Food & Beverages

The UK Foodservice Operators' Business Sentiments and Spending Priorities 2013

  • CAN89385
  • 149 Pages
  • March 2013
  • Food & Beverages

SYNOPSIS
The UK Foodservice Operators' Business Sentiments and Spending Priorities 2013 is a new report by Canadean that provides the reader with a definitive analysis of industry sentiments and explores how opportunities and demand are set to change in 2013. Additionally, this report also presents comparative analysis between three years of survey results. Furthermore, this report not only grants access to the opinions and strategies of business decision makers and competitors, but also examines their actions surrounding business priorities.SUMMARY
Why was the report written?
This report is the result of an extensive survey drawn from Canadeans exclusive panel of leading UK foodservice industry executives; it provides the reader with a definitive analysis of industry sentiments and explores how opportunities and demand are set to change in 2013. The report projects revenue growth expectations of key stakeholders in the UK foodservice industry and identifies principal trends that will shape the industry in the next 12 months. Additionally, the report uncovers the key priorities of companies with regards to capital expenditure and identifies leading business concerns and subsequent efforts to negate them. The report also understands the critical factors influencing supplier selection and forecasts the possible changes in marketing budgets of foodservice operators.

What is the current market landscape and what is changing?
Overall, 35% of respondents identified at least some increase in customer footfall over the previous six months, whereas 44% expect an increase in footfall over the next six months.

What are the key drivers behind recent market changes?
According to 70% and 64% of profit sector respondents, innovating menu and drink menu options and seasonal updating of menu and drink menu options, respectively, are considered important drivers of customer demand.

What makes this report unique and essential to read?
This report is the result of an extensive survey drawn from Canadeans exclusive panel of leading UK foodservice industry executives; it provides the reader with a definitive analysis of industry sentiments and explores how opportunities and demand are set to change in 2013. This report presents comparative analysis between three years of survey results. Furthermore, this report not only grants access to the opinions and strategies of business decision makers and competitors, but also examines their actions surrounding business priorities.
SCOPE
Projects the key pricing promotion activities of foodservice operators and forecasts changes in marketing expenditure.

Drives revenues by important parameters for customer satisfaction in the UK foodservice industry.

Identifies the leading concerns of UK foodservice channels.

Formulate effective sales and marketing strategies by identifying changes in marketing expenditure over the next 12 months.

Forecasts the UK foodservice industry executives media channel preference by revealing in which channels they are looking to invest in over the next 12 months.
REASONS TO BUY
Regardless of channel of operation, foodservice operators highlighted seasonal updating of menu and drink menu options and innovating menu and drink menu options as key drivers of customer demand.

The most important business concerns are increasing cost of raw materials, decreasing consumer or government expenditure, and increase in VAT.

Locally grown produce, locally sourced meats and seafood, and gluten-free or food allergy conscious are the prominent trends identified by respondents from profit sector channels.

New product development, equipment or machinery purchase, and IT infrastructure development are areas that will register a significant increase or increase in investment from profit sector channels.

Trade magazines or websites, Observation or visits to competitors, and observation or visits to upscale restaurants are identified as important sources to identify new product ideas.
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