ICT Media

Mobile Value-Added Services in Europe: Forces Driving and Inhibiting Enterprise MVAS for MNOs

  • MAR532252
  • 29 Pages
  • December 2015
  • ICT Media
Summary
The first section presents a set of definitions and taxonomy for MVAs. It then provides the market context, including MVAs adoption trends based on the enterprise survey, and looks at the major forces driving and inhibiting MVAs adoption across enterprises in Europe. The report contains two case studies of MNOs, providing in-depth views of the strategies and technologies used in the MVAs space.

Key Findings
- What are MVAs and why is adoption of them high in Europe?
- Learn about market drivers and inhibitors
- Explore working examples of telecommunications services providers

ReasonsToBuy
What are MVAs?
Why are enterprises across Europe adopting MVAs?
What are the major market drivers and inhibitors?
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