Wound care is a treatment and diagnosis of skin abrasions, infections, cracks, lacerations, and others. The major functions of wound care are removal of nonviable tissues, provide damp environment, and prevent further damage. It also helps in regulating blood flow & oxygen and careful positioning of body part to avoid excessive pressure. The prevention of skin from infection, extremes of temperature, and radiation is possible through wound care.
Rising aging population, awareness about new technologies, and increasing incidences of diabetes would propel growth of the world wound care market. However, high cost of technologically advanced products hinders the growth of the market. Growth in active wound care market and technological innovation create opportunities for growth.
The world wound care market is segmented based on type and geography. The types covered in the report include traditional, basic, advanced, active and therapy. The traditional wound care techniques include wound closure and anti-infective. Basic techniques include films and cleansing, while advanced techniques include hydrogels, hydrocolloids, alginate, and collagen. Active techniques covered in the report include artificial skin and skin substitutes. The therapy segment is classified into pressure relief devices and NPWT. Geographically, the market is divided into North America, Europe, Asia, and Latin America, Middle East and Africa (LAMEA).
The prominent companies operating in the market are 3M Company, Baxter International Inc., Coloplast A/S, Kinetic Concepts Inc., Convatec Healthcare B.S.A.R.L., Covidien PLC, Derma Sciences Inc., Hollister Inc., Ethicon Inc., and Smith & Nephew. They have adopted various strategies, such as new product launches, mergers, expansions, partnerships, agreements, joint ventures, and others to sustain and strengthen their position in the market.
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