Food & Beverages

Quarter Beverage Tracker: Bulgaria

  • CAN87679
  • 26 Pages
  • May 2014
  • Food & Beverages

Synopsis
The Quarter Beverage Tracker: Bulgaria report published by Canadean, is an essential tool for keeping up-to-date with the latest industry developments in the Bulgaria beverage market. Providing detailed analysis, factors influencing demand, the challenges faced by the industry
Scope
This report offers comprehensive details analysed for the beverage market for Bulgaria, offering data information and market forecasts. The report identifies the key drivers for any changes noticed by professional consultants. In particular this reports provides in-depth analysis for the following:
Volumes for Q1 2014 vs Q1 2013, Provisional 2014 volumes, moving annual totals (MAT) and latest 2014 forecasts are provided for each individual beverage category.
All forecasts included supporting text on quarterly performance and forecast assumptions.
More granular data is provided for the Carbonates category, with data split by regular vs low calorie, and by key flavors.
Significant activity in the soft drinks industry is covered including recent new product introductions (detailing flavor, pack type, pack size, retail price and selected pack shots) and the latest industry news.
Identification of new products , detailing owners, operators and branding
Summary
Soft drink market in Bulgaria overall fell by 0.7%, however this is predominantly due the poor performance of dilutables such as squash/syrups and fruit powders
Bulgarias GPD grew by 1%, this could prove positive for the beverage industry, as consumers may have more to spend on beverages and not just commodities
Flavored dairy drinks and ayran continue to grow rapidly due to low initial volume and high investment, consumers are increasingly giving flavored milk to their children as a source of calcium and vitamin d
Many new products in the energy drink markets helped see double digit growth in the market
ReasonsToBuy
Designed for clients who want to understand the latest trends in the Bulgaria beverage industry and want more detail and analysis on this data.
Canadeans Bulgaria Quarterly Beverage Tracker report is ideal for benchmarking total market vs retail audit data and is an essential tool for keeping up-to-date with the latest industry and market developments.
This report will give the user confidence to make the correct business decisions based on a detailed analysis of the beverage market in Bulgaria.
In the current climate of economic uncertainty and market volatility companies need to know about more than just data.
This report provides a complete overview of all commercial beverage consumption trends, latest market developments and an economic mood indicator.
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