IT Business Confidence Tracker Report Q4 2013 is a new report by Kable that globally analyzes industry opinions on the latest economic and customer issues, and their impact upon investment decisions and growth prospects within the IT industry. This report also examines the current and future state of economy and its retrospective effect on the industry. Furthermore, it analyzes the change in ICT product and services prices, industry growth prospects, customer confidence levels, and market trends currently affecting industry dynamics. The report identifies the pressing business concerns and key business priorities highlighted by industry executives which will affect the companys performance over the next six months.
To identify the current and future operating conditions of the global economy.
Analyzes the global economic situation over the next six months as identified by respondents.
Uncovers the key issues and challenges that prevent respondents from doing business.
Forecasts the change in prices of ICT products and services over the next six months compared to the current scenario.
Identifies the major changes in customer confidence levels in the IT industry over the next six months.
Why was the report written?
This report is the result of an extensive survey drawn from Kables exclusive panel of industry executives. The report analyzes current economic conditions prevailing across the globe and their impact on the IT industry, and forecasts the industrys growth prospects over the next six months. The report provides information about projected changes in the price of ICT products and services from existing levels, and identifies changes in customer confidence levels and investment activity towards specific sectors within the industry.
What is the current market landscape and what is changing?
Overall, 69% and 68% of respondents expressed a positive outlook for both company and industry growth prospects over the next six months, respectively.
What are the key drivers behind recent market changes?
Increase in market share and the ability to retain customers are the most preferred priorities by executives operating across all the regions.
What makes this report unique and essential to read?
IT Business Confidence Report Q4 2013 is a new report by Kable that analyzes the industry sentiments globally on the latest economic and customer issues and their impact upon investment decisions and growth prospects within the IT industry. This report also examines the executive opinion about current and future state of economy and its retrospective effect on the industry. Furthermore, it analyzes the change in ICT product and services prices, sales performance, and staff headcount within the industry over the next six months. In addition, it provides an overview of the key priorities, threats, and opportunities for the global IT industry over the next six months.
Overall, 50% of respondents state that they are operating in a stable economic environment, while 29% state that the current economic conditions are unfavorable.
In total, 67% of industry executives have anticipated that the global economic outlook over the next six months will slightly improve in Asia-Pacific.
Industry confidence is comparatively low particularly in Europe as the economy is improving at a slow pace due to growing uncertainty and social unrest, resulting in decrease of IT budget from companies.
Across the globe, an upsurge in new competition is the biggest concern for industry executives, while cybercrime has become a major concern for IT companies operating in North America.
Improving operational efficiency and growing market share are key priorities over the next six months for respondents who are operating in Asia-Pacific.