Advancement in the mobile device (smartphone, tablet and laptops) market have been occurring at a rapid pace‐whether in storage, performance, application, capability or internet connectivity. However there is a fundamental area where broad advancements have not been realized on mobile devices as compared to computers. Mobile security has always been one of the key elements within the mobile devices such as smartphones, tablets and laptops. As mobile device usage increases, particularly in smartphones and tablets, there is a better security and integrity need.
Mobile security software solutions are rapidly gaining importance and is estimated to grow in the years to come. The enterprises allowing their employees to bring their mobile devices in the arena would face security challenges to protect their corporate data. Different financial institutions, government agencies and other SMB enterprises are adopting BYOD policies thus demand more secured solutions in order to protect their corporate data without hampering personal data of the employee. To minimize the malware, data loss and other security breach effects, companies are on the verge to produce mobile security software solutions that would meet requirements of different enterprises. Over the time various security software and hardware solutions have been developed by the companies such as authentication security, mobile application management, containerization software and many more. Adoption of BYOD policy in an organization makes employees more productive. The employees access to the corporate network and data has made organizations to invest further in the development of custom applications.
The BYOD policy and VPN protection are acting as major driving forces for the market growth. Product launches and enhancements are the key strategies adopted by the market players to enhance their market share. For instance, Kaspersky has introduced new virtualization 2.0 security solution to provide advanced protection to VMware, Microsoft virtualization platforms. Intel has introduced Intel® Data Protection Technology for securing end-to-end transactions of the customers.
On the basis of solutions, global mobile security market is segmented into authentication, mobile application management and mobile data protection. The mobile application management trend is likely to increase as more applications would be developed by the developers. Some of the prime reasons for the development of application security solutions would be the increase in dependence on applications and the frequency and length of usage.
On the basis of security types, the mobile security market is segmented into integrated-mail and Anti-Virus. The various operating systems driving the mobile security market includes iOS, Android, Microsoft, Blackberry and Others. Android is the fastest adopting OS in the mobile device market with thousands of devices activated per day. To expand the market share, Apple has introduced iOS version of the operating system which approves the applications on the Appstore.
Small and Medium Businesses (SMBs) adopts the BYOD policy which demands varied security software to protect the corporate data. Different enterprises such as financial institutions, retail, education, manufacturing and automotive, healthcare and others. The financial institutions such as banking sector dominates the enterprise security usage followed by healthcare and government agencies.
Geographically, the market is segmented into, North America, Europe, Asia Pacific and LAMEA. In the years to come, Asia-Pacific should be a prominent mobile security market, owing to the rapidly growing population, increasing IT hubs. This would indirectly boost the market for mobile security market in the Asia-Pacific region.
KEY MARKET SEGMENTS
Global Mobile Security Market by Solution
Global Mobile Security Market by Types
Global Mobile Security Market by OS
Global Mobile Security by End Users
Global Mobile Security Market by Geography
SIMILAR MARKET STUDIES
Live Chat Software Market by Product Type (Informational Live Chat Systems, Sales Live Chat Systems, and Customer Service Live Chat Systems) and by End User (Telecommunication and IT, Retail, BFSI, Travel & Hospitality, Manufacturing, Healthcare, and Others): Global Opportunity Analysis and Industry Forecast, 2017-2023
Live chat is a real-time communication software, which is increasingly used by website providers to interact directly with visitors on their websites through the combination of survey forms, instant messaging, or chat. It enables real-time communication between two users through a connected device, which is appropriate for low to moderately ...
September 2017 | $5370 | View Details >>
The global Workflow Automation market is valued at XX million USD in 2016 and is expected to reach XX million USD by the end of 2017, growing at a CAGR of XX% between 2016 and 2022. Japan plays an important role in global market, with market size of xx million USD ...
September 2017 | $3085 | View Details >>
This report mainly introduces volume and value market share by players, by regions, by product type, by consumers and also their price change details. As a Detailed Analysis report, it covers all details inside analysis and opinion in Workflow Automation industry. This report splits Workflow Automation market By Offering, By Process, ...
September 2017 | $3250 | View Details >>
This report presents a comprehensive overview of the Workflow Automation market in Europe, which shares the history data information from 2012 to 2016, and forecast from 2017 to 2022. This report provides a detailed analysis of the market, including its dynamics, structure, characteristics, main players, growth and demand drivers, etc. As ...
September 2017 | $2960 | View Details >>
UPCOMING MARKET RESEARCH REPORTS
2017 © Copyright Big Market Research