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ICT & Media

Global Business Analytics Market

  • MAR2978583
  • 190 Pages
  • July 2018
  • ICT & Media
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Present day corporates are forced to make crucial strategic and marketing decisions frequently owing to an increase in purchasing power, demand and stiff market competition due to the entry of multiple players. Business analytics software helps in interpretation and analysis of business data through persistent exploration and investigation of historical business performance to gain decisive insights about business planning.Organizations optimize their business operations and facilitates informed and strategic decision making with the help of the same.The outputs are generally used by managers, security personnel, financial analysts, and key decision makers of organizations.

Technology

The availability of sophisticated tools and techniques and the advancement in algorithm development has facilitated data analytics and business intelligence to grow like never before. Business Analytics, at the junction of business and technology, comprises finding innovative techniques to study and analyze data to comprehend customer preferences, behaviour and other useful business insights. Its aim is to acquire competitive advantage in the market scene by improving financial performance and decisions, strategic planning and achieving operational efficiency. Efficient and effective use of data analytics helps contribute in higher financial performance, better and faster decision making based on quantitative findings and has a higher chance to execute decisions as intended.

Market Dynamics

The major factors driving the Business Analytics market are the rising demand for improved productivity, increased demand for improved customer satisfaction, and gain insight from the regular data generated by the various business activities. Demand for social media analytics, a part of business analytics, is also rising significantly because of the growing popularity of social media marketing. High investment cost for implementation of BA solutions and reluctance in adoption of business analytics are the major restraints for the growth of this market. Effective data warehousing, which may be a challenge for small organizations to implement considering the high costs involvedare likely to hamper the market for business analytics software during the forecast period.

Market Segmentation

The global business analytics market has been fragmented on the basis of deployment, end-use industry, and application. On the basis of end-use industry, the business analytics market has been segregated into BFSI, government, manufacturing, IT and Telecom, retail, health care, capital markets, education, media, utilities, and others.In terms of deployment, the market has been divided into cloud and on premise. Based on application, the business analytics market has been segmented into supply chain analytics, workforce analytics, spatial analytics, behavioral analytics, marketing analytics, risk and credit analytics, pricing analytics, transportation analytics, and others.

Geographic Analysis

North America is projected to hold the largest share of the BA marketBecause of the technological advancements and early adoption of Business Analytics solutions in the region. The market in Asia-Pacific (APAC) is expected to grow at the highest CAGR during the forecast period, main reasons for which are increasing technological adoption and huge opportunities across verticals in the APAC countries, especially India, China, and Japan. Australia and New Zealand have also made significant leaps in the development and application of this technology.

Key Players

Major players operating in the global business analytics market include SAS Institute Inc., Tableau Software, SAP SE, Oracle Corporation, Adobe Systems Incorporated, International Business Machines Corporation, Salesforce.com, Qlik Technologies, Inc., Microsoft Corporation, Tibco Software, Fair Isaac Corporation, and JDA Software Group, Inc. Wipro and Accenture have gained prominence in the field due to their active involvement in the development of platforms for Analytics.

Report Contents:

> Market segments

> Market Drivers, Restraints and Opportunities

> Market Size & Forecast 2016 to 2022

> Supply & Demand Value Chain

> Market - Current Trends

> Competition & Major Companies

> Technology and R&D Status

> Porters Five Force Analysis

> Strategic and Critical Success Factor Analysis of Key Players

Regional Analysis:

> North America

>> US and Canada

> Latin America

>> Mexico, Brazil, Argentina and Rest of Latin America

> Western Europe

>> EU5 (Germany, France, Italy, Spain, U.K.)

>> Nordic Countries (Denmark, Finland, Norway, and Sweden)

>> Benelux (Belgium, The Netherlands, and Luxembourg)

>> Rest of Western Europe

> Eastern Europe

>> Russia

>> Poland

>> Rest of Eastern Europe

> Asia Pacific

>> China

>> India

>> Japan

>> Australia and New Zealand

>> Rest of Asia Pacific

> Middle East and Africa

>> GCC countries (Saudi Arabia, Oman, Qatar, Bahrain, UAE and Kuwait)

>> South Africa

>> North Africa

>> Rest of Middle East and Africa

This report is an elaborate aggregation of primary inputs from industry experts and participants across the supply chain. It provides details on market segmentation which is derived from several product mapping exercises, macroeconomic parameters and other qualitative and quantitative insights. The impact of all such factors is delivered across multiple market segments and geographies.

Report Highlights:

> Detailed Historical Overview (Market Origins, Product Launch Timeline, etc.)

> Consumer and Pricing Analysis

> Market dynamics of the industry

> Market Segmentation

> Estimated Market Sizing in terms of volume and value

> Recent trends in Market and impact

> Research Status and Technology Overview

> Extensive Industry Structure Coverage

 

1. Market Introduction

1.1. Market Definition

1.2. Market Taxonomy

2. Research Methodology

3. Assumptions and Acronyms

4. Executive Summary

5. Consumer Analysis

5.1. Consumer Profile (Demographic, Geographic, etc.)

5.2. Consumer Motivation

5.3. Procurement Process

5.4. Frequency of Buying

6. Historical Overview (Market Origins, Product Launch Timeline, etc.)

7. Pricing Analysis

8. Market Dynamics

8.1. Macroeconomic Factors

8.2. Drivers

8.2.1. Supply Side

8.2.2. Demand Side

8.3. Restraints

8.4. Opportunities

9. R&D Status and Technology Overview

10. Global Business Analytics Market Analysis, By Applications

10.1. Introduction

10.2. Prominent Trends

10.3. Regulatory Guidelines

10.4. Market Size and Analysis, By Applications

10.4.1. Enterprise Performance Management

10.4.2. Supply Chain Analytics

10.4.3. Consumer Relationship Management

10.4.4. Enterprise Resource Planning (ERP)

10.4.5. Risk Management

10.4.6. Analytics Automation

10.4.7. Internet Of Things

10.4.8. Others

10.5. Market Share Analysis and YoY Growth Rates, By Applications

11. Global Business Analytics Market Analysis, By Tools

11.1. Introduction

11.2. Prominent Trends

11.3. Regulatory Guidelines

11.4. Market Size and Analysis, By Tools

11.4.1. Data Management

11.4.2. Business Intelligence

11.4.3. Data Visualization

11.4.4. Combination Tools

11.5. Market Share Analysis and YoY Growth Rates, By Tools

12. Global Business Analytics Market Analysis, By Service

12.1. Introduction

12.2. Prominent Trends

12.3. Regulatory Guidelines

12.4. Market Size and Analysis, By Service

12.4.1. Reporting & Dash-boarding

12.4.2. Data Mining, OLAP & Predictive Modelling

12.4.3. Machine Learning Techniques & Automation

12.4.4. Data Warehousing & Governance

12.4.5. Others

12.5. Market Share Analysis and YoY Growth Rates, By Service

13. Global Business Analytics Market Analysis, By Deployment

13.1. Introduction

13.2. Prominent Trends

13.3. Regulatory Guidelines

13.4. Market Size and Analysis, By Deployment

13.4.1. On-Premises

13.4.2. Cloud Based Systems

13.5. Market Share Analysis and YoY Growth Rates, By Deployment

14. Global Business Analytics Market Analysis, By Data Variety

14.1. Introduction

14.2. Prominent Trends

14.3. Regulatory Guidelines

14.4. Market Size and Analysis, By Data Variety

14.4.1. Spreadsheets

14.4.2. XML Data (Web)

14.4.3. Databases

14.4.3.1. Database Management Systems (DBMS)

14.4.3.2. Cloud Database

14.4.4. Text (Social Media Analytics)

14.4.5. Video (Video Analytics)

14.4.6. Images (Image Analytics)

14.4.7. Audio (Speech Analytics)

14.4.8. Spatiotemporal (Geospatial Analytics)

14.4.9. Mobile (Mobile Analytics)

14.4.10. Others

14.5. Market Share Analysis and YoY Growth Rates, By Data Variety

15. Global Business Analytics Market Analysis, By Industry

15.1. Introduction

15.2. Prominent Trends

15.3. Regulatory Guidelines

15.4. Market Size and Analysis, By Industry

15.4.1. Banking, Insurance and Finance

15.4.2. Government

15.4.3. Healthcare

15.4.4. Education

15.4.5. Media & Entertainment

15.4.6. Retail

15.4.7. Telecom

15.4.8. Pharma

15.4.9. Manufacturing

15.4.10. Others

15.5. Market Share Analysis and YoY Growth Rates, By Industry

16. Global Business Analytics Market Analysis, By Region

16.1. Introduction

16.2. Prominent Trends

16.3. Regulatory Guidelines

16.4. Market Size and Analysis, By Region

16.4.1. North America

16.4.2. Latin America

16.4.3. Europe

16.4.4. Asia Pacific

16.4.5. Middle East & Africa (MEA)

16.5. Market Share Analysis and YoY Growth Rates, By Region

17. North America Business Analytics Market Analysis

17.1. Introduction

17.2. Prominent Trends

17.3. North America Business Analytics Market Analysis, By Country

17.3.1. U.S.

17.3.2. Canada

17.4. North America Business Analytics Market Size and Analysis, By Applications

17.4.1. Enterprise Performance Management

17.4.2. Supply Chain Analytics

17.4.3. Consumer Relationship Management

17.4.4. Enterprise Resource Planning (ERP)

17.4.5. Risk Management

17.4.6. Analytics Automation

17.4.7. Internet Of Things

17.4.8. Others

17.5. North America Business Analytics Market Size and Analysis, By Tools

17.5.1. Data Management

17.5.2. Business Intelligence

17.5.3. Data Visualization

17.5.4. Combination Tools

17.6. North America Business Analytics Market Size and Analysis, By Service

17.6.1. Reporting & Dash-boarding

17.6.2. Data Mining, OLAP & Predictive Modelling

17.6.3. Machine Learning Techniques & Automation

17.6.4. Data Warehousing & Governance

17.6.5. Others

17.7. North America Business Analytics Market Size and Analysis, By Deployment

17.7.1. On-Premises

17.7.2. Cloud Based Systems

17.8. North America Business Analytics Market Size and Analysis, By Data Variety

17.8.1. Spreadsheets

17.8.2. XML Data (Web)

17.8.3. Databases

17.8.3.1. Database Management Systems (DBMS)

17.8.3.2. Cloud Database

17.8.4. Text (Social Media Analytics)

17.8.5. Video (Video Analytics)

17.8.6. Images (Image Analytics)

17.8.7. Audio (Speech Analytics)

17.8.8. Spatiotemporal (Geospatial Analytics)

17.8.9. Mobile (Mobile Analytics)

17.8.10. Others

17.9. North America Business Analytics Market Size and Analysis, By Industry

17.9.1. Banking, Insurance and Finance

17.9.2. Government

17.9.3. Healthcare

17.9.4. Education

17.9.5. Media & Entertainment

17.9.6. Retail

17.9.7. Telecom

17.9.8. Pharma

17.9.9. Manufacturing

17.9.10. Others

17.10. North America Business Analytics Market Share Analysis and YoY Growth Rates

17.10.1. By Applications

17.10.2. By Tools

17.10.3. By Service

17.10.4. By Deployment

17.10.5. By Data Variety

17.10.6. By Industry

18. Latin America Business Analytics Market Analysis

18.1. Introduction

18.2. Prominent Trends

18.3. Latin America Business Analytics Market Analysis, By Country

18.3.1. Mexico

18.3.2. Brazil

18.3.3. Others

18.4. Latin America Business Analytics Market Size and Analysis, By Applications

18.4.1. Enterprise Performance Management

18.4.2. Supply Chain Analytics

18.4.3. Consumer Relationship Management

18.4.4. Enterprise Resource Planning (ERP)

18.4.5. Risk Management

18.4.6. Analytics Automation

18.4.7. Internet Of Things

18.4.8. Others

18.5. Latin America Business Analytics Market Size and Analysis, By Tools

18.5.1. Data Management

18.5.2. Business Intelligence

18.5.3. Data Visualization

18.5.4. Combination Tools

18.6. Latin America Business Analytics Market Size and Analysis, By Service

18.6.1. Reporting & Dash-boarding

18.6.2. Data Mining, OLAP & Predictive Modelling

18.6.3. Machine Learning Techniques & Automation

18.6.4. Data Warehousing & Governance

18.6.5. Others

18.7. Latin America Business Analytics Market Size and Analysis, By Deployment

18.7.1. On-Premises

18.7.2. Cloud Based Systems

18.8. Latin America Business Analytics Market Size and Analysis, By Data Variety

18.8.1. Spreadsheets

18.8.2. XML Data (Web)

18.8.3. Databases

18.8.3.1. Database Management Systems (DBMS)

18.8.3.2. Cloud Database

18.8.4. Text (Social Media Analytics)

18.8.5. Video (Video Analytics)

18.8.6. Images (Image Analytics)

18.8.7. Audio (Speech Analytics)

18.8.8. Spatiotemporal (Geospatial Analytics)

18.8.9. Mobile (Mobile Analytics)

18.8.10. Others

18.9. Latin America Business Analytics Market Size and Analysis, By Industry

18.9.1. Banking, Insurance and Finance

18.9.2. Government

18.9.3. Healthcare

18.9.4. Education

18.9.5. Media & Entertainment

18.9.6. Retail

18.9.7. Telecom

18.9.8. Pharma

18.9.9. Manufacturing

18.9.10. Others

18.10. Latin America Business Analytics Market Share Analysis and YoY Growth Rates

18.10.1. By Applications

18.10.2. By Tools

18.10.3. By Service

18.10.4. By Deployment

18.10.5. By Data Variety

18.10.6. By Industry

19. Europe Business Analytics Market Analysis

19.1. Introduction

19.2. Prominent Trends

19.3. Europe Business Analytics Market Analysis, By Country

19.3.1. Germany

19.3.2. U.K.

19.3.3. Spain

19.3.4. France

19.3.5. Italy

19.3.6. Russia

19.3.7. Others

19.4. Europe Business Analytics Market Size and Analysis, By Applications

19.4.1. Enterprise Performance Management

19.4.2. Supply Chain Analytics

19.4.3. Consumer Relationship Management

19.4.4. Enterprise Resource Planning (ERP)

19.4.5. Risk Management

19.4.6. Analytics Automation

19.4.7. Internet Of Things

19.4.8. Others

19.5. Europe Business Analytics Market Size and Analysis, By Tools

19.5.1. Data Management

19.5.2. Business Intelligence

19.5.3. Data Visualization

19.5.4. Combination Tools

19.6. Europe Business Analytics Market Size and Analysis, By Service

19.6.1. Reporting & Dash-boarding

19.6.2. Data Mining, OLAP & Predictive Modelling

19.6.3. Machine Learning Techniques & Automation

19.6.4. Data Warehousing & Governance

19.6.5. Others

19.7. Europe Business Analytics Market Size and Analysis, By Deployment

19.7.1. On-Premises

19.7.2. Cloud Based Systems

19.8. Europe Business Analytics Market Size and Analysis, By Data Variety

19.8.1. Spreadsheets

19.8.2. XML Data (Web)

19.8.3. Databases

19.8.3.1. Database Management Systems (DBMS)

19.8.3.2. Cloud Database

19.8.4. Text (Social Media Analytics)

19.8.5. Video (Video Analytics)

19.8.6. Images (Image Analytics)

19.8.7. Audio (Speech Analytics)

19.8.8. Spatiotemporal (Geospatial Analytics)

19.8.9. Mobile (Mobile Analytics)

19.8.10. Others

19.9. Europe Business Analytics Market Size and Analysis, By Industry

19.9.1. Banking, Insurance and Finance

19.9.2. Government

19.9.3. Healthcare

19.9.4. Education

19.9.5. Media & Entertainment

19.9.6. Retail

19.9.7. Telecom

19.9.8. Pharma

19.9.9. Manufacturing

19.9.10. Others

19.10. Europe Business Analytics Market Share Analysis and YoY Growth Rates

19.10.1. By Applications

19.10.2. By Tools

19.10.3. By Service

19.10.4. By Deployment

19.10.5. By Data Variety

19.10.6. By Industry

20. Asia Pacific Business Analytics Market Analysis

20.1. Introduction

20.2. Prominent Trends

20.3. Asia Pacific Business Analytics Market Analysis, By Country

20.3.1. India

20.3.2. China

20.3.3. Australia & New Zealand

20.3.4. Japan

20.3.5. Others

20.4. Asia Pacific Business Analytics Market Size and Analysis, By Applications

20.4.1. Enterprise Performance Management

20.4.2. Supply Chain Analytics

20.4.3. Consumer Relationship Management

20.4.4. Enterprise Resource Planning (ERP)

20.4.5. Risk Management

20.4.6. Analytics Automation

20.4.7. Internet Of Things

20.4.8. Others

20.5. Asia Pacific Business Analytics Market Size and Analysis, By Tools

20.5.1. Data Management

20.5.2. Business Intelligence

20.5.3. Data Visualization

20.5.4. Combination Tools

20.6. Asia Pacific Business Analytics Market Size and Analysis, By Service

20.6.1. Reporting & Dash-boarding

20.6.2. Data Mining, OLAP & Predictive Modelling

20.6.3. Machine Learning Techniques & Automation

20.6.4. Data Warehousing & Governance

20.6.5. Others

20.7. Asia Pacific Business Analytics Market Size and Analysis, By Deployment

20.7.1. On-Premises

20.7.2. Cloud Based Systems

20.8. Asia Pacific Business Analytics Market Size and Analysis, By Data Variety

20.8.1. Spreadsheets

20.8.2. XML Data (Web)

20.8.3. Databases

20.8.3.1. Database Management Systems (DBMS)

20.8.3.2. Cloud Database

20.8.4. Text (Social Media Analytics)

20.8.5. Video (Video Analytics)

20.8.6. Images (Image Analytics)

20.8.7. Audio (Speech Analytics)

20.8.8. Spatiotemporal (Geospatial Analytics)

20.8.9. Mobile (Mobile Analytics)

20.8.10. Others

20.9. Asia Pacific Business Analytics Market Size and Analysis, By Industry

20.9.1. Banking, Insurance and Finance

20.9.2. Government

20.9.3. Healthcare

20.9.4. Education

20.9.5. Media & Entertainment

20.9.6. Retail

20.9.7. Telecom

20.9.8. Pharma

20.9.9. Manufacturing

20.9.10. Others

20.10. Asia Pacific Business Analytics Market Share Analysis and YoY Growth Rates

20.10.1. By Applications

20.10.2. By Tools

20.10.3. By Service

20.10.4. By Deployment

20.10.5. By Data Variety

20.10.6. By Industry

21. Middle East and Africa (MEA) Business Analytics Market Analysis

21.1. Introduction

21.2. Prominent Trends

21.3. Middle East and Africa (MEA) Business Analytics Market Analysis, By Country

21.3.1. GCC Countries

21.3.2. South Africa

21.3.3. North Africa

21.3.4. Rest of Middle East and Africa

21.4. Middle East and Africa (MEA) Business Analytics Market Size and Analysis, By Applications

21.4.1. Enterprise Performance Management

21.4.2. Supply Chain Analytics

21.4.3. Consumer Relationship Management

21.4.4. Enterprise Resource Planning (ERP)

21.4.5. Risk Management

21.4.6. Analytics Automation

21.4.7. Internet Of Things

21.4.8. Others

21.5. Middle East and Africa (MEA) Business Analytics Market Size and Analysis, By Tools

21.5.1. Data Management

21.5.2. Business Intelligence

21.5.3. Data Visualization

21.5.4. Combination Tools

21.6. Middle East and Africa (MEA) Business Analytics Market Size and Analysis, By Service

21.6.1. Reporting & Dash-boarding

21.6.2. Data Mining, OLAP & Predictive Modelling

21.6.3. Machine Learning Techniques & Automation

21.6.4. Data Warehousing & Governance

21.6.5. Others

21.7. Middle East and Africa (MEA) Business Analytics Market Size and Analysis, By Deployment

21.7.1. On-Premises

21.7.2. Cloud Based Systems

21.8. Middle East and Africa (MEA) Business Analytics Market Size and Analysis, By Data Variety

21.8.1. Spreadsheets

21.8.2. XML Data (Web)

21.8.3. Databases

21.8.3.1. Database Management Systems (DBMS)

21.8.3.2. Cloud Database

21.8.4. Text (Social Media Analytics)

21.8.5. Video (Video Analytics)

21.8.6. Images (Image Analytics)

21.8.7. Audio (Speech Analytics)

21.8.8. Spatiotemporal (Geospatial Analytics)

21.8.9. Mobile (Mobile Analytics)

21.8.10. Others

21.9. Middle East and Africa (MEA) Business Analytics Market Size and Analysis, By Industry

21.9.1. Banking, Insurance and Finance

21.9.2. Government

21.9.3. Healthcare

21.9.4. Education

21.9.5. Media & Entertainment

21.9.6. Retail

21.9.7. Telecom

21.9.8. Pharma

21.9.9. Manufacturing

21.9.10. Others

21.10. Middle East and Africa (MEA) Business Analytics Market Share Analysis and YoY Growth Rates

21.10.1. By Applications

21.10.2. By Tools

21.10.3. By Service

21.10.4. By Deployment

21.10.5. By Data Variety

21.10.6. By Industry

22. Industry Structure

22.1. Porters Five Forces Analysis

22.1.1. Bargaining Power of Suppliers

22.1.2. Bargaining Power of Buyers

22.1.3. Threat of New Entrants

22.1.4. Threat of Substitute Products and Services

22.1.5. Internal Rivalry

22.2. Supply Chain Analysis and Profitability Margins

22.3. Market Share Analysis

22.4. Strategic Analysis

22.4.1. Competitive Strategies

22.4.2. Mergers & Acquisitions Activity

22.4.3. Co-operative Agreements

22.5. Critical Success Factor (CSF) Analysis (Technology & Manufacturing, Design & Features, Brand Reputation, Distribution Network, Marketing)

22.6. Company Profiles (Overview, Product/Service Details, Geographic Scope, Financials, Strategic Intent & Approach, Core Competencies & Competitive Advantage and Key developments)

22.6.1. Tableau

22.6.2. Microsoft

22.6.3. Qlik

22.6.4. SAP

22.6.5. SAS

22.6.6. IBM

22.6.7. Salesforce

22.6.8. Sisense

22.6.9. ClearStory Data

22.6.10. TIBCO Software

22.6.11. MicroStrategy

22.6.12. Zoomdata

22.6.13. Alteryx

22.6.14. Oracle

22.6.15. Birst

22.6.16. Deloitte

22.6.17. Accenture

22.6.18. KPMG

22.6.19. EY

22.6.20. Capgemini

22.6.21. PwC

22.6.22. Genpact

23. Prognosis for the Future

 
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