China Piano Market Research Report 2016

China Piano Market Research Report 2016

1 Piano Market Overview

1.1 Product Overview and Scope of Piano

1.2 Piano Segment by Type

1.2.1 China Production Market Share of Piano Type in 2015

1.2.2 Grand Piano

1.2.3 Upright piano

1.2.4 Type III

1.3 Applications of Piano

1.3.1 Piano Consumption Market Share by Application in 2015

1.3.2 ?Performance

1.3.3 Learning and teaching

1.3.4 Entertainment

1.3.5 Other

1.4 China Market Size (Value) of Piano (2011-2021)

1.5 China PianoStatus and Outlook

1.6 Government Policies

2 China Piano Market Competition by Manufacturers

2.1 China Piano Capacity, Production and Share by Manufacturers (2015 and 2016)

2.2 China Piano Revenue and Share by Manufacturers (2015 and 2016)

2.3 China Piano Average Price by Manufacturers (2015 and 2016)

2.4 Manufacturers Piano Manufacturing Base Distribution, Sales Area, Product Type

2.5 Piano Market Competitive Situation and Trends

2.5.1 Piano Market Concentration Rate

2.5.2 Piano Market Share of Top 3 and Top 5 Manufacturers

3 China Piano Manufacturers Profiles/Analysis

3.1 Yamaha Pianos

3.1.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.1.2 Piano Product Type, Application and Specification

3.1.2.1 Type I

3.1.2.2 Type II

3.1.3 Yamaha Pianos Piano Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.1.4 Main Business/Business Overview

3.2 KAWAI

3.2.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.2.2 120 Product Type, Application and Specification

3.2.2.1 Type I

3.2.2.2 Type II

3.2.3 KAWAI 120 Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.2.4 Main Business/Business Overview

3.3 Samick

3.3.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.3.2 127 Product Type, Application and Specification

3.3.2.1 Type I

3.3.2.2 Type II

3.3.3 Samick 127 Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.3.4 Main Business/Business Overview

3.4 Youngchang

3.4.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.4.2 Oct Product Type, Application and Specification

3.4.2.1 Type I

3.4.2.2 Type II

3.4.3 Youngchang Oct Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.4.4 Main Business/Business Overview

3.5 Steinborgh

3.5.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.5.2 Product Type, Application and Specification

3.5.2.1 Type I

3.5.2.2 Type II

3.5.3 Steinborgh Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.5.4 Main Business/Business Overview

3.6 Steinway

3.6.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.6.2 Million USD Product Type, Application and Specification

3.6.2.1 Type I

3.6.2.2 Type II

3.6.3 Steinway Million USD Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.6.4 Main Business/Business Overview

3.7 Bechstein

3.7.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.7.2 Machinery & Equipment Product Type, Application and Specification

3.7.2.1 Type I

3.7.2.2 Type II

3.7.3 Bechstein Machinery & Equipment Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.7.4 Main Business/Business Overview

3.8 Boesendorfer

3.8.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.8.2 Product Type, Application and Specification

3.8.2.1 Type I

3.8.2.2 Type II

3.8.3 Boesendorfer Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.8.4 Main Business/Business Overview

3.9 Mason & Hamlin

3.9.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.9.2 Product Type, Application and Specification

3.9.2.1 Type I

3.9.2.2 Type II

3.9.3 Mason & Hamlin Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.9.4 Main Business/Business Overview

3.10 AUGUST FOERSTER

3.10.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.10.2 Product Type, Application and Specification

3.10.2.1 Type I

3.10.2.2 Type II

3.10.3 AUGUST FOERSTER Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.10.4 Main Business/Business Overview

3.11 Fazioli

3.12 Guangzhou Pearl River PianoGroup

3.13 Yangtze Piano

3.14 Xinghai PianoGroup

3.15 Hailun Pianos

3.16 Goodway

3.17 Shanghai Mendelssohn Piano

3.18 DUKE Piano

3.19 Nanjing Schumann Piano

3.20 Harmony Piano

3.21 Artfield Piano

3.22 Shanghai Piano

3.23 J-Sder Piano

3.24 Kingsburg Piano

3.25 Huapu Piano

4 China Piano Capacity, Production, Revenue, Consumption, Export and Import (2011-2016)

4.1 China Piano Capacity, Production and Growth (2011-2016)

4.2 China Piano Revenue and Growth (2011-2016)

4.3 China Piano Production, Consumption, Export and Import (2011-2016)

5 China Piano Production, Revenue (Value), Price Trend by Type

5.1 China Piano Production and Market Share by Type (2011-2016)

5.2 China Piano Revenue and Market Share by Type (2011-2016)

5.3 China Piano Price by Type (2011-2016)

5.4 China Piano Production Growth by Type (2011-2016)

6 China Piano Market Analysis by Application

6.1 China Piano Consumption and Market Share by Application (2011-2016)

6.2 China Piano Consumption Growth Rate by Application (2011-2016)

6.3 Market Drivers and Opportunities

6.3.1 Potential Application

6.3.2 Emerging Markets/Countries

7 Piano Manufacturing Cost Analysis

7.1 Piano Key Raw Materials Analysis

7.1.1 Key Raw Materials

7.1.2 Price Trend of Key Raw Materials

7.1.3 Key Suppliers of Raw Materials

7.1.4 Market Concentration Rate of Raw Materials

7.2 Proportion of Manufacturing Cost Structure

7.2.1 Raw Materials

7.2.2 Labor Cost

7.2.3 Manufacturing Expenses

7.3 Manufacturing Process Analysis of Piano

8 Industrial Chain, Sourcing Strategy and Downstream Buyers

8.1 Piano Industrial Chain Analysis

8.2 Upstream Raw Materials Sourcing

8.3 Raw Materials Sources of Piano Major Manufacturers in 2015

8.4 Downstream Buyers

9 Marketing Strategy Analysis, Distributors/Traders

9.1 Marketing Channel

9.1.1 Direct Marketing

9.1.2 Indirect Marketing

9.1.3 Marketing Channel Development Trend

9.2 Market Positioning

9.2.1 Pricing Strategy

9.2.2 Brand Strategy

9.2.3 Target Client

9.3 Distributors/Traders List

10 Market Effect Factors Analysis

10.1 Technology Progress/Risk

10.1.1 Substitutes Threat

10.1.2 Technology Progress in Related Industry

10.2 Consumer Needs/Customer Preference Change

10.3 Economic/Political Environmental Change

11 China Piano Market Forecast (2016-2021)

11.1 China Piano Capacity, Production, Revenue Forecast (2016-2021)

11.2 China Piano Production, Import, Export and Consumption Forecast (2016-2021)

11.3 China Piano Production Forecast by Type (2016-2021)

11.4 China Piano Consumption Forecast by Application (2016-2021)

11.5 Piano Price Forecast (2016-2021)

12 Research Findings and Conclusion

13 Appendix

Author List

Disclosure Section

Research Methodology

Data Source

China Disclaimer

Figure Picture of Piano

Figure China Production Market Share of Piano by Type in 2015

Figure Product Picture of Grand Piano

Table Major Manufacturers of Grand Piano

Figure Product Picture of Upright piano

Table Major Manufacturers of Upright piano

Figure Product Picture of Type III

Table Major Manufacturers of Type III

Table Piano Consumption Market Share by Application in 2015

Figure ?Performance Examples

Figure Learning and teaching Examples

Figure Entertainment Examples

Figure Other Examples

Figure China Piano Revenue (Million USD) and Growth Rate (2011-2021)

Table China Piano Capacity of Key Manufacturers (2015 and 2016)

Table China Piano Capacity Market Share of Key Manufacturers (2015 and 2016)

Figure China Piano Capacity of Key Manufacturers in 2015

Figure China Piano Capacity of Key Manufacturers in 2016

Table China Piano Production of Key Manufacturers (2015 and 2016)

Table China Piano Production Share by Manufacturers (2015 and 2016)

Figure 2015 Piano Production Share by Manufacturers

Figure 2016 Piano Production Share by Manufacturers

Table China Piano Revenue (Million USD) by Manufacturers (2015 and 2016)

Table China Piano Revenue Share by Manufacturers (2015 and 2016)

Table 2015 China Piano Revenue Share by Manufacturers

Table 2016 China Piano Revenue Share by Manufacturers

Table China Market Piano Average Price of Key Manufacturers (2015 and 2016)

Figure China Market Piano Average Price of Key Manufacturers in 2015

Table Manufacturers Piano Manufacturing Base Distribution and Sales Area

Table Manufacturers Piano Product Type

Figure Piano Market Share of Top 3 Manufacturers

Figure Piano Market Share of Top 5 Manufacturers

Table Yamaha Pianos Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Yamaha Pianos Piano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Yamaha Pianos Piano Market Share (2011-2016)

Table KAWAI Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table KAWAI Piano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure KAWAI Piano Market Share (2011-2016)

Table Samick Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Samick Piano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Samick Piano Market Share (2011-2016)

Table Youngchang Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Youngchang Piano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Youngchang Piano Market Share (2011-2016)

Table Steinborgh Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Steinborgh Piano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Steinborgh Piano Market Share (2011-2016)

Table Steinway Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Steinway Piano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Steinway Piano Market Share (2011-2016)

Table Bechstein Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Bechstein Piano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Bechstein Piano Market Share (2011-2016)

Table Boesendorfer Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Boesendorfer Piano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Boesendorfer Piano Market Share (2011-2016)

Table Mason & Hamlin Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Mason & Hamlin Piano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Mason & Hamlin Piano Market Share (2011-2016)

Table AUGUST FOERSTER Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table AUGUST FOERSTER Piano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure AUGUST FOERSTER Piano Market Share (2011-2016)

Table Fazioli Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Fazioli Piano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Fazioli Piano Market Share (2011-2016)

Table Guangzhou Pearl River PianoGroup Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Guangzhou Pearl River PianoGroup Piano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Guangzhou Pearl River PianoGroup Piano Market Share (2011-2016)

Table Yangtze PianoBasic Information, Manufacturing Base, Sales Area and Its Competitors

Table Yangtze PianoPiano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Yangtze PianoPiano Market Share (2011-2016)

Table Xinghai PianoGroup Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Xinghai PianoGroup Piano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Xinghai PianoGroup Piano Market Share (2011-2016)

Table Hailun Pianos Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Hailun Pianos Piano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Hailun Pianos Piano Market Share (2011-2016)

Table Goodway Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Goodway Piano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Goodway Piano Market Share (2011-2016)

Table Shanghai Mendelssohn Piano Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Shanghai Mendelssohn Piano Piano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Shanghai Mendelssohn Piano Piano Market Share (2011-2016)

Table DUKE PianoBasic Information, Manufacturing Base, Sales Area and Its Competitors

Table DUKE PianoPiano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure DUKE PianoPiano Market Share (2011-2016)

Table Nanjing Schumann PianoBasic Information, Manufacturing Base, Sales Area and Its Competitors

Table Nanjing Schumann PianoPiano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Nanjing Schumann PianoPiano Market Share (2011-2016)

Table Harmony PianoBasic Information, Manufacturing Base, Sales Area and Its Competitors

Table Harmony PianoPiano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Harmony PianoPiano Market Share (2011-2016)

Table Artfield PianoBasic Information, Manufacturing Base, Sales Area and Its Competitors

Table Artfield PianoPiano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Artfield PianoPiano Market Share (2011-2016)

Table Shanghai PianoBasic Information, Manufacturing Base, Sales Area and Its Competitors

Table Shanghai PianoPiano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Shanghai PianoPiano Market Share (2011-2016)

Table J-Sder PianoBasic Information, Manufacturing Base, Sales Area and Its Competitors

Table J-Sder PianoPiano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure J-Sder PianoPiano Market Share (2011-2016)

Table Kingsburg PianoBasic Information, Manufacturing Base, Sales Area and Its Competitors

Table Kingsburg PianoPiano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Kingsburg PianoPiano Market Share (2011-2016)

Table Huapu PianoBasic Information, Manufacturing Base, Sales Area and Its Competitors

Table Huapu PianoPiano Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Huapu PianoPiano Market Share (2011-2016)

Figure China Piano Capacity, Production and Growth (2011-2016)

Figure China Piano Revenue (Million USD) and Growth (2011-2016)

Table China Piano Production, Consumption, Export and Import (2011-2016)

Table China Piano Production by Type (2011-2016)

Table China Piano Production Share by Type (2011-2016)

Figure Production Market Share of Piano by Type (2011-2016)

Figure 2015 Production Market Share of Piano by Type

Table China Piano Revenue by Type (2011-2016)

Table China Piano Revenue Share by Type (2011-2016)

Figure Production Revenue Share of Piano by Type (2011-2016)

Figure 2015 Revenue Market Share of Piano by Type

Table China Piano Price by Type (2011-2016)

Figure China Piano Production Growth by Type (2011-2016)

Table China Piano Consumption by Application (2011-2016)

Table China Piano Consumption Market Share by Application (2011-2016)

Figure China Piano Consumption Market Share by Application in 2015

Table China Piano Consumption Growth Rate by Application (2011-2016)

Figure China Piano Consumption Growth Rate by Application (2011-2016)

Table Production Base and Market Concentration Rate of Raw Material

Figure Price Trend of Key Raw Materials

Table Key Suppliers of Raw Materials

Figure Manufacturing Cost Structure of Piano

Figure Manufacturing Process Analysis of Piano

Figure Piano Industrial Chain Analysis

Table Raw Materials Sources of Piano Major Manufacturers in 2015

Table Major Buyers of Piano

Table Distributors/Traders List

Figure China Piano Capacity, Production and Growth Rate Forecast (2016-2021)

Figure China Piano Revenue and Growth Rate Forecast (2016-2021)

Table China Piano Production, Import, Export and Consumption Forecast (2016-2021)

Table China Piano Production Forecast by Type (2016-2021)

Table China Piano Consumption Forecast by Application (2016-2021)