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The feminine hygiene products market is growing primarily due to presence of local manufacturers and exemption of service taxes from the products. Restraining factors, such health risks associated with the use of tampons is likely to damage the growth of the market in the coming years. On the other hand, increasing initiatives for feminine hygiene is expected to have a positive impact on the growth of the North America feminine hygiene products market in the coming years.
Feminine hygiene refers to the term used to collectively describe personal care products that are used by women during menstruation, vaginal discharge, and other bodily functions related to the vulva. Some of the commonly used feminine care products include sanitary napkins, tampons, washes, and wipes, among others.
The population in North America is aware of the importance of feminine hygiene, which has led to an increase in the number of manufacturers of feminine hygiene products. For instance, Rael is a US-based start-up that is dedicated to empowering and educating women regarding concepts associated with periods. The company offers products such as tampons, pads, and other hygiene products such as feminine wipes and washes. Also, other than the traditional products being used for feminine hygiene, start-ups offer organic products, which have gained better acceptance among the population. For instance, Lola, a US-based start-up, founded in 2015, which provides organic tampons, made of 100% cotton. During recent years, the rise in awareness regarding the use of useful products, there has been an increasing demand for organic products. Hence, the presence of local players in the North American feminine hygiene products market is likely to propel the growth of the industry at a considerable rate during the forecast period.
In 2018, the menstrual care products segment held the most significant market share of the feminine hygiene products market by product. The segment is also anticipated to hold a substantial share in the market in 2027. In addition, the segment is also expected to grow at the fastest rate during the forecast period owing to rising awareness regarding feminine hygiene among the female population in the region.
In 2018, the supermarkets segment held a most significant market share of the feminine hygiene products market, by distribution channel. However, the online-distributions segment is anticipated to witness growth at a considerable rate, due to the increased penetration of smartphone and digitalization in North America.
Some of the significant primary and secondary sources for feminine hygiene products included in the report are World Health Organization (WHO), Food and Drug Administration (FDA), International Trade Administration (ITA), and others.
1. Introduction
1.1 Scope of the Study
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
1.3.1 North America Feminine Hygiene Products Market – By Product
1.3.2 North America Feminine Hygiene Products Market – By Distribution Channel
1.3.3 North America Feminine Hygiene Products Market – By Country
2. North America Feminine Hygiene Products Market– Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. North America Feminine Hygiene Products Market – Market Landscape
4.1 Overview
4.2 PEST Analysis
4.2.1 Feminine Hygiene Products Market in North America – PEST Analysis
5. North America Feminine Hygiene Products Market - Key Industry Dynamics
5.1 Key Market Drivers
5.1.1 Presence of Local Manufacturers
5.1.2 Exemption of Service Taxes from the Products
5.2 Key Market Restraint
5.2.1 Health Risks Associated with the Use of Tampons
5.3 Key Market Opportunities
5.3.1 Increasing Initiatives for Feminine Hygiene
5.4 Future Trends
5.4.1 Rising Preference for Organic Products
5.5 Impact Analysis
6. Feminine Hygiene Products Market – North America Analysis
6.1 North America Feminine Hygiene Products Market Revenue Forecasts And Analysis
6.2 Performance of Key Players
7. North America Feminine Hygiene Products Market Analysis – By Product
7.1 Overview
7.2 North America Feminine Hygiene Products Market by Product, 2018 & 2027 (%)
7.3 North America Feminine Hygiene Products Market Revenue And Forecasts To 2027, By Product (US$ Mn)
7.4 Cleaning and Deodorizing Products
7.4.1 Overview
7.4.2 North America Cleaning and Deodorizing Products Market Revenue and Forecasts to 2027 (US$ Mn)
7.4.3 Liquid Washes
7.4.3.1 Overview
7.4.3.2 North America Liquid Washes Market Revenue and Forecasts to 2027 (US$ Mn)
7.4.4 Powder
7.4.4.1 Overview
7.4.4.2 North America Powder Market Revenue and Forecasts to 2027 (US$ Mn)
7.4.5 Soaps
7.4.5.1 Overview
7.4.5.2 North America Soaps Market Revenue and Forecasts to 2027 (US$ Mn)
7.5 Menstrual Care Products Market
7.5.1 Overview
7.5.2 North America Menstrual Care Products Market Revenue and Forecasts to 2027 (US$ Mn)
7.5.3 Sanitary Napkins
7.5.3.1 Overview
7.5.3.2 North America Sanitary Napkins Market Revenue and Forecasts to 2027 (US$ Mn)
7.5.4 Menstrual Cups
7.5.4.1 Overview
7.5.4.2 North America Menstrual Cups Market Revenue and Forecasts to 2027 (US$ Mn)
7.5.5 Tampons
7.5.5.1 Overview
7.5.5.2 North America Tampons Market Revenue and Forecasts to 2027 (US$ Mn)
7.5.6 Others
7.5.6.1 Overview
7.5.6.2 North America Others Market Revenue and Forecasts to 2027 (US$ Mn)
8. North America Feminine Hygiene Products Market Analysis – By Distribution Channel
8.1 Overview
8.2 North America Feminine Hygiene Products Market by Distribution Channel, 2018 & 2027 (%)
8.3 North America Feminine Hygiene Products Market Revenue And Forecasts To 2027, By Distribution Channel (US$ Mn)
8.4 Retail Pharmacies and Hospital Pharmacies
8.4.1 Overview
8.4.2 North America Retail Pharmacies And Hospital Pharmacies Market Revenue and Forecasts to 2027 (US$ Mn)
8.5 Online-Distributions
8.5.1 Overview
8.5.2 North America Online-Distributions Market Revenue and Forecasts to 2027 (US$ Mn)
8.6 Supermarkets
8.6.1 Overview
8.6.2 North America Supermarkets Market Revenue and Forecasts to 2027 (US$ Mn)
8.7 Others
8.7.1 Overview
8.7.2 North America Others Market Revenue and Forecasts to 2027 (US$ Mn)
9. North America Feminine Hygiene Products Market Revenue and Forecasts To 2027
9.1 Overview
9.1.1 North America Feminine Hygiene Products Market Revenue and Forecasts to 2027 (US$ Mn)
9.1.2 North America Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Product (US$ Mn)
9.1.2.1 North America Menstrual Care Products Market, Revenue and Forecast to 2027, By Type (US$ Mn)
9.1.2.2 North America Cleaning and Deodorizing Products Market, Revenue and Forecast to 2027, By Type (US$ Mn)
9.1.3 North America Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Distribution Channel (US$ Mn)
9.1.4 North America Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Country (%)
9.1.5 US
9.1.5.1 US Feminine Hygiene Products Market, Revenue and Forecast to 2027 (US$ Mn)
9.1.5.2 US Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Product (US$ Mn)
9.1.5.2.1 US Menstrual Care Products Market, Revenue and Forecast to 2027, By Type (US$ Mn)
9.1.5.2.2 US Cleaning and Deodorizing Products Market, Revenue and Forecast to 2027, By Type (US$ Mn)
9.1.5.3 US Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Distribution Channel (US$ Mn)
9.1.6 Canada
9.1.6.1 Canada Feminine Hygiene Products Market, Revenue and Forecast to 2027 (US$ Mn)
9.1.6.2 Canada Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Product (US$ Mn)
9.1.6.2.1 Canada Menstrual Care Products Market, Revenue and Forecast to 2027, By Type (US$ Mn)
9.1.6.2.2 Canada Cleaning and Deodorizing Products Market, Revenue and Forecast to 2027, By Type (US$ Mn)
9.1.6.3 Canada Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Distribution Channel (US$ Mn)
9.1.7 Mexico
9.1.7.1 Mexico Feminine Hygiene Products Market, Revenue and Forecast to 2027 (US$ Mn)
9.1.7.2 Mexico Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Product (US$ Mn)
9.1.7.2.1 Mexico Menstrual Care Products Market, Revenue and Forecast to 2027, By Type (US$ Mn)
9.1.7.2.2 Mexico Cleaning and Deodorizing Products Market, Revenue and Forecast to 2027, By Type (US$ Mn)
9.1.7.3 Mexico Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Distribution Channel (US$ Mn)
10. Feminine Hygiene Products Market – Industry Landscape
10.1 Overview
11. Feminine Hygiene Products Market–Key Company Profiles
11.1 Unicharm Corporation
11.1.1 Key Facts
11.1.2 Business Description
11.1.3 Financial Overview
11.1.4 Product Portfolio
11.1.5 SWOT Analysis
11.1.6 Key Developments
11.2 Lil-Lets UK Limited
11.2.1 Key Facts
11.2.2 Business Description
11.2.3 Financial Overview
11.2.4 Product Portfolio
11.2.5 SWOT Analysis
11.2.6 Key Developments
11.3 Ontex
11.3.1 Key Facts
11.3.2 Business Description
11.3.3 Financial Overview
11.3.4 Product Portfolio
11.3.5 SWOT Analysis
11.3.6 Key Developments
11.4 Kao Corporation
11.4.1 Key Facts
11.4.2 Business Description
11.4.3 Financial Overview
11.4.4 Product Portfolio
11.4.5 SWOT Analysis
11.4.6 Key Developments
11.5 Essity Aktiebolag (publ)
11.5.1 Key Facts
11.5.2 Business Description
11.5.3 Financial Overview
11.5.4 Product Portfolio
11.5.5 SWOT Analysis
11.5.6 Key Developments
11.6 Procter & Gamble
11.6.1 Key Facts
11.6.2 Business Description
11.6.3 Financial Information
11.6.4 Product Portfolio
11.6.5 SWOT Analysis
11.6.6 Key Developments
11.7 Kimberly-Clark Corporation
11.7.1 Key Facts
11.7.2 Business Description
11.7.3 Financial Information
11.7.4 Product Portfolio
11.7.5 SWOT Analysis
11.7.6 Key Developments
11.8 Johnson & Johnson Services, Inc.
11.8.1 Key Facts
11.8.2 Business Description
11.8.3 Financial Overview
11.8.4 Product Portfolio
11.8.5 SWOT Analysis
11.8.6 Key Developments
11.9 Edgewell Personal Care
11.9.1 Key Facts
11.9.2 Business Description
11.9.3 Financial Information
11.9.4 Product Portfolio
11.9.5 SWOT Analysis
11.9.6 Key Developments
11.10 Bodywise (UK) Limited
11.10.1 Key Facts
11.10.2 Business Description
11.10.3 Financial Information
11.10.4 Product Portfolio
11.10.5 SWOT Analysis
11.10.6 Key Developments
12. Appendix
12.1 About The Insight Partners
12.2 Glossary Of Terms
LIST OF TABLES
Table 1. North America Feminine Hygiene Products Market Revenue And Forecasts To 2027, By Product (US$ Mn)
Table 2. North America Feminine Hygiene Products Market Revenue And Forecasts To 2027, By Distribution Channel (US$ Mn)
Table 3. North America Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Product (US$ Mn)
Table 4. North America Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Type (US$ Mn)
Table 5. North America Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Type (US$ Mn)
Table 6. North America Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Distribution Channel (US$ Mn)
Table 7. US Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Product (US$ Mn)
Table 8. US Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Type (US$ Mn)
Table 9. US Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Type (US$ Mn)
Table 10. US Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Distribution Channel (US$ Mn)
Table 11. Canada Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Product (US$ Mn)
Table 12. Canada Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Type (US$ Mn)
Table 13. Canada Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Type (US$ Mn)
Table 14. Canada Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Distribution Channel (US$ Mn)
Table 15. Mexico Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Product (US$ Mn)
Table 16. Mexico Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Type (US$ Mn)
Table 17. Mexico Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Type (US$ Mn)
Table 18. Mexico Feminine Hygiene Products Market, Revenue and Forecast to 2027, By Distribution Channel (US$ Mn)
Table 19. Glossary of Terms, Feminine Hygiene Products Market
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