China Matcha Tea Market Research Report 2017

China Matcha Tea Market Research Report 2017

1 Matcha Tea Market Overview

1.1 Product Overview and Scope of Matcha Tea

1.2 Matcha Tea Segment by Type

1.2.1 China Production Market Share of Matcha Tea Type in 2015

1.2.2 Type I

1.2.3 Type II

1.3 Applications of Matcha Tea

1.3.1 Matcha Tea Consumption Market Share by Application in 2015

1.3.2 Application 1

1.3.3 Application 2

1.4 China Market Size (Value) of Matcha Tea (2012-2022)

1.5 China Matcha Tea Status and Outlook

1.6 Government Policies

2 China Matcha Tea Market Competition by Manufacturers

2.1 China Matcha Tea Capacity, Production and Share by Manufacturers (2015 and 2016)

2.2 China Matcha Tea Revenue and Share by Manufacturers (2015 and 2016)

2.3 China Matcha Tea Average Price by Manufacturers (2015 and 2016)

2.4 Manufacturers Matcha Tea Manufacturing Base Distribution, Sales Area, Product Type

2.5 Matcha Tea Market Competitive Situation and Trends

2.5.1 Matcha Tea Market Concentration Rate

2.5.2 Matcha Tea Market Share of Top 3 and Top 5 Manufacturers

3 China Matcha Tea Manufacturers Profiles/Analysis

3.1 Kenko Tea

3.1.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.1.2 Matcha Tea Product Type, Application and Specification

3.1.2.1 Product A

3.1.2.2 Product B

3.1.3 Kenko Tea Matcha Tea Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.1.4 Main Business/Business Overview

3.2 Mizuba Tea

3.2.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.2.2 Matcha Tea Product Type, Application and Specification

3.2.2.1 Product A

3.2.2.2 Product B

3.2.3 Mizuba Tea Matcha Tea Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.2.4 Main Business/Business Overview

3.3 Grace & Green

3.3.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.3.2 Matcha Tea Product Type, Application and Specification

3.3.2.1 Product A

3.3.2.2 Product B

3.3.3 Grace & Green Matcha Tea Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.3.4 Main Business/Business Overview

3.4 PureMatcha

3.4.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.4.2 Matcha Tea Product Type, Application and Specification

3.4.2.1 Product A

3.4.2.2 Product B

3.4.3 PureMatcha Matcha Tea Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.4.4 Main Business/Business Overview

3.5 Midori Spring

3.5.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.5.2 Matcha Tea Product Type, Application and Specification

3.5.2.1 Product A

3.5.2.2 Product B

3.5.3 Midori Spring Matcha Tea Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.5.4 Main Business/Business Overview

3.6 Encha

3.6.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.6.2 Matcha Tea Product Type, Application and Specification

3.6.2.1 Product A

3.6.2.2 Product B

3.6.3 Encha Matcha Tea Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.6.4 Main Business/Business Overview

3.7 ZEN MATCHA

3.7.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.7.2 Matcha Tea Product Type, Application and Specification

3.7.2.1 Product A

3.7.2.2 Product B

3.7.3 ZEN MATCHA Matcha Tea Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.7.4 Main Business/Business Overview

4 China Matcha Tea Capacity, Production, Revenue, Consumption, Export and Import (2012-2017)

4.1 China Matcha Tea Capacity, Production and Growth (2012-2017)

4.2 China Matcha Tea Revenue and Growth (2012-2017)

4.3 China Matcha Tea Production, Consumption, Export and Import (2012-2017)

5 China Matcha Tea Production, Revenue (Value), Price Trend by Type

5.1 China Matcha Tea Production and Market Share by Type (2012-2017)

5.2 China Matcha Tea Revenue and Market Share by Type (2012-2017)

5.3 China Matcha Tea Price by Type (2012-2017)

5.4 China Matcha Tea Production Growth by Type (2012-2017)

6 China Matcha Tea Market Analysis by Application

6.1 China Matcha Tea Consumption and Market Share by Application (2012-2017)

6.2 China Matcha Tea Consumption Growth Rate by Application (2012-2017)

6.3 Market Drivers and Opportunities

6.3.1 Potential Application

6.3.2 Emerging Markets/Countries

7 ChinaMatcha Tea Market Analysis by Regions (Provinces)

7.1 China Matcha Tea Production, Production Value and Price by Regions (Provinces)(2012-2017)

7.1.1 China Matcha Tea Production and Market Share by Regions (Provinces)(2012-2017)

7.1.2 China Matcha Tea Production Value and Market Share by Regions (Provinces)(2012-2017)

7.1.3 China Matcha Tea Sales Price by Regions (Provinces)(2012-2017)

7.2 China Matcha Tea Consumption by Regions (Provinces)(2012-2017)

7.3 China Matcha Tea Production, Consumption, Export and Import (2012-2017)

8 Matcha Tea Manufacturing Cost Analysis

8.1 Matcha Tea Key Raw Materials Analysis

8.1.1 Key Raw Materials

8.1.2 Price Trend of Key Raw Materials

8.1.3 Key Suppliers of Raw Materials

8.1.4 Market Concentration Rate of Raw Materials

8.2 Proportion of Manufacturing Cost Structure

8.2.1 Raw Materials

8.2.2 Labor Cost

8.2.3 Manufacturing Expenses

8.3 Manufacturing Process Analysis of Matcha Tea

9 Industrial Chain, Sourcing Strategy and Downstream Buyers

9.1 Matcha Tea Industrial Chain Analysis

9.2 Upstream Raw Materials Sourcing

9.3 Raw Materials Sources of Matcha Tea Major Manufacturers in 2015

9.4 Downstream Buyers

10 Marketing Strategy Analysis, Distributors/Traders

10.1 Marketing Channel

10.1.1 Direct Marketing

10.1.2 Indirect Marketing

10.1.3 Marketing Channel Development Trend

10.2 Market Positioning

10.2.1 Pricing Strategy

10.2.2 Brand Strategy

10.2.3 Target Client

10.3 Distributors/Traders List

11 Market Effect Factors Analysis

11.1 Technology Progress/Risk

11.1.1 Substitutes Threat

11.1.2 Technology Progress in Related Industry

11.2 Consumer Needs/Customer Preference Change

11.3 Economic/Political Environmental Change

12 China Matcha Tea Market Forecast (2017-2022)

12.1 China Matcha Tea Capacity, Production, Revenue Forecast (2017-2022)

12.2 China Matcha Tea Production, Import, Export and Consumption Forecast (2017-2022)

12.3 China Matcha Tea Production Forecast by Type (2017-2022)

12.4 China Matcha Tea Consumption Forecast by Application (2017-2022)

12.5 China Matcha Tea Production, Consumption, Import and Export Forecast by Regions (Provinces)(2017-2022)

12.5.1 China Matcha Tea Production Forecast by Regions (Provinces)(2017-2022)

12.5.2 China Matcha Tea Consumption Forecast by Regions (Provinces)(2017-2022)

12.5.3 China Matcha Tea Production, Consumption, Import and Export Forecast by Regions (Provinces)(2017-2022)

12.6 Matcha Tea Price Forecast (2017-2022)

13 Research Findings and Conclusion

14 Appendix

Methodology

Analyst Introduction

Data Source

Figure Picture of Matcha Tea

Figure China Production Market Share of Matcha Tea by Type in 2015

Figure Product Picture of Type I

Table Major Manufacturers of Type I

Figure Product Picture of Type II

Table Major Manufacturers of Type II

Table Matcha Tea Consumption Market Share by Application in 2015

Figure Application 1 Examples

Figure Application 2 Examples

Figure China Matcha Tea Revenue (Million USD) and Growth Rate (2012-2022)

Table China Matcha Tea Capacity of Key Manufacturers (2015 and 2016)

Table China Matcha Tea Capacity Market Share of Key Manufacturers (2015 and 2016)

Figure China Matcha Tea Capacity of Key Manufacturers in 2015

Figure China Matcha Tea Capacity of Key Manufacturers in 2016

Table China Matcha Tea Production of Key Manufacturers (2015 and 2016)

Table China Matcha Tea Production Share by Manufacturers (2015 and 2016)

Figure 2015 Matcha Tea Production Share by Manufacturers

Figure 2016 Matcha Tea Production Share by Manufacturers

Table China Matcha Tea Revenue (Million USD) by Manufacturers (2015 and 2016)

Table China Matcha Tea Revenue Share by Manufacturers (2015 and 2016)

Table 2015 China Matcha Tea Revenue Share by Manufacturers

Table 2016 China Matcha Tea Revenue Share by Manufacturers

Table China Market Matcha Tea Average Price of Key Manufacturers (2015 and 2016)

Figure China Market Matcha Tea Average Price of Key Manufacturers in 2015

Table Manufacturers Matcha Tea Manufacturing Base Distribution and Sales Area

Table Manufacturers Matcha Tea Product Type

Figure Matcha Tea Market Share of Top 3 Manufacturers

Figure Matcha Tea Market Share of Top 5 Manufacturers

Table Kenko Tea Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Kenko Tea Matcha Tea Capacity, Production, Revenue, Price and Gross Margin (2012-2017)

Figure Kenko Tea Matcha Tea Market Share (2012-2017)

Table Mizuba Tea Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Mizuba Tea Matcha Tea Capacity, Production, Revenue, Price and Gross Margin (2012-2017)

Figure Mizuba Tea Matcha Tea Market Share (2012-2017)

Table Grace & Green Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Grace & Green Matcha Tea Capacity, Production, Revenue, Price and Gross Margin (2012-2017)

Figure Grace & Green Matcha Tea Market Share (2012-2017)

Table PureMatcha Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table PureMatcha Matcha Tea Capacity, Production, Revenue, Price and Gross Margin (2012-2017)

Figure PureMatcha Matcha Tea Market Share (2012-2017)

Table Midori Spring Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Midori Spring Matcha Tea Capacity, Production, Revenue, Price and Gross Margin (2012-2017)

Figure Midori Spring Matcha Tea Market Share (2012-2017)

Table Encha Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Encha Matcha Tea Capacity, Production, Revenue, Price and Gross Margin (2012-2017)

Figure Encha Matcha Tea Market Share (2012-2017)

Table ZEN MATCHA Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table ZEN MATCHA Matcha Tea Capacity, Production, Revenue, Price and Gross Margin (2012-2017)

Figure ZEN MATCHA Matcha Tea Market Share (2012-2017)

Figure China Matcha Tea Capacity, Production and Growth (2012-2017)

Figure China Matcha Tea Revenue (Million USD) and Growth (2012-2017)

Table China Matcha Tea Production, Consumption, Export and Import (2012-2017)

Table China Matcha Tea Production by Type (2012-2017)

Table China Matcha Tea Production Share by Type (2012-2017)

Figure Production Market Share of Matcha Tea by Type (2012-2017)

Figure 2015 Production Market Share of Matcha Tea by Type

Table China Matcha Tea Revenue by Type (2012-2017)

Table China Matcha Tea Revenue Share by Type (2012-2017)

Figure Production Revenue Share of Matcha Tea by Type (2012-2017)

Figure 2015 Revenue Market Share of Matcha Tea by Type

Table China Matcha Tea Price by Type (2012-2017)

Figure China Matcha Tea Production Growth by Type (2012-2017)

Table China Matcha Tea Consumption by Application (2012-2017)

Table China Matcha Tea Consumption Market Share by Application (2012-2017)

Figure China Matcha Tea Consumption Market Share by Application in 2015

Table China Matcha Tea Consumption Growth Rate by Application (2012-2017)

Figure China Matcha Tea Consumption Growth Rate by Application (2012-2017)

Table China Matcha Tea Production by Regions (Provinces)(2012-2017)

Table China Matcha Tea Production Market Share by Regions (Provinces)(2012-2017)

Table China Matcha Tea Production Value by Regions (Provinces)(2012-2017)

Table China Matcha Tea Production Value Market Share by Regions (Provinces)(2012-2017)

Table China Matcha Tea Sales Price by Regions (Provinces)(2012-2017)

Table China Matcha Tea Consumption by Regions (Provinces)(2012-2017)

Table China Matcha Tea Consumption Market Share by Regions (Provinces)(2012-2017)

Table China Matcha Tea Production, Consumption, Export and Import (2012-2017)

Table Production Base and Market Concentration Rate of Raw Material

Figure Price Trend of Key Raw Materials

Table Key Suppliers of Raw Materials

Figure Manufacturing Cost Structure of Matcha Tea

Figure Manufacturing Process Analysis of Matcha Tea

Figure Matcha Tea Industrial Chain Analysis

Table Raw Materials Sources of Matcha Tea Major Manufacturers in 2015

Table Major Buyers of Matcha Tea

Table Distributors/Traders List

Figure China Matcha Tea Capacity, Production and Growth Rate Forecast (2017-2022)

Figure China Matcha Tea Revenue and Growth Rate Forecast (2017-2022)

Table China Matcha Tea Production, Import, Export and Consumption Forecast (2017-2022)

Table China Matcha Tea Production Forecast by Type (2017-2022)

Table China Matcha Tea Consumption Forecast by Application (2017-2022)

Table China Matcha Tea Production Forecast by Regions (Provinces)(2017-2022)

Table China Matcha Tea Consumption Forecast by Regions (Provinces)(2017-2022)

Table China Matcha Tea Production, Consumption, Import and Export Forecast by Regions (Provinces)(2017-2022)