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China Outdoor Advertising Market Research Report 2016

  • QYR719002
  • 118 Pages
  • October 2016
  • Consumer Goods
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Notes:

Sales, means the sales volume of Outdoor Advertising

Revenue, means the sales value of Outdoor Advertising

This report studies Outdoor Advertising in China market, focuses on the top players in China market, with capacity, production, price, revenue and market share for each manufacturer, covering

Adams Outdoor Advertising

Adspace Networks, Inc.

APGSGA SA

APN Outdoor Pty Ltd

Bell Media

Burkhart Advertising, Inc.

Captivate Network

Clear Channel Outdoor, Inc.

Clear Media Limited

CEMUSA

Daktronics, Inc.

DDI Signs, Inc

EPAMEDIA

EuroMedia Group S.A.

Fairway Outdoor Advertising

Focus Media Holding Limited

JCDecaux SA

Lamar Advertising Company

MarketForward

Outfront Media, Inc.

Pattison Outdoor Advertising

Primedia Outdoor

Stroer Media SE

TOM Outdoor Media Group

Zoom Media, Inc.

Split by product Type, with production, revenue, price, market share and growth rate of each type, can be divided into

Type I

Type II

Type III

Split by Application, this report focuses on consumption, market share and growth rate of Outdoor Advertising in each application, can be divided into

Application 1

Application 2

Application 3

Table of Contents

China Outdoor Advertising Market Research Report 2016

1 Outdoor Advertising Market Overview

1.1 Product Overview and Scope of Outdoor Advertising

1.2 Outdoor Advertising Segment by Type

1.2.1 China Production Market Share of Outdoor Advertising Type in 2015

1.2.2 Type I

1.2.3 Type II

1.2.4 Type III

1.3 Applications of Outdoor Advertising

1.3.1 Outdoor Advertising Consumption Market Share by Application in 2015

1.3.2 Application 1

1.3.3 Application 2

1.3.4 Application 3

1.4 China Market Size (Value) of Outdoor Advertising (2011-2021)

1.5 China Outdoor AdvertisingStatus and Outlook

1.6 Government Policies

2 China Outdoor Advertising Market Competition by Manufacturers

2.1 China Outdoor Advertising Capacity, Production and Share by Manufacturers (2015 and 2016)

2.2 China Outdoor Advertising Revenue and Share by Manufacturers (2015 and 2016)

2.3 China Outdoor Advertising Average Price by Manufacturers (2015 and 2016)

2.4 Manufacturers Outdoor Advertising Manufacturing Base Distribution, Sales Area, Product Type

2.5 Outdoor Advertising Market Competitive Situation and Trends

2.5.1 Outdoor Advertising Market Concentration Rate

2.5.2 Outdoor Advertising Market Share of Top 3 and Top 5 Manufacturers

3 China Outdoor Advertising Manufacturers Profiles/Analysis

3.1 Adams Outdoor Advertising

3.1.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.1.2 Outdoor Advertising Product Type, Application and Specification

3.1.2.1 Type I

3.1.2.2 Type II

3.1.3 Adams Outdoor Advertising Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.1.4 Main Business/Business Overview

3.2 Adspace Networks, Inc.

3.2.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.2.2 118 Product Type, Application and Specification

3.2.2.1 Type I

3.2.2.2 Type II

3.2.3 Adspace Networks, Inc. 118 Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.2.4 Main Business/Business Overview

3.3 APGSGA SA

3.3.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.3.2 129 Product Type, Application and Specification

3.3.2.1 Type I

3.3.2.2 Type II

3.3.3 APGSGA SA 129 Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.3.4 Main Business/Business Overview

3.4 APN Outdoor Pty Ltd

3.4.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.4.2 Sept Product Type, Application and Specification

3.4.2.1 Type I

3.4.2.2 Type II

3.4.3 APN Outdoor Pty Ltd Sept Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.4.4 Main Business/Business Overview

3.5 Bell Media

3.5.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.5.2 Product Type, Application and Specification

3.5.2.1 Type I

3.5.2.2 Type II

3.5.3 Bell Media Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.5.4 Main Business/Business Overview

3.6 Burkhart Advertising, Inc.

3.6.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.6.2 Million USD Product Type, Application and Specification

3.6.2.1 Type I

3.6.2.2 Type II

3.6.3 Burkhart Advertising, Inc. Million USD Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.6.4 Main Business/Business Overview

3.7 Captivate Network

3.7.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.7.2 Consumer Goods Product Type, Application and Specification

3.7.2.1 Type I

3.7.2.2 Type II

3.7.3 Captivate Network Consumer Goods Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.7.4 Main Business/Business Overview

3.8 Clear Channel Outdoor, Inc.

3.8.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.8.2 Product Type, Application and Specification

3.8.2.1 Type I

3.8.2.2 Type II

3.8.3 Clear Channel Outdoor, Inc. Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.8.4 Main Business/Business Overview

3.9 Clear Media Limited

3.9.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.9.2 Product Type, Application and Specification

3.9.2.1 Type I

3.9.2.2 Type II

3.9.3 Clear Media Limited Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.9.4 Main Business/Business Overview

3.10 CEMUSA

3.10.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.10.2 Product Type, Application and Specification

3.10.2.1 Type I

3.10.2.2 Type II

3.10.3 CEMUSA Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.10.4 Main Business/Business Overview

3.11 Daktronics, Inc.

3.12 DDI Signs, Inc

3.13 EPAMEDIA

3.14 EuroMedia Group S.A.

3.15 Fairway Outdoor Advertising

3.16 Focus Media Holding Limited

3.17 JCDecaux SA

3.18 Lamar Advertising Company

3.19 MarketForward

3.20 Outfront Media, Inc.

3.21 Pattison Outdoor Advertising

3.22 Primedia Outdoor

3.23 Stroer Media SE

3.24 TOM Outdoor Media Group

3.25 Zoom Media, Inc.

4 China Outdoor Advertising Capacity, Production, Revenue, Consumption, Export and Import (2011-2016)

4.1 China Outdoor Advertising Capacity, Production and Growth (2011-2016)

4.2 China Outdoor Advertising Revenue and Growth (2011-2016)

4.3 China Outdoor Advertising Production, Consumption, Export and Import (2011-2016)

5 China Outdoor Advertising Production, Revenue (Value), Price Trend by Type

5.1 China Outdoor Advertising Production and Market Share by Type (2011-2016)

5.2 China Outdoor Advertising Revenue and Market Share by Type (2011-2016)

5.3 China Outdoor Advertising Price by Type (2011-2016)

5.4 China Outdoor Advertising Production Growth by Type (2011-2016)

6 China Outdoor Advertising Market Analysis by Application

6.1 China Outdoor Advertising Consumption and Market Share by Application (2011-2016)

6.2 China Outdoor Advertising Consumption Growth Rate by Application (2011-2016)

6.3 Market Drivers and Opportunities

6.3.1 Potential Application

6.3.2 Emerging Markets/Countries

7 Outdoor Advertising Manufacturing Cost Analysis

7.1 Outdoor Advertising Key Raw Materials Analysis

7.1.1 Key Raw Materials

7.1.2 Price Trend of Key Raw Materials

7.1.3 Key Suppliers of Raw Materials

7.1.4 Market Concentration Rate of Raw Materials

7.2 Proportion of Manufacturing Cost Structure

7.2.1 Raw Materials

7.2.2 Labor Cost

7.2.3 Manufacturing Expenses

7.3 Manufacturing Process Analysis of Outdoor Advertising

8 Industrial Chain, Sourcing Strategy and Downstream Buyers

8.1 Outdoor Advertising Industrial Chain Analysis

8.2 Upstream Raw Materials Sourcing

8.3 Raw Materials Sources of Outdoor Advertising Major Manufacturers in 2015

8.4 Downstream Buyers

9 Marketing Strategy Analysis, Distributors/Traders

9.1 Marketing Channel

9.1.1 Direct Marketing

9.1.2 Indirect Marketing

9.1.3 Marketing Channel Development Trend

9.2 Market Positioning

9.2.1 Pricing Strategy

9.2.2 Brand Strategy

9.2.3 Target Client

9.3 Distributors/Traders List

10 Market Effect Factors Analysis

10.1 Technology Progress/Risk

10.1.1 Substitutes Threat

10.1.2 Technology Progress in Related Industry

10.2 Consumer Needs/Customer Preference Change

10.3 Economic/Political Environmental Change

11 China Outdoor Advertising Market Forecast (2016-2021)

11.1 China Outdoor Advertising Capacity, Production, Revenue Forecast (2016-2021)

11.2 China Outdoor Advertising Production, Import, Export and Consumption Forecast (2016-2021)

11.3 China Outdoor Advertising Production Forecast by Type (2016-2021)

11.4 China Outdoor Advertising Consumption Forecast by Application (2016-2021)

11.5 Outdoor Advertising Price Forecast (2016-2021)

12 Research Findings and Conclusion

13 Appendix

Author List

Disclosure Section

Research Methodology

Data Source

China Disclaimer

List of Tables and Figures

Figure Picture of Outdoor Advertising

Figure China Production Market Share of Outdoor Advertising by Type in 2015

Figure Product Picture of Type I

Table Major Manufacturers of Type I

Figure Product Picture of Type II

Table Major Manufacturers of Type II

Figure Product Picture of Type III

Table Major Manufacturers of Type III

Table Outdoor Advertising Consumption Market Share by Application in 2015

Figure Application 1 Examples

Figure Application 2 Examples

Figure Application 3 Examples

Figure China Outdoor Advertising Revenue (Million USD) and Growth Rate (2011-2021)

Table China Outdoor Advertising Capacity of Key Manufacturers (2015 and 2016)

Table China Outdoor Advertising Capacity Market Share of Key Manufacturers (2015 and 2016)

Figure China Outdoor Advertising Capacity of Key Manufacturers in 2015

Figure China Outdoor Advertising Capacity of Key Manufacturers in 2016

Table China Outdoor Advertising Production of Key Manufacturers (2015 and 2016)

Table China Outdoor Advertising Production Share by Manufacturers (2015 and 2016)

Figure 2015 Outdoor Advertising Production Share by Manufacturers

Figure 2016 Outdoor Advertising Production Share by Manufacturers

Table China Outdoor Advertising Revenue (Million USD) by Manufacturers (2015 and 2016)

Table China Outdoor Advertising Revenue Share by Manufacturers (2015 and 2016)

Table 2015 China Outdoor Advertising Revenue Share by Manufacturers

Table 2016 China Outdoor Advertising Revenue Share by Manufacturers

Table China Market Outdoor Advertising Average Price of Key Manufacturers (2015 and 2016)

Figure China Market Outdoor Advertising Average Price of Key Manufacturers in 2015

Table Manufacturers Outdoor Advertising Manufacturing Base Distribution and Sales Area

Table Manufacturers Outdoor Advertising Product Type

Figure Outdoor Advertising Market Share of Top 3 Manufacturers

Figure Outdoor Advertising Market Share of Top 5 Manufacturers

Table Adams Outdoor Advertising Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Adams Outdoor Advertising Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Adams Outdoor Advertising Outdoor Advertising Market Share (2011-2016)

Table Adspace Networks, Inc. Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Adspace Networks, Inc. Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Adspace Networks, Inc. Outdoor Advertising Market Share (2011-2016)

Table APGSGA SA Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table APGSGA SA Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure APGSGA SA Outdoor Advertising Market Share (2011-2016)

Table APN Outdoor Pty Ltd Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table APN Outdoor Pty Ltd Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure APN Outdoor Pty Ltd Outdoor Advertising Market Share (2011-2016)

Table Bell Media Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Bell Media Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Bell Media Outdoor Advertising Market Share (2011-2016)

Table Burkhart Advertising, Inc. Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Burkhart Advertising, Inc. Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Burkhart Advertising, Inc. Outdoor Advertising Market Share (2011-2016)

Table Captivate Network Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Captivate Network Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Captivate Network Outdoor Advertising Market Share (2011-2016)

Table Clear Channel Outdoor, Inc. Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Clear Channel Outdoor, Inc. Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Clear Channel Outdoor, Inc. Outdoor Advertising Market Share (2011-2016)

Table Clear Media Limited Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Clear Media Limited Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Clear Media Limited Outdoor Advertising Market Share (2011-2016)

Table CEMUSA Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table CEMUSA Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure CEMUSA Outdoor Advertising Market Share (2011-2016)

Table Daktronics, Inc. Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Daktronics, Inc. Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Daktronics, Inc. Outdoor Advertising Market Share (2011-2016)

Table DDI Signs, Inc Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table DDI Signs, Inc Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure DDI Signs, Inc Outdoor Advertising Market Share (2011-2016)

Table EPAMEDIA Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table EPAMEDIA Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure EPAMEDIA Outdoor Advertising Market Share (2011-2016)

Table EuroMedia Group S.A. Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table EuroMedia Group S.A. Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure EuroMedia Group S.A. Outdoor Advertising Market Share (2011-2016)

Table Fairway Outdoor Advertising Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Fairway Outdoor Advertising Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Fairway Outdoor Advertising Outdoor Advertising Market Share (2011-2016)

Table Focus Media Holding Limited Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Focus Media Holding Limited Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Focus Media Holding Limited Outdoor Advertising Market Share (2011-2016)

Table JCDecaux SA Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table JCDecaux SA Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure JCDecaux SA Outdoor Advertising Market Share (2011-2016)

Table Lamar Advertising Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Lamar Advertising Company Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Lamar Advertising Company Outdoor Advertising Market Share (2011-2016)

Table MarketForward Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table MarketForward Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure MarketForward Outdoor Advertising Market Share (2011-2016)

Table Outfront Media, Inc. Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Outfront Media, Inc. Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Outfront Media, Inc. Outdoor Advertising Market Share (2011-2016)

Table Pattison Outdoor Advertising Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Pattison Outdoor Advertising Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Pattison Outdoor Advertising Outdoor Advertising Market Share (2011-2016)

Table Primedia Outdoor Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Primedia Outdoor Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Primedia Outdoor Outdoor Advertising Market Share (2011-2016)

Table Stroer Media SE Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Stroer Media SE Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Stroer Media SE Outdoor Advertising Market Share (2011-2016)

Table TOM Outdoor Media Group Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table TOM Outdoor Media Group Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure TOM Outdoor Media Group Outdoor Advertising Market Share (2011-2016)

Table Zoom Media, Inc. Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Zoom Media, Inc. Outdoor Advertising Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Zoom Media, Inc. Outdoor Advertising Market Share (2011-2016)

Figure China Outdoor Advertising Capacity, Production and Growth (2011-2016)

Figure China Outdoor Advertising Revenue (Million USD) and Growth (2011-2016)

Table China Outdoor Advertising Production, Consumption, Export and Import (2011-2016)

Table China Outdoor Advertising Production by Type (2011-2016)

Table China Outdoor Advertising Production Share by Type (2011-2016)

Figure Production Market Share of Outdoor Advertising by Type (2011-2016)

Figure 2015 Production Market Share of Outdoor Advertising by Type

Table China Outdoor Advertising Revenue by Type (2011-2016)

Table China Outdoor Advertising Revenue Share by Type (2011-2016)

Figure Production Revenue Share of Outdoor Advertising by Type (2011-2016)

Figure 2015 Revenue Market Share of Outdoor Advertising by Type

Table China Outdoor Advertising Price by Type (2011-2016)

Figure China Outdoor Advertising Production Growth by Type (2011-2016)

Table China Outdoor Advertising Consumption by Application (2011-2016)

Table China Outdoor Advertising Consumption Market Share by Application (2011-2016)

Figure China Outdoor Advertising Consumption Market Share by Application in 2015

Table China Outdoor Advertising Consumption Growth Rate by Application (2011-2016)

Figure China Outdoor Advertising Consumption Growth Rate by Application (2011-2016)

Table Production Base and Market Concentration Rate of Raw Material

Figure Price Trend of Key Raw Materials

Table Key Suppliers of Raw Materials

Figure Manufacturing Cost Structure of Outdoor Advertising

Figure Manufacturing Process Analysis of Outdoor Advertising

Figure Outdoor Advertising Industrial Chain Analysis

Table Raw Materials Sources of Outdoor Advertising Major Manufacturers in 2015

Table Major Buyers of Outdoor Advertising

Table Distributors/Traders List

Figure China Outdoor Advertising Capacity, Production and Growth Rate Forecast (2016-2021)

Figure China Outdoor Advertising Revenue and Growth Rate Forecast (2016-2021)

Table China Outdoor Advertising Production, Import, Export and Consumption Forecast (2016-2021)

Table China Outdoor Advertising Production Forecast by Type (2016-2021)

Table China Outdoor Advertising Consumption Forecast by Application (2016-2021)

 
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