Global Green Building Materials Market (Product type, Applications and Geography)

Size, Share, Global Trends, Company Profiles, Demand, Insights, Analysis, Research, Report, Opportunities, Segmentation and Forecast, 2013 - 2020
Category : Materials & Chemicals
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Green building is nothing but a technology to develop an environmentally friendly building structure. The intention of green building is to reduce the negative impacts of buildings on human health and the environment through better site selection, construction, design, maintenance, and removal throughout the complete life cycle of the green building material. The eco friendly material required to develop such a concept is called green building materials. The aim of the report is to analyze the present and projected future trends of global green building materials market, as the demand for the product is expected to rise. The analysis provides an understanding of the market potential in various industry applications. The study focuses on the opportunities in emerging economies of the globe so that companies can strategically make region specific plans and gain a competitive frame of reference.

The positive effect of green building on human health is the major driving force of the market. Moreover, governments in various developed countries are facilitating high performance green building; an example of this is U.S.A’s American Recovery and Reinvestment Act. Owing to the frequent climate changes and extreme weather conditions, consumers prefer to adopt green roof technology to maintain the temperature within the structure as well as for rainwater harvesting. However, unavailability of high performance and eco friendly green building material is the key factor that hinders the market growth. Moreover, the cost associated with the construction of green buildings is more than that for normal buildings. The market is anticipating a terrific growth due to the stringent regulations adopted by North American and European Governments for shifting towards green building technology. Furthermore, attempts by various NGOs and societies to increase awareness about the adoption of sustainable technology would drive the green building material market in future.  

Application Market Analysis

On the basis of application, the green building material market is segmented into framing, insulation, roofing, exterior siding, interior finishing and others. Roofing is the most popular segment among the green building material applications. Consumers are adopting green roofing technology to maintain building temperature and for storage of rainwater due to the rapid climatic change.    

End User Market Analysis

On the basis of end users, the green building material market is segmented into public facilities, education, commercial & industrial, healthcare, R & D centers, residential and others. Public facility is the segment generating the most revenue due to the regulations, which require the utilization of green building materials in public construction.

Geography Market Analysis

On the basis of geography, the market is segmented into North America, Europe, Asia Pacific and LAMEA. North America is the market, which generates the most revenue due to the strict federal regulations regarding the adoption of green building material.  

High level analysis:

The market is growing rapidly in the global chemical market. The driving and restraining factors for this market are strategically dealt with in this analysis and emphasis is laid on growth opportunities. The global market is analyzed using Porter’s Five Force Model, which assists stakeholders in understanding the bargaining power of buyers & suppliers, threat of new entrants and competitive rivalry. As the green building materials are a highly differentiated product, the suppliers bargaining power would be more while the buyers would suffer with low bargaining power. Due to the high cost involved in some of the green building materials, the threat of new entrants would be low. Additionally, being a rapidly growing industry, the intensity of rivalry would be low in global green building material market. The study also includes a value chain analysis for better understanding of key players in the supply chain.

Competitive Landscape: 

The major players dominating the global green building material markets are Alumasc Group Plc, BASF SE, Binderholz GmbH, Amvik Systems, Bauder Limited, CertainTeed Corporation, Forbo International SA, Interface Inc, E. I. du Pont de Nemours and Company, Kingspan Group plc and Owens Corning. As one of its market penetration strategies, E. I. du Pont de Nemours and Company has launched its sustainable building products named DuPont Tyvek. 

Key benefits:

  • The analysis helps in understanding the strategies adopted by various companies for the growth of the market

  • The market conditions of the green building materials across all geographic regions are comprehensively analyzed

  • Porter’s Five Forces Model gives a in-depth analysis of the bargaining power of buyers & suppliers, threats of new entrants & substitutes and competition amongst the key market players

  • The drivers and restraints of this market are systematically analyzed and emphasis is laid on the present opportunities in this market

  • The value chain analysis offers key insights to the stake holders of this market


The global green building material market is segmented based on product application, end user and geography.


  • Framing 

  • Insulation

  • Roofing

  • Exterior siding

  • Interior finishing

  • Others


  • Public facilities

  • Education

  • Commercial and industrial

  • Healthcare

  • R & D centers

  • Residential

  • Others


  • North America

  • Europe

  • Asia-pacifi


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