Big Market research has added a report titled “Europe Text Analytics Market by Type (Solution, Service), by Vertical (BFSI, Consumer Packaged Goods, Healthcare and Pharma, Retail and Hospitality), by Geography (U.K., Germany, France) - Analysis and Forecast to 2019”. As per the report, Europe Text Analytics Market is forecast to grow at 18.3% CAGR over the period 2014-2019. The report offers a comprehensive insight into current and future market trends, key market dynamics in terms of primary drivers and inhibitors, market share and size of various segments, business strategies of key market players along with detailed segmentation and forecast.
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The report offers a detailed overview of competitive market landscape by offering demand and supply analysis of various product offerings. Recent technological progress and upgradations, increased adoption of text analytics in organizations to derive useful insights from the large volume of data to expedite efficient decision making in companies are the major drivers of the European text analytics market. The market is segmented on the basis of applications and geography. On the basis of applications the market is further segmented into major segments such as enterprise, data analysis, search-based applications, web based applications and software. Further, the report segments the market into major regions such as U.K., France and Germany.
Increases rate of adoption of text analytics in social media by various organizations in order to facilitate consumer behavior is among the key factors driving the growth of the European text analytics market. Along with the above factor, enterprises in the key development regions are implementing text analytics solutions to dominate the competitive landscape scenario in the European market and consequently grow in the industry.
As mentioned in the report, the European market amounted for a share of 25.7% of the world market in 2014. The U.K. segment occupies the highest proportion of market estimated about 27% in the European market in 2014, followed by Germany and France. Furthermore, Germany is expected to grow fastest estimated to be at 22.1% CAGR amid the forecast period of 2014 to 2019.
The report offers an in-depth insight into the competitive landscape of the European text analytics market, in terms of major development strategies of the key market players. Microsoft Corporation, Oracle Corporation, IBM, SAS, and SAP are the top market players profiled in the report. Innovations & new product launches, and joint ventures are the dominant strategies adopted by these prominent companies to grow in the industry. Linguamatics, a world-leader in deploying innovative natural language processing (NLP)-based text mining, last year in year launched I2E Semantic Enrichment that applies natural language processing technology for analysis of text.
The prospective customers and market participants buying the report would find this research report useful insight into the industry trends and PEST analysis, government initiatives along with major growth opportunities.
Firms purchasing the report find a detailed overview of major strategies such as market penetration, market diversification, competitive assessment and market development in order to increase their market share.
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