United States Digital Photo Frame Industry 2016 Deep Market Research Report

1 Digital Photo Frame Overview 1

1.1 Product Overview and Scope of Digital Photo Frame 1

1.2 Classification of Digital Photo Frame 1

1.2.1 Simple Function Digital Photo Frames 3

1.2.2 Simple "Multimedia" Digital Photo Frames 3

1.2.3 Improved "Multimedia" Digital Photo Frames 4

1.3 Applications of Digital Photo Frame 5

1.4 USA Market Size Sales (K Units) and Revenue (Million USD) of Digital Photo Frame (2011-2021) 7

1.4.1 USA Digital Photo Frame Sales (K Units) and Growth Rate (2011-2021) 7

1.4.2 USA Digital Photo Frame Revenue (Million USD) and Growth Rate (2011-2021) 8

2 USA Digital Photo Frame Competition by Manufacturers 9

2.1 USA Digital Photo Frame Sales and Market Share of Key Manufacturers (2015 and 2016) 9

2.2 USA Digital Photo Frame Revenue and Share by Manufacturers (2015 and 2016) 11

2.3 USA Digital Photo Frame Average Price (USD/Unit) by Manufacturers (2015 and 2016) 13

2.4 Digital Photo Frame Market Competitive Situation and Trends 16

2.4.1 Digital Photo Frame Market Concentration Rate 16

2.4.2 Digital Photo Frame Market Share of Top 3 and Top 5 Manufacturers 17

2.4.3 Mergers & Acquisitions, Expansion 19

3 USA Digital Photo Frame Sales (Volume) and Revenue (Value) by Type (2011-2016) 22

3.1 USA Digital Photo Frame Sales and Market Share by Type (2011-2016) 22

3.2 USA Digital Photo Frame Revenue and Market Share by Type (2011-2016) 24

3.3 USA Digital Photo Frame Price by Type (2011-2016) 25

3.4 USA Digital Photo Frame Sales Growth Rate by Type (2011-2016) 26

4 USA Digital Photo Frame Sales (Volume) by Application (2011-2016) 27

4.1 USA Digital Photo Frame Sales and Market Share by Applications (2011-2016) 27

4.2 USA Digital Photo Frame Sales Growth Rate by Applications (2011-2016) 29

4.3 Market Drivers and Opportunities 29

5 USA Digital Photo Frame Manufacturers Profiles/Analysis 30

5.1 GiiNii 30

5.1.1 Company Basic Information, Manufacturing Base and Competitors 30

5.1.2 Digital Photo Frame Product Types, Application and Specification 31

5.1.3 GiiNii Digital Photo Frame Sales (K Units) , Revenue (Million USD) , Price(USD/Unit) and Gross Margin (2015-2016) 33

5.1.4 Main Business/Business Overview 34

5.2 NIX 34

5.2.1 Company Basic Information, Manufacturing Base and Competitors 34

5.2.2 Digital Photo Frame Product Types, Application and Specification 36

5.2.3 NIX Digital Photo Frame Sales(K Units) , Revenue(Million USD) , Price(USD/Unit) and Gross Margin (2015-2016) 48

5.2.4 Main Business/Business Overview 49

5.3 Aluratec 49

5.3.1 Company Basic Information, Manufacturing Base and Competitors 49

5.3.2 Digital Photo Frame Product Types, Application and Specification 51

5.3.3 Aluratec Digital Photo Frame Sales(K Units) , Revenue(Million USD) , Price(USD/Unit) and Gross Margin (2015-2016) 55

5.3.4 Main Business/Business Overview 56

5.4 Micca 56

5.4.1 Company Basic Information, Manufacturing Base and Competitors 56

5.4.2 Digital Photo Frame Product Types, Application and Specification 57

5.4.3 Micca Digital Photo Frame Sales(K Units) , Revenue(Million USD) , Price(USD/Unit) and Gross Margin (2015-2016) 60

5.4.4 Main Business/Business Overview 62

5.5 Sungale 62

5.5.1 Company Basic Information, Manufacturing Base and Competitors 62

5.5.2 Digital Photo Frame Product Types, Application and Specification 63

5.5.3 Sungale Digital Photo Frame Sales(K Units) , Revenue(Million USD) , Price(USD/Unit) and Gross Margin (2015-2016) 66

5.5.4 Main Business/Business Overview 68

5.6 Digital Foci 68

5.6.1 Company Basic Information, Manufacturing Base and Competitors 68

5.6.2 Digital Photo Frame Product Types, Application and Specification 70

5.6.3 Digital Foci Digital Photo Frame Sales(K Units) , Revenue(Million USD) , Price(USD/Unit) and Gross Margin (2015-2016) 73

5.6.4 Main Business/Business Overview 75

5.7 Philips 75

5.7.1 Company Basic Information, Manufacturing Base and Competitors 75

5.7.2 Digital Photo Frame Product Types, Application and Specification 76

5.7.3 Philips Digital Photo Frame Sales(K Units) , Revenue(Million USD) , Price(USD/Unit) and Gross Margin (2015-2016) 79

5.7.4 Main Business/Business Overview 80

5.8 ViewSonic 80

5.8.1 Company Basic Information, Manufacturing Base and Competitors 80

5.8.2 Digital Photo Frame Product Types, Application and Specification 81

5.8.3 ViewSonic Digital Photo Frame Sales(K Units) , Revenue(Million USD) , Price(USD/Unit) and Gross Margin (2015-2016) 83

5.8.4 Main Business/Business Overview 84

5.9 Pix-Star (US) 84

5.9.1 Company Basic Information, Manufacturing Base and Competitors 84

5.9.2 Digital Photo Frame Product Types, Application and Specification 86

5.9.3 Pix-Star Digital Photo Frame Sales(K Units) , Revenue(Million USD) , Price(USD/Unit) and Gross Margin (2015-2016) 90

5.9.4 Main Business/Business Overview 91

5.10 Sylvania (US) 91

5.10.1 Company Basic Information, Manufacturing Base and Competitors 91

5.10.2 Digital Photo Frame Product Types, Application and Specification 93

5.10.3 Sylvania Digital Photo Frame Sales(K Units) , Revenue(Million USD) , Price(USD/Unit) and Gross Margin (2015-2016) 94

5.10.4 Main Business/Business Overview 96

6 Digital Photo Frame Manufacturing Cost Analysis 97

6.1 Digital Photo Frame Key Raw Materials Analysis 97

6.1.1 Key Raw Materials 97

6.1.2 Price Trend of Key Raw Materials 97

6.1.3 Key Suppliers of Raw Materials 98

6.1.4 Market Concentration Rate of Raw Materials 99

6.2 Proportion of Manufacturing Cost Structure 100

6.2.1 Raw Materials 100

6.2.2 Labor Cost 101

6.2.3 Manufacturing Expenses 101

6.3 Manufacturing Process Analysis of Digital Photo Frame 102

7 Industrial Chain, Sourcing Strategy and Downstream Buyers 103

7.1 Digital Photo Frame Industrial Chain Analysis 103

7.2 Major Raw Materials Suppliers of Metal Aerosol Can with Contact Information 103

7.3 Raw Materials Sources of Digital Photo Frame Major Manufacturers in 2015 105

7.4 Downstream Buyers 105

8 Marketing Strategy Analysis, Distributors/Traders 106

8.1 Marketing Strategy (4P Strategy) 106

8.1.1 Product Strategy 107

8.1.2 Price Strategy 108

8.1.3 Place Strategy 109

8.1.4 Promotion Strategy 112

8.2 Market Positioning 113

8.2.1 Target Client 113

8.2.2 Brand Strategy 113

9 Market Effect Factors Analysis 115

9.1 Technology Situation 115

9.1.1 Substitutes Threat 117

9.1.2 Technology Progress in Related Industry 117

9.2 Consumer Needs/Customer Preference Change 119

9.3 Economic Environmental Change 119

9.4 Political Environmental Change 120

10 USA Digital Photo Frame Market Forecast (2016-2021) 122

10.1 USA Digital Photo Frame Sales, Revenue Forecast (2016-2021) 122

10.2 USA Digital Photo Frame Sales Forecast by Type (2016-2021) 123

10.3 USA Digital Photo Frame Sales Forecast by Application (2016-2021) 124

10.4 Digital Photo Frame Price (USD/Unit) Forecast (2016-2021) 124

11 Research Findings and Conclusion 125

Figure Picture of Digital Photo Frame 1

Table Classification of Digital Photo Frame 1

Figure USA Sales Market Share of Digital Photo Frame by Types in 2015 2

Figure Simple Function Digital Photo Frames Picture 3

Figure Simple "Multimedia" Digital Photo Frames Picture 4

Figure Improved "Multimedia" Digital Photo Frames Picture 5

Table Applications of Digital Photo Frame 5

Figure USA Sales Market Share of Digital Photo Frame by Applications in 2015 6

Figure USA Digital Photo Frame Sales (K Units) and Growth Rate (2011-2021) 7

Figure USA Digital Photo Frame Revenue (Million USD) and Growth Rate (2011-2021) 8

Table USA Digital Photo Frame Sales(K Units? of Key Manufacturers (2015 and 2016) 9

Table USA Digital Photo Frame Sales Share by Manufacturers (2015 and 2016) 9

Figure 2015 Digital Photo Frame Sales Share by Manufacturers 10

Figure 2016 Digital Photo Frame Sales Share by Manufacturers 11

Table USA Digital Photo Frame Revenue (Million USD) by Manufacturers (2015 and 2016) 11

Table USA Digital Photo Frame Revenue Share by Manufacturers (2015 and 2016) 12

Table 2015 USA Digital Photo Frame Revenue Share by Manufacturers 12

Table 2016 USA Digital Photo Frame Revenue Share by Manufacturers 13

Table USA Market Digital Photo Frame Average Price (USD/Unit) of Key Manufacturers (2015 and 2016) 13

Figure USA Market Digital Photo Frame Average Price (USD/Unit) of Key Manufacturers in 2015 14

Figure USA Market Digital Photo Frame Average Price (USD/Unit) of Key Manufacturers in 2016 15

Figure 2015 Digital Photo Frame Sales Share by Manufacturers 16

Figure Digital Photo Frame Market Share of Top 3 Manufacturers in 2015 17

Figure Digital Photo Frame Market Share of Top 3 Manufacturers in 2016 18

Figure Digital Photo Frame Market Share of Top 5 Manufacturers in 2015 18

Figure Digital Photo Frame Market Share of Top 5 Manufacturers in 2016 19

Figure Coby Electronics Product Pictures 20

Table USA Digital Photo Frame Sales (K Units?by Type (2011-2016) 22

Table USA Digital Photo Frame Sales Share by Type (2011-2016) 22

Figure USA Digital Photo Frame Sales Market Share by Type in 2015 23

Figure USA Digital Photo Frame Sales Market Share by Type in 2016 24

Table USA Digital Photo Frame Revenue (Million USD) and Market Share by Type (2011-2016) 24

Table USA Digital Photo Frame Revenue Share by Type (2011-2016) 25

Figure Revenue Market Share of Digital Photo Frame by Type (2011-2016) 25

Table USA Digital Photo Frame Price (USD/Unit) by Types (2011-2016) 25

Figure USA Digital Photo Frame Sales Growth Rate by Type (2011-2016) 26

Figure USA Digital Photo Frame Revenue (Million USD) Growth Rate by Type (2011-2016) 26

Table USA Digital Photo Frame Sales (K Units) by Applications (2011-2016) 27

Table USA Digital Photo Frame Sales Market Share by Applications (2011-2016) 27

Figure USA Digital Photo Frame Sales Market Share by Applications in 2015 28

Figure USA Digital Photo Frame Sales Market Share by Applications in 2016 28

Table USA Digital Photo Frame Sales Growth Rate by Applications (2011-2016) 29

Table GiiNii Basic Information List 30

Figure Available in 7”, 8” and 10.1” 31

Figure Available in 7” and 8” 32

Table GiiNii Digital Photo Frame Sales(K Units) , Revenue(Million USD) , Price(USD/Unit) and Gross Margin (2015-2016) 33

Figure Digital Photo Frame Sales (K Units) and Growth Rate of GiiNii (2015-2016) 33

Figure GiiNii Digital Photo Frame Sales (K Units) and USA Sales Market Share of GiiNii 2015-2016 34

Table NIX Basic Information List 34

Figure Nixplay Seed Frames 36

Figure Nixplay Edge Frames 40

Figure NIX Digital Frames 44

Table NIX Digital Photo Frame Sales(K Units) , Revenue(Million USD) , Price(USD/Unit) and Gross Margin (2015-2016) 48

Figure Digital Photo Frame Sales (K Units) and Growth Rate of NIX (2015-2016) 48

Figure NIX Digital Photo Frame Sales (K Units) and USA Sales Market Share of NIX 2015-2016 49

Table Aluratec Basic Information List 49

Figure 14" - 19" Frames 51

Figure 7" - 12" Frames 53

Table Aluratec Digital Photo Frame Sales(K Units) , Revenue(Million USD) , Price(USD/Unit) and Gross Margin (2015-2016) 55

Figure Digital Photo Frame Sales (K Units) and Growth Rate of Aluratec (2015-2016) 55

Figure Aluratec Digital Photo Frame Sales (K Units) and USA Sales Market Share of Aluratec 2015-2016 56

Table Micca Basic Information List 56

Figure 7 to 10 Inch 57

Figure 11 to 20 Inch 59

Table Micca Digital Photo Frame Sales(K Units) , Revenue(Million USD) , Price(USD/Unit) and Gross Margin (2015-2016) 60

Figure Digital Photo Frame Sales (K Units) and Growth Rate of Micca (2015-2016) 61

Figure Micca Digital Photo Frame Sales (K Units) and USA Sales Market Share of Micca 2015-2016 61

Table Sungale Basic Information List 62

Figure Wireless Series 63

Figure Touch Screen Series 64

Figure Full Function Series 64

Figure Pure Frame Series 65

Figure Digital Album Series 66

Table Sungale Digital Photo Frame Sales(K Units) , Revenue(Million USD) , Price(USD/Unit) and Gross Margin (2015-2016) 66

Figure Digital Photo Frame Sales (K Units) and Growth Rate of Sungale (2015-2016) 67

Figure Sungale Digital Photo Frame Sales (K Units) and USA Sales Market Share of Sungale 2015-2016 68

Table Digital Foci Basic Information List 68

Figure D-LIGHT BOX 70

Figure POCKET ALBUM OLED 2.8 71

Figure POCKET ALBUM OLED 1.5 72

Table Digital Foci Digital Photo Frame Sales(K Units) , Revenue(Million USD) , Price(USD/Unit) and Gross Margin (2015-2016) 73

Figure Digital Photo Frame Sales (K Units) and Growth Rate of Digital Foci (2015-2016) 74

Figure Digital Foci Digital Photo Frame Sales (K Units) and USA Sales Market Share of Digital Foci 2015-2016 74

Table Philips Basic Information List 75

Figure ?5 inch 76

Figure 5~10 inch 77

Figure 10~15 inch 78

Table Philips Digital Photo Frame Sales(K Units) , Revenue(Million USD) , Price(USD/Unit) and Gross Margin (2015-2016) 79

Figure Digital Photo Frame Sales (K Units) and Growth Rate of Philips (2015-2016) 79

Figure Philips Digital Photo Frame Sales (K Units) and USA Sales Market Share of Philips 2015-2016 80

Table ViewSonic Basic Information List 80

Figure 5~10 inch 81

Figure 10~15 inch 82

Table ViewSonic Digital Photo Frame Sales(K Units) , Revenue(Million USD) , Price(USD/Unit) and Gross Margin (2015-2016) 83

Figure Digital Photo Frame Sales (K Units) and Growth Rate of ViewSonic (2015-2016) 83

Figure ViewSonic Digital Photo Frame Sales (K Units) and USA Sales Market Share of ViewSonic 2015-2016 84

Table Pix-Star Basic Information List 84

Figure Pix-Star FotoConnect XD 15" Wi-Fi 86

Figure Pix-Star FotoConnect XD 10.4 Wi-Fi 88

Table Pix-Star Digital Photo Frame Sales(K Units) , Revenue(Million USD) , Price (USD/Unit) and Gross Margin (2015-2016) 90

Figure Digital Photo Frame Sales (K Units) and Growth Rate of Pix-Star (2015-2016) 90

Figure Pix-Star Digital Photo Frame Sales (K Units) and USA Sales Market Share of Pix-Star 2015-2016 91

Table Sylvania Basic Information List 91

Figure Table Sylvania SDPF7977 7-Inch Stainless Steel Digital Photo Frame 93

Figure Table Sylvania SDPF785 7" Digital Photo Frame 94

Table Sylvania Digital Photo Frame Sales(K Units) , Revenue(Million USD) , Price(USD/Unit) and Gross Margin (2015-2016) 94

Figure Digital Photo Frame Sales (K Units) and Growth Rate of Sylvania (2015-2016) 95

Figure Sylvania Digital Photo Frame Sales (K Units) and USA Sales Market Share of Sylvania 2015-2016 95

Table Production Base and Market Concentration Rate of Raw Material 97

Figure Price Trend of LCD 97

Figure Price Trend of PCB (USD/Sq.m) 98

Table Key Suppliers of Raw Materials 98

Figure Global production Market Share of LCD by Types in 2015 99

Figure Global production Market Share of PCB by Types in 2015 99

Figure Manufacturing Cost Structure of Digital Photo Frame 100

Figure United States Average Hourly Wages in Manufacturing (USD/Hour) 101

Figure Manufacturing Process Analysis of Digital Photo Frame 102

Figure Digital Photo Frame Industrial Chain Analysis 103

Table Raw Materials Sources of Digital Photo Frame Major Manufacturers in 2015 105

Figure Marketing Strategy Overview 106

Figure Product Life Cycle Curve 107

Figure Price Strategy Overview 108

Figure Place Strategy Overview 109

Figure Marketing Channels of Digital Photo Frame 110

Figure Market Share of Different Marketing Channels of Digital Photo Frame 111

Table Traders or Distributors with Contact Information of Digital Photo Frame 111

Figure Classification of Promotion Strategy 112

Figure Brand Strategy Overview 113

Table the R&D Status of Major Manufacturers 115

Figure Porter’s Five Forces 117

Table the GDP of US in 2011-2015 120

Figure USA Digital Photo Frame Sales (K Units) and Growth Rate Forecast (2016-2021) 122

Figure USA Digital Photo Frame Revenue (Million USD) and Growth Rate Forecast (2016-2021) 123

Table USA Digital Photo Frame Sales (K Units) Forecast by Type (2016-2021) 123

Table USA Digital Photo Frame Sales (K Units) Forecast by Application (2016-2021) 124

Figure USA Digital Photo Frame Price (USD/Unit) Growth Rate (2016-2021) 124