ICT & Media

Media North America (NAFTA) Industry Guide 2017

  • MAR1940385
  • 107 Pages
  • September 2017
  • ICT & Media
Media North America (NAFTA) Industry Guide 2017

Summary

The NAFTA Media industry profile provides top-line qualitative and quantitative summary information including: market size (value 2012-16, and forecast to 2021). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Synopsis

Essential resource for top-line data and analysis covering the NAFTA media market. Includes market size and segmentation data, textual and graphical analysis of market growth trends and leading companies.

Key Highlights

- The North American Free Trade Agreement (NAFTA) is a trade agreement between the countries in North America: the US, Canada and Mexico. The media industry within the NAFTA countries had a total market value of $319.3 billion in 2016.The Mexico was the fastest growing country, with a CAGR of 1.1% over the 2012-16 period.
- Within the media industry, the US is the leading country among the NAFTA bloc, with market revenues of $301.4 billion in 2016. This was followed by Canada and Mexico, with a value of $11.1 and $6.8 billion, respectively.
- The US is expected to lead the media industry in the NAFTA bloc, with a value of $319.4 billion in 2021, followed by Canada and Mexico with expected values of $11.2 and $8.2 billion, respectively.

Scope

- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the NAFTA media market
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the NAFTA media market
- Leading company profiles reveal details of key media market players NAFTA operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the NAFTA media market with five year forecasts
- Compares data from the US, Canada and Mexico, alongside individual chapters on each country

Reasons to buy

- What was the size of the NAFTA media market by value in 2016?
- What will be the size of the NAFTA media market in 2021?
- What factors are affecting the strength of competition in the NAFTA media market?
- How has the market performed over the last five years?
- What are the main segments that make up the NAFTA media market?
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