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Europe Pilates & Yoga Studios Market by Activity Type (Yoga Classes, Pilates Classes, Pilates & Yoga Accreditation Training, and Merchandise Sales): Regional Opportunity Analysis and Industry Forecast 2021–2027

  • ALL4621507
  • 110 Pages
  • April 2021
  • Consumer Goods
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Pilates & yoga studios are rooms, buildings or other places where Pilates & yoga classes can be taken. It may be a single room or a structure with multiple classrooms with props and heated humidified rooms. Pilates & yoga studios offer workout sessions with instructors, providing coaching and motivation needed to achieve fitness. Pilates is a form of exercise that aims to strengthen muscles while improving body flexibility and postural alignment, while yoga is an entire compendium of exercises designed to stimulate and rejuvenate the mind and body.

Growing health awareness along with increase in fitness consciousness among young generation and upsurge in disposable income are some of the notable factors that support the market growth. Market players are adopting promotional & marketing activities as their key strategy to increase their market reach. Increase in prevalence of obesity and rise in health consciousness have majorly boosted the growth of The Europe Pilates & yoga studios market. Furthermore, government initiatives to promote healthy life have fueled the rising participations in Pilates & yoga. However, presence of other alternatives such as multi-specialty gym, fitness centers, and therapy classes hampers the market growth. On the contrary, improving lifestyle, growing youth population, and rise in per-capita income in developing countries are anticipated to provide lucrative opportunities for the Pilates & yoga studios market growth. The inclination of consumers toward fitness practices exercise is increasing, which is majorly driven by technology and demographic changes. It has been seen that the gap between low and high price point offerings is widening in the fitness industry, specifically for gyms and health centers. Tech-enabled high-end fitness offerings are being backed by strong social media credentials and fitness studios are connecting their customers through various social media platforms.

The Europe Pilates & yoga studios market is segmented based on activity, and country. Based on activity, the market is categorized into yoga classes, Pilates classes, Pilates & yoga accreditation training and merchandise sales. Country wise, the market is studied across Germany, France, UK, Italy, Spain, and Rest of Europe.

The yoga classes segment is perceived to be the top investment pocket. The growth of the market is attributed to various factors such as increase in promotional activities & celebrity influence, and health benefits associated with the activity; as practicing yoga improves body flexibility, strength, improves posture, and improves breathing and lung capacity and thus decrease anxiety, depression, and stress, or any chronic disease.

Key leading players operating in Pilates and Yoga Studios industry are Body & Soul Yoga Club, Core Pilates, Cheltenham Pilates & Yoga, Fitness Unlimited, Flex Studio, Hummingbird Pilates & Yoga, LV Yoga, Fareham, M Pilates+Yoga, Pilates Plus LLC and Sandstone Yoga & Pilates. Other prominent players in the Pilates and yoga industry outside Europe include Endurance Pilates & Yoga, Core Pilates & Yoga Studio, Breathe Pilates & Yoga, Pure International, Alona Pilates, Authentic Pilates Ltd, The flow yoga and Pilates, Azulfit, The Movement Studio, Power Pilates Studio, Absolute Pilates SA and Pilates Unlimited.

KEY BENEFITS FOR STAKEHOLDERS

• The report provides an extensive analysis of the current and emerging market trends and opportunities in the Europe Pilates & yoga studios market.

• The report provides detailed qualitative and quantitative Europe Pilates & yoga studios market analysis of current trends and future estimations that help evaluate the prevailing market opportunities.

• A comprehensive analysis of the factors that drive and restrict the Europe Pilates & yoga studios market growth is provided.

• An extensive Europe Pilates & yoga studios market analysis is conducted by following key product positioning and monitoring the top competitors within the market framework.

• The report provides extensive qualitative insights on the potential segments and regions exhibiting favourable growth.

KEY MARKET SEGMENTS

 By Activity Type

o Professional

o Personal

 By Country

 Germany

 France

 UK

 Italy

 Spain

 Rest of Europe

CHAPTER 1:INTRODUCTION

1.1.Report description

1.2.Key benefits for the stakeholder

1.3.Key market segments

1.4.Research methodology

1.4.1.Primary research

1.4.2.Secondary research

1.4.3.Analyst tools and models

CHAPTER 2:EXECUTIVE SUMMARY

2.1.Key findings

2.2.CXO perspective

CHAPTER 3:MARKET OVERVIEW

3.1.Market definition and scope

3.2.Key findings

3.2.1.Top player positioning

3.2.2.Top impacting factors

3.2.3.Top investment pockets

3.3.Porter’s five force analysis

3.3.1.Bargaining power of suppliers

3.3.2.Bargaining power of buyers

3.3.3.Threat of new entrants

3.3.4.Threat of substitutes

3.3.5.Intensity of competitive rivalry

3.4.Market dynamics

3.4.1.Drivers

3.4.1.1.Rise in health awareness

3.4.1.2.Increase in obese population

3.4.1.3.Digitalization influencing the demand of Pilates and yoga studio

3.4.1.4.Upsurge in number of fitness enthusiasts

3.4.1.5.Health benefits associated with yoga and Pilates

3.4.1.6.Increase in celebrity endorsement & promotion

3.4.1.7.Initiation of International Yoga Day and other government initiatives

3.4.2.Restraint

3.4.2.1.Presence of other alternatives such as multi-specialty gym, fitness centers, and therapy classes

3.4.3.Opportunities

3.4.3.1.Increase in disposable income

3.4.3.2.Promotion of yoga for male participants

3.5.COVID-19 Impact and analysis on the market

CHAPTER 4:EUROPE PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPES

4.1.Overview

4.1.1.Market size and forecast

4.2.Yoga classes

4.2.1.Key market trends, growth factors and opportunities

4.2.2.Market size and forecast

4.2.3.Market analysis by country

4.3.Pilates classes

4.3.1.Key market trends, growth factors, and opportunities

4.3.2.Market size and forecast

4.3.3.Market analysis by country

4.4.Pilates & yoga accreditation training

4.4.1.Key market trends, growth factors, and opportunities

4.4.2.Market size and forecast

4.4.3.Market analysis by country

4.5.Merchandise sales

4.5.1.Key market trends, growth factors, and opportunities

4.5.2.Market size and forecast

4.5.3.Market analysis by country

CHAPTER 5:EUROPE PILATES AND YOGA STUDIOS MARKET, BY COUNTRY

5.1.Europe

5.1.1.Key market trends, growth factors and opportunities

5.1.2.Market size and forecast by country

5.1.3.Germany

5.1.3.1.Market size and forecast, by activity type

5.1.4.France

5.1.4.1.Market size and forecast, by activity type

5.1.5.UK

5.1.5.1.Market size and forecast, by activity type

5.1.6.Italy

5.1.6.1.Market size and forecast, by activity type

5.1.7.Spain

5.1.7.1.Market size and forecast, by activity type

5.1.8.Rest of Europe

5.1.8.1.Market size and forecast, by activity type

CHAPTER 6:COMPETITION LANDSCAPE

6.1.Top winning strategies

6.2.Product mapping

6.3.Competitive dashboard

6.4.Competitive heatmap

6.5.Key developments

6.5.1.Business expansion

6.5.2.Product launch

CHAPTER 7:COMPANY PROFILES

7.1.BODY & SOUL YOGA CLUB

7.1.1.Company overview

7.1.2.Key executives

7.1.3.Company snapshot

7.1.4.Product portfolio

7.2.CORE PILATES

7.2.1.Company overview

7.2.2.Key executives

7.2.3.Company snapshot

7.2.4.Product portfolio

7.3.CHELTENHAM PILATES & YOGA

7.3.1.Company overview

7.3.2.Key executives

7.3.3.Company snapshot

7.3.4.Product portfolio

7.3.5.Key strategic moves and developments

7.4.FITNESS UNLIMITED

7.4.1.Company overview

7.4.2.Company snapshot

7.4.3.Product portfolio

7.5.FLEX STUDIO

7.5.1.Company overview

7.5.2.Key executive

7.5.3.Company snapshot

7.5.4.Product portfolio

7.6.HUMMINGBIRD PILATES & YOGA

7.6.1.Company overview

7.6.2.Key executives

7.6.3.Company snapshot

7.6.4.Product portfolio

7.6.5.Key strategic moves and developments

7.7.LV YOGA, FAREHAM

7.7.1.Company overview

7.7.2.Key executives

7.7.3.Company snapshot

7.7.4.Product portfolio

7.7.5.Key strategic moves and developments

7.8.M PILATES+YOGA

7.8.1.Company overview

7.8.2.Key executive

7.8.3.Company snapshot

7.8.4.Product portfolio

7.9.PILATES PLUS

7.9.1.Company overview

7.9.2.Key executive

7.9.3.Company snapshot

7.9.4.Product portfolio

7.10.SANDSTONE YOGA & PILATES

7.10.1.Company overview

7.10.2.Key executives

7.10.3.Company snapshot

7.10.4.Product portfolio

7.10.5.Key strategic moves and developments

LIST OF TABLES

TABLE 01.EUROPE PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2019–2027 ($MILLION)

TABLE 02.EUROPE PILATES & YOGA STUDIOS MARKET FOR YOGA CLASSES, 2019–2027 ($MILLION)

TABLE 03.EUROPE PILATES & YOGA STUDIOS MARKET FOR PILATES CLASSES, 2019–2027 ($MILLION)

TABLE 04.EUROPE PILATES & YOGA STUDIOS MARKET FOR PILATES & YOGA ACCREDITATION TRAINING, 2019–2027 ($MILLION)

TABLE 05.EUROPE PILATES & YOGA STUDIOS MARKET FOR MERCHANDISE SALES, 2019–2027 ($MILLION)

TABLE 06.EUROPE PILATES AND YOGA STUDIOS MARKET, BY COUNTRY, 2019–2027 ($MILLION)

TABLE 07.GERMANY PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2019–2027 ($MILLION)

TABLE 08.FRANCE PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2019–2027 ($MILLION)

TABLE 09.UK PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2019–2027 ($MILLION)

TABLE 10.ITALY PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2019–2027 ($MILLION)

TABLE 11.SPAIN PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2019–2027 ($MILLION)

TABLE 12.REST OF EUROPE PILATES AND YOGA STUDIOS MARKET, BY ACTIVITY TYPE, 2019–2027 ($MILLION)

TABLE 13.BODY & SOUL YOGA CLUB: KEY EXECUTIVES

TABLE 14.BODY & SOUL YOGA CLUB: COMPANY SNAPSHOT

TABLE 15.BODY & SOUL YOGA CLUB: PRODUCT PORTFOLIO

TABLE 16.CORE PILATES: KEY EXECUTIVES

TABLE 17.CORE PILATES: COMPANY SNAPSHOT

TABLE 18.CORE PILATES: PRODUCT PORTFOLIO

TABLE 19.CHELTENHAM PILATES & YOGA: KEY EXECUTIVES

TABLE 20.CHELTENHAM PILATES & YOGA: COMPANY SNAPSHOT

TABLE 21.CHELTENHAM PILATES & YOGA: PRODUCT PORTFOLIO

TABLE 22.FITNESS UNLIMITED: COMPANY SNAPSHOT

TABLE 23.FITNESS UNLIMITED: PRODUCT PORTFOLIO

TABLE 24.FLEX STUDIO.: KEY EXECUTIVE

TABLE 25.FLEX STUDIO.: COMPANY SNAPSHOT

TABLE 26.FLEX STUDIO: PRODUCT PORTFOLIO

TABLE 27.HUMMINGBIRD PILATES & YOGA: KEY EXECUTIVES

TABLE 28.HUMMINGBIRD PILATES & YOGA: COMPANY SNAPSHOT

TABLE 29.HUMMINGBIRD PILATES & YOGA PRODUCT PORTFOLIO

TABLE 30.LV YOGA, FAREHAM: KEY EXECUTIVES

TABLE 31.LV YOGA, FAREHAM: COMPANY SNAPSHOT

TABLE 32.LV YOGA, FAREHAM: PRODUCT PORTFOLIO

TABLE 33.M PILATES+YOGA: KEY EXECUTIVE

TABLE 34.M PILATES+YOGA: COMPANY SNAPSHOT

TABLE 35.M PILATES+YOGA: PRODUCT PORTFOLIO

TABLE 36.PILATES PLUS: KEY EXECUTIVE

TABLE 37.PILATES PLUS: COMPANY SNAPSHOT

TABLE 38.PILATES PLUS: PRODUCT PORTFOLIO

TABLE 39.SANDSTONE YOGA & PILATES: KEY EXECUTIVES

TABLE 40.SANDSTONE YOGA & PILATES: COMPANY SNAPSHOT

TABLE 41.SANDSTONE YOGA & PILATES: PRODUCT PORTFOLIO

 
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