Online Smartphone and Tablet Games Market by Operating System (iOS, Android, and Others) and Game Type (Massive Multiplayer Online Games, Casual, Social, and Others): Global Opportunity Analysis and Industry Forecast, 2020–2027
- ALL4209074
- 207 Pages
- December 2020
- ICT & Media
Moreover, advancements in mobile development platform and rise in adoption of free-to-play business model drive the growth of the market. In addition, rise in penetration of smartphone and tablets across the globe propels the growth of the market. However, increase in concerns related to security and privacy issues hampers the growth of the market. Conversely, surge in cloud-based gaming application in various developed and emerging countries is expected to provide lucrative opportunity for the market.
The global online smartphone and tablet games market is segmented into operating system, game type, and region. In terms of operating system, the market is fragmented into iOS, Android, and others. Depending on game type, it is segregated into massive multiplayer online games, casual, social and others. Region wise, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
The key players profiled in the online smartphone and tablet games market analysis are Electronics Arts, Inc., Gameloft, Kabam Games, Inc., King Limited, MachineZone, Inc., Melior Games, NCSOFT Corporation, Rovio Entertainment Corporation, Supercell OY and The Walt Disney Company. These players have adopted various strategies to increase their market penetration and strengthen their position in the industry.
KEY BENEFITS FOR STAKEHOLDERS
• The study provides an in-depth analysis of global online smartphone and tablet games market forecast along with the current trends and future estimations to elucidate the imminent investment pockets.
• Information about key drivers, restraints, and opportunities and their impact analysis on global market is provided in the report.
• Porter’s five forces analysis illustrates the potency of the buyers and suppliers operating in the industry.
• The quantitative analysis of the market from 2020 to 2027 is provided to determine the market potential.
Key Market Segments
By Operating System
• iOS
• Android
• Others
By Game Type
• Massive Multiplayer Online Games
• Casual
• Social
• Others
By Region
• North America
o U.S.
o Canada
• Europe
o Germany
o UK
o France
o Spain
o Italy
o Rest of Europe
• Asia-Pacific
o China
o Japan
o South Korea
o India
o Australia
o Rest of Asia-Pacific
• LAMEA
o Latin America
o Middle East
o Africa
KEY MARKET PLAYERS
• Electronics Arts, Inc.
• Gameloft
• Kabam Games, Inc.
• King Limited
• MachineZone, Inc.
• Melior Games
• NCSOFT Corporation
• Rovio Entertainment Corporation
• Supercell OY
• The Walt Disney Company
1.1.Report description
1.2.Key benefits for stakeholders
1.3.Key market segments
1.4.Research methodology
1.4.1.Secondary research
1.4.2.Primary research
1.4.3.Analyst tools & models
CHAPTER 2:EXECUTIVE SUMMARY
2.1.Key findings
2.1.1.Top impacting factors
2.1.2.Top investment pockets
2.2.CXO perspective
CHAPTER 3:MARKET OVERVIEW
3.1.Market definition and scope
3.2.Key forces shaping global online smartphone and tablet games market
3.3.Market dynamics
3.3.1.Drivers
3.3.1.1.Low barrier to entry, coupled with rise in smartphone penetration
3.3.1.2.Free-to-play business model
3.3.1.3.Rise in smartphone users
3.3.2.Restraint
3.3.2.1.Growth in concerns of user privacy and security issues
3.3.3.Opportunities
3.3.3.1.Rise in adoption of cloud gaming
3.3.3.2.Growth in use of machine learning and artificial intelligence in mobile gaming apps
3.4.COVID-19 impact analysis on online smartphone and tablet games market
3.4.1.Impact on market size
3.4.2.Consumer trends, preferences, and budget impact
3.4.3.Economic impact
3.4.4.Strategies to tackle negative impact
3.4.5.Opportunity window
CHAPTER 4:ONLINE SMARTPHONE AND TABLET GAMES MARKET, BY OPERATING SYSTEM
4.1.Overview
4.2.iOS
4.2.1.Key market trends, growth factors, and opportunities
4.2.2.Market size and forecast, by region
4.2.3.Market analysis, by country
4.3.Android
4.3.1.Key market trends, growth factors, and opportunities
4.3.2.Market size and forecast, by region
4.3.3.Market analysis, by country
4.4.Others
4.4.1.Key market trends, growth factors, and opportunities
4.4.2.Market size and forecast, by region
4.4.3.Market analysis, by country
CHAPTER 5:ONLINE SMARTPHONE AND TABLET GAMES MARKET, BY GAME TYPE
5.1.Overview
5.2.Massive multiplayer online games
5.2.1.Key market trends, growth factors, and opportunities
5.2.2.Market size and forecast, by region
5.2.3.Market analysis, by country
5.3.Causal Games
5.3.1.Key market trends, growth factors, and opportunities
5.3.2.Market size and forecast, by region
5.3.3.Market analysis, by country
5.4.Social Games
5.4.1.Key market trends, growth factors, and opportunities
5.4.2.Market size and forecast, by region
5.4.3.Market analysis, by country
5.5.Others
5.5.1.Key market trends, growth factors, and opportunities
5.5.2.Market size and forecast, by region
5.5.3.Market analysis, by country
CHAPTER 6:GLOBAL ONLINE SMARTPHONE AND TABLET GAMES MARKET, BY REGION
6.1.Overview
6.1.1.Market size and forecast, by region
6.2.North America
6.2.1.Key market trends, growth factors and opportunities
6.2.2.Market size and forecast, by operating system
6.2.3.Market size and forecast, by game type
6.2.4.Market size and forecast, by Country.
6.2.4.1.U.S.
6.2.4.1.1.Market size and forecast, by operating system
6.2.4.1.2.Market size and forecast, by game type
6.2.4.2.Canada
6.2.4.2.1.Market size and forecast, by operating system
6.2.4.2.2.Market size and forecast, by game type
6.3.Europe
6.3.1.Key market trends, growth factors and opportunities
6.3.2.Market size and forecast, by operating system
6.3.3.Market size and forecast, by game type
6.3.4.Market size and forecast, by Country
6.3.4.1.Germany
6.3.4.1.1.Market size and forecast, by operating system
6.3.4.1.2.Market size and forecast, by game type
6.3.4.2.UK
6.3.4.2.1.Market size and forecast, by operating system
6.3.4.2.2.Market size and forecast, by game type
6.3.4.3.France
6.3.4.3.1.Market size and forecast, by operating system
6.3.4.3.2.Market size and forecast, by game type
6.3.4.4.Italy
6.3.4.4.1.Market size and forecast, by operating system
6.3.4.4.2.Market size and forecast, by game type
6.3.4.5.Spain
6.3.4.5.1.Market size and forecast, by operating system
6.3.4.5.2.Market size and forecast, by game type
6.3.4.6.Rest of Europe
6.3.4.6.1.Market size and forecast, by operating system
6.3.4.6.2.Market size and forecast, by game type
6.4.Asia-Pacific
6.4.1.Key market trends, growth factors, and opportunities
6.4.2.Market size and forecast, by operating system
6.4.3.Market size and forecast, by game type
6.4.4.Market size and forecast, by Country
6.4.4.1.China
6.4.4.1.1.Market size and forecast, by operating system
6.4.4.1.2.Market size and forecast, by game type
6.4.4.2.Japan
6.4.4.2.1.Market size and forecast, by operating system
6.4.4.2.2.Market size and forecast, by game type
6.4.4.3.South Korea
6.4.4.3.1.Market size and forecast, by operating system
6.4.4.3.2.Market size and forecast, by game type
6.4.4.4.India
6.4.4.4.1.Market size and forecast, by operating system
6.4.4.4.2.Market size and forecast, by game type
6.4.4.5.Australia
6.4.4.5.1.Market size and forecast, by operating system
6.4.4.5.2.Market size and forecast, by game type
6.4.4.6.Rest of Asia-Pacific
6.4.4.6.1.Market size and forecast, by operating system
6.4.4.6.2.Market size and forecast, by game type
6.5.LAMEA
6.5.1.Key market trends, growth factors and opportunities
6.5.2.Market size and forecast, by operating system
6.5.3.Market size and forecast, by game type
6.5.4.Market size and forecast, by country
6.5.4.1.Latin America
6.5.4.1.1.Market size and forecast, by operating system
6.5.4.1.2.Market size and forecast, by game type
6.5.4.2.Middle East
6.5.4.2.1.Market size and forecast, by operating system
6.5.4.2.2.Market size and forecast, by game type
6.5.4.3.Africa
6.5.4.3.1.Market size and forecast, by operating system
6.5.4.3.2.Market size and forecast, by game type
CHAPTER 7:COMPETITIVE LANDSCAPE
7.1.Key players positioning analysis, 2019
7.2.Competitive dashboard
7.3.Top winning strategies
CHAPTER 8:COMPANY PROFILE
8.1.ELECTRONICS ARTS, INC.
8.1.1.Company overview
8.1.2.Key executives
8.1.3.Company snapshot
8.1.4.Product portfolio
8.1.5.Business performance
8.1.6.Key strategic moves and developments
8.2.GAMELOFT
8.2.1.Company overview
8.2.2.Key Executives
8.2.3.Company snapshot
8.2.4.Product portfolio
8.2.5.Key strategic moves and developments
8.3.KABAM GAMES, INC. (ACQUIRED BY NETMARBLE GAMES)
8.3.1.Company overview
8.3.2.Key executives
8.3.3.Company snapshot
8.3.4.Product portfolio
8.3.5.Business performance
8.3.6.Key strategic moves and developments
8.4.KING LTD. (ACQUIRED BY ACTIVISION)
8.4.1.Company overview
8.4.2.Key Executives
8.4.3.Company snapshot
8.4.4.Operating business segments
8.4.5.Product portfolio
8.4.6.Business performance
8.5.MACHINE ZONE, INC. (ACQUIRE BY APPLOVIN)
8.5.1.Company overview
8.5.2.Key executives
8.5.3.Company snapshot
8.5.4.Product portfolio
8.5.5.Key strategic moves and developments
8.6.MELIOR GAMES
8.6.1.Company overview
8.6.2.Key Executives
8.6.3.Company snapshot
8.6.4.Product portfolio
8.7.NCSOFT CORPORATION
8.7.1.Company overview
8.7.2.Key Executives
8.7.3.Company snapshot
8.7.4.Product portfolio
8.7.5.Business performance
8.7.6.Key strategic moves and developments
8.8.ROVIO ENTERTAINMENT CORPORATION
8.8.1.Company overview
8.8.2.Key Executives
8.8.3.Company snapshot
8.8.4.Operating business segments
8.8.5.Product portfolio
8.8.6.Business performance
8.8.7.Key strategic moves and developments
8.9.SUPERCELL OY
8.9.1.Company overview
8.9.2.Key Executives
8.9.3.Company snapshot
8.9.4.Product portfolio
8.9.5.Key strategic moves and developments
8.10.THE WALT DISNEY COMPANY
8.10.1.Company overview
8.10.2.Key executives
8.10.3.Company snapshot
8.10.4.Operating business segments
8.10.5.Product portfolio
8.10.6.Business performance
8.10.7.Key strategic moves and developments
TABLE 01.ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 02.ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE FOR IOS, BY REGION, 2019–2027 ($MILLION)
TABLE 03.ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE FOR ANDROID, BY REGION, 2019–2027 ($MILLION)
TABLE 04.ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE FOR OTHERS, BY REGION, 2019–2027 ($MILLION)
TABLE 05.ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 06.ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE FOR MMO, BY REGION, 2019–2027 ($MILLION)
TABLE 07.ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE FOR CAUSAL GAMES, BY REGION, 2019–2027 ($MILLION)
TABLE 08.ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE FOR SOCIAL GAMES, BY REGION, 2019–2027 ($MILLION)
TABLE 09.ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE FOR OTHERS, BY REGION, 2019–2027 ($MILLION)
TABLE 10.ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY REGION, 2019–2027 ($MILLION)
TABLE 11.NORTH AMERICA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 12.NORTH AMERICA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 13.NORTH AMERICA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY COUNTRY, 2019–2027 ($MILLION)
TABLE 14.U.S. ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 15.U.S. ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 16.CANADA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 17.CANADA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 18.EUROPE ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 19.EUROPE ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 20.EUROPE ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY COUNTRY, 2019–2027 ($MILLION)
TABLE 21.GERMANY ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 22.GERMANY ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 23.UK ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 24.UK ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 25.FRANCE ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 26.FRANCE ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 27.ITALY ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 28.ITALY ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 29.SPAIN ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 30.SPAIN ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 31.REST OF EUROPE ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 32.REST OF EUROPE ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 33.ASIA-PACIFIC ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 34.ASIA-PACIFIC ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 35.ASIA-PACIFIC ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY COUNTRY, 2019–2027 ($MILLION)
TABLE 36.CHINA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 37.CHINA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 38.JAPAN ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 39.JAPAN ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 40.SOUTH KOREA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 41.SOUTH KOREA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 42.INDIA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 43.INDIA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 44.AUSTRALIA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 45.AUSTRALIA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 46.REST OF ASIA-PACIFIC ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 47.REST OF ASIA-PACIFIC ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 48.LAMEA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 49.LAMEA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 50.LAMEA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY COUNTRY, 2019–2027 ($MILLION)
TABLE 51.LATIN AMERICA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 52.LATIN AMERICA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 53.MIDDLE EAST ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 54.MIDDLE EAST ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 55.AFRICA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)
TABLE 56.AFRICA ONLINE SMARTPHONE AND TABLET GAMES MARKET REVENUE, BY GAME TYPE, 2019–2027 ($MILLION)
TABLE 57.ELECTRONICS ARTS, INC.: KEY EXECUTIVES
TABLE 58.ELECTRONICS ARTS, INC.: COMPANY SNAPSHOT
TABLE 59.ELECTRONICS ARTS, INC.: PRODUCT PORTFOLIO
TABLE 60.GAMELOFT: KEY EXECUTIVES
TABLE 61.GAMELOFT: COMPANY SNAPSHOT
TABLE 62.GAMELOFT: PRODUCT PORTFOLIO
TABLE 63.KABAM GAMES, INC.: KEY EXECUTIVES
TABLE 64.KABAM GAMES, INC.: COMPANY SNAPSHOT
TABLE 65.KABAM GAMES, INC.: PRODUCT PORTFOLIO
TABLE 66.KING LTD: KEY EXECUTIVES
TABLE 67.KING LTD: COMPANY SNAPSHOT
TABLE 68.KING LTD: OPERATING SEGMENTS
TABLE 69.KING LTD.: PRODUCT PORTFOLIO
TABLE 70.MACHINE ZONE, INC.: KEY EXECUTIVES
TABLE 71.MACHINE ZONE, INC.: COMPANY SNAPSHOT
TABLE 72.MACHINE ZONE, INC.: PRODUCT PORTFOLIO
TABLE 73.MELIOR GAMES: KEY EXECUTIVES
TABLE 74.MELIOR GAMES: COMPANY SNAPSHOT
TABLE 75.MELIOR GAMES: PRODUCT PORTFOLIO
TABLE 76.NCSOFT CORPORATION: KEY EXECUTIVES
TABLE 77.NCSOFT CORPORATION: COMPANY SNAPSHOT
TABLE 78.NCSOFT CORPORATION: PRODUCT PORTFOLIO
TABLE 79.ROVIO ENTERTAINMENT CORPORATION: KEY EXECUTIVES
TABLE 80.ROVIO ENTERTAINMENT CORPORATION: COMPANY SNAPSHOT
TABLE 81.ROVIO ENTERTAINMENT CORPORATION: OPERATING SEGMENTS
TABLE 82.ROVIO ENTERTAINMENT CORPORATION: PRODUCT PORTFOLIO
TABLE 83.SUPERCELL OY: KEY EXECUTIVES
TABLE 84.SUPERCELL OY: COMPANY SNAPSHOT
TABLE 85.SUPERCELL OY: PRODUCT PORTFOLIO
TABLE 86.THE WALT DISNEY COMPANY: KEY EXECUTIVES
TABLE 87.THE WALT DISNEY COMPANY: COMPANY SNAPSHOT
TABLE 88.THE WALT DISNEY COMPANY: OPERATING SEGMENTS
TABLE 89.THE WALT DISNEY COMPANY: PRODUCT PORTFOLIO
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