Medical Devices

Shimadzu: 2015 Global Challenges, Strategic Direction, Marketing Tactics, and Technological Capabilities in the Global Medical Device Sector

  • VPG323073
  • 65 Pages
  • August 2015
  • Medical Devices

The strategic assessment of Shimadzu, one of the world's leading diagnostic imaging companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The new report from VPGMarketResearch presents a comprehensive analysis of the company's performance, capabilities, goals, and strategies in the global diagnostic imaging market.


SECTION I: EXECUTIVE SUMMARY


SECTION II: BUSINESS ORGANIZATION

- History of the companys diagnostic imaging business evolution, which is important to

understanding the corporate culture, management mentality and strategies.

- Recent acquisitions, divestitures and major organizational changes.



SECTION III: FACILITIES AND EMPLOYEES


SECTION IV: TECHNOLOGICAL KNOW-HOW



SECTION V: PRODUCT PORTFOLIO

- Placements and installed base of major systems in the U.S. and abroad, by modality.

- Review of major product lines.


SECTION VI: MARKETING TACTICS



SECTION VII: FINANCIAL ANALYSIS

- Estimated sales and operating profit by division, geographic region and product line.

- Five-year sales and operating profit performance.


SECTION VIII: R&D EXPENDITURES AND MAJOR PROGRAMS



SECTION IX: COLLABORATIVE ARRANGEMENTS

- Joint ventures, distribution, O.E.M. and licensing partners, both industrial and academic.

- Terms of collaborative agreements and specific products involved.


SECTION X: STRATEGIC DIRECTION


List of Tables


Shimadzu Revenue by Product Category


Shimadzu Operating Profit by Product Category


Shimadzu Medical Systems Sales by Country


Shimadzu Medical Systems Worldwide Sales by Modality/Business


Shimadzu Imaging Systems Sales by Modality/Business and Geographic Region


Shimadzu Imaging Systems Placements and Installed Base by Modality and Geographic Region


Contains 65 pages and 6 tables

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