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Global Data management platform Market Size study with COVID Impact, By Data Type (first party, second party, third party) By Data Source (Web analytics tools, mobile web, Mobile apps, CRM data, POS data, Social network), By End Users (Ad Agencies, marketers, Publishers).and Regional Forecasts 2020-2027

  • BIZ3906419
  • 200 Pages
  • June 2020
  • ICT & Media
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Global Data management platform Market is valued approximately at USD XX billion in 2019 and is anticipated to grow with a healthy growth rate of more than 15% over the forecast period 2020-2027. Data Management Platform is a data warehouse that collects, sorts and stores large amounts of data according to various verticals and finally releases information in a way that is useful to marketers, publishers and other companies. DMP usually manages cookie IDs for a marketer that are used to generate different audience segments, which in turn are used to target online ads for specific users. The Internet of Things is one of the major driving factors of DMPs as New sources of first-party data are emerging, such as TV set-top boxes, automotive data collection, and wearable technology. As per Statista, “The installed base of active Internet of Things connected devices is forecast to reach 21.5 billion units by 2025”. The restraining factor is that it can't do much independently, without being connected to different technologies. Rising demand from marketers and advertising agencies for better data management is the opportunity factor. As per FORBES,” 91% of advertisers have or plan to adopt a data management Platform”

The regional analysis of global Data management platform market is considered for the key regions such as Asia Pacific, North America, Europe, Latin America and Rest of the World. Due to maximum technological advancement North America currently dominates the Data Management Platforms market. Asia Pacific is gradually increasing in this market, since it is directly related to a place 's population. Rapid growth in the media and advertising sector across emerging economies such as Middle East & Africa, Asia Pacific, and South America is also expected to drive global demand for data management platforms.

Major market player included in this report are:

Adobe Systems, Inc.

Ignition One, Inc.

Rocket Fuel, Inc.

NeuStar, Inc.

MediaMath Inc.

V12 Group Inc.

Lotame Solutions Inc.

Actian Corporation

BMC Software, Inc.

CA Technologies, Inc.

Hitachi Ltd

IBM Corporation

Microsoft Corporation

Oracle Corporation

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

Data Type

First Party Data

Second Party Data

Third Party Data

Data Source

Web Analytics Tools

Mobile Web

Mobile Apps

CRM Data

POS Data

Social Network

Others

End – User

Ad Agencies

Marketers

Publishers

By Region:

North America

U.S.

Canada

Europe

UK

Germany

France

Spain

Italy

ROE

Asia Pacific

China

India

Japan

Australia

South Korea

RoAPAC

Latin America

Brazil

Mexico

Rest of the World

Furthermore, years considered for the study are as follows:

Historical year – 2017, 2018

Base year – 2019

Forecast period – 2020 to 2027

Target Audience of the Global Urgent Care Center Market in Market Study:

Key Consulting Companies & Advisors

Large, medium-sized, and small enterprises

Venture capitalists

Value-Added Resellers (VARs)

Third-party knowledge providers

Investment bankers

Investors

Chapter 1. Executive Summary

1.1. Market Snapshot

1.2. Global & Segmental Market Estimates & Forecasts, 2018-2027 (USD Billion)

1.2.1. Data Management Platform Market, by Region, 2018-2027 (USD Billion)

1.2.2. Data Management Platform Market, by Data Type, 2018-2027 (USD Billion)

1.2.3. Data Management Platform Market, by End User, 2018-2027 (USD Billion)

1.2.4. Data Management Platform Market, by Data Source, 2018-2027 (USD Billion)

1.3. Key Trends

1.4. Estimation Methodology

1.5. Research Assumption

Chapter 2. Global Data Management Platform Market Definition and Scope

2.1. Objective of the Study

2.2. Market Definition & Scope

2.2.1. Scope of the Study

2.2.2. Industry Evolution

2.3. Years Considered for the Study

2.4. Currency Conversion Rates

Chapter 3. Global Data Management Platform Market Dynamics

3.1. Data Management Platform Market Impact Analysis (2018-2027)

3.1.1. Market Drivers

3.1.2. Market Challenges

3.1.3. Market Opportunities

Chapter 4. Global Data Management Platform Market: Industry Analysis

4.1. Porter’s 5 Force Model

4.1.1. Bargaining Power of Suppliers

4.1.2. Bargaining Power of Buyers

4.1.3. Threat of New Entrants

4.1.4. Threat of Substitutes

4.1.5. Competitive Rivalry

4.1.6. Futuristic Approach to Porter’s 5 Force Model (2017-2027)

4.2. PEST Analysis

4.2.1. Political

4.2.2. Economical

4.2.3. Social

4.2.4. Technological

4.3. Investment Adoption Model

4.4. Analyst Recommendation & Conclusion

Chapter 5. Global Data Management Platform Market, by Data Type

5.1. Market Snapshot

5.2. Global Data Management Platform Market by Data Type, Performance - Potential Analysis

5.3. Global Data Management Platform Market Estimates & Forecasts by Data Type 2017-2027 (USD Billion)

5.4. Data Management Platform Market, Sub Segment Analysis

5.4.1. First Party Data

5.4.2. Second Party Data

5.4.3. Third Party Data

Chapter 6. Global Data Management Platform Market, by End user

6.1. Market Snapshot

6.2. Global Data Management Platform Market by End User, Performance - Potential Analysis

6.3. Global Data Management Platform Market Estimates & Forecasts by End user2017-2027 (USD Billion)

6.4. Data Management Platform Market, Sub Segment Analysis

6.4.1. Ad Agencies

6.4.2. Marketers

6.4.3. Publishers

Chapter 7. Global Data Management Platform Market, by Data Source

7.1. Market Snapshot

7.2. Global Data Management Platform Market by Data Source, Performance - Potential Analysis

7.3. Global Data Management Platform Market Estimates & Forecasts by Data Source 2017-2027 (USD Billion)

7.4. Data Management Platform Market, Sub Segment Analysis

7.4.1. Web Analytics Tools

7.4.2. Mobile Web

7.4.3. Mobile Apps

7.4.4. CRM Data

7.4.5. POS Data

7.4.6. Social Network

Chapter 8. Global Data Management Platform Market, Regional Analysis

8.1. Data Management Platform Market, Regional Market Snapshot

8.2. North America Data Management Platform Market

8.2.1. U.S. Data Management Platform Market

8.2.1.1. Data Type breakdown estimates & forecasts, 2017-2027

8.2.1.2. End user breakdown estimates & forecasts, 2017-2027

8.2.1.3. Data Sourcebreakdown estimates & forecasts, 2017-2027

8.2.2. Canada Data Management Platform Market

8.3. Europe Data Management Platform Market Snapshot

8.3.1. U.K. Data Management Platform Market

8.3.2. Germany Data Management Platform Market

8.3.3. France Data Management Platform Market

8.3.4. Spain Data Management Platform Market

8.3.5. Italy Data Management Platform Market

8.3.6. Rest of Europe Data Management Platform Market

8.4. Asia-Pacific Data Management Platform Market Snapshot

8.4.1. China Data Management Platform Market

8.4.2. India Data Management Platform Market

8.4.3. Japan Data Management Platform Market

8.4.4. Australia Data Management Platform Market

8.4.5. South Korea Data Management Platform Market

8.4.6. Rest of Asia Pacific Data Management Platform Market

8.5. Latin America Data Management Platform Market Snapshot

8.5.1. Brazil Data Management Platform Market

8.5.2. Mexico Data Management Platform Market

8.6. Rest of The World Data Management Platform Market

Chapter 9. Competitive Intelligence

9.1. Top Market Strategies

9.2. Company Profiles

9.2.1. Sky Mobile

9.2.1.1. Key Information

9.2.1.2. Overview

9.2.1.3. Financial (Subject to Data Availability)

9.2.1.4. End user Summary

9.2.1.5. Recent Developments

9.2.2. Adobe Systems, Inc.

9.2.3. Ignition One, Inc.

9.2.4. Rocket Fuel, Inc.

9.2.5. NeuStar, Inc.

9.2.6. MediaMath Inc.

9.2.7. V12 Group Inc.

9.2.8. Lotame Solutions Inc.

9.2.9. Actian Corporation

9.2.10. BMC Software, Inc.

9.2.11. CA Technologies, Inc.

9.2.12. Hitachi Ltd

9.2.13. IBM Corporation

9.2.14. Microsoft Corporation

9.2.15. Oracle Corporation

Chapter 10. Research Process

10.1. Research Process

10.1.1. Data Mining

10.1.2. Analysis

10.1.3. Market Estimation

10.1.4. Validation

10.1.5. Publishing

10.2. Research Attributes

10.3. Research Assumption

TABLE 1. Global Data Management Platform Market, report scope

TABLE 2. Global Data Management Platform Market estimates & forecasts by region 2017-2027 (USD Billion)

TABLE 3. Global Data Management Platform Market estimates & forecasts by Data Type 2017-2027 (USD Billion)

TABLE 4. Global Data Management Platform Market estimates & forecasts by End user2017-2027 (USD Billion)

TABLE 5. Global Data Management Platform Market estimates & forecasts by Data Source2017-2027 (USD Billion)

TABLE 6. Global Data Management Platform Market by segment, estimates & forecasts, 2017-2027 (USD Billion)

TABLE 7. Global Data Management Platform Market by region, estimates & forecasts, 2017-2027 (USD Billion)

TABLE 8. Global Data Management Platform Market by segment, estimates & forecasts, 2017-2027 (USD Billion)

TABLE 9. Global Data Management Platform Market by region, estimates & forecasts, 2017-2027 (USD Billion)

TABLE 10. Global Data Management Platform Market by segment, estimates & forecasts, 2017-2027 (USD Billion)

TABLE 11. Global Data Management Platform Market by region, estimates & forecasts, 2017-2027 (USD Billion)

TABLE 12. Global Data Management Platform Market by segment, estimates & forecasts, 2017-2027 (USD Billion)

TABLE 13. Global Data Management Platform Market by region, estimates & forecasts, 2017-2027 (USD Billion)

TABLE 14. Global Data Management Platform Market by segment, estimates & forecasts, 2017-2027 (USD Billion)

TABLE 15. Global Data Management Platform Market by region, estimates & forecasts, 2017-2027 (USD Billion)

TABLE 16. Global Data Management Platform Market by segment, estimates & forecasts, 2017-2027 (USD Billion)

TABLE 17. Global Data Management Platform Market by region, estimates & forecasts, 2017-2027 (USD Billion)

TABLE 18. Global Data Management Platform Market by segment, estimates & forecasts, 2017-2027 (USD Billion)

TABLE 19. Global Data Management Platform Market by region, estimates & forecasts, 2017-2027 (USD Billion)

TABLE 20. Global Data Management Platform Market by segment, estimates & forecasts, 2017-2027 (USD Billion)

TABLE 21. Global Data Management Platform Market by region, estimates & forecasts, 2017-2027 (USD Billion)

TABLE 22. U.S. Data Management Platform Market estimates & forecasts, 2017-2027 (USD Billion)

TABLE 23. U.S. Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 24. U.S. Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 25. Canada Data Management Platform Market estimates & forecasts, 2017-2027 (USD Billion)

TABLE 26. Canada Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 27. Canada Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 28. UK Data Management Platform Market estimates & forecasts, 2017-2027 (USD Billion)

TABLE 29. UK Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 30. UK Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 31. Germany Data Management Platform Market estimates & forecasts, 2017-2027 (USD Billion)

TABLE 32. Germany Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 33. Germany Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 34. France Data Management Platform Market estimates & forecasts, 2017-2027 (USD Billion)

TABLE 35. France Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 36. France Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 37. Spain Data Management Platform Market estimates & forecasts, 2017-2027 (USD Billion)

TABLE 38. Spain Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 39. Spain Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 40. Italy Data Management Platform Market estimates & forecasts, 2017-2027 (USD Billion)

TABLE 41. Italy Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 42. Italy Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 43. ROE Data Management Platform Market estimates & forecasts, 2017-2027 (USD Billion)

TABLE 44. ROE Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 45. ROE Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 46. China Data Management Platform Market estimates & forecasts, 2017-2027 (USD Billion)

TABLE 47. China Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 48. China Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 49. India Data Management Platform Market estimates & forecasts, 2017-2027 (USD Billion)

TABLE 50. India Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 51. India Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 52. Japan Data Management Platform Market estimates & forecasts, 2017-2027 (USD Billion)

TABLE 53. Japan Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 54. Japan Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 55. Australia Data Management Platform Market estimates & forecasts, 2017-2027 (USD Billion)

TABLE 56. Australia Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 57. Australia Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 58. South Korea Data Management Platform Market estimates & forecasts, 2017-2027 (USD Billion)

TABLE 59. South Korea Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 60. South Korea Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 61. ROPAC Data Management Platform Market estimates & forecasts, 2017-2027 (USD Billion)

TABLE 62. ROPAC Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 63. ROPAC Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 64. Brazil Data Management Platform Market estimates & forecasts, 2017-2027 (USD Billion)

TABLE 65. Brazil Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 66. Brazil Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 67. Mexico Data Management Platform Market estimates & forecasts, 2017-2027 (USD Billion)

TABLE 68. Mexico Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 69. Mexico Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 70. ROLA Data Management Platform Market estimates & forecasts, 2017-2027 (USD Billion)

TABLE 71. ROLA Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 72. ROLA Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 73. ROW Data Management Platform Market estimates & forecasts, 2017-2027 (USD Billion)

TABLE 74. ROW Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 75. ROW Data Management Platform Market estimates & forecasts by segment 2017-2027 (USD Billion)

TABLE 76. List of secondary sources, used in the study of global Data Management Platform Market

TABLE 77. List of primary sources, used in the study of global Data Management Platform Market

TABLE 78. Years considered for the study

TABLE 79. Exchange rates considered

 
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