Food & Beverages

Private Label Food and Beverages Market in the US 2015-2019

  • TEC321077
  • 64 Pages
  • August 2015
  • Food & Beverages
About private label food and beverages

Private label products, also frequently referred to as name brands, store brands, own label brands, retailer brands, or generics, are those products that are owned by retailers themselves rather than manufacturers. Private label products are found in almost all food and beverage categories, mostly in the fresh produce segment. Retailers are creating private label brands that align with recognized customer trends, such as premium and indulgence, everyday value, health and wellness, and organic and ethical. Manufacturers of private label products are divided into four categories:
Large national brand manufacturers
Small manufacturers
Retailers and wholesalers
Regional brand manufacturers

Technavio's analysts forecast the private label food and beverages market in the US to grow at a CAGR of 4.65% over the period 2014-2019.

Covered in this report

The report covers the present scenario and the growth prospects of the private label food and beverages market in the US for the period 2015-2019. The market can be segmented into two based on the following: types of product and end-users.

Technavio's report, Private Label Food and Beverages Market in the US 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. It also covers the market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors

Costco Wholesale
Kroger
Safeway
Trader Joes
Wegmans

Other prominent vendors
A&P
Ahold USA
Aldi
CVS
Delhaize
Dollar General
Family Dollar
Giant Eagle
H.E. Butt
Hy-Vee
Loblaw
Meijer
Metro
Publix
Rite-Aid
Shoppers Drug Mart
Sobey's
Supervalu
Target
Wakefern
Walgreens
Walmart
Whole Foods
Winn Dixie

Market driver
Low investment and high profits
For a full, detailed list, view our report

Market challenge
Safety concern of products
For a full, detailed list, view our report

Market trend
Increased usage of digital media
For a full, detailed list, view our report

Key questions answered in this report
What will the market size be in 2019 and what will the growth rate be?
What are the key market trends?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the market opportunities and threats faced by the key vendors?
What are the strengths and weaknesses of the key vendors?
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