Food & Beverages

The Future of Convenience Packaging

  • CAN376889
  • 127 Pages
  • September 2014
  • Food & Beverages
Summary
By focusing on the convenience-oriented features and benefits of package design, and the consumer value added, this report provides guidance to packaging designers and marketers seeking to understand how consumers define convenience and how to turn technical features into marketable consumer benefits.


Synopsis
- Evaluate a package design for convenience using detailed checklists of convenience features.

- Identify new ways to market a product based on convenience attributes and alternative ways to position a product to attract a new segment of users.

- Understand recent trends and advances in convenient package design, and identify opportunities to update and improve your packaging.

- Understand the hassle factors in packaging which turn off consumers (and deter repurchase).

ReasonsToBuy
- What are the latest innovations in convenient packaging, how do they benefit consumers, and how do they contribute to brand value?

- Where are the biggest opportunities for consumer packaged goods manufacturers to seize and adapt these innovations for their own brands?

- Why has waste reduction become an important convenience attribute for consumers and how are brands addressing this growing demand?

- How much of a price premium might my product command if I invest in more convenient packaging?

- Which packaging technologies offering consumer convenience benefits have made the biggest inroads in consumer packaged goods in the past few years?

Key Highlights
From a materials and technology standpoint, specific forms of packaging stand out as offering significant improvements in convenience. First, airless containers for cosmetics hit on the convenience attributes of storage and dispensing. Second, cook-in-pack designs are delivering healthier, better-tasting food with less consumer time and effort.

Flexible packaging has already made such strong inroads that it is poised to replace cardboard boxes, aluminum cans and plastic bottles in many FMCG categories over the next five years. Such innovation will need to be positioned to consumers as more convenient first and more sustainable second.

Successful innovation in convenient packaging does not always mean a major redesign. Sometimes a simple change that removes an existing hassle factor can be very impactful. One example of this is the shift in closures used on flexible packaging, from plastic zipper closures to hook-and-loop closures and peel-and-reseal adhesives.
Please Select Format

Need More Information

Contact us
+ 1-800-910-6452
+1-971-202-1575
+91 20 66346066
--- or ---
help@bigmarketresearch.com

 

UPCOMING MARKET RESEARCH REPORTS

Global Low Calorie Food Market (Types, Applications and Geography) - Size, Share, Global Trends, Company Profiles, Demand, Insights, Analysis, Research, Report, Opportunities, Segmentation and Forecast, 2012 - 2020

Low calorie food is a major growing segment in health food market. The increasing health concerns and changing lifestyle is pushing this market segment upwards. Low calorie food is beneficial ...

July 2017  |   Price:$ 5370    | Pre Book Price:$ 5370

Read More >>

Global Mixed Tocopherol Market (Type, Application, and Geography) - Size, Share, Global Trends, Company Profiles, Demand, Insights, Analysis, Research, Report, Opportunities, Segmentation and Forecast, 2013 - 2020

Tocopherols are a naturally occurring chemical element found in a variety of food such as nuts, spinach and vegetable oils. They are commonly known as vitamin E. Mixed tocopherols are organic compounds and a mixture of four homologues tocopherols, namely alpha tocopherol, beta tocopherol, gamma tocopherol and delta tocopherol.

July 2017  |   Price:$ 5370    | Pre Book Price:$ 5370

Read More >>

Global Malt Market (Type, Application and Geography) Size, Share, Global Trends, Company Profiles, Demand, Insights, Analysis, Research, Report, Opportunities, Segmentation and Forecast, 2013 - 2020

Malt is a product prepared from grains through a malting process, which involves partial germination to modify the grains’ natural food substances. Barley is generally used to prepare malt, while ...

July 2017  |   Price:$ 5370    | Pre Book Price:$ 5370

Read More >>

Global Packed Food Market (Categories, Confectioneries, Type Packed Food, Geography) - Size, Share, Global Trends, Company Profiles, Demand, Insights, Analysis, Research, Report, Opportunities, Segmentation and Forecast, 2013 - 2020

Packaging of food products provide protection from external environment and maintain physical, chemical and biological structure of the food. The demand for packed food is high due to increase in ...

July 2017  |   Price:$ 5370    | Pre Book Price:$ 5370

Read More >>

Global Ultra High Temperature Milk Market (Products and Geography) - Size, Share, Global Trends, Company Profiles, Demand, Insights, Analysis, Research, Report, Opportunities, Segmentation and Forecast, 2012 - 2020

UHT milk is fresh milk that is processed in a very high temperature, pasteurized in a very less time, and then packaged in pre-sterilized containers without addition of any preservatives. ...

July 2017  |   Price:$ 5370    | Pre Book Price:$ 5370

Read More >>

Global Medical Nutrition Market (Product and Geography) - Size, Share, Global Trends, Company Profiles, Demand, Insights, Analysis, Research, Report, Opportunities, Segmentation and Forecast, 2012 - 2020

Medical nutrition is the focused constituent of patient's health management. It assesses nutrition status in the patients and it helps in boosting their immune system and supports their medical condition. It is used by dieticians or doctors as drug complements in conventional therapies.

July 2017  |   Price:$ 5370    | Pre Book Price:$ 5370

Read More >>

2017 © Copyright Big Market Research

View Pricing >>