Mobile Data Consumption Trends Market to 2027 - Global Analysis and Forecasts By Subscribers, Technology and Geography
- THE3207039
- 73 Pages
- April 2019
- ICT & Media
In 2018, the overall mobile subscriber base was 7.97 billion and out of this 3.58 billion were internet subscribers. Internet subscribers represented a noteworthy share of overall subscriber base. The adoption of 5G technology is expected to start from 2020 onwards.
Exhibit: Subscribers Base 2018 (Billion)
Mobile Data Consumption Key Trends
The mobile data traffic every month and for each smartphone is projected to remain persistent across all the region despite of significant differences in the data consumption patterns. For instance, the North America charted for highest usage by accounting for nearly 5.1 GB each month per active smartphone user, whereas, the western Europe was estimated to approach 2.7 GB per month milestone by 2016 end. Furthermore, the growth in developed markets like US and Europe is slowing down as these regions are approaching saturation in terms of mobile subscribers. However, developing economies like India and China have significant potential to grow from 2019 to 2027.
Demographic Insights
The demographic profile of internet users in terms of gender ratio, age group, education level and other parameters vary based on specific countries/regions. Language is one of the parameter based on which we can identify the demographics of internet users worldwide. In terms of website language, more than half of the websites are in in English language followed by Russian, German, Spanish and Chinese.
Data Usage Insights
In 2018, the amount of data consumed by mobile internets users worldwide reached a new level. In both developing and developed countries, unlimited plans have become a norm, and fierce completion among operators led to wide availability of affordable data plans all over the world. Low cost smartphones have further fueled this growth trend of mobile internet users.
Exhibit: Average Data consumption per subscriber per month - By Region (In GB)
Strategic Insights
Major growth drivers responsible for this increase in mobile subscriber base worldwide include:
Rising demand of internet services in developing countries like China and India
Increased investment in advanced technologies like AR, VR, IoT and AI
Favorable and supportive regulatory environment
Affordable data plans and low cost smartphones are fuelling the growth of data consumption
Global Mobile Data Consumption Trends to 2027 - Company Profiles
AT&T, Inc.
china mobile Limited
China Telecom Corporation Limited
China Unicom (Hong Kong) Limited
Deutsche Telekom AG
Nippon Telegraph and Telephone Corporation
Orange S.A
Telefónica S.A.
Telecom Italia
Vodafone group PLC
1. INTRODUCTION
1.1 THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
2. KEY TAKEAWAYS
2.1 GLOBAL MARKET
2.1.1 Subscriber Base 2018
2.1.2 Market Potential 2018 - 2027
3. GLOBAL MOBILE DATA CONSUMPTION TRENDS LANDSCAPE
3.1 GLOBAL MARKET
3.1.1 Demographic Overview
3.1.2 Insights & Analysis
3.1.2.1 Top Global Mobile Network Operators 2018
3.1.3 Service Providers Available Mobile Data Plans & Tariffs
3.1.3.1 Data Plans & Tariffs
3.1.4 Data Usage Patterns
3.1.4.1 Mobile Data Usage Pattern, By Type
3.1.5 Insights On Top Website Usage & Surfing
3.1.6 Major mobile application usage and preferences
4. GLOBAL MOBILE DATA CONSUMPTION - KEY DYNAMICS
4.1 KEY DRIVERS
4.1.1 Developing countries like China and India are driving the growth of mobile internet services
4.1.2 Increased investment in advanced technologies like AR, VR and AI will drive the growth in data consumption and average revenue per user
4.1.3 Favourable and supportive regulatory environment
4.1.4 Affordable data plans and low cost smartphones are fuelling the growth of data consumption in developing countries
4.2 KEY RESTRAINTS
4.2.1 Stagnant and slow growth in developed regions due to saturation
4.2.2 Intense competition between network operators is leading to decreasing revenues from traditional mobile services
4.3 KEY OPPORTUNITIES
4.3.1 Mobile internet is the growth opportunity for network operators
4.3.2 Scaling the innovative concept of Internet of Things
4.4 FUTURE TRENDS
4.4.1 Artificial Intelligence (AI) and its applications will lead the way
4.4.2 4G will become the leading mobile network and 5G deployment comes closer to commercialisation
4.5 IMPACT OF DRIVERS AND RESTRAINTS
5. GLOBAL COMPANIES LANDSCAPE
5.1 MARKET INITIATIVE
5.2 MERGER AND ACQUISITION
5.3 NEW DEVELOPMENT
6. GLOBAL COMPETITIVE LANDSCAPE
6.1 MARKET SHARE -TOP GLOBAL MOBILE NETWORK OPERATORS AND TELECOM OPERATORS 2018 RANKING
7. GLOBAL MOBILE DATA CONSUMPTION TRENDS, KEY COMPANY PROFILES
7.1 AT&T, INC.
7.1.1 Key Facts
7.1.2 Business Description
7.1.3 Financial Overview
7.1.4 SWOT Analysis
7.1.5 Key Developments
7.2 CHINA MOBILE LIMITED
7.2.1 Key Facts
7.2.2 Business Description
7.2.3 Financial Overview
7.2.4 SWOT Analysis
7.2.5 Key Developments
7.3 CHINA TELECOM CORPORATION LIMITED
7.3.1 Key Facts
7.3.2 Business Description
7.3.3 Financial Overview
7.3.4 SWOT Analysis
7.3.5 Key Developments
7.4 CHINA UNICOM (HONG KONG) LIMITED
7.4.1 Key Facts
7.4.2 Business Description
7.4.3 Financial Overview
7.4.4 SWOT Analysis
7.4.5 Key Developments
7.5 DEUTSCHE TELEKOM AG
7.5.1 Key Facts
7.5.2 Business Description
7.5.3 Financial Overview
7.5.4 SWOT Analysis
7.5.5 Key Developments
7.6 NIPPON TELEGRAPH AND TELEPHONE CORPORATION
7.6.1 Key Facts
7.6.2 Business Description
7.6.3 Financial Overview
7.6.4 SWOT Analysis
7.6.5 Key Developments
7.7 ORANGE S.A.
7.7.1 Key Facts
7.7.2 Business Description
7.7.3 Financial Overview
7.7.4 SWOT Analysis
7.7.5 Key Developments
7.8 TELEFÓNICA S.A.
7.8.1 Key Facts
7.8.2 Business Description
7.8.3 Financial Overview
7.8.4 SWOT Analysis
7.8.5 Key Developments
7.9 TELECOM ITALIA
7.9.1 Key Facts
7.9.2 Business Description
7.9.3 Financial Overview
7.9.4 SWOT Analysis
7.9.5 Key Developments
7.10 VODAFONE GROUP PLC
7.10.1 Key Facts
7.10.2 Business Description
7.10.3 Financial Overview
7.10.4 SWOT Analysis
7.10.5 Key Developments
8. APPENDIX
8.1 ABOUT US
8.2 GLOSSARY OF TERMS
8.3 METHODOLOGY
8.3.1 Coverage
8.3.2 Secondary Research
8.3.3 Primary Research
LIST OF TABLES
TABLE 1. SUBSCRIBER BASE FORECASTS TO 2027 (US$ MILLION)
TABLE 2. SUBSCRIBER BASE FORECASTS TO 2027- BY TECHNOLOGY TYPE (US$ MILLION)
TABLE 3. INTERNET SUBSCRIBER BASE FORECASTS TO 2027 (MILLION)
TABLE 4. SUBSCRIBER PENETRATION LEVEL - BY MOST-POPULOUS COUNTRIES
TABLE 5. DATA PLANS & TARIFFS
TABLE 6. AVERAGE DATA CONSUMPTION PER SUBSCRIBER PER MONTH FORECASTS TO 2027- BY REGION (IN GB)
TABLE 7. MAJOR WEBSITES USED IN THE WORLD
TABLE 8. MAJOR APPLICATIONS USED IN THE WORLD
TABLE 9. TOP GLOBAL MOBILE NETWORK OPERATORS 2018- BY SUBSCRIBER BASE
TABLE 10. TOP GLOBAL TELECOM OPERATORS 2018- BY SALES REVENUE
TABLE 11. GLOSSARY OF TERMS, AGRICULTURE DRONES MARKET
LIST OF FIGURES
FIGURE 1. SUBSCRIBERS BASE 2018 (MILLION)
FIGURE 2. TECHNOLOGY PENETRATION LEVEL 2018- 2G/3G/4G AND 5G (%)
FIGURE 3. SUBSCRIBER BASE FORECASTS TO 2027- BY TECHNOLOGY TYPE (MILLION)
FIGURE 4. 4G AND 5G PENETRATION LEVEL- 2018 AND 2027
FIGURE 5. PENETRATION LEVEL FORECASTS- BY TECHNOLOGY (2G/3G/4G/5G)
FIGURE 6. SUBSCRIBER PENETRATION LEVEL FORECASTS TO 2027- BY MAJOR REGIONS
FIGURE 7. DEMOGRAPHIC OVERVIEW 2018- BY LANGUAGE (%)
FIGURE 8. INTERNET SUBSCRIBER BASE FORECASTS TO 2027 (MILLION)
FIGURE 9. INTERNET SUBSCRIBER BASE AND PENETRATION AS % OF
TOTAL SUBSCRIBER BASE
FIGURE 10. INTERNET SUBSCRIBER PENETRATION LEVEL FORECASTS TO 2027-
BY REGION (%)
FIGURE 11. 5G GLOBAL ADOPTION RATE- 2020-2027 (%)
FIGURE 12. 5G ADOPTION LEVEL 2027- BY MAJOR COUNTRIES/REGION
FIGURE 13. DATA USAGE PATTERN 2018, BY ACTIVITY TYPE
FIGURE 14. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
FIGURE 15. MARKET SHARE OF GLOBAL MOBILE NETWORK OPERATORS 2018-
BY SUBSCRIBER BASE (%)
FIGURE 16. MARKET SHARE OF TOP GLOBAL TELECOM OPERATORS 2018-
BY SALES REVENUE (%)
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