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AR technology blends the virtual and real world objects. With AR, users will be able to interact with virtual object and also will be able to distinguish between the real and virtual contents. AR has found more success within short period of time, this technology has been more adopted in consumer sector and is expected to surpass the VR market in near future.
Proliferation of mobile devices such as smartphones and tablets will drive the AR market in near future by enhancing the user experience pertaining to games and other entertainment applications. Although entertainment holds the major share of the market during the forecast period, while new applications in industrial, medical, automotive etc. will keep the companies interested in AR and VR technologies.
Developments in AR applications and compact VR headsets, the adoption rate of these technologies in education and research industry for new techniques and procedures of training and development. AR & VR would also contribute considerably towards smart innovations in retail industry. Additionally, a substantial growth of global augmented reality and virtual reality market is observed in infotainment industry, with availability of featured AR & VR devices with increased computational abilities, which will enhance the user interface in gaming and entertainment.
The major restraints to the global AR and VR market include high hardware and deployment cost, limited awareness in various end-user industries is another limiting factor for the global augmented reality and virtual reality market. AR and VR have limited applications and major ones include entertainment, education and gaming. The number of consumers being catered are minimum in number, as AR and VR are still in the emerging phase and have limited reach to different requirements of the customers or enterprises.
The global AR and VR market has been broadly segmented by technology i.e., AR and VR technologies. The market is further segmented by components which includes sensors and other semiconductor components. In addition to this the AR and VR market is bifurcated into on end-user industry such as entertainment, education. Industrial, medical, aerospace & defense, and retail among others.
North America is one of the prominent regions in AR and VR market which will contribute highest to the revenues globally due to high technological developments and considerable usage of AR & VR technology and products. The region is expected to lose the market share to APAC over the forecast period. Rapidly growing economies in Asia-Pacific (APAC) with significant number of hardware and software developers will pave the path for increasing adoption and propel the market for AR and VR. Some of the key players of AR and VR market include DAQRI LLC, Augmented Pixels Co., EON Reality, Inc., Innovega, Inc.,Total Immersion, Vuzix Corporation, Blippar, Oculus VR LLC, Microsoft Corporation, and Google, Inc. among others.
1 Table of Contents
1.1 List of Tables
1.2 List of Figures
2 Introduction
2.1 The Insight Partners Research Report Guidance
3 Key Takeaways
4 Global Augmented Reality (AR) and Virtual Reality (VR) Market Landscape
4.1 Overview
4.2 Market Segmentation
4.2.1 Augmented Reality and Virtual Reality Market - By Technology
4.2.2 Augmented Reality and Virtual Reality Market - By Components
4.2.3 Augmented Reality and Virtual Reality Market - By End-User Industry
4.2.4 Augmented Reality and Virtual Reality Market - By Geography
4.3 Value Chain Analysis
5 Global Augmented Reality (AR) and Virtual Reality (VR) Market - Key Industry Dynamics
5.1 Key Market Drivers
5.1.1 Increasing Smartphone and Tablet Market will pave the path for Augmented Reality
5.1.2 Retail and Shopping Applications are Expected to Upsurge the Demand for AR and VR
5.1.3 Big Data Visualization to Drive AR and VR Market
5.2 Key Market Restraints
5.2.1 Low Consumer Awareness and Expensive AR and VR Deployment
5.2.2 Legal Issues May Hinder Augmented Reality Market
5.3 Key Market Opportunities
5.3.1 AR and VR Foreshown as Next Big Thing in Computing
5.3.2 Prospective Investments in Hardware, Commercial and Industrial Applications to Bolster AR and VR Market
5.4 Future Trends
5.4.1 Gamification, Retail and Marketing
5.4.2 AR - A Boon to Any Businesses in the Near Future
6 Global Augmented Reality (AR) and Virtual Reality (VR) Market - Porters Five Forces Analysis
6.1 Porters Five Forces Analysis
6.1.1 Bargaining Power of Suppliers
6.1.2 Bargaining Power of Buyers
6.1.3 Threat of Substitutes
6.1.4 Threat of New Entrants
6.1.5 Degree of Competition
7 Global Augmented Reality (AR) and Virtual Reality (VR) Market - Competitive Landscape
7.1 Global Augmented Reality (AR) and Virtual Reality (VR) Market Revenue (US$ Bn), 2014 - 2025
7.2 Global Augmented Reality and Virtual Reality Market - List of Key Players by Product Portfolio, 2015
7.2.1 Global Augmented Reality and Virtual Reality Market - List of Key Players by Product Portfolio, 2015
8 Global Augmented Reality (AR) and Virtual Reality (VR) Market Analysis - By Technology
8.1 Overview
8.2 Augmented Reality (AR)
8.2.1 Overview
8.2.2 Global Augmented Reality (AR) Market Revenue and Forecasts to 2025 (US$ Bn)
8.3 Virtual Reality (VR)
8.3.1 Overview
8.3.2 Global Virtual Reality Market Revenue and Forecasts to 2025 (US$ Bn)
9 Global Augmented Reality (AR) and Virtual Reality (VR) Market Analysis - By Components
9.1 Overview
9.2 Sensors
9.2.1 Overview
9.2.2 Global Sensors Market Revenue and Forecasts to 2025 (US$ Bn)
9.3 Semiconductor Components
9.3.1 Overview
9.3.2 Global Semiconductor Components Market Revenue and Forecasts to 2025 (US$ Bn)
9.4 Others
9.4.1 Overview
9.4.2 Global Others Market Revenue and Forecasts to 2025 (US$ Bn)
10 Global Augmented Reality (AR) and Virtual Reality (VR) Market Analysis - By End-user Industry
10.1 Overview
10.2 Entertainment
10.2.1 Overview
10.2.2 Global Entertainment Market Revenue and Forecasts to 2025 (US$ Bn)
10.3 Education
10.3.1 Overview
10.3.2 Global Education Market Revenue and Forecasts to 2025 (US$ Bn)
10.4 Industrial
10.4.1 Overview
10.4.2 Global Industrial Market Revenue and Forecasts to 2025 (US$ Bn)
10.5 Medical
10.5.1 Overview
10.5.2 Global Medical Market Revenue and Forecasts to 2025 (US$ Bn)
10.6 Real Estate and Architecture
10.6.1 Overview
10.6.2 Global Real Estate and Architecture Market Revenue and Forecasts to 2025 (US$ Bn)
10.7 Retail
10.7.1 Overview
10.7.2 Global Retail Market Revenue and Forecasts to 2025 (US$ Bn)
10.8 Aerospace and Defense
10.8.1 Overview
10.8.2 Global Aerospace and Defense Market Revenue and Forecasts to 2025 (US$ Bn)
10.1 Others
10.1.1 Overview
10.1.2 Global Others Market Revenue and Forecasts to 2025 (US$ Bn)
11 Global Augmented Reality (AR) and Virtual Reality (VR) Market - Geographical Analysis
11.1 Overview
11.2 North America Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025
11.2.1 Overview
11.2.2 North America Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.2.3 North America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown by Key Countries
11.2.3.1 U.S. Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.2.3.2 Canada Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.2.3.3 Mexico Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.2.4 North America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown by Technology
11.2.5 North America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Components
11.2.6 North America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By End-user Industry
11.3 Europe Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025
11.3.1 Overview
11.3.2 Europe Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.3.3 Europe Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Countries
11.3.3.1 France Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.3.3.2 Germany Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.3.3.3 Italy Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.3.3.4 Spain Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.3.3.5 U.K Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.3.3.6 Rest of Europe Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.3.4 Europe Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Technology
11.3.5 Europe Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Components
11.3.6 Europe Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By End-user Industry
11.4 Asia Pacific (APAC) Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025
11.4.1 Overview
11.4.2 Asia Pacific Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.4.3 Asia Pacific Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Countries
11.4.3.1 Australia Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.4.3.2 China Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.4.3.3 India Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.4.3.4 Japan Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.4.3.5 Rest of APAC Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.4.4 Asia Pacific Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Technology
11.4.5 Asia Pacific Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Components
11.4.6 Asia Pacific Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown by End-user Industry
11.5 Middle East & Africa (MEA) Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025
11.5.1 Overview
11.5.2 Middle East & Africa Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.5.3 Middle East & Africa Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown by Countries
11.5.3.1 South Africa Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.5.3.2 Saudi Arabia Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.5.3.3 UAE Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.5.3.4 Rest of MEA Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.5.4 Middle East & Africa Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Technology
11.5.5 Middle East & Africa Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Components
11.5.6 Middle East & Africa Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By End-user Industry
11.6 South America (SAM) Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025
11.6.1 Overview
11.6.2 South America Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.6.3 South America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Countries
11.6.3.1 Brazil Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.6.3.2 Rest of SAM Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
11.6.4 South America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Technology
11.6.5 South America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Components
11.6.6 South America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By End-user Industry
12 Augmented Reality (AR) and Virtual Reality (VR) Market, Key Company Profiles
12.1 DAQRI, LLC
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Financial Overview
12.1.4 SWOT Analysis
12.1.5 Key Developments
12.2 Augmented Pixels Inc.
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Financial Overview
12.2.4 SWOT Analysis
12.2.5 Key Developments
12.3 EON Reality, Inc
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Financial Overview
12.3.4 SWOT Analysis
12.3.5 Key Developments
12.4 Innovega, Inc.
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Financial Overview
12.4.4 SWOT Analysis
12.4.5 Key Developments
12.5 Catchoom
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Financial Overview
12.5.4 SWOT Analysis
12.5.5 Key Developments
12.6 Laster Technologies
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Financial Overview
12.6.4 SWOT Analysis
12.6.5 Key Developments
12.7 Layar B.V.
12.7.1 Key Facts
12.7.2 Business Description
12.7.3 Financial Overview
12.7.4 SWOT Analysis
12.7.5 Key Developments
12.8 Total Immersion
12.8.1 Key Facts
12.8.2 Business Description
12.8.3 Financial Overview
12.8.4 SWOT Analysis
12.8.5 Key Developments
12.9 Vuzix Corporation
12.9.1 Key Facts
12.9.2 Business Description
12.9.3 Financial Overview
12.9.4 SWOT Analysis
12.9.5 Key Developments
12.1 Zugara, Inc.
12.10.1 Key Facts
12.10.2 Business Description
12.10.3 Financial Overview
12.10.4 SWOT Analysis
12.10.5 Key Developments
12.11 Marxent Labs LLC
12.11.1 Key Facts
12.11.2 Business Description
12.11.3 Financial Overview
12.11.4 SWOT Analysis
12.11.5 Key Developments
12.12 Blippar
12.12.1 Key Facts
12.12.2 Business Description
12.12.3 Financial Overview
12.12.4 SWOT Analysis
12.12.5 Key Developments
12.13 Oculus VR, LLC
12.13.1 Key Facts
12.13.2 Business Description
12.13.3 Financial Overview
12.13.4 SWOT Analysis
12.13.5 Key Developments
12.14 Microsoft Corporation
12.14.1 Key Facts
12.14.2 Business Description
12.14.3 Financial Overview
12.14.4 SWOT Analysis
12.14.5 Key Developments
12.15 Google,Inc.
12.15.1 Key Facts
12.15.2 Business Description
12.15.3 Financial Overview
12.15.4 SWOT Analysis
12.15.5 Key Developments
13 Appendix
13.1 About The Insight Partners
13.2 Glossary of Terms
13.3 Methodology
13.3.1 Coverage
13.3.2 Secondary Research
13.3.3 Primary Research
13.4 Contact Us
13.5 Disclaimer
1.1 List of Tables
Table 1: AR and VR Funding by Category
Table 2: Augmented Reality and Virtual Reality Market - Porters Five Forces Analysis
Table 3: Global Augmented Reality and Virtual Reality Market Revenue (US$ Bn), 2014 - 2025
Table 4: North America Augmented Reality (AR) and Virtual Reality (VR) Revenue and Forecasts to 2025 - By Technology (US$ Bn)
Table 5: North America Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 - By Components (US$ Bn)
Table 6: North America Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 - By End-user Industry (US$ Bn)
Table 7: Europe Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 - By Technology (US$ Bn)
Table 8: Europe Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 - By Components (US$ Bn)
Table 9: Europe Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 - By End-user Industry (US$ Bn)
Table 10: Asia Pacific Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 - By Technology (US$ Bn)
Table 11: Asia Pacific Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 - By Components (US$ Bn)
Table 12: Asia Pacific Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 - By End-user industry (US$ Bn)
Table 13: Middle East & Africa Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 - By Technology (US$ Bn)
Table 14: Middle East & Africa Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 - By Components (US$ Bn)
Table 15: Middle East & Africa Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 - By End-user industry (US$ Bn)
Table 16: South America Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 - By Technology (US$ Bn)
Table 17: South America Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 - By Components (US$ Bn)
Table 18: South America Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 - By End-user Industry (US$ Bn)
Table 19: DAQRI, LLC, Key Facts, 2015
Table 20: DAQRI, LLC, SWOT Analysis
Table 21: Augmented Pixels Inc., Key Facts, 2015
Table 22: Augmented Pixels Inc., SWOT Analysis
Table 23: EON Reality, Key Facts, 2015
Table 24: EON Reality, SWOT Analysis
Table 25: Innovega, Inc., Key Facts, 2015
Table 26: Innovega, Inc., SWOT Analysis
Table 27: Catchoom Key Facts, 2015
Table 28: Catchoom SWOT Analysis
Table 29: Laster Technologies, Key Facts, 2015
Table 30: Laster Technologies, SWOT Analysis
Table 31: Layar B.V., Key Facts, 2015
Table 32: LAYAR B.V., SWOT Analysis
Table 33: Total Immersion, Key Facts, 2015
Table 34: Total Immersion, SWOT Analysis
Table 35: Vuzix Corporation, Key Facts, 2015
Table 36: Vuzix Corporation SWOT Analysis
Table 37: Zugara, Inc., Key Facts, 2015
Table 38: Zugara, Inc.., SWOT Analysis
Table 39: Marxent Labs LLC Key Facts, 2015
Table 40: Marxent Labs LLC, SWOT Analysis
Table 41: Blippar, Key Facts, 2015
Table 42: Blippar, SWOT Analysis
Table 43: Oculus VR, LLC, Key Facts, 2015
Table 44: Oculus VR, LLC SWOT Analysis
Table 45: Microsoft Corporation, Key Facts, 2015
Table 46: Microsoft Corporation SWOT Analysis
Table 47: Google, Inc., Key Facts, 2015
Table 48: Google, Inc. SWOT Analysis
Table 49: Glossary of Terms, Augmented Reality and Virtual Reality Market
1.2 List of Figures
Figure 1: Retail: Augmented Reality and Virtual Reality Market, Revenue (US$ Bn) 2014 & 2025
Figure 2: Augmented Reality and Virtual Reality Market, Revenue (US$ Bn) 2015 & 2025
Figure 3: Augmented Reality and Virtual Reality Market Segmentation
Figure 4: Augmented Reality and Virtual Reality Market Segmentation
Figure 5: Augmented Reality and Virtual Reality Market - Value Chain Analysis
Figure 6: Smartphone Vendors, Shipments, and Market Share, Q1 2016 Preliminary Data (Units in Millions)
Figure 7: Interconnection of Big Data Processing Methods
Figure 8: Augmented Reality and Virtual Reality Market - Porters Five Forces Analysis
Figure 9: Global Augmented Reality and Virtual Reality Market Revenue (US$ Bn), 2014 - 2025
Figure 10: Augmented Reality and Virtual Reality Market - List of Key Players by Product Portfolio, 2015
Figure 11: Global Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Technology, 2015 (%)
Figure 12: Global Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Technology, 2025 (%)
Figure 13: Global Augmented Reality (AR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 14: Global Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 15: Global Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Components, 2015 (%)
Figure 16: Global Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Components, 2025 (%)
Figure 17: Global Sensors Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 18: Global Semiconductor Components Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 19: Global Others Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 20: Global Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By End-User Industry, 2015 (%)
Figure 21: Global Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By End-user Industry, 2025 (%)
Figure 22: Global Entertainment Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 23: Global Education Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 24: Global Industrial Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 25: Global Medical Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 26: Global Real Estate and Architecture Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 27: Global Retail Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 28: Global Aerospace and Defense Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 29: Global Others Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 30: Augmented Reality (AR) and Virtual Reality (VR) Market, Global Breakdown by Regions, 2015 (%)
Figure 31: Augmented Reality (AR) and Virtual Reality (VR) Market, Global Breakdown by Regions, 2025 (%)
Figure 32: North America Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 33: North America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown by Key Countries, 2015 (%)
Figure 34: North America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown by Key Countries, 2025 (%)
Figure 35: U.S. Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 36: Canada Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 37: Mexico Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 38: North America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Technology, 2015 (%)
Figure 39: North America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Technology, 2025 (%)
Figure 40: North America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Components, 2015 (%)
Figure 41: North America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Components, 2025 (%)
Figure 42: North America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By End-user Industry 2015 (%)
Figure 43: North America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By End-user Industry, 2025 (%)
Figure 44: Europe Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 45: Europe Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Key Countries, 2015 (%)
Figure 46: Europe Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Key Countries, 2025 (%)
Figure 47: France Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 48: Germany Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 49: Italy Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 50: Spain Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 51: U.K Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 52: Rest of Europe Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn
Figure 53: Europe Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Technology, 2015 (%)
Figure 54: Europe Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Technology, 2025 (%)
Figure 55: Europe Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Components, 2015 (%)
Figure 56: Europe Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Components, 2025 (%)
Figure 57: Europe Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By End-user Industry, 2015 (%)
Figure 58: Europe Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By End-user Industry, 2025 (%)
Figure 59: Asia Pacific Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 60: Asia Pacific Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown by Key Countries, 2015 (%)
Figure 61: Asia Pacific Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown by Key Countries, 2025 (%)
Figure 62: Australia Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 63: China Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 64: India Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 65: Japan Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 66: Rest of APAC Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 67: Asia Pacific Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Technology, 2015 (%)
Figure 68: Asia Pacific Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Technology, 2025 (%)
Figure 69: Asia Pacific Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Components, 2015 (%)
Figure 70: Asia Pacific Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Components, 2025 (%)
Figure 71: Asia Pacific Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By End-user Industry, 2015 (%)
Figure 72: Asia Pacific Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By End-user Industry, 2025 (%)
Figure 73: MEA Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 74: Middle East & Africa Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown by Key Countries, 2015 (%)
Figure 75: Middle East & Africa Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown by Key Countries, 2025 (%)
Figure 76:South Africa Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn) 116
Figure 77: Saudi Arabia Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 78: UAE Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 79: Rest of MEA Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 80: Middle East & Africa Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Technology, 2015 (%)
Figure 81: Middle East & Africa Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Technology, 2025 (%)
Figure 82: Middle East & Africa Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Components, 2015 (%)
Figure 83: Middle East & Africa Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Components, 2025 (%)
Figure 84: Middle East & Africa Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By End-user Industry, 2015 (%)
Figure 85: Middle East & Africa Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By End-user Industry, 2025 (%)
Figure 86: South America Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 87: South America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown by Key Countries, 2015 (%)
Figure 88: South America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown by Key Countries, 2025 (%)
Figure 89: Brazil Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 90: Rest of SAM Augmented Reality (AR) and Virtual Reality (VR) Market Revenue and Forecasts to 2025 (US$ Bn)
Figure 91: South America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Technology, 2015 (%)
Figure 92: South America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Technology, 2025 (%)
Figure 93: South America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Components, 2015 (%)
Figure 94: South America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By Components 2025 (%)
Figure 95: South America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By End-user Industry, 2015 (%)
Figure 96: South America Augmented Reality (AR) and Virtual Reality (VR) Market Breakdown By End-user Industry, 2025 (%)
Figure 97: Vuzix Corporation, Annual Revenue (US$ Mn)
Figure 98: Vuzix Corporation. Gross Profit (US$ Mn) and R&D Expenses (US$ Mn)
Figure 99: Microsoft Corporation Annual Revenue (US$ Bn)
Figure 100: Microsoft Corporation R&D Expenses (US$ Bn)
Figure 101: Google, Inc. Annual Revenue (US$ Bn)
Figure 102: Google, Inc. R&D Expenses (US$ Bn)
The netbook sales in India have been growing strongly with major demand from the home segment. Personal computer market is expected to grow as the economy is recovering from the recession. The newest addition to this consumer product group is notebooks and netbooks. However, it has been seen that there is no clear demarcation between inexpensive notebook and netbook as an upgraded version of a net...
The Online Movie Rental market in India is at a nascent stage. The market is estimated at INR 601 mn in 2008 and shows huge potential due to a large untapped consumer base. The changing perceptions of people towards entertainment along with a rise in their disposable income and internet usage have driven the market. The report begins with a market overview section that provides an insight into t...
Local search market in India is a common platform for advertising used by business entities. It has an offline and an online category. Local search space provides a platform to the small and medium scale enterprises to advertise with regards to their products and services through local search engines and print directories such as yellow pages. The report begins with the market overview section wh...