Canadean's "The Better Drinks Co Limited: Consumer Packaged Goods - Company Profile & SWOT Analysis" contains in depth information and data about the company and its operations. The profile contains a company overview, key facts, major products and services, SWOT analysis, business description, company history, key employees as well as company locations and subsidiaries.
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The profile also contains information on business operations, company history, major products and services, key employees, and locations and subsidiaries.
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The Better Drinks Co Limited, (The Better Drinks Company), formerly known as Charlie's Group Limited, is a producer, marketer and distributor of non-alcoholic beverages. The company primarily offers a range of premium 'not from concentrate' and organic beverages. The company's product portfolio includes orange and apple juices; lemonade, blackcurrant, mango and orange, raspberry lemonade, limeade, and feijoa quenchers; pomegranate, grapefruit, cranberry, clementine, and lemon sodas; antioxidant, super food, vitamin C and energy smoothies; water and fresh fruits. These products are marketed under the brands of Charlie's, Juicy Lucy, Phoenix, Ti Tonics, Real Iced Tea Co and Stash Tea. The company operates through its manufacturing facilities in Henderson, New Zealand and Renmark, Australia. The company operates as a wholly-owned subsidiary of Asahi Beverages New Zealand Limited. The Better Drinks Company is headquartered in Parnell, New Zealand.