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Global Ad Tech Market Research Report with Opportunities and Strategies to Boost Growth- COVID-19 Impact and Recovery

  • MAI4689767
  • 104 Pages
  • December 2021
  • BFSI
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Based on the Ad Tech market development status, competitive landscape and development model in different regions of the world, this report is dedicated to providing niche markets, potential risks and comprehensive competitive strategy analysis in different fields. From the competitive advantages of different types of products and services, the development opportunities and consumption characteristics and structure analysis of the downstream application fields are all analyzed in detail. To Boost Growth during the epidemic era, this report analyzes in detail for the potential risks and opportunities which can be focused on.

In Chapter 2.4 of the report, we share our perspectives for the impact of COVID-19 from the long and short term.

In chapter 3.4, we provide the influence of the crisis on the industry chain, especially for marketing channels.

In chapters 8-13, we update the timely industry economic revitalization plan of the country-wise government.

Key players in the global Ad Tech market covered in Chapter 5:

Oracle

AT&T and Comcast

Amazon

Facebook

Salesforce

Telaria

The Trade Desk

Adobe

Verizon

Google

Criteo

In Chapter 6, on the basis of types, the Ad Tech market from 2015 to 2025 is primarily split into:

Web-Based

Cloud-Based

On-Premise

In Chapter 7, on the basis of applications, the Ad Tech market from 2015 to 2025 covers:

Large Enterprises

SMEs

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2015-2025) of the following regions are covered in Chapter 8-13:

North America (Covered in Chapter 9)

United States

Canada

Mexico

Europe (Covered in Chapter 10)

Germany

UK

France

Italy

Spain

Russia

Others

Asia-Pacific (Covered in Chapter 11)

China

Japan

South Korea

Australia

India

South America (Covered in Chapter 12)

Brazil

Argentina

Columbia

Middle East and Africa (Covered in Chapter 13)

UAE

Egypt

South Africa

Years considered for this report:

Historical Years: 2015-2019

Base Year: 2019

Estimated Year: 2020

Forecast Period: 2020-2025

Table of Content

1 Market Overview

1.1 Product Definition and Market Characteristics

1.2 Global Ad Tech Market Size

1.3 Market Segmentation

1.4 Global Macroeconomic Analysis

1.5 SWOT Analysis

2. Market Dynamics

2.1 Market Drivers

2.2 Market Constraints and Challenges

2.3 Emerging Market Trends

2.4 Impact of COVID-19

2.4.1 Short-term Impact

2.4.2 Long-term Impact

3 Associated Industry Assessment

3.1 Supply Chain Analysis

3.2 Industry Active Participants

3.2.1 Suppliers of Raw Materials

3.2.2 Key Distributors/Retailers

3.3 Alternative Analysis

3.4 The Impact of Covid-19 From the Perspective of Industry Chain

4 Market Competitive Landscape

4.1 Industry Leading Players

4.2 Industry News

4.2.1 Key Product Launch News

4.2.2 M&A and Expansion Plans

5 Analysis of Leading Companies

5.1 Oracle

5.1.1 Oracle Company Profile

5.1.2 Oracle Business Overview

5.1.3 Oracle Ad Tech Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.1.4 Oracle Ad Tech Products Introduction

5.2 AT&T and Comcast

5.2.1 AT&T and Comcast Company Profile

5.2.2 AT&T and Comcast Business Overview

5.2.3 AT&T and Comcast Ad Tech Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.2.4 AT&T and Comcast Ad Tech Products Introduction

5.3 Amazon

5.3.1 Amazon Company Profile

5.3.2 Amazon Business Overview

5.3.3 Amazon Ad Tech Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.3.4 Amazon Ad Tech Products Introduction

5.4 Facebook

5.4.1 Facebook Company Profile

5.4.2 Facebook Business Overview

5.4.3 Facebook Ad Tech Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.4.4 Facebook Ad Tech Products Introduction

5.5 Salesforce

5.5.1 Salesforce Company Profile

5.5.2 Salesforce Business Overview

5.5.3 Salesforce Ad Tech Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.5.4 Salesforce Ad Tech Products Introduction

5.6 Telaria

5.6.1 Telaria Company Profile

5.6.2 Telaria Business Overview

5.6.3 Telaria Ad Tech Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.6.4 Telaria Ad Tech Products Introduction

5.7 The Trade Desk

5.7.1 The Trade Desk Company Profile

5.7.2 The Trade Desk Business Overview

5.7.3 The Trade Desk Ad Tech Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.7.4 The Trade Desk Ad Tech Products Introduction

5.8 Adobe

5.8.1 Adobe Company Profile

5.8.2 Adobe Business Overview

5.8.3 Adobe Ad Tech Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.8.4 Adobe Ad Tech Products Introduction

5.9 Verizon

5.9.1 Verizon Company Profile

5.9.2 Verizon Business Overview

5.9.3 Verizon Ad Tech Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.9.4 Verizon Ad Tech Products Introduction

5.10 Google

5.10.1 Google Company Profile

5.10.2 Google Business Overview

5.10.3 Google Ad Tech Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.10.4 Google Ad Tech Products Introduction

5.11 Criteo

5.11.1 Criteo Company Profile

5.11.2 Criteo Business Overview

5.11.3 Criteo Ad Tech Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.11.4 Criteo Ad Tech Products Introduction

6 Market Analysis and Forecast, By Product Types

6.1 Global Ad Tech Sales, Revenue and Market Share by Types (2015-2020)

6.1.1 Global Ad Tech Sales and Market Share by Types (2015-2020)

6.1.2 Global Ad Tech Revenue and Market Share by Types (2015-2020)

6.1.3 Global Ad Tech Price by Types (2015-2020)

6.2 Global Ad Tech Market Forecast by Types (2020-2025)

6.2.1 Global Ad Tech Market Forecast Sales and Market Share by Types (2020-2025)

6.2.2 Global Ad Tech Market Forecast Revenue and Market Share by Types (2020-2025)

6.3 Global Ad Tech Sales, Price and Growth Rate by Types (2015-2020)

6.3.1 Global Ad Tech Sales, Price and Growth Rate of Web-Based

6.3.2 Global Ad Tech Sales, Price and Growth Rate of Cloud-Based

6.3.3 Global Ad Tech Sales, Price and Growth Rate of On-Premise

6.4 Global Ad Tech Market Revenue and Sales Forecast, by Types (2020-2025)

6.4.1 Web-Based Market Revenue and Sales Forecast (2020-2025)

6.4.2 Cloud-Based Market Revenue and Sales Forecast (2020-2025)

6.4.3 On-Premise Market Revenue and Sales Forecast (2020-2025)

7 Market Analysis and Forecast, By Applications

7.1 Global Ad Tech Sales, Revenue and Market Share by Applications (2015-2020)

7.1.1 Global Ad Tech Sales and Market Share by Applications (2015-2020)

7.1.2 Global Ad Tech Revenue and Market Share by Applications (2015-2020)

7.2 Global Ad Tech Market Forecast by Applications (2020-2025)

7.2.1 Global Ad Tech Market Forecast Sales and Market Share by Applications (2020-2025)

7.2.2 Global Ad Tech Market Forecast Revenue and Market Share by Applications (2020-2025)

7.3 Global Revenue, Sales and Growth Rate by Applications (2015-2020)

7.3.1 Global Ad Tech Revenue, Sales and Growth Rate of Large Enterprises (2015-2020)

7.3.2 Global Ad Tech Revenue, Sales and Growth Rate of SMEs (2015-2020)

7.4 Global Ad Tech Market Revenue and Sales Forecast, by Applications (2020-2025)

7.4.1 Large Enterprises Market Revenue and Sales Forecast (2020-2025)

7.4.2 SMEs Market Revenue and Sales Forecast (2020-2025)

8 Market Analysis and Forecast, By Regions

8.1 Global Ad Tech Sales by Regions (2015-2020)

8.2 Global Ad Tech Market Revenue by Regions (2015-2020)

8.3 Global Ad Tech Market Forecast by Regions (2020-2025)

9 North America Ad Tech Market Analysis

9.1 Market Overview and Prospect Analysis

9.2 North America Ad Tech Market Sales and Growth Rate (2015-2020)

9.3 North America Ad Tech Market Revenue and Growth Rate (2015-2020)

9.4 North America Ad Tech Market Forecast

9.5 The Influence of COVID-19 on North America Market

9.6 North America Ad Tech Market Analysis by Country

9.6.1 U.S. Ad Tech Sales and Growth Rate

9.6.2 Canada Ad Tech Sales and Growth Rate

9.6.3 Mexico Ad Tech Sales and Growth Rate

10 Europe Ad Tech Market Analysis

10.1 Market Overview and Prospect Analysis

10.2 Europe Ad Tech Market Sales and Growth Rate (2015-2020)

10.3 Europe Ad Tech Market Revenue and Growth Rate (2015-2020)

10.4 Europe Ad Tech Market Forecast

10.5 The Influence of COVID-19 on Europe Market

10.6 Europe Ad Tech Market Analysis by Country

10.6.1 Germany Ad Tech Sales and Growth Rate

10.6.2 United Kingdom Ad Tech Sales and Growth Rate

10.6.3 France Ad Tech Sales and Growth Rate

10.6.4 Italy Ad Tech Sales and Growth Rate

10.6.5 Spain Ad Tech Sales and Growth Rate

10.6.6 Russia Ad Tech Sales and Growth Rate

11 Asia-Pacific Ad Tech Market Analysis

11.1 Market Overview and Prospect Analysis

11.2 Asia-Pacific Ad Tech Market Sales and Growth Rate (2015-2020)

11.3 Asia-Pacific Ad Tech Market Revenue and Growth Rate (2015-2020)

11.4 Asia-Pacific Ad Tech Market Forecast

11.5 The Influence of COVID-19 on Asia Pacific Market

11.6 Asia-Pacific Ad Tech Market Analysis by Country

11.6.1 China Ad Tech Sales and Growth Rate

11.6.2 Japan Ad Tech Sales and Growth Rate

11.6.3 South Korea Ad Tech Sales and Growth Rate

11.6.4 Australia Ad Tech Sales and Growth Rate

11.6.5 India Ad Tech Sales and Growth Rate

12 South America Ad Tech Market Analysis

12.1 Market Overview and Prospect Analysis

12.2 South America Ad Tech Market Sales and Growth Rate (2015-2020)

12.3 South America Ad Tech Market Revenue and Growth Rate (2015-2020)

12.4 South America Ad Tech Market Forecast

12.5 The Influence of COVID-19 on South America Market

12.6 South America Ad Tech Market Analysis by Country

12.6.1 Brazil Ad Tech Sales and Growth Rate

12.6.2 Argentina Ad Tech Sales and Growth Rate

12.6.3 Columbia Ad Tech Sales and Growth Rate

13 Middle East and Africa Ad Tech Market Analysis

13.1 Market Overview and Prospect Analysis

13.2 Middle East and Africa Ad Tech Market Sales and Growth Rate (2015-2020)

13.3 Middle East and Africa Ad Tech Market Revenue and Growth Rate (2015-2020)

13.4 Middle East and Africa Ad Tech Market Forecast

13.5 The Influence of COVID-19 on Middle East and Africa Market

13.6 Middle East and Africa Ad Tech Market Analysis by Country

13.6.1 UAE Ad Tech Sales and Growth Rate

13.6.2 Egypt Ad Tech Sales and Growth Rate

13.6.3 South Africa Ad Tech Sales and Growth Rate

14 Conclusions and Recommendations

14.1 Key Market Findings and Prospects

14.2 Advice for Investors

15 Appendix

15.1 Methodology

15.2 Research Data Source

List of Tables and Figures

Figure Product Picture

Figure Global Ad Tech Market Size and Growth Rate 2015-2025

Table Ad Tech Key Market Segments

Figure Global Ad Tech Market Revenue ($) Segment by Type from 2015-2020

Figure Global Ad Tech Market Revenue ($) Segment by Applications from 2015-2020

Table SWOT Analysis

Figure Global COVID-19 Status

Figure Supply Chain

Table Major Players Headquarters, and Service Area of Ad Tech

Table Major Players Revenue in 2019

Figure Major Players Revenue Share in 2019

Table Oracle Company Profile

Table Oracle Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)

Figure Oracle Production and Growth Rate

Figure Oracle Market Revenue ($) Market Share 2015-2020

Table AT&T and Comcast Company Profile

Table AT&T and Comcast Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)

Figure AT&T and Comcast Production and Growth Rate

Figure AT&T and Comcast Market Revenue ($) Market Share 2015-2020

Table Amazon Company Profile

Table Amazon Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)

Figure Amazon Production and Growth Rate

Figure Amazon Market Revenue ($) Market Share 2015-2020

Table Facebook Company Profile

Table Facebook Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)

Figure Facebook Production and Growth Rate

Figure Facebook Market Revenue ($) Market Share 2015-2020

Table Salesforce Company Profile

Table Salesforce Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)

Figure Salesforce Production and Growth Rate

Figure Salesforce Market Revenue ($) Market Share 2015-2020

Table Telaria Company Profile

Table Telaria Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)

Figure Telaria Production and Growth Rate

Figure Telaria Market Revenue ($) Market Share 2015-2020

Table The Trade Desk Company Profile

Table The Trade Desk Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)

Figure The Trade Desk Production and Growth Rate

Figure The Trade Desk Market Revenue ($) Market Share 2015-2020

Table Adobe Company Profile

Table Adobe Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)

Figure Adobe Production and Growth Rate

Figure Adobe Market Revenue ($) Market Share 2015-2020

Table Verizon Company Profile

Table Verizon Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)

Figure Verizon Production and Growth Rate

Figure Verizon Market Revenue ($) Market Share 2015-2020

Table Google Company Profile

Table Google Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)

Figure Google Production and Growth Rate

Figure Google Market Revenue ($) Market Share 2015-2020

Table Criteo Company Profile

Table Criteo Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)

Figure Criteo Production and Growth Rate

Figure Criteo Market Revenue ($) Market Share 2015-2020

Table Global Ad Tech Sales by Types (2015-2020)

Table Global Ad Tech Sales Share by Types (2015-2020)

Table Global Ad Tech Revenue ($) by Types (2015-2020)

Table Global Ad Tech Revenue Share by Types (2015-2020)

Table Global Ad Tech Price ($) by Types (2015-2020)

Table Global Ad Tech Market Forecast Sales by Types (2020-2025)

Table Global Ad Tech Market Forecast Sales Share by Types (2020-2025)

Table Global Ad Tech Market Forecast Revenue ($) by Types (2020-2025)

Table Global Ad Tech Market Forecast Revenue Share by Types (2020-2025)

Figure Global Web-Based Sales and Growth Rate (2015-2020)

Figure Global Web-Based Price (2015-2020)

Figure Global Cloud-Based Sales and Growth Rate (2015-2020)

Figure Global Cloud-Based Price (2015-2020)

Figure Global On-Premise Sales and Growth Rate (2015-2020)

Figure Global On-Premise Price (2015-2020)

Figure Global Ad Tech Market Revenue ($) and Growth Rate Forecast of Web-Based (2020-2025)

Figure Global Ad Tech Sales and Growth Rate Forecast of Web-Based (2020-2025)

Figure Global Ad Tech Market Revenue ($) and Growth Rate Forecast of Cloud-Based (2020-2025)

Figure Global Ad Tech Sales and Growth Rate Forecast of Cloud-Based (2020-2025)

Figure Global Ad Tech Market Revenue ($) and Growth Rate Forecast of On-Premise (2020-2025)

Figure Global Ad Tech Sales and Growth Rate Forecast of On-Premise (2020-2025)

Table Global Ad Tech Sales by Applications (2015-2020)

Table Global Ad Tech Sales Share by Applications (2015-2020)

Table Global Ad Tech Revenue ($) by Applications (2015-2020)

Table Global Ad Tech Revenue Share by Applications (2015-2020)

Table Global Ad Tech Market Forecast Sales by Applications (2020-2025)

Table Global Ad Tech Market Forecast Sales Share by Applications (2020-2025)

Table Global Ad Tech Market Forecast Revenue ($) by Applications (2020-2025)

Table Global Ad Tech Market Forecast Revenue Share by Applications (2020-2025)

Figure Global Large Enterprises Sales and Growth Rate (2015-2020)

Figure Global Large Enterprises Price (2015-2020)

Figure Global SMEs Sales and Growth Rate (2015-2020)

Figure Global SMEs Price (2015-2020)

Figure Global Ad Tech Market Revenue ($) and Growth Rate Forecast of Large Enterprises (2020-2025)

Figure Global Ad Tech Sales and Growth Rate Forecast of Large Enterprises (2020-2025)

Figure Global Ad Tech Market Revenue ($) and Growth Rate Forecast of SMEs (2020-2025)

Figure Global Ad Tech Sales and Growth Rate Forecast of SMEs (2020-2025)

Figure Global Ad Tech Sales and Growth Rate (2015-2020)

Table Global Ad Tech Sales by Regions (2015-2020)

Table Global Ad Tech Sales Market Share by Regions (2015-2020)

Figure Global Ad Tech Sales Market Share by Regions in 2019

Figure Global Ad Tech Revenue and Growth Rate (2015-2020)

Table Global Ad Tech Revenue by Regions (2015-2020)

Table Global Ad Tech Revenue Market Share by Regions (2015-2020)

Figure Global Ad Tech Revenue Market Share by Regions in 2019

Table Global Ad Tech Market Forecast Sales by Regions (2020-2025)

Table Global Ad Tech Market Forecast Sales Share by Regions (2020-2025)

Table Global Ad Tech Market Forecast Revenue ($) by Regions (2020-2025)

Table Global Ad Tech Market Forecast Revenue Share by Regions (2020-2025)

Figure North America Ad Tech Market Sales and Growth Rate (2015-2020)

Figure North America Ad Tech Market Revenue and Growth Rate (2015-2020)

Figure North America Ad Tech Market Forecast Sales (2020-2025)

Figure North America Ad Tech Market Forecast Revenue ($) (2020-2025)

Figure North America COVID-19 Status

Figure U.S. Ad Tech Market Sales and Growth Rate (2015-2020)

Figure Canada Ad Tech Market Sales and Growth Rate (2015-2020)

Figure Mexico Ad Tech Market Sales and Growth Rate (2015-2020)

Figure Europe Ad Tech Market Sales and Growth Rate (2015-2020)

Figure Europe Ad Tech Market Revenue and Growth Rate (2015-2020)

Figure Europe Ad Tech Market Forecast Sales (2020-2025)

Figure Europe Ad Tech Market Forecast Revenue ($) (2020-2025)

Figure Europe COVID-19 Status

Figure Germany Ad Tech Market Sales and Growth Rate (2015-2020)

Figure United Kingdom Ad Tech Market Sales and Growth Rate (2015-2020)

Figure France Ad Tech Market Sales and Growth Rate (2015-2020)

Figure Italy Ad Tech Market Sales and Growth Rate (2015-2020)

Figure Spain Ad Tech Market Sales and Growth Rate (2015-2020)

Figure Russia Ad Tech Market Sales and Growth Rate (2015-2020)

Figure Asia-Pacific Ad Tech Market Sales and Growth Rate (2015-2020)

Figure Asia-Pacific Ad Tech Market Revenue and Growth Rate (2015-2020)

Figure Asia-Pacific Ad Tech Market Forecast Sales (2020-2025)

Figure Asia-Pacific Ad Tech Market Forecast Revenue ($) (2020-2025)

Figure Asia Pacific COVID-19 Status

Figure China Ad Tech Market Sales and Growth Rate (2015-2020)

Figure Japan Ad Tech Market Sales and Growth Rate (2015-2020)

Figure South Korea Ad Tech Market Sales and Growth Rate (2015-2020)

Figure Australia Ad Tech Market Sales and Growth Rate (2015-2020)

Figure India Ad Tech Market Sales and Growth Rate (2015-2020)

Figure South America Ad Tech Market Sales and Growth Rate (2015-2020)

Figure South America Ad Tech Market Revenue and Growth Rate (2015-2020)

Figure South America Ad Tech Market Forecast Sales (2020-2025)

Figure South America Ad Tech Market Forecast Revenue ($) (2020-2025)

Figure Brazil Ad Tech Market Sales and Growth Rate (2015-2020)

Figure Argentina Ad Tech Market Sales and Growth Rate (2015-2020)

Figure Columbia Ad Tech Market Sales and Growth Rate (2015-2020)

Figure Middle East and Africa Ad Tech Market Sales and Growth Rate (2015-2020)

Figure Middle East and Africa Ad Tech Market Revenue and Growth Rate (2015-2020)

Figure Middle East and Africa Ad Tech Market Forecast Sales (2020-2025)

Figure Middle East and Africa Ad Tech Market Forecast Revenue ($) (2020-2025)

Figure UAE Ad Tech Market Sales and Growth Rate (2015-2020)

Figure Egypt Ad Tech Market Sales and Growth Rate (2015-2020)

Figure South Africa Ad Tech Market Sales and Growth Rate (2015-2020)

 
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