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Global geomarketing Market Size study, by Service (, Advisory & Consulting, Deployment & Integration, Support & Maintenance), Component (Software, Services) by Location, Indoor, Outdoor) by Deployment (, CLOUD, ON- Premises) by Vertical, Healthcare & life sciences, Travel & hospitality, Media & entertainment, Others) and Regional Forecasts 2020-2027

  • BIZ4026520
  • 200 Pages
  • August 2020
  • ICT & Media
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Global Geomarketing Market is valued approximately USD 8.6 billion in 2019 and is anticipated to grow with a healthy growth rate of more than 25% over the forecast period 2020-2027. Geo-marketing is a discipline that uses knowledge of the place to frame marketing campaigns, using digital mapping to coordinate and display data for analysis and decision taking. The digital map enables marketers to evaluate data by geographic region (such as a suburban area bordering a major city) or particular physical location (such as a retail store). The global geomarketing market is driven by the rising investment in digital marketing compared to traditional marketing, the demand for location-based information, better targeting of audiences with the aid of AI, location analytics and big data. Increasing Penetration of social media, COVID-19 's effect on businesses to cut budgets, creating opportunities for Geomarketing vendors. Increasing social media penetration serves as a primary driver of Geomarketing 's acceptance and usefulness as the organization focuses on digital marketing of its product portfolios. For instance: According to Statista, The number of Internet users is valued at 4.22 billion, rising to 4.93 billion in income in 2018. Likewise, the number of users on social media accounts for 2.96 billion, rising to 3.26 billion in 2018. While, the increasing number of social media users creates lucrative opportunities for Geomarketing 's adoption and usefulness. However, lack of legal protections and risks to data privacy is expected to restrain the market growth during the forecast period.

The regional analysis of Global Geomarketing Market is considered for the key regions such as Asia Pacific, North America, Europe, Latin America and Rest of the World. North America is the leading/significant region across the world in terms of North America is the world's leading / significant area for increasing innovation in digital marketing compared to traditional marketing, growing demand for location-based information, better targeting of AI audiences, location analytics and big data. Whereas, Asia-Pacific is also anticipated to exhibit highest growth rate / CAGR over the forecast period 2020-2027. Factors such as APAC region holds more than 50 percent of the world 's population and therefore any significant technological changes are likely to shape the region's future in Geomarketing market across Asia-Pacific region.

Major market player included in this report are:

Adobe Inc.

Oracle Corporation

CISCO System Inc.

IBM Corporation

Google LLC

Microsoft Corporation

Software AG

Salesforce.com.inc

Qualcomm Technologies Inc.

Xtremepush

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Component:

Software

Services

By Service:

Advisory & Consulting

Deployment & Integration

Support & Maintenance

By Location:

Indoor

Outdoor

By Deployment Mode:

Cloud

On-premises

By Vertical:

Healthcare & life sciences

Travel & hospitality

Media & entertainment

Others

By Region:

North America

U.S.

Canada

Europe

UK

Germany

France

Spain

Italy

ROE

Asia Pacific

China

India

Japan

Australia

South Korea

RoAPAC

Latin America

Brazil

Mexico

Rest of the World

Furthermore, years considered for the study are as follows:

Historical year – 2017, 2018

Base year – 2019

Forecast period – 2020 to 2027

Target Audience of the Global Geomarketing Market in Market Study:

Key Consulting Companies & Advisors

Large, medium-sized, and small enterprises

Venture capitalists

Value-Added Resellers (VARs)

Third-party knowledge providers

Investment bankers

Investors

Chapter 1. Executive Summary

1.1. Market Snapshot

1.2. Global & Segmental Market Estimates & Forecasts, 2018-2027 (USD Billion)

1.2.1. Global geomarketing, by Region, 2018-2027 (USD Billion)

1.2.2. Global geomarketing, by Component, 2018-2027 (USD Billion)

1.2.3. Global geomarketing, by Service, 2018-2027 (USD Billion)

1.2.4. Global geomarketing, by Location, 2018-2027 (USD Billion)

1.2.5. Global geomarketing, by deployment mode, 2018-2027 (USD Billion)

1.2.6. Global geomarketing, by vertical, 2018-2027 (USD Billion)

1.3. Key Trends

1.4. Estimation Methodology

1.5. Research Assumption

Chapter 2. Global geomarketing Definition and Scope

2.1. Objective of the Study

2.2. Market Definition & Scope

2.2.1. Scope of the Study

2.2.2. Industry Evolution

2.3. Years Considered for the Study

2.4. Currency Conversion Rates

Chapter 3. Global geomarketing Dynamics

3.1. Global geomarketing Impact Analysis (2018-2027)

3.1.1. Market Drivers

3.1.2. Market Challenges

3.1.3. Market Opportunities

Chapter 4. Global geomarketing Industry Analysis

4.1. Porter’s 5 Force Model

4.1.1. Bargaining Power of Suppliers

4.1.2. Bargaining Power of Buyers

4.1.3. Threat of New Entrants

4.1.4. Threat of Substitutes

4.1.5. Competitive Rivalry

4.1.6. Futuristic Approach to Porter’s 5 Force Model (2017-2027)

4.2. PEST Analysis

4.2.1. Political

4.2.2. Economical

4.2.3. Social

4.2.4. Technological

4.3. Investment Adoption Model

4.4. Analyst Recommendation & Conclusion

Chapter 5. Global geomarketing, by Component

5.1. Market Snapshot

5.2. Global geomarketing by Component, Performance - Potential Analysis

5.3. Global geomarketing Estimates & Forecasts by Component 2017-2027 (USD Billion)

5.4. Global geomarketing, Sub Segment Analysis

5.4.1. Introduction

5.4.2. Software

5.4.3. Services

Chapter 6. Global geomarketing, by Service

6.1. Market Snapshot

6.2. Global geomarketing by Service, Performance - Potential Analysis

6.3. Global geomarketing Estimates & Forecasts by Service 2017-2027 (USD Billion)

6.4. Global geomarketing, Sub Segment Analysis

6.4.1. Introduction

6.4.2. Advisory & Consulting

6.4.3. Deployment & Integration

6.4.4. Support & Maintenance

Chapter 7. Global geomarketing, by Location

7.1. Market Snapshot

7.2. Global geomarketing by Location, Performance - Potential Analysis

7.3. Global geomarketing Estimates & Forecasts by Location 2017-2027 (USD Billion)

7.4. Global geomarketing, Sub Segment Analysis

7.4.1. Introduction

7.4.2. Indoor

7.4.3. Outdoor

Chapter 8. Global geomarketing, by Vertical

8.1. Market Snapshot

8.2. Global geomarketing by Vertical, Performance - Potential Analysis

8.3. Global geomarketing Estimates & Forecasts by Vertical 2017-2027 (USD Billion)

8.4. Global geomarketing, Sub Segment Analysis

8.4.1. Introduction

8.4.2. Healthcare & life sciences

8.4.3. Travel & hospitality

8.4.4. Media & entertainment

8.4.5. Others

Chapter 9. Global geomarketing, by Deployment Mode

9.1. Market Snapshot

9.2. Global geomarketing by Deployment mode Performance - Potential Analysis

9.3. Global geomarketing Estimates & Forecasts by Deployment mode 2017-2027 (USD Billion)

9.4. Global geomarketing, Sub Segment Analysis

9.4.1. Introduction

9.4.2. Cloud

9.4.3. On-premises

Chapter 10. Global geomarketing, Regional Analysis

10.1. Global geomarketing, Regional Market Snapshot

10.2. North America Global geomarketing

10.2.1. U.S. Global geomarketing

10.2.1.1. Component breakdown estimates & forecasts, 2017-2027

10.2.1.2. Service breakdown estimates & forecasts, 2017-2027

10.2.1.3. Location breakdown estimates & forecasts, 2017-2027

10.2.1.4. Deployment mode breakdown estimates & forecasts, 2017-2027

10.2.1.5. Vertical breakdown estimates & forecasts, 2017-2027

10.2.2. Canada Global geomarketing

10.3. Europe Global geomarketing Snapshot

10.3.1. U.K. Global geomarketing

10.3.2. Germany Global geomarketing

10.3.3. France Global geomarketing

10.3.4. Spain Global geomarketing

10.3.5. Italy Global geomarketing

10.3.6. Rest of Europe Global geomarketing

10.4. Asia-Pacific Global geomarketing Snapshot

10.4.1. China Global geomarketing

10.4.2. India Global geomarketing

10.4.3. Japan Global geomarketing

10.4.4. Australia Global geomarketing

10.4.5. South Korea Global geomarketing

10.4.6. Rest of Asia Pacific Global geomarketing

10.5. Latin America Global geomarketing Snapshot

10.5.1. Brazil Global geomarketing

10.5.2. Mexico Global geomarketing

10.6. Rest of The World Global geomarketing

Chapter 11. Competitive Intelligence

11.1. Top Market Strategies

11.2. Company Profiles

11.2.1. Adobe Inc.

11.2.1.1. Key Information

11.2.1.2. Overview

11.2.1.3. Financial (Subject to Data Availability)

11.2.1.4. Product Summary

11.2.1.5. Recent Developments

11.2.2. Oracle Corporation

11.2.3. CISCO System Inc.

11.2.4. IBM Corporation

11.2.5. Google LLC

11.2.6. Microsoft Corporation

11.2.7. Software AG

11.2.8. Salesforce.com.inc

11.2.9. Qualcomm Technologies Inc.

11.2.10. Xtremepush

Chapter 12. Research Process

12.1. Research Process

12.1.1. Data Mining

12.1.2. Analysis

12.1.3. Market Estimation

12.1.4. Validation

12.1.5. Publishing

12.2. Research Attributes

12.3. Research Assumption

TABLE 1. GLOBAL GEOMARKETING, REPORT SCOPE

TABLE 2. GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY REGION 2017-2027 (USD BILLION)

TABLE 3. GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY COMPONENT 2017-2027 (USD BILLION)

TABLE 4. GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SERVICE 2017-2027 (USD BILLION)

TABLE 5. GLOBAL GEOMARKETING BY SEGMENT, ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 6. GLOBAL GEOMARKETING BY REGION, ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 7. GLOBAL GEOMARKETING BY SEGMENT, ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 8. GLOBAL GEOMARKETING BY REGION, ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 9. GLOBAL GEOMARKETING BY SEGMENT, ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 10. GLOBAL GEOMARKETING BY REGION, ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 11. GLOBAL GEOMARKETING BY SEGMENT, ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 12. GLOBAL GEOMARKETING BY REGION, ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 13. GLOBAL GEOMARKETING BY SEGMENT, ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 14. GLOBAL GEOMARKETING BY REGION, ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 15. U.S. GLOBAL GEOMARKETING ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 16. U.S. GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 17. U.S. GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 18. CANADA GLOBAL GEOMARKETING ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 19. CANADA GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 20. CANADA GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 21. UK GLOBAL GEOMARKETING ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 22. UK GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 23. UK GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 24. GERMANY GLOBAL GEOMARKETING ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 25. GERMANY GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 26. GERMANY GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 27. ROE GLOBAL GEOMARKETING ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 28. ROE GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 29. ROE GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 30. CHINA GLOBAL GEOMARKETING ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 31. CHINA GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 32. CHINA GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 33. INDIA GLOBAL GEOMARKETING ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 34. INDIA GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 35. INDIA GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 36. JAPAN GLOBAL GEOMARKETING ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 37. JAPAN GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 38. JAPAN GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 39. ROAPAC GLOBAL GEOMARKETING ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 40. ROAPAC GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 41. ROAPAC GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 42. BRAZIL GLOBAL GEOMARKETING ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 43. BRAZIL GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 44. BRAZIL GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 45. MEXICO GLOBAL GEOMARKETING ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 46. MEXICO GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 47. MEXICO GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 48. ROLA GLOBAL GEOMARKETING ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 49. ROLA GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 50. ROLA GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 51. ROW GLOBAL GEOMARKETING ESTIMATES & FORECASTS, 2017-2027 (USD BILLION)

TABLE 52. ROW GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 53. ROW GLOBAL GEOMARKETING ESTIMATES & FORECASTS BY SEGMENT 2017-2027 (USD BILLION)

TABLE 54. LIST OF SECONDARY SOURCES, USED IN THE STUDY OF GLOBAL GEOMARKETING

TABLE 55. LIST OF PRIMARY SOURCES, USED IN THE STUDY OF GLOBAL GEOMARKETING

TABLE 56. YEARS CONSIDERED FOR THE STUDY

TABLE 57. EXCHANGE RATES CONSIDERED

 
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