China Online Gaming Market Research Report 2017

China Online Gaming Market Research Report 2017

1 Online Gaming Market Overview

1.1 Product Overview and Scope of Online Gaming

1.2 Online Gaming Segment by Type

1.2.1 China Production Market Share of Online Gaming Type in 2015

1.2.2 Smartphones Online Gaming

1.2.3 Tablets Online Gaming

1.2.4 Others

1.3 Applications of Online Gaming

1.3.1 Online Gaming Consumption Market Share by Application in 2015

1.3.2 Young Adults

1.3.3 Adults

1.3.4 Mature Adults

1.3.5 Seniors

1.4 China Market Size (Value) of Online Gaming (2011-2021)

1.5 China Online Gaming Status and Outlook

1.6 Government Policies

2 China Online Gaming Market Competition by Manufacturers

2.1 China Online Gaming Capacity, Production and Share by Manufacturers (2015 and 2016)

2.2 China Online Gaming Revenue and Share by Manufacturers (2015 and 2016)

2.3 China Online Gaming Average Price by Manufacturers (2015 and 2016)

2.4 Manufacturers Online Gaming Manufacturing Base Distribution, Sales Area, Product Type

2.5 Online Gaming Market Competitive Situation and Trends

2.5.1 Online Gaming Market Concentration Rate

2.5.2 Online Gaming Market Share of Top 3 and Top 5 Manufacturers

3 China Online Gaming Manufacturers Profiles/Analysis

3.1 Activision Blizzard Inc.

3.1.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.1.2 Online Gaming Product Type, Application and Specification

3.1.2.1 Smartphones Online Gaming

3.1.2.2 Tablets Online Gaming

3.1.3 Activision Blizzard Inc. Online Gaming Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.1.4 Main Business/Business Overview

3.2 Electronic Arts? Inc.

3.2.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.2.2 Online Gaming Product Type, Application and Specification

3.2.2.1 Smartphones Online Gaming

3.2.2.2 Tablets Online Gaming

3.2.3 Electronic Arts? Inc. 107 Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.2.4 Main Business/Business Overview

3.3 Giant Interactive Group Inc.

3.3.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.3.2 Online Gaming Product Type, Application and Specification

3.3.2.1 Smartphones Online Gaming

3.3.2.2 Tablets Online Gaming

3.3.3 Giant Interactive Group Inc. 116 Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.3.4 Main Business/Business Overview

3.4 GungHo Online Entertainment Inc.

3.4.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.4.2 Online Gaming Product Type, Application and Specification

3.4.2.1 Smartphones Online Gaming

3.4.2.2 Tablets Online Gaming

3.4.3 GungHo Online Entertainment Inc. Jan Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.4.4 Main Business/Business Overview

3.5 King Digital Entertainment plc

3.5.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.5.2 Online Gaming Product Type, Application and Specification

3.5.2.1 Smartphones Online Gaming

3.5.2.2 Tablets Online Gaming

3.5.3 King Digital Entertainment plc Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.5.4 Main Business/Business Overview

3.6 Microsoft Corp.

3.6.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.6.2 Online Gaming Product Type, Application and Specification

3.6.2.1 Smartphones Online Gaming

3.6.2.2 Tablets Online Gaming

3.6.3 Microsoft Corp. Million USD Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.6.4 Main Business/Business Overview

3.7 NCSOFT Corp.

3.7.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.7.2 Online Gaming Product Type, Application and Specification

3.7.2.1 Smartphones Online Gaming

3.7.2.2 Tablets Online Gaming

3.7.3 NCSOFT Corp. Electronics Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.7.4 Main Business/Business Overview

3.8 Sony Corp

3.8.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.8.2 Online Gaming Product Type, Application and Specification

3.8.2.1 Smartphones Online Gaming

3.8.2.2 Tablets Online Gaming

3.8.3 Sony Corp Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.8.4 Main Business/Business Overview

3.9 Take-Two Interactive Software Inc.

3.9.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.9.2 Online Gaming Product Type, Application and Specification

3.9.2.1 Smartphones Online Gaming

3.9.2.2 Tablets Online Gaming

3.9.3 Take-Two Interactive Software Inc. Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.9.4 Main Business/Business Overview

3.10 Tencent?Holdings Ltd.

3.10.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.10.2 Online Gaming Product Type, Application and Specification

3.10.2.1 Smartphones Online Gaming

3.10.2.2 Tablets Online Gaming

3.10.3 Tencent?Holdings Ltd. Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.10.4 Main Business/Business Overview

3.11 Zynga Inc.

4 China Online Gaming Capacity, Production, Revenue, Consumption, Export and Import (2011-2016)

4.1 China Online Gaming Capacity, Production and Growth (2011-2016)

4.2 China Online Gaming Revenue and Growth (2011-2016)

4.3 China Online Gaming Production, Consumption, Export and Import (2011-2016)

5 China Online Gaming Production, Revenue (Value), Price Trend by Type

5.1 China Online Gaming Production and Market Share by Type (2011-2016)

5.2 China Online Gaming Revenue and Market Share by Type (2011-2016)

5.3 China Online Gaming Price by Type (2011-2016)

5.4 China Online Gaming Production Growth by Type (2011-2016)

6 China Online Gaming Market Analysis by Application

6.1 China Online Gaming Consumption and Market Share by Application (2011-2016)

6.2 China Online Gaming Consumption Growth Rate by Application (2011-2016)

6.3 Market Drivers and Opportunities

6.3.1 Potential Application

6.3.2 Emerging Markets/Countries

7 ChinaOnline Gaming Market Analysis by Regions (Provinces)

7.1 China Online Gaming Production, Production Value and Price by Regions (Provinces)(2011-2016)

7.1.1 China Online Gaming Production and Market Share by Regions (Provinces)(2011-2016)

7.1.2 China Online Gaming Production Value and Market Share by Regions (Provinces)(2011-2016)

7.1.3 China Online Gaming Sales Price by Regions (Provinces)(2011-2016)

7.2 China Online Gaming Consumption by Regions (Provinces)(2011-2016)

7.3 China Online Gaming Production, Consumption, Export and Import (2011-2016)

8 Online Gaming Manufacturing Cost Analysis

8.1 Online Gaming Key Raw Materials Analysis

8.1.1 Key Raw Materials

8.1.2 Price Trend of Key Raw Materials

8.1.3 Key Suppliers of Raw Materials

8.1.4 Market Concentration Rate of Raw Materials

8.2 Proportion of Manufacturing Cost Structure

8.2.1 Raw Materials

8.2.2 Labor Cost

8.2.3 Manufacturing Expenses

8.3 Manufacturing Process Analysis of Online Gaming

9 Industrial Chain, Sourcing Strategy and Downstream Buyers

9.1 Online Gaming Industrial Chain Analysis

9.2 Upstream Raw Materials Sourcing

9.3 Raw Materials Sources of Online Gaming Major Manufacturers in 2015

9.4 Downstream Buyers

10 Marketing Strategy Analysis, Distributors/Traders

10.1 Marketing Channel

10.1.1 Direct Marketing

10.1.2 Indirect Marketing

10.1.3 Marketing Channel Development Trend

10.2 Market Positioning

10.2.1 Pricing Strategy

10.2.2 Brand Strategy

10.2.3 Target Client

10.3 Distributors/Traders List

11 Market Effect Factors Analysis

11.1 Technology Progress/Risk

11.1.1 Substitutes Threat

11.1.2 Technology Progress in Related Industry

11.2 Consumer Needs/Customer Preference Change

11.3 Economic/Political Environmental Change

12 China Online Gaming Market Forecast (2016-2021)

12.1 China Online Gaming Capacity, Production, Revenue Forecast (2016-2021)

12.2 China Online Gaming Production, Import, Export and Consumption Forecast (2016-2021)

12.3 China Online Gaming Production Forecast by Type (2016-2021)

12.4 China Online Gaming Consumption Forecast by Application (2016-2021)

12.5 China Online Gaming Production, Consumption, Import and Export Forecast by Regions (Provinces)(2016-2021)

12.5.1 China Online Gaming Production Forecast by Regions (Provinces)(2016-2021)

12.5.2 China Online Gaming Consumption Forecast by Regions (Provinces)(2016-2021)

12.5.3 China Online Gaming Production, Consumption, Import and Export Forecast by Regions (Provinces)(2016-2021)

12.6 Online Gaming Price Forecast (2016-2021)

13 Research Findings and Conclusion

14 Appendix

Methodology

Analyst Introduction

Data Source

Figure Picture of Online Gaming

Figure China Production Market Share of Online Gaming by Type in 2015

Figure Product Picture of Smartphones Online Gaming

Table Major Manufacturers of Smartphones Online Gaming

Figure Product Picture of Tablets Online Gaming

Table Major Manufacturers of Tablets Online Gaming

Figure Product Picture of Others

Table Major Manufacturers of Others

Table Online Gaming Consumption Market Share by Application in 2015

Figure Young Adults Examples

Figure Adults Examples

Figure Mature Adults Examples

Figure Seniors Examples

Figure China Online Gaming Revenue (Million USD) and Growth Rate (2011-2021)

Table China Online Gaming Capacity of Key Manufacturers (2015 and 2016)

Table China Online Gaming Capacity Market Share of Key Manufacturers (2015 and 2016)

Figure China Online Gaming Capacity of Key Manufacturers in 2015

Figure China Online Gaming Capacity of Key Manufacturers in 2016

Table China Online Gaming Production of Key Manufacturers (2015 and 2016)

Table China Online Gaming Production Share by Manufacturers (2015 and 2016)

Figure 2015 Online Gaming Production Share by Manufacturers

Figure 2016 Online Gaming Production Share by Manufacturers

Table China Online Gaming Revenue (Million USD) by Manufacturers (2015 and 2016)

Table China Online Gaming Revenue Share by Manufacturers (2015 and 2016)

Table 2015 China Online Gaming Revenue Share by Manufacturers

Table 2016 China Online Gaming Revenue Share by Manufacturers

Table China Market Online Gaming Average Price of Key Manufacturers (2015 and 2016)

Figure China Market Online Gaming Average Price of Key Manufacturers in 2015

Table Manufacturers Online Gaming Manufacturing Base Distribution and Sales Area

Table Manufacturers Online Gaming Product Type

Figure Online Gaming Market Share of Top 3 Manufacturers

Figure Online Gaming Market Share of Top 5 Manufacturers

Table Activision Blizzard Inc. Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Activision Blizzard Inc. Online Gaming Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Activision Blizzard Inc. Online Gaming Market Share (2011-2016)

Table Electronic Arts? Inc. Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Electronic Arts? Inc. Online Gaming Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Electronic Arts? Inc. Online Gaming Market Share (2011-2016)

Table Giant Interactive Group Inc. Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Giant Interactive Group Inc. Online Gaming Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Giant Interactive Group Inc. Online Gaming Market Share (2011-2016)

Table GungHo Online Entertainment Inc. Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table GungHo Online Entertainment Inc. Online Gaming Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure GungHo Online Entertainment Inc. Online Gaming Market Share (2011-2016)

Table King Digital Entertainment plc Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table King Digital Entertainment plc Online Gaming Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure King Digital Entertainment plc Online Gaming Market Share (2011-2016)

Table Microsoft Corp. Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Microsoft Corp. Online Gaming Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Microsoft Corp. Online Gaming Market Share (2011-2016)

Table NCSOFT Corp. Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table NCSOFT Corp. Online Gaming Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure NCSOFT Corp. Online Gaming Market Share (2011-2016)

Table Sony Corp Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Sony Corp Online Gaming Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Sony Corp Online Gaming Market Share (2011-2016)

Table Take-Two Interactive Software Inc. Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Take-Two Interactive Software Inc. Online Gaming Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Take-Two Interactive Software Inc. Online Gaming Market Share (2011-2016)

Table Tencent?Holdings Ltd. Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Tencent?Holdings Ltd. Online Gaming Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Tencent?Holdings Ltd. Online Gaming Market Share (2011-2016)

Table Zynga Inc. Basic Information, Manufacturing Base, Sales Area and Its Competitors

Figure China Online Gaming Capacity, Production and Growth (2011-2016)

Figure China Online Gaming Revenue (Million USD) and Growth (2011-2016)

Table China Online Gaming Production, Consumption, Export and Import (2011-2016)

Table China Online Gaming Production by Type (2011-2016)

Table China Online Gaming Production Share by Type (2011-2016)

Figure Production Market Share of Online Gaming by Type (2011-2016)

Figure 2015 Production Market Share of Online Gaming by Type

Table China Online Gaming Revenue by Type (2011-2016)

Table China Online Gaming Revenue Share by Type (2011-2016)

Figure Production Revenue Share of Online Gaming by Type (2011-2016)

Figure 2015 Revenue Market Share of Online Gaming by Type

Table China Online Gaming Price by Type (2011-2016)

Figure China Online Gaming Production Growth by Type (2011-2016)

Table China Online Gaming Consumption by Application (2011-2016)

Table China Online Gaming Consumption Market Share by Application (2011-2016)

Figure China Online Gaming Consumption Market Share by Application in 2015

Table China Online Gaming Consumption Growth Rate by Application (2011-2016)

Figure China Online Gaming Consumption Growth Rate by Application (2011-2016)

Table China Online Gaming Production by Regions (Provinces)(2011-2016)

Table China Online Gaming Production Market Share by Regions (Provinces)(2011-2016)

Table China Online Gaming Production Value by Regions (Provinces)(2011-2016)

Table China Online Gaming Production Value Market Share by Regions (Provinces)(2011-2016)

Table China Online Gaming Sales Price by Regions (Provinces)(2011-2016)

Table China Online Gaming Consumption by Regions (Provinces)(2011-2016)

Table China Online Gaming Consumption Market Share by Regions (Provinces)(2011-2016)

Table China Online Gaming Production, Consumption, Export and Import (2011-2016)

Table Production Base and Market Concentration Rate of Raw Material

Figure Price Trend of Key Raw Materials

Table Key Suppliers of Raw Materials

Figure Manufacturing Cost Structure of Online Gaming

Figure Manufacturing Process Analysis of Online Gaming

Figure Online Gaming Industrial Chain Analysis

Table Raw Materials Sources of Online Gaming Major Manufacturers in 2015

Table Major Buyers of Online Gaming

Table Distributors/Traders List

Figure China Online Gaming Capacity, Production and Growth Rate Forecast (2016-2021)

Figure China Online Gaming Revenue and Growth Rate Forecast (2016-2021)

Table China Online Gaming Production, Import, Export and Consumption Forecast (2016-2021)

Table China Online Gaming Production Forecast by Type (2016-2021)

Table China Online Gaming Consumption Forecast by Application (2016-2021)

Table China Online Gaming Production Forecast by Regions (Provinces)(2016-2021)

Table China Online Gaming Consumption Forecast by Regions (Provinces)(2016-2021)

Table China Online Gaming Production, Consumption, Import and Export Forecast by Regions (Provinces)(2016-2021)