Consumer Goods

Mass Beauty Care Market in US 2016-2020

  • TEC612694
  • 106 Pages
  • June 2016
  • Consumer Goods
About the Mass Beauty Care Market in the US

The beauty industry can be divided into two broad segments: mass beauty care and premium beauty care, on the basis of the target market and product pricing. The mass category of products is targeted at the middle- and low-income population, whereas the premium category is targeted at the upper-income class or affluent population.
The sheer consumption potential of the US has resulted in the country gaining the interest of retailers worldwide. Within the organized retail space, department stores in particular have received the attention of global heavyweights such as Walmart and Costco and the homegrown JC Penny and Sears.

Technavios analysts forecast the mass beauty care market in the US to grow at a CAGR of 2.59% during the period 2016-2020.

Covered in this report
The report covers the present scenario and the growth prospects of the mass beauty care market in the US for 2016-2020. To calculate the market size, the report considers the revenue generated from the retail and salon sales of beauty care products to individual customers in the US. It does not consider the service revenue of the salons.

The market is divided into the following segments based on product:
Based on product category, the market is segmented into:
Color cosmetics (make-up)
Deodorants
Hair care products
Skin care products

Technavio's report, Mass Beauty Care Market in the US 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the operating in this market.

Key vendors
Coty
Este Lauder
Johnson & Johnson
L'Oral
Procter & Gamble
Unilever

Other prominent vendors
Amway
Avon Products
Beiersdorf Global
Cadiveu Professional USA, Chanel
Church & Dwight
Colgate-Palmolive
Combe
Conair
Edgewell Personal Care
Helen of Troy
Henkel
Kao USA
Markwins Beauty Products
Mary Kay
O Boticrio
Reckitt Benckiser
Revlon
Toms of Maine

Market driver
Well-established organized retail sector
For a full, detailed list, view our report

Market challenge
Risk of exposure to toxic chemicals
For a full, detailed list, view our report

Market trend
E-retailing and social media marketing
For a full, detailed list, view our report

Key questions answered in this report
What will the market size be in 2020 and what will the growth rate be?
What are the key market trends?
What is driving this market?
What are the challenges to market growth?
Who are the in this market space?
What are the market opportunities and threats faced by the key vendors?
What are the strengths and weaknesses of the key vendors?

You can request one free hour of our analysts time when you purchase this market report. Details are provided within the report.


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