The report covers forecast and analysis for the mobile application market on a global and regional level. The study provides historic data of 2014 along with a forecast from 2015 to 2020 based revenue (USD Billion). The study includes drivers and restraints for the mobile application market along with the impact they have on the demand over the forecast period.Additionally, the report includes the study of opportunities available in the mobile application market on a global level.In order to give the users of this report a comprehensive view on the mobile application. To understand the competitive landscape in the market, an analysis of Porter’s Five Forces model for the mobile application market has also been included. The study encompasses a market attractiveness analysis, wherein store type segments and application segments are benchmarked based on their market size, growth rate and general attractiveness.
The study provides a decisive view on the mobile application market by segmenting the market based on store type, applications and regions. All the segments have been analyzed based on present and future trends and the market is estimated from 2014 to 2020. Based on store type the market is segmented into native (on-deck) and third-party (off-deck). Key application market covered under this study includes games and entertainment, social networking, productivity, music audio & lifestyle, travel & navigation and other application. The regional segmentation includes the current and forecast demand for North America, Europe, Asia Pacific, Latin America and Middle East and Africa with its further bifurcation into major countries including U.S. Germany, France, UK, China, Japan, India and Brazil. This segmentation includes demand for mobile application based on individual applications in all the regions and countries.
The report also includes detailed profiles of end players such as Apple, Samsung Electronics Co., Ltd., LG Mobile, Microsoft, Inc., China Mobile Ltd., Google Inc., Handmark, Handster Inc, Palm, Inc, Pocketgear, Research In Motion, Mplayit and Nokia Ovi Store. The detailed description of players includes parameters such as company overview, financial overview, business and recent developments of the company.
This report segments the global mobile application market as follows:
Global Mobile Application Market: Store Type Segment Analysis
- Native (On-deck)
- Third-party (Off-deck)
Global Mobile Application Market: Application Segment Analysis
- Games and Entertainment
- Social Networking
- Productivity
- Music Audio & Lifestyle
- Travel & Navigation
- Others
Global Mobile Application Market: Regional Segment Analysis
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
- Chapter 1. Introduction
- 1.1. Report description and scope
- 1.2. Research scope
- 1.3. Research methodology
- 1.3.1. Market research process
- 1.3.2. Market research methodology
- Chapter 2. Executive Summary
- 2.1. Global mobile application market, 2014 - 2020 (USD Million)
- 2.2. Global mobile application market : Snapshot
- Chapter 3. Mobile Application – Market Dynamics
- 3.1. Introduction
- 3.2. Market drivers
- 3.2.1. Global mobile application market drivers: Impact analysis
- 3.2.2. Growing need and rapid adoption of smartphones
- 3.2.3. Convenient way of using internet
- 3.2.4. High demand for mobile apps in gaming
- 3.3. Market restraints
- 3.3.1. Global mobile application market restraints: Impact analysis
- 3.3.2. Privacy and security issues
- 3.3.3. Benefits offered by mobile websites
- 3.4. Opportunities
- 3.4.1. Evolving consumer preference and rising disposable income
- 3.5. Porter’s five forces analysis
- 3.5.1. Bargaining power of suppliers
- 3.5.2. Bargaining power of buyers
- 3.5.3. Threat from new entrants
- 3.5.4. Threat from new substitutes
- 3.5.5. Degree of competition
- 3.6. Market attractiveness analysis
- 3.6.1. Market attractiveness analysis, by store type segment
- 3.6.2. Market attractiveness analysis, by application segment
- 3.6.3. Market attractiveness analysis, by regional segment
- Chapter 4. Global Mobile Application Market – Competitive Landscape
- 4.1. Company market share, 2014
- 4.2. Price trend analysis
- Chapter 5. Global Mobile Application Market – Store Type Segment Analysis
- 5.1. Global mobile application market: Store type overview
- 5.1.1. Global mobile application market revenue share, by store type, 2014 and 2020
- 5.2. Native (On-deck)
- 5.2.1. Global mobile application market by native (on-deck) store type, 2014 – 2020 (USD Million)
- 5.3. Third-party (Off-deck)
- 5.3.1. Global mobile application market by third –party (off-deck) store type, 2014 – 2020 (USD Million)
- Chapter 6. Global Mobile Application Market – Application Segment Analysis
- 6.1. Global mobile application market: Application overview
- 6.1.1. Global mobile application market revenue share, by application, 2014 and 2020
- 6.2. Games and Entertainment
- 6.2.1. Global mobile application market for games and entertainment, 2014 – 2020 (USD Million)
- 6.3. Social Networking
- 6.3.1. Global mobile application market for social networking, 2014 – 2020 (USD Million)
- 6.4. Productivity
- 6.4.1. Global mobile application market for productivity, 2014 – 2020 (USD Million)
- 6.5. Music Audio & Lifestyle
- 6.5.1. Global mobile application market for music audio & lifestyle, 2014 – 2020 (USD Million)
- 6.6. Travel & Navigation
- 6.6.1. Global mobile application market for travel & navigation, 2014 - 2020(USD Million)
- 6.7. Others
- 6.7.1. Global mobile application market for other applications, 2014 – 2020 (USD Million)
- Chapter 7. Global Mobile Application Market – Regional Segment Analysis
- 7.1. Global mobile application market: Regional overview
- 7.1.1. Global mobile application market revenue share, by region, 2014 and 2020
- 7.2. North America
- 7.2.1. North America mobile application market revenue, by store type, 2014 – 2020 (USD Million)
- 7.2.2. North America mobile application market revenue, by store type, 2014 – 2020 (USD Million)
- 7.2.3. U.S.
- 7.2.3.1. U.S. mobile application market revenue, by store type, 2014 – 2020 (USD Million)
- 7.2.3.2. U.S. mobile application market revenue, by store type, 2014 – 2020 (USD Million)
- 7.3. Europe
- 7.3.1. Europe mobile application market revenue, by store type, 2014 – 2020 (USD Million)
- 7.3.2. Europe mobile application market revenue, by store type, 2014 – 2020 (USD Million)
- 7.3.3. Germany
- 7.3.3.1. Germany mobile application market revenue, by store type, 2014 – 2020, (USD Million)
- 7.3.3.2. Germany mobile application market revenue, by store type, 2014 – 2020, (USD Million)
- 7.3.4. France
- 7.3.4.1. France mobile application market revenue, by store type, 2014 – 2020, (USD Million)
- 7.3.4.2. France mobile application market revenue, by store type, 2014 – 2020, (USD Million)
- 7.3.5. UK
- 7.3.5.1. UK mobile application market revenue, by store type, 2014 – 2020 (USD Million)
- 7.3.5.2. UK mobile application market revenue, by store type, 2014 – 2020 (USD Million)
- 7.4. Asia Pacific
- 7.4.1. Asia Pacific mobile application market revenue, by store type, 2014 – 2020, (USD Million)
- 7.4.2. Asia Pacific mobile application market revenue, by application, 2014 – 2020, (USD Million)
- 7.4.3. China
- 7.4.3.1. China mobile application market revenue, by store type, 2014 – 2020 (USD Million)
- 7.4.3.2. China mobile application market revenue, by application, 2014 – 2020 (USD Million)
- 7.4.4. Japan
- 7.4.4.1. Japan mobile application market revenue, by store type, 2014 – 2020 (USD Million)
- 7.4.4.2. Japan mobile application market revenue, by application, 2014 – 2020 (USD Million)
- 7.4.5. India
- 7.4.5.1. India mobile application market revenue, by store type, 2014 – 2020 (USD Million)
- 7.4.5.2. India mobile application market revenue, by application, 2014 – 2020 (USD Million)
- 7.5. Latin America
- 7.5.1. Latin America mobile application market revenue, by store type, 2014 – 2020 (USD Million)
- 7.5.2. Latin America mobile application market revenue, by application, 2014 – 2020 (USD Million)
- 7.5.3. Brazil
- 7.5.3.1. Brazil mobile application market revenue, by store type, 2014 – 2020 (USD Million)
- 7.5.3.2. Brazil mobile application market revenue, by application, 2014 – 2020 (USD Million)
- 7.6. Middle East & Africa
- 7.6.1. Middle East & Africa mobile application market revenue, by store type, 2014 – 2020 (USD Million)
- 7.6.2. Middle East & Africa mobile application market revenue, by application, 2014 – 2020 (USD Million)
- Chapter 8. Company Profile
- 8.1. Apple
- 8.1.1. Overview
- 8.1.2. Financials
- 8.1.3. Product portfolio
- 8.1.4. Business strategy
- 8.1.5. Recent developments
- 8.2. Samsung Electronics Co., Ltd.
- 8.2.1. Overview
- 8.2.2. Financials
- 8.2.3. Product portfolio
- 8.2.4. Business strategy
- 8.2.5. Recent developments
- 8.3. LG Mobile
- 8.3.1. Overview
- 8.3.2. Financials
- 8.3.3. Product portfolio
- 8.3.4. Business strategy
- 8.3.5. Recent developments
- 8.4. Microsoft, Inc.
- 8.4.1. Overview
- 8.4.2. Financials
- 8.4.3. Product portfolio
- 8.4.4. Business strategy
- 8.4.5. Recent developments
- 8.5. China Mobile Ltd.
- 8.5.1. Overview
- 8.5.2. Financials
- 8.5.3. Product portfolio
- 8.5.4. Business strategy
- 8.5.5. Recent developments
- 8.6. Google Inc.
- 8.6.1. Overview
- 8.6.2. Financials
- 8.6.3. Product portfolio
- 8.6.4. Business strategy
- 8.6.5. Recent developments
- 8.7. Handmark
- 8.7.1. Overview
- 8.7.2. Financials
- 8.7.3. Product portfolio
- 8.7.4. Business strategy
- 8.7.5. Recent developments
- 8.8. Handster Inc
- 8.8.1. Overview
- 8.8.2. Financials
- 8.8.3. Product portfolio
- 8.8.4. Business strategy
- 8.8.5. Recent developments
- 8.9. Palm, Inc
- 8.9.1. Overview
- 8.9.2. Financials
- 8.9.3. Product portfolio
- 8.9.4. Business strategy
- 8.9.5. Recent developments
- 8.10. Pocketgear
- 8.10.1. Overview
- 8.10.2. Financials
- 8.10.3. Product portfolio
- 8.10.4. Business strategy
- 8.10.5. Recent developments
- 8.11. Research In Motion
- 8.11.1. Overview
- 8.11.2. Financials
- 8.11.3. Product portfolio
- 8.11.4. Business strategy
- 8.11.5. Recent developments
- 8.12. Mplayit
- 8.12.1. Overview
- 8.12.2. Financials
- 8.12.3. Product portfolio
- 8.12.4. Business strategy
- 8.12.5. Recent developments
- 8.13. Nokia Ovi Store
- 8.13.1. Overview
- 8.13.2. Financials
- 8.13.3. Product portfolio
- 8.13.4. Business strategy
- 8.13.5. Recent developments