK Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 26. Germany Authentication and Brand Protection market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 27. Germany Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 28. Germany Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 29. RoE Authentication and Brand Protection market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 30. RoE Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 31. RoE Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 32. China Authentication and Brand Protection market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 33. China Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 34. China Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 35. India Authentication and Brand Protection market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 36. India Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 37. India Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 38. Japan Authentication and Brand Protection market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 39. Japan Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 40. Japan Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 41. RoAPAC Authentication and Brand Protection market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 42. RoAPAC Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 43. RoAPAC Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 44. Brazil Authentication and Brand Protection market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 45. Brazil Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 46. Brazil Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 47. Mexico Authentication and Brand Protection market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 48. Mexico Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 49. Mexico Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 50. RoLA Authentication and Brand Protection market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 51. RoLA Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 52. RoLA Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 53. Row Authentication and Brand Protection market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 54. Row Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 55. Row Authentication and Brand Protection market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 56. List of secondary sources, used in the study of global Authentication and Brand Protection market
TABLE 57. List of primary sources, used in the study of global Authentication and Brand Protection market
TABLE 58. Years considered for the study
TABLE 59. Exchange rates considered
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