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In-App Purchase Market by Operating System (Android, iOS and Others), Type (Consumable, Non-Consumable and Subscription) and App Category (Gaming, Entertainment & Music, Health & Fitness, Travel & Hospitality, Retail & E-Commerce, Education & Learning and Others): Global Opportunity Analysis and Industry Forecast, 2020–2027

  • ALL4079366
  • 268 Pages
  • September 2020
  • ICT & Media
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In-app purchase is the process of buying additional features of the applications installed in various different smart devices, mobile phones and others. At the initial phase the application is provided free to the consumer from the developer of the application. The developer then advertises upgrades to the paid version, paid feature unlocks, special items for sale, or even ads other apps and services to anyone who downloads the free version. In addition, many in-app purchases application involves subscriptions model wherein, user need to pay first after downloading the application in order to access the application. Furthermore, various applications developers adopt different types of in-app purchase strategies such as sent relevant push notification, deliver triggered in-app messages, make time sensitive offers and others to increase the customers of the application.

Increase in smartphone users across the globe and technological advancement in smart phones drive the growth of the market. In addition, rise in use of various promotional strategies and offers such as loyalty programs and increase in data usage & internet penetration across the globe fuel the growth of the market. Moreover, digital illiteracy and limited digital infrastructure and uncertainty of enterprises in developing their own applications hamper the growth of the market. Furthermore, addition of new games and ongoing innovation in technology and surge in expenditure on digital advertisement are expected to provide lucrative opportunity for the market expansion during the forecast period.

The global in-app purchase market is segmented on the basis of operating system, type, app category and region. In terms of operating system, it is fragmented into android, iOS and others. By type, it is segregated into consumable, non-consumable and subscription. As per app category, it is divided into gaming, entertainment & music, health & fitness, travel & hospitality, retail & e-commerce, education & learning, and others. Region wise, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

The key players profiled in the in-app purchase market analysis Apple Inc., Disney, Google LLC, King Limited, Netflix, Inc., Rakuten, Inc., Sony Corporation, Spotify Technology S.A, Tencent Holding Limited, and Tinder. These players have adopted various strategies to increase their market penetration and strengthen their position in the industry.

Key Benefits for Stakeholders

• The study presents an in-depth analysis of the global in-app purchase market along with the current trends and future estimations to determine the imminent investment pockets.

• The report presents information about key drivers, restraints, opportunities and their impact analysis of the global in-app purchase market share.

• Porter’s five forces analysis illustrates the potency of buyers and suppliers in the market.

• The quantitative analysis of the market from 2020 to 2027 is provided to determine the market potential.

Key Market Segments

By Operating System

• Android

• iOS

• Others

By Type

• Consumable

• Non-Consumable

• Subscription

By App Category

• Gaming

• Entertainment & Music

• Health & Fitness

• Travel & Hospitality

• Retail & E-Commerce

• Education & Learning

• Others

By Region

• North America

o U.S.

o Canada

• Europe

o UK

o Germany

o France

o Italy

o Spain

o Netherlands

o Rest of Europe

• Asia-Pacific

o China

o India

o Japan

o South Korea

o Australia

o Rest of Asia-Pacific

• LAMEA

o Latin America

o Middle East

o Africa

KEY MARKET PLAYERS

• Apple Inc.

• Disney

• Google LLC

• King Limited

• Netflix, Inc.

• Rakuten, Inc.

• Sony Corporation

• Spotify Technology S.A.

• Tencent Holding Limited

• Tinder

CHAPTER 1:INTRODUCTION

1.1.Report description

1.2.Key benefits for stakeholders

1.3.Key market segments

1.4.Research methodology

1.4.1.Secondary research

1.4.2.Primary research

1.4.3.Analyst tools & models

CHAPTER 2:EXECUTIVE SUMMARY

2.1.Key findings

2.1.1.Top impacting factors

2.1.2.Top investment pockets

2.2.CXO perspective

CHAPTER 3:MARKET OVERVIEW

3.1.Market definition and scope

3.2.Key forces shaping global in-app purchase market

3.3.Market dynamics

3.3.1.Drivers

3.3.1.1.Low data tariffs along with increase in smartphone penetration

3.3.1.2.Rise in in-app purchase payments in developing countries

3.3.1.3.Increase in data usage & internet penetration

3.3.2.Restraints

3.3.2.1.Digital illiteracy and limited digital infrastructure

3.3.3.Opportunity

3.3.3.1.Surge in expenditure on digital advertisement.

3.3.3.2.Surge in demand for fast and hassle-free transaction service

3.1.COVID-19 impact analysis on in-app purchase market

3.1.1.Impact on market size

3.1.2.Consumer trends, preferences, and budget impact

3.1.3.Regulatory framework

3.1.4.Economic impact

3.1.5.Strategies to tackle negative impact

3.1.6.Opportunity window

CHAPTER 4:GLOBAL IN-APP PURCHASE MARKET, BY OPREATING SYSTEM

4.1.Overview

4.2.Android

4.2.1.Key market trends, growth factors, and opportunities

4.2.2.Market size and forecast, by region

4.2.3.Market analysis, by country

4.3.iOS

4.3.1.Key market trends, growth factors, and opportunities

4.3.2.Market size and forecast, by region

4.3.3.Market analysis, by country

4.4.Others

4.4.1.Key market trends, growth factors, and opportunities

4.4.2.Market size and forecast, by region

4.4.3.Market analysis, by country

CHAPTER 5:GLOBAL IN-APP PURCHASE MARKET, BY OPREATING SYSTEM

5.1.Overview

5.2.Consumable

5.2.1.Key market trends, growth factors, and opportunities

5.2.2.Market size and forecast, by region

5.2.3.Market analysis, by country

5.3.Non-Consumable

5.3.1.Key market trends, growth factors, and opportunities

5.3.2.Market size and forecast, by region

5.3.3.Market analysis, by country

5.4.Subscription

5.4.1.Key market trends, growth factors, and opportunities

5.4.2.Market size and forecast, by region

5.4.3.Market analysis, by country

CHAPTER 6:GLOBAL IN-APP PURCHASE MARKET, BY APP CATEGORY

6.1.Overview

6.2.Gaming

6.2.1.Key market trends, growth factors, and opportunities

6.2.2.Market size and forecast, by region

6.2.3.Market analysis by country

6.3.Entertainment & music

6.3.1.Key market trends, growth factors, and opportunities

6.3.2.Market size and forecast, by region

6.3.3.Market analysis by country

6.4.Health & fitness

6.4.1.Key market trends, growth factors, and opportunities

6.4.2.Market size and forecast, by region

6.4.3.Market analysis by country

6.5.Travel & hospitality

6.5.1.Key market trends, growth factors, and opportunities

6.5.2.Market size and forecast, by region

6.5.3.Market analysis by country

6.6.Retail & e-commerce

6.6.1.Key market trends, growth factors, and opportunities

6.6.2.Market size and forecast, by region

6.6.3.Market analysis by country

6.7.Education & learning

6.7.1.Key market trends, growth factors, and opportunities

6.7.2.Market size and forecast, by region

6.7.3.Market analysis by country

6.8.Others

6.8.1.Key market trends, growth factors, and opportunities

6.8.2.Market size and forecast, by region

6.8.3.Market analysis by country

CHAPTER 7:GLOBAL IN-APP PURCHASE MARKET, BY REGION

7.1.Overview

7.1.1.Market size and forecast, by region

7.2.North America

7.2.1.Key market trends, growth factors and opportunities

7.2.2.Market analysis by operating system

7.2.3.Market analysis by type

7.2.4.Market analysis by app category

7.2.5.Market analysis by Country.

7.2.5.1.U.S.

7.2.5.1.1.Market size and forecast, by operating system

7.2.5.1.2.Market size and forecast, by type

7.2.5.1.3.Market size and forecast, app category

7.2.5.2.CANADA

7.2.5.2.1.Market size and forecast, by operating system

7.2.5.2.2.Market size and forecast, by type

7.2.5.2.3.Market size and forecast, app category

7.3.Europe

7.3.1.Key market trends, growth factors and opportunities

7.3.2.Market analysis by operating system

7.3.3.Market analysis by type

7.3.4.Market analysis by app category

7.3.5.Market analysis by Country

7.3.5.1.UK

7.3.5.1.1.Market size and forecast, by operating system

7.3.5.1.2.Market size and forecast, by type

7.3.5.1.3.Market size and forecast, app category

7.3.5.2.GERMANY

7.3.5.2.1.Market size and forecast, by operating system

7.3.5.2.2.Market size and forecast, by type

7.3.5.2.3.Market size and forecast, app category

7.3.5.3.FRANCE

7.3.5.3.1.Market size and forecast, by operating system

7.3.5.3.2.Market size and forecast, by type

7.3.5.3.3.Market size and forecast, app category

7.3.5.4.ITALY

7.3.5.4.1.Market size and forecast, by operating system

7.3.5.4.2.Market size and forecast, by type

7.3.5.4.3.Market size and forecast, app category

7.3.5.5.SPAIN

7.3.5.5.1.Market size and forecast, by operating system

7.3.5.5.2.Market size and forecast, by type

7.3.5.5.3.Market size and forecast, app category

7.3.5.6.NETHERLANDS

7.3.5.6.1.Market size and forecast, by operating system

7.3.5.6.2.Market size and forecast, by type

7.3.5.6.3.Market size and forecast, app category

7.3.5.7.REST OF EUROPE

7.3.5.7.1.Market size and forecast, by operating system

7.3.5.7.2.Market size and forecast, by type

7.3.5.7.3.Market size and forecast, app category

7.4.Asia-Pacific

7.4.1.Key market trends, growth factors, and opportunities

7.4.2.Market analysis by operating system

7.4.3.Market analysis by type

7.4.4.Market analysis by app category

7.4.5.Market analysis by Country

7.4.5.1.CHINA

7.4.5.1.1.Market size and forecast, by operating system

7.4.5.1.2.Market size and forecast, by type

7.4.5.1.3.Market size and forecast, app category

7.4.5.2.SOUTH KOREA

7.4.5.2.1.Market size and forecast, by operating system

7.4.5.2.2.Market size and forecast, by type

7.4.5.2.3.Market size and forecast, app category

7.4.5.3.JAPAN

7.4.5.3.1.Market size and forecast, by operating system

7.4.5.3.2.Market size and forecast, by type

7.4.5.3.3.Market size and forecast, app category

7.4.5.4.AUSTRALIA

7.4.5.4.1.Market size and forecast, by operating system

7.4.5.4.2.Market size and forecast, by type

7.4.5.4.3.Market size and forecast, app category

7.4.5.5.INDIA

7.4.5.5.1.Market size and forecast, by operating system

7.4.5.5.2.Market size and forecast, by type

7.4.5.5.3.Market size and forecast, app category

7.4.5.6.REST OF ASIA-PACIFIC

7.4.5.6.1.Market size and forecast, by operating system

7.4.5.6.2.Market size and forecast, by type

7.4.5.6.3.Market size and forecast, app category

7.5.LAMEA

7.5.1.Key market trends, growth factors and opportunities

7.5.2.Market analysis by operating system

7.5.3.Market analysis by type

7.5.4.Market analysis by app category

7.5.5.Market analysis by country

7.5.5.1.LATIN AMERICA

7.5.5.1.1.Market size and forecast, by operating system

7.5.5.1.2.Market size and forecast, by type

7.5.5.1.3.Market size and forecast, app category

7.5.5.2.MIDDLE EAST

7.5.5.2.1.Market size and forecast, by operating system

7.5.5.2.2.Market size and forecast, by type

7.5.5.2.3.Market size and forecast, app category

7.5.5.3.AFRICA

7.5.5.3.1.Market size and forecast, by operating system

7.5.5.3.2.Market size and forecast, by type

7.5.5.3.3.Market size and forecast, app category

CHAPTER 8:COMPANY PROFILE

8.1.APPLE INC.

8.1.1.Company overview

8.1.2.Key Executives

8.1.3.Company snapshot

8.1.4.Product portfolio

8.1.5.R&D Expenditure

8.1.6.Business performance

8.1.7.Key strategic moves and developments

8.2.GOOGLE LLC

8.2.1.Company overview

8.2.2.Key Executives

8.2.3.Company snapshot

8.2.4.Product portfolio

8.2.5.R&D Expenditure

8.2.6.Business performance

8.2.7.Key strategic moves and developments

8.3.King Ltd. (Acquired by Activision)

8.3.1.Company overview

8.3.2.Key Executives

8.3.3.Company snapshot

8.3.4.Operating business segments

8.3.5.Product portfolio

8.3.6.Business performance

8.4.The Walt Disney Company

8.4.1.Company overview

8.4.2.Key executives

8.4.3.Company snapshot

8.4.4.Operating business segments

8.4.5.Product portfolio

8.4.6.Business performance

8.4.7.Key strategic moves and developments

8.5.NETFLIX, INC.

8.5.1.Company overview

8.5.2.Key executive

8.5.3.Company snapshot

8.5.4.Product portfolio

8.5.5.R&D expenditure

8.5.6.Business performance

8.5.7.Key strategic moves and developments

8.6.RAKUTEN, INC.

8.6.1.Company overview

8.6.2.Key executive

8.6.3.Company snapshot

8.6.4.Product portfolio

8.6.5.Business performance

8.6.6.Key strategic moves and developments

8.7.SONY CORPORATION

8.7.1.Company overview

8.7.2.Key executive

8.7.3.Company snapshot

8.7.4.Operating business segments

8.7.5.Product portfolio

8.7.6.R&D expenditure

8.7.7.Business performance

8.7.8.Key strategic moves and developments

8.8.SPOTIFY TECHNOLOGY S.A.

8.8.1.Company overview

8.8.2.Key executive

8.8.3.Company snapshot

8.8.4.Operating business segments

8.8.5.Product portfolio

8.8.6.R&D expenditure

8.8.7.Business performance

8.9.TENCENT HOLDINGS LTD.

8.9.1.Company overview

8.9.2.Key executive

8.9.3.Company snapshot

8.9.4.Operating business segments

8.9.5.Product portfolio

8.9.6.Business performance

8.9.7.Key strategic moves and developments

8.10.TINDER

8.10.1.Company overview

8.10.2.Key Executives

8.10.3.Company snapshot

8.10.4.Product portfolio

8.10.5.Key strategic moves and developments

LIST OF TABLES

TABLE 01.GLOBAL IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 02.IN-APP PURCHASE MARKET REVENUE FOR ANDROID, BY REGION, 2019–2027 ($MILLION)

TABLE 03.IN-APP PURCHASE MARKET REVENUE FOR IOS, BY REGION, 2019–2027 ($MILLION)

TABLE 04.IN-APP PURCHASE MARKET REVENUE FOR OTHERS, BY REGION, 2019–2027 ($MILLION)

TABLE 05.GLOBAL IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2019–2027 ($MILLION)

TABLE 06.IN-APP PURCHASE MARKET REVENUE FOR CONSUMABLE, BY REGION, 2019–2027 ($MILLION)

TABLE 07.IN-APP PURCHASE MARKET REVENUE FOR NON-CONSUMABLE, BY REGION, 2019–2027 ($MILLION)

TABLE 08.IN-APP PURCHASE MARKET REVENUE FOR SUBSCRIPTION, BY REGION, 2019–2027 ($MILLION)

TABLE 09.GLOBAL IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2019-2027 ($MILLION)

TABLE 10.GLOBAL IN-APP PURCHASE MARKET REVENUE FOR GAMING, BY REGION, 2019–2027 ($MILLION)

TABLE 11.GLOBAL IN-APP PURCHASE MARKET REVENUE FOR ENTERTAINMENT & MUSIC, BY REGION, 2019–2027 ($MILLION)

TABLE 12.GLOBAL IN-APP PURCHASE MARKET REVENUE FOR HEALTH & FITNESS, BY REGION, 2019–2027 ($MILLION)

TABLE 13.GLOBAL IN-APP PURCHASE MARKET REVENUE FOR TRAVEL & HOSPITALITY, BY REGION, 2019–2027 ($MILLION)

TABLE 14.GLOBAL IN-APP PURCHASE MARKET REVENUE FOR RETAIL & E-COMMERCE, BY REGION, 2019–2027 ($MILLION)

TABLE 15.GLOBAL IN-APP PURCHASE MARKET REVENUE FOR EDUCATION & LEARNING, BY REGION, 2019–2027 ($MILLION)

TABLE 16.GLOBAL IN-APP PURCHASE MARKET REVENUE FOR OTHERS, BY REGION, 2019–2027 ($MILLION)

TABLE 17.IN-APP PURCHASE MARKET REVENUE, BY REGION, 2019–2027 ($MILLION)

TABLE 18.NORTH AMERICA IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 19.NORTH AMERICA IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2019–2027 ($MILLION)

TABLE 20.NORTH AMERICA IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2019–2027 ($MILLION)

TABLE 21.NORTH AMERICA IN-APP PURCHASE MARKET REVENUE, BY COUNTRY, 2019–2027 ($MILLION)

TABLE 22.U.S. IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 23.U.S. IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2018–2026 ($MILLION)

TABLE 24.U.S. IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2018–2026 ($MILLION)

TABLE 25.CANADA IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 26.CANADA IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2018–2026 ($MILLION)

TABLE 27.CANADA IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2018–2026 ($MILLION)

TABLE 28.EUROPE IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 29.EUROPE IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2019–2027 ($MILLION)

TABLE 30.EUROPE IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2019–2027 ($MILLION)

TABLE 31.EUROPE IN-APP PURCHASE MARKET REVENUE, BY COUNTRY, 2019–2027 ($MILLION)

TABLE 32.UK IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 33.UK IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2018–2026 ($MILLION)

TABLE 34.UK IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2018–2026 ($MILLION)

TABLE 35.GERMANY IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 36.GERMANY IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2018–2026 ($MILLION)

TABLE 37.GERMANY IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2018–2026 ($MILLION)

TABLE 38.FRANCE IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 39.FRANCE IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2018–2026 ($MILLION)

TABLE 40.FRANCE IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2018–2026 ($MILLION)

TABLE 41.ITALY IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 42.ITALY IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2018–2026 ($MILLION)

TABLE 43.ITALY IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2018–2026 ($MILLION)

TABLE 44.SPAIN IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 45.SPAIN IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2018–2026 ($MILLION)

TABLE 46.SPAIN IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2018–2026 ($MILLION)

TABLE 47.NETHERLANDS IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 48.NETHERLANDS IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2018–2026 ($MILLION)

TABLE 49.NETHERLANDS IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2018–2026 ($MILLION)

TABLE 50.REST OF EUROPE IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 51.REST OF EUROPE IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2018–2026 ($MILLION)

TABLE 52.REST OF EUROPE IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2018–2026 ($MILLION)

TABLE 53.ASIA-PACIFIC IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 54.ASIA-PACIFIC IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2019–2027 ($MILLION)

TABLE 55.ASIA-PACIFIC IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2019–2027 ($MILLION)

TABLE 56.ASIA-PACIFIC IN-APP PURCHASE MARKET REVENUE, BY COUNTRY, 2019–2027 ($MILLION)

TABLE 57.CHINA IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 58.CHINA IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2018–2026 ($MILLION)

TABLE 59.CHINA IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2018–2026 ($MILLION)

TABLE 60.SOUTH KOREA IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 61.SOUTH KOREA IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2018–2026 ($MILLION)

TABLE 62.SOUTH KOREA IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2018–2026 ($MILLION)

TABLE 63.JAPAN IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 64.JAPAN IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2018–2026 ($MILLION)

TABLE 65.JAPAN IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2018–2026 ($MILLION)

TABLE 66.AUSTRALIA IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 67.AUSTRALIA IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2018–2026 ($MILLION)

TABLE 68.AUSTRALIA IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2018–2026 ($MILLION)

TABLE 69.INDIA IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 70.INDIA IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2018–2026 ($MILLION)

TABLE 71.INDIA IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2018–2026 ($MILLION)

TABLE 72.REST OF ASIA-PACIFIC IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 73.REST OF ASIA-PACIFIC IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2018–2026 ($MILLION)

TABLE 74.REST OF ASIA-PACIFIC IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2018–2026 ($MILLION)

TABLE 75.LAMEA IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 76.LAMEA IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2019–2027 ($MILLION)

TABLE 77.LAMEA IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2019–2027 ($MILLION)

TABLE 78.LAMEA IN-APP PURCHASE MARKET REVENUE, BY COUNTRY, 2019–2027 ($MILLION)

TABLE 79.LATIN AMERICA IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 80.LATIN AMERICA IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2018–2026 ($MILLION)

TABLE 81.LATIN AMERICA IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2018–2026 ($MILLION)

TABLE 82.MIDDLE EAST IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 83.MIDDLE EAST IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2018–2026 ($MILLION)

TABLE 84.MIDDLE EAST IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2018–2026 ($MILLION)

TABLE 85.AFRICA IN-APP PURCHASE MARKET REVENUE, BY OPERATING SYSTEM, 2019–2027 ($MILLION)

TABLE 86.AFRICA IN-APP PURCHASE MARKET REVENUE, BY TYPE, 2018–2026 ($MILLION)

TABLE 87.AFRICA IN-APP PURCHASE MARKET REVENUE, BY APP CATEGORY, 2018–2026 ($MILLION)

TABLE 88.APPLE INC.: KEY EXECUTIVES

TABLE 89.APPLE INC.: COMPANY SNAPSHOT

TABLE 90.APPLE INC.: PRODUCT PORTFOLIO

TABLE 91.GOOGLE LLC: KEY EXECUTIVES

TABLE 92.GOOGLE INC.: COMPANY SNAPSHOT

TABLE 93.GOOGLE LLC: PRODUCT PORTFOLIO

TABLE 94.COR FINANCIAL SOLUTION LIMITED: KEY EXECUTIVES

TABLE 95.COR FINANCIAL SOLUTION LIMITED: COMPANY SNAPSHOT

TABLE 96.FIS: OPERATING SEGMENTS

TABLE 97.KING LTD.: PRODUCT PORTFOLIO

TABLE 98.THE WALT DISNEY COMPANY: KEY EXECUTIVES

TABLE 99.THE WALT DISNEY COMPANY: COMPANY SNAPSHOT

TABLE 100.THE WALT DISNEY COMPANY: OPERATING SEGMENTS

TABLE 101.THE WALT DISNEY COMPANY: PRODUCT PORTFOLIO

TABLE 102.NETFLIX, INC.: KEY EXECUTIVE

TABLE 103.NETFLIX, INC.: COMPANY SNAPSHOT

TABLE 104.NETFLIX, INC.: PRODUCT PORTFOLIO

TABLE 105.NETFLIX, INC.: R&D EXPENDITURE, 2017–2019 ($MILLION)

TABLE 106.NETFLIX, INC.: NET SALES, 2017–2019 ($MILLION)

TABLE 107.RAKUTEN, INC.: KEY EXECUTIVE

TABLE 108.RAKUTEN, INC.: COMPANY SNAPSHOT

TABLE 109.RAKUTEN, INC.: PRODUCT PORTFOLIO

TABLE 110.RAKUTEN, INC.: NET SALES, 2017–2019 ($MILLION)

TABLE 111.SONY CORPORATION: KEY EXECUTIVE

TABLE 112.SONY CORPORATION: COMPANY SNAPSHOT

TABLE 113.SONY CORPORATION: OPERATING SEGMENTS

TABLE 114.SONY CORPORATION: PRODUCT PORTFOLIO

TABLE 115.SONY CORPORATION: R&D EXPENDITURE, 2017–2019 ($MILLION)

TABLE 116.SONY CORPORATION: NET SALES, 2017–2019 ($MILLION)

TABLE 117.SPOTIFY TECHNOLOGY S.A.: KEY EXECUTIVE

TABLE 118.SPOTIFY TECHNOLOGY S.A.: COMPANY SNAPSHOT

TABLE 119.SPOTIFY TECHNOLOGY S.A.: OPERATING SEGMENTS

TABLE 120.SPOTIFY TECHNOLOGY S.A.: PRODUCT PORTFOLIO

TABLE 121.SPOTIFY TECHNOLOGY S.A.: R&D EXPENDITURE, 2017–2019 ($MILLION)

TABLE 122.SPOTIFY TECHNOLOGY S.A.: NET SALES, 2017–2019 ($MILLION)

TABLE 123.TENCENT HOLDINGS LTD.: KEY EXECUTIVE

TABLE 124.TENCENT HOLDINGS LTD.: COMPANY SNAPSHOT

TABLE 125.TENCENT HOLDINGS LTD.: OPERATING SEGMENTS

TABLE 126.TENCENT HOLDINGS LTD.: PRODUCT PORTFOLIO

TABLE 127.TENCENT HOLDINGS LTD.: NET SALES, 2017–2019 ($MILLION)

TABLE 128.TINDER: KEY EXECUTIVES

TABLE 129.TINDER: COMPANY SNAPSHOT

TABLE 130.TINDER: PRODUCT PORTFOLIO

 
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