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Sales, means the sales volume of Shortening
Revenue, means the sales value of Shortening
This report studies Shortening in China market, focuses on the top players in China market, with capacity, production, price, revenue and market share for each manufacturer, covering
Cai Lan Oils&Fats Industries
Tuong An Vegetable Oil
Golden Hope Nha Be
Tan Binh Vegetable Oil
Smucker's
Hain Celestial
Ventura Foods
Matrixx Initiatives
Admiration Foods
Bunge North America
Crisco
Split by product Type, with production, revenue, price, market share and growth rate of each type, can be divided into
Type I
Type II
Type III
Split by Application, this report focuses on consumption, market share and growth rate of Shortening in each application, can be divided into
Instant Noodles
Confectionery
Bakery
China Shortening Market Research Report 2016
1 Shortening Market Overview
1.1 Product Overview and Scope of Shortening
1.2 Shortening Segment by Type
1.2.1 China Production Market Share of Shortening Type in 2015
1.2.2 Type I
1.2.3 Type II
1.2.4 Type III
1.3 Applications of Shortening
1.3.1 Shortening Consumption Market Share by Application in 2015
1.3.2 Instant Noodles
1.3.3 Confectionery
1.3.4 Bakery
1.4 China Market Size (Value) of Shortening (2011-2021)
1.5 China ShorteningStatus and Outlook
1.6 Government Policies
2 China Shortening Market Competition by Manufacturers
2.1 China Shortening Capacity, Production and Share by Manufacturers (2015 and 2016)
2.2 China Shortening Revenue and Share by Manufacturers (2015 and 2016)
2.3 China Shortening Average Price by Manufacturers (2015 and 2016)
2.4 Manufacturers Shortening Manufacturing Base Distribution, Sales Area, Product Type
2.5 Shortening Market Competitive Situation and Trends
2.5.1 Shortening Market Concentration Rate
2.5.2 Shortening Market Share of Top 3 and Top 5 Manufacturers
3 China Shortening Manufacturers Profiles/Analysis
3.1 Cai Lan Oils&Fats Industries
3.1.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors
3.1.2 Shortening Product Type, Application and Specification
3.1.2.1 Type I
3.1.2.2 Type II
3.1.3 Cai Lan Oils&Fats Industries Shortening Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)
3.1.4 Main Business/Business Overview
3.2 Tuong An Vegetable Oil
3.2.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors
3.2.2 113 Product Type, Application and Specification
3.2.2.1 Type I
3.2.2.2 Type II
3.2.3 Tuong An Vegetable Oil 113 Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)
3.2.4 Main Business/Business Overview
3.3 Golden Hope Nha Be
3.3.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors
3.3.2 121 Product Type, Application and Specification
3.3.2.1 Type I
3.3.2.2 Type II
3.3.3 Golden Hope Nha Be 121 Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)
3.3.4 Main Business/Business Overview
3.4 Tan Binh Vegetable Oil
3.4.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors
3.4.2 Nov Product Type, Application and Specification
3.4.2.1 Type I
3.4.2.2 Type II
3.4.3 Tan Binh Vegetable Oil Nov Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)
3.4.4 Main Business/Business Overview
3.5 Smucker's
3.5.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors
3.5.2 Product Type, Application and Specification
3.5.2.1 Type I
3.5.2.2 Type II
3.5.3 Smucker's Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)
3.5.4 Main Business/Business Overview
3.6 Hain Celestial
3.6.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors
3.6.2 Million USD Product Type, Application and Specification
3.6.2.1 Type I
3.6.2.2 Type II
3.6.3 Hain Celestial Million USD Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)
3.6.4 Main Business/Business Overview
3.7 Ventura Foods
3.7.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors
3.7.2 Food & Beverages Product Type, Application and Specification
3.7.2.1 Type I
3.7.2.2 Type II
3.7.3 Ventura Foods Food & Beverages Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)
3.7.4 Main Business/Business Overview
3.8 Matrixx Initiatives
3.8.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors
3.8.2 Product Type, Application and Specification
3.8.2.1 Type I
3.8.2.2 Type II
3.8.3 Matrixx Initiatives Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)
3.8.4 Main Business/Business Overview
3.9 Admiration Foods
3.9.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors
3.9.2 Product Type, Application and Specification
3.9.2.1 Type I
3.9.2.2 Type II
3.9.3 Admiration Foods Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)
3.9.4 Main Business/Business Overview
3.10 Bunge North America
3.10.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors
3.10.2 Product Type, Application and Specification
3.10.2.1 Type I
3.10.2.2 Type II
3.10.3 Bunge North America Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)
3.10.4 Main Business/Business Overview
3.11 Crisco
4 China Shortening Capacity, Production, Revenue, Consumption, Export and Import (2011-2016)
4.1 China Shortening Capacity, Production and Growth (2011-2016)
4.2 China Shortening Revenue and Growth (2011-2016)
4.3 China Shortening Production, Consumption, Export and Import (2011-2016)
5 China Shortening Production, Revenue (Value), Price Trend by Type
5.1 China Shortening Production and Market Share by Type (2011-2016)
5.2 China Shortening Revenue and Market Share by Type (2011-2016)
5.3 China Shortening Price by Type (2011-2016)
5.4 China Shortening Production Growth by Type (2011-2016)
6 China Shortening Market Analysis by Application
6.1 China Shortening Consumption and Market Share by Application (2011-2016)
6.2 China Shortening Consumption Growth Rate by Application (2011-2016)
6.3 Market Drivers and Opportunities
6.3.1 Potential Application
6.3.2 Emerging Markets/Countries
7 Shortening Manufacturing Cost Analysis
7.1 Shortening Key Raw Materials Analysis
7.1.1 Key Raw Materials
7.1.2 Price Trend of Key Raw Materials
7.1.3 Key Suppliers of Raw Materials
7.1.4 Market Concentration Rate of Raw Materials
7.2 Proportion of Manufacturing Cost Structure
7.2.1 Raw Materials
7.2.2 Labor Cost
7.2.3 Manufacturing Expenses
7.3 Manufacturing Process Analysis of Shortening
8 Industrial Chain, Sourcing Strategy and Downstream Buyers
8.1 Shortening Industrial Chain Analysis
8.2 Upstream Raw Materials Sourcing
8.3 Raw Materials Sources of Shortening Major Manufacturers in 2015
8.4 Downstream Buyers
9 Marketing Strategy Analysis, Distributors/Traders
9.1 Marketing Channel
9.1.1 Direct Marketing
9.1.2 Indirect Marketing
9.1.3 Marketing Channel Development Trend
9.2 Market Positioning
9.2.1 Pricing Strategy
9.2.2 Brand Strategy
9.2.3 Target Client
9.3 Distributors/Traders List
10 Market Effect Factors Analysis
10.1 Technology Progress/Risk
10.1.1 Substitutes Threat
10.1.2 Technology Progress in Related Industry
10.2 Consumer Needs/Customer Preference Change
10.3 Economic/Political Environmental Change
11 China Shortening Market Forecast (2016-2021)
11.1 China Shortening Capacity, Production, Revenue Forecast (2016-2021)
11.2 China Shortening Production, Import, Export and Consumption Forecast (2016-2021)
11.3 China Shortening Production Forecast by Type (2016-2021)
11.4 China Shortening Consumption Forecast by Application (2016-2021)
11.5 Shortening Price Forecast (2016-2021)
12 Research Findings and Conclusion
13 Appendix
Author List
Disclosure Section
Research Methodology
Data Source
China Disclaimer
Figure Picture of Shortening
Figure China Production Market Share of Shortening by Type in 2015
Figure Product Picture of Type I
Table Major Manufacturers of Type I
Figure Product Picture of Type II
Table Major Manufacturers of Type II
Figure Product Picture of Type III
Table Major Manufacturers of Type III
Table Shortening Consumption Market Share by Application in 2015
Figure Instant Noodles Examples
Figure Confectionery Examples
Figure Bakery Examples
Figure China Shortening Revenue (Million USD) and Growth Rate (2011-2021)
Table China Shortening Capacity of Key Manufacturers (2015 and 2016)
Table China Shortening Capacity Market Share of Key Manufacturers (2015 and 2016)
Figure China Shortening Capacity of Key Manufacturers in 2015
Figure China Shortening Capacity of Key Manufacturers in 2016
Table China Shortening Production of Key Manufacturers (2015 and 2016)
Table China Shortening Production Share by Manufacturers (2015 and 2016)
Figure 2015 Shortening Production Share by Manufacturers
Figure 2016 Shortening Production Share by Manufacturers
Table China Shortening Revenue (Million USD) by Manufacturers (2015 and 2016)
Table China Shortening Revenue Share by Manufacturers (2015 and 2016)
Table 2015 China Shortening Revenue Share by Manufacturers
Table 2016 China Shortening Revenue Share by Manufacturers
Table China Market Shortening Average Price of Key Manufacturers (2015 and 2016)
Figure China Market Shortening Average Price of Key Manufacturers in 2015
Table Manufacturers Shortening Manufacturing Base Distribution and Sales Area
Table Manufacturers Shortening Product Type
Figure Shortening Market Share of Top 3 Manufacturers
Figure Shortening Market Share of Top 5 Manufacturers
Table Cai Lan Oils&Fats Industries Basic Information, Manufacturing Base, Sales Area and Its Competitors
Table Cai Lan Oils&Fats Industries Shortening Capacity, Production, Revenue, Price and Gross Margin (2011-2016)
Figure Cai Lan Oils&Fats Industries Shortening Market Share (2011-2016)
Table Tuong An Vegetable Oil Basic Information, Manufacturing Base, Sales Area and Its Competitors
Table Tuong An Vegetable Oil Shortening Capacity, Production, Revenue, Price and Gross Margin (2011-2016)
Figure Tuong An Vegetable Oil Shortening Market Share (2011-2016)
Table Golden Hope Nha Be Basic Information, Manufacturing Base, Sales Area and Its Competitors
Table Golden Hope Nha Be Shortening Capacity, Production, Revenue, Price and Gross Margin (2011-2016)
Figure Golden Hope Nha Be Shortening Market Share (2011-2016)
Table Tan Binh Vegetable Oil Basic Information, Manufacturing Base, Sales Area and Its Competitors
Table Tan Binh Vegetable Oil Shortening Capacity, Production, Revenue, Price and Gross Margin (2011-2016)
Figure Tan Binh Vegetable Oil Shortening Market Share (2011-2016)
Table Smucker's Basic Information, Manufacturing Base, Sales Area and Its Competitors
Table Smucker's Shortening Capacity, Production, Revenue, Price and Gross Margin (2011-2016)
Figure Smucker's Shortening Market Share (2011-2016)
Table Hain Celestial Basic Information, Manufacturing Base, Sales Area and Its Competitors
Table Hain Celestial Shortening Capacity, Production, Revenue, Price and Gross Margin (2011-2016)
Figure Hain Celestial Shortening Market Share (2011-2016)
Table Ventura Foods Basic Information, Manufacturing Base, Sales Area and Its Competitors
Table Ventura Foods Shortening Capacity, Production, Revenue, Price and Gross Margin (2011-2016)
Figure Ventura Foods Shortening Market Share (2011-2016)
Table Matrixx Initiatives Basic Information, Manufacturing Base, Sales Area and Its Competitors
Table Matrixx Initiatives Shortening Capacity, Production, Revenue, Price and Gross Margin (2011-2016)
Figure Matrixx Initiatives Shortening Market Share (2011-2016)
Table Admiration Foods Basic Information, Manufacturing Base, Sales Area and Its Competitors
Table Admiration Foods Shortening Capacity, Production, Revenue, Price and Gross Margin (2011-2016)
Figure Admiration Foods Shortening Market Share (2011-2016)
Table Bunge North America Basic Information, Manufacturing Base, Sales Area and Its Competitors
Table Bunge North America Shortening Capacity, Production, Revenue, Price and Gross Margin (2011-2016)
Figure Bunge North America Shortening Market Share (2011-2016)
Table Crisco Basic Information, Manufacturing Base, Sales Area and Its Competitors
Table Crisco Shortening Capacity, Production, Revenue, Price and Gross Margin (2011-2016)
Figure Crisco Shortening Market Share (2011-2016)
Figure China Shortening Capacity, Production and Growth (2011-2016)
Figure China Shortening Revenue (Million USD) and Growth (2011-2016)
Table China Shortening Production, Consumption, Export and Import (2011-2016)
Table China Shortening Production by Type (2011-2016)
Table China Shortening Production Share by Type (2011-2016)
Figure Production Market Share of Shortening by Type (2011-2016)
Figure 2015 Production Market Share of Shortening by Type
Table China Shortening Revenue by Type (2011-2016)
Table China Shortening Revenue Share by Type (2011-2016)
Figure Production Revenue Share of Shortening by Type (2011-2016)
Figure 2015 Revenue Market Share of Shortening by Type
Table China Shortening Price by Type (2011-2016)
Figure China Shortening Production Growth by Type (2011-2016)
Table China Shortening Consumption by Application (2011-2016)
Table China Shortening Consumption Market Share by Application (2011-2016)
Figure China Shortening Consumption Market Share by Application in 2015
Table China Shortening Consumption Growth Rate by Application (2011-2016)
Figure China Shortening Consumption Growth Rate by Application (2011-2016)
Table Production Base and Market Concentration Rate of Raw Material
Figure Price Trend of Key Raw Materials
Table Key Suppliers of Raw Materials
Figure Manufacturing Cost Structure of Shortening
Figure Manufacturing Process Analysis of Shortening
Figure Shortening Industrial Chain Analysis
Table Raw Materials Sources of Shortening Major Manufacturers in 2015
Table Major Buyers of Shortening
Table Distributors/Traders List
Figure China Shortening Capacity, Production and Growth Rate Forecast (2016-2021)
Figure China Shortening Revenue and Growth Rate Forecast (2016-2021)
Table China Shortening Production, Import, Export and Consumption Forecast (2016-2021)
Table China Shortening Production Forecast by Type (2016-2021)
Table China Shortening Consumption Forecast by Application (2016-2021)
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