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UK and Ireland Virtual Event Market by Event Type (Webinar, Conferences, Virtual Expo, Fairs, & Festivals, Entertainment, and Others), Revenue Source (Ticket Sale, Sponsorship, and Others), Age Group, (Below 20 Years, 21 to 40 Years, and above 40 years), Country (UK and Ireland): Opportunity Analysis and Industry Forecast, 2021–2027

  • ALL4621596
  • 121 Pages
  • May 2021
  • Consumer Goods
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Virtual event is an internet- or web-based event, which allows users to interact with a large crowd over a call or through any platform. Virtual events cover a wide range of activities, from video and audio conferencing to live streaming and broadcasting. The most common type of digitally simulated events include webinar, conference, virtual expo, fairs and festivals, entertainment, and others such as promotional events and sports event organized by companies during product launch and introduction of new services. Virtual event gives a user-friendly environment unlike experiencing chaos while attending physical events. Various events are hosted on a virtual medium such as conference for business, webinars for varieties of purposes, expos, tradeshows, and entertainment. This mode of event hosting is intensively popular in countries all around the world. Virtual events are arranged by business executives for making interactive sessions, as they reduce time and eliminate effort over physical mode. These events have a greater audience reach, as individuals from remote areas can connect and be a part of the events. Hence, several multinational brands are gradually using virtual event platforms. As a result, many companies are designing and introducing online event platforms, which notably contributes toward UK and Ireland virtual event market growth. During the global pandemic, almost every sector shifted their preference to virtual events, as there is no physical contact and act as a self-reliable medium during lockdown.

Educators and teenagers are most benefitted using online sessions. In addition, these types of events have been a bridge among students and teachers.

The health and entertainment sectors has been using online event hosting as the only source to interact with their viewers and patients. Its technology has been updated such as viewers limit and performance issues of platforms such that everyone gets benefitted. Its services are regarded as another driving factor of the virtual event market. In addition, its accessibility and information availability make it more demanding, as important data can be fetched after the event. Thus, all these factors collectively drive the growth of the virtual events market in the UK and Ireland. However, several problems are associated with virtual events due to their lower human contact and distractions from surroundings. In addition, performance issues cause interruptions while attending online events, which hamper the market growth. COVID-19 is an infectious disease that originated in Hubei province of the Wuhan city in China in late December. The highly contagious disease, caused by a virus, severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2), is transmitted from human to human. Since the outbreak in December 2019, the disease has spread to almost 213 countries around the globe with the World Health Organization declaring it a public health emergency on March 11, 2020.

Although the outbreak of COVID-19 has impacted all industries, the UK and Ireland virtual event market has witnessed exponential growth, as most of the companies have adopted the work-from-home policy, owing to the implementation of lockdown by the COVID-19-affected countries to prevent community spread of the disease.

Almost every sector has shifted toward online event organization, as after lockdown it is one of the most effective means of interaction. Thus, owing to limited ways of communication during the global health crisis, virtual event platform witnessed notable demand, thereby contributing toward the growth of the UK and Ireland virtual event market.

The UK and Ireland virtual event market is segmented into event type, revenue source, and age group. By type, the market is segregated into webinar; conference; entertainment; virtual expo, fairs, & festivals; and others. Depending on age group, it is classified below 20 years, 21 to 40 years, and above 40 years. On the basis of revenue source, it is categorized into ticket sale, sponsorship, and others.

The key players operating in the UK & Ireland virtual event market include First Event, George P Johnson Event Marketing Private Limited, Grooveyard Events Limited, Hopin, Julia Charles Event Management Ltd., MGN Events Ltd., Saville Group Ltd., Seven Events Ltd., the Events Company, and Verve live Agency.

Key market benefits for stakeholders

• The report provides an extensive analysis of the current & emerging trends and opportunities in the UK and Ireland virtual event market.

• It provides detailed qualitative and quantitative analyses of current trends and future estimations, which help understand the prevailing market opportunities.

• A comprehensive analysis of factors that drive and restrict the growth of the UK and Ireland virtual event market is highlighted in the study.

• An extensive analysis of the UK and Ireland virtual event market is conducted by following key product positioning and monitoring the top competitors within the market framework.

• The report provides extensive qualitative insights on the potential & niche segments as well as states exhibiting favorable growth.

CHAPTER 1:INTRODUCTION

1.1.Report description

1.2.Key market benefits for stakeholders

1.3.Key market segments

1.4.Research methodology

1.4.1.Secondary research

1.4.2.Primary research

1.4.3.Analyst tools and models

CHAPTER 2:EXECUTIVE SUMMARY

2.1.Snapshot

2.2.CXO perspective

CHAPTER 3:MARKET OVERVIEW

3.1.Market definition and scope

3.2.Key findings

3.2.1.Top investment pocket

3.3.Porter's five forces analysis

3.3.1.Bargaining power of suppliers

3.3.2.Bargaining power of buyers

3.3.3.Threat of new entrants

3.3.4.Threat of substitutes

3.3.5.Competitive rivalry

3.5.Market dynamics

3.5.1.Drivers

3.5.1.1.Increase in trend of work-from-home policy

3.5.1.2.Rise in sponsorship for virtual events

3.5.1.3.Low operational cost involved in organizing virtual events

3.5.1.4.Increase in globalization of businesses

3.5.2.Restraints

3.5.2.1.Lack of awareness among audience about technology

3.5.3.Opportunity

3.5.3.1.Technological advancements in virtual event industry

3.6.COVID-19 impact analysis

3.6.1.Introduction

3.6.2.Impact on the virtual event industry

CHAPTER 4:UK AND IRELAND VIRTUAL EVENTS MARKET, BY EVENT TYPE

4.1.Overview

4.1.1.Market size and forecast

4.2.Webinar

4.2.1.Key market trends, growth factors, and opportunities

4.2.2.Market size and forecast

4.2.3.Market analysis by country

4.3.Conference

4.3.1.Key market trends, growth factors, and opportunities

4.3.2.Market size and forecast

4.3.3.Market analysis by country

4.4.Virtual expo, fairs, & festivals

4.4.1.Key market trends, growth factors, and opportunities

4.4.2.Market size and forecast

4.4.3.Market analysis by country

4.5.Entertainment

4.5.1.Key market trends, growth factors, and opportunities

4.5.2.Market size and forecast

4.5.3.Market analysis by country

4.6.Others

4.6.1.Key market trends, growth factors, and opportunities

4.6.2.Market size and forecast

4.6.3.Market analysis by country

CHAPTER 5:UK AND IRELAND VIRTUAL EVENTS MARKET, BY REVENUE SOURCE

5.1.Overview

5.1.1.Market size and forecast

5.2.Ticket sale

5.2.1.Key market trends, growth factors, and opportunities

5.2.2.Market size and forecast

5.2.3.Market analysis by country

5.3.Sponsorship

5.3.1.Key market trends, growth factors, and opportunities

5.3.2.Market size and forecast

5.3.3.Market analysis by country

5.4.Others

5.4.1.Key market trends, growth factors, and opportunities

5.4.2.Market size and forecast

5.4.3.Market analysis by country

CHAPTER 6:UK AND IRELAND VIRTUAL EVENTS MARKET, BY AGE GROUP

6.1.Overview

6.1.1.Market size and forecast

6.2.Below 20 years

6.2.1.Key market trends, growth factors, and opportunities

6.2.2.Market size and forecast

6.2.3.Market analysis by country

6.3.21 to 40 years

6.3.1.Key market trends, growth factors, and opportunities

6.3.2.Market size and forecast

6.3.3.Market analysis by country

6.4.Above 40 years

6.4.1.Key market trends, growth factors, and opportunities

6.4.2.Market size and forecast

6.4.3.Market analysis by country

CHAPTER 7:UK AND IRELAND VIRTUAL EVENTS MARKET, BY COUNTRY

7.1.Overview

7.2.UK

7.2.1.Market size and forecast, by event type

7.2.2.Market size and forecast, by revenue source

7.2.3.Market size and forecast, by age group

7.3.Ireland

7.3.1.Market size and forecast, by event type

7.3.2.Market size and forecast, by revenue source

7.3.3.Market size and forecast, by age group

CHAPTER 8:COMPETITION LANDSCAPE

8.1.Top winning strategies

8.1.1.Acquisition

8.2.Service mapping

8.3.Competitive dashboard

8.4.Competitive heatmap

CHAPTER 9:COMPANY PROFILES

9.1.FIRST EVENT

9.1.1.Company overview

9.1.2.Key executives

9.1.3.Company snapshot

9.1.4.Service portfolio

9.2.GEORGE P JOHNSON EVENT MARKETING PRIVATE LIMITED

9.2.1.Company overview

9.2.2.Key executives

9.2.3.Company snapshot

9.2.4.Service portfolio

9.3.GROOVEYARD EVENTS LIMITED

9.3.1.Company overview

9.3.2.Company snapshot

9.3.3.Service portfolio

9.4.HOPIN

9.4.1.Company overview

9.4.2.Key executives

9.4.3.Company snapshot

9.4.4.Service portfolio

9.4.5.Key strategic moves and developments

9.5.JULIA CHARLES EVENT MANAGEMENT LTD.

9.5.1.Company overview

9.5.2.Key executives

9.5.3.Company snapshot

9.5.4.Service portfolio

9.6.MGN EVENTS LTD.

9.6.1.Company overview

9.6.2.Key executives

9.6.3.Company snapshot

9.6.4.Service portfolio

9.7.SAVILLE GROUP LTD.

9.7.1.Company overview

9.7.2.Key executives

9.7.3.Company snapshot

9.7.4.Service portfolio

9.8.SEVEN EVENTS LTD.

9.8.1.Company overview

9.8.2.Key executives

9.8.3.Company snapshot

9.8.4.Service portfolio

9.9.THE EVENTS COMPANY

9.9.1.Company overview

9.9.2.Company snapshot

9.9.3.Service portfolio

9.10.VERVE LIVE AGENCY

9.10.1.Company overview

9.10.2.Key executives

9.10.3.Company snapshot

9.10.4.Service portfolio

TABLE

TABLE 01.UK AND IRELAND VIRTUAL EVENTS MARKET, BY EVENT TYPE, 2019-2027 ($MILLION)

TABLE 02.UK AND IRELAND VIRTUAL WEBINAR EVENT MARKET, BY COUNTRY, 2019-2027 ($MILLION)

TABLE 03.UK AND IRELAND VIRTUAL CONFERENCE EVENT MARKET, BY COUNTRY, 2019-2027 ($MILLION)

TABLE 04.UK AND IRELAND VIRTUAL EXPO, FAIRS, & FESTIVALS EVENT MARKET, BY COUNTRY, 2019-2027 ($MILLION)

TABLE 05.UK AND IRELAND VIRTUAL ENTERTAINMENT EVENT MARKET, BY COUNTRY, 2019-2027 ($MILLION)

TABLE 06.UK AND IRELAND VIRTUAL OTHER EVENTS MARKET, BY COUNTRY, 2019-2027 ($MILLION)

TABLE 07.UK AND IRELAND VIRTUAL EVENTS MARKET, BY REVENUE SOURCE, 2019-2027 ($MILLION)

TABLE 08.UK AND IRELAND VIRTUAL EVENTS MARKET FOR TICKET SALE, BY COUNTRY, 2019-2027 ($MILLION)

TABLE 09.UK AND IRELAND VIRTUAL EVENTS MARKET FOR SPONSORSHIP, BY COUNTRY, 2019-2027 ($MILLION)

TABLE 10.UK AND IRELAND VIRTUAL EVENTS MARKET FOR OTHERS, BY COUNTRY, 2019-2027 ($MILLION)

TABLE 11.UK AND IRELAND VIRTUAL EVENTS MARKET, BY AGE GROUP, 2019-2027 ($MILLION)

TABLE 12.UK AND IRELAND VIRTUAL EVENTS MARKET FOR BELOW 20 YEARS, BY COUNTRY, 2019-2027 ($MILLION)

TABLE 13.UK AND IRELAND VIRTUAL EVENTS MARKET FOR 21 TO 40 YEARS, BY COUNTRY, 2019-2027 ($MILLION)

TABLE 14.UK AND IRELAND VIRTUAL EVENTS MARKET FOR ABOVE 40 YEARS, BY COUNTRY, 2019-2027 ($MILLION)

TABLE 15.UK VIRTUAL EVENT MARKET, BY EVENT TYPE, 2019-2027 ($MILLION)

TABLE 16.UK VIRTUAL EVENT MARKET, BY REVENUE SOURCE, 2019-2027 ($MILLION)

TABLE 17.UK VIRTUAL EVENT MARKET, BY AGE GROUP, 2019-2027 ($MILLION)

TABLE 18.IRELAND VIRTUAL EVENT MARKET, BY EVENT TYPE, 2019-2027 ($MILLION)

TABLE 19.IRELAND VIRTUAL EVENT MARKET, BY REVENUE SOURCE, 2019-2027 ($MILLION)

TABLE 20.IRELAND VIRTUAL EVENT MARKET, BY AGE GROUP, 2019-2027 ($MILLION)

TABLE 21.FIRST EVENT: KEY EXECUTIVES

TABLE 22.FIRST EVENT: COMPANY SNAPSHOT

TABLE 23.FIRST EVENT: SERVICE PORTFOLIO

TABLE 24.GEORGE P. JOHNSON: KEY EXECUTIVES

TABLE 25.GEORGE P. JOHNSON: COMPANY SNAPSHOT

TABLE 26.GEORGE P. JOHNSON: SERVICE PORTFOLIO

TABLE 27.GROOVEYARD EVENTS LIMITED: COMPANY SNAPSHOT

TABLE 28.GROOVEYARD EVENTS LIMITED: SERVICE PORTFOLIO

TABLE 29.HOPIN: KEY EXECUTIVES

TABLE 30.HOPIN: COMPANY SNAPSHOT

TABLE 31.HOPIN: SERVICE PORTFOLIO

TABLE 32.JULIA CHARLES EVENT MANAGEMENT LTD: KEY EXECUTIVES

TABLE 33.JULIA CHARLES EVENT MANAGEMENT LTD: COMPANY SNAPSHOT

TABLE 34.JULIA CHARLES EVENT MANAGEMENT LTD: SERVICE PORTFOLIO

TABLE 35.MGN EVENTS LTD: KEY EXECUTIVES

TABLE 36.MGN EVENTS LTD: COMPANY SNAPSHOT

TABLE 37.MGN EVENTS LTD: SERVICE PORTFOLIO

TABLE 38.SAVILLE GROUP LTD: KEY EXECUTIVES

TABLE 39.SAVILLE GROUP LTD: COMPANY SNAPSHOT

TABLE 40.SAVILLE GROUP LTD: SERVICE PORTFOLIO

TABLE 41.SEVEN EVENTS LTD: KEY EXECUTIVES

TABLE 42.SEVEN EVENTS LTD: COMPANY SNAPSHOT

TABLE 43.SEVEN EVENTS LTD: SERVICE PORTFOLIO

TABLE 44.THE EVENTS COMPANY: COMPANY SNAPSHOT

TABLE 45.THE EVENTS COMPANY: SERVICE PORTFOLIO

TABLE 46.VERVE LIVE AGENCY: KEY EXECUTIVES

TABLE 47.VERVE LIVE AGENCY: COMPANY SNAPSHOT

TABLE 48.VERVE LIVE AGENCY: SERVICE PORTFOLIO

 
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