Groupe ADEO: Retailing - Company Profile and SWOT Analysis

  • CAN162074
  • 23 Pages
  • December 2014
  • Retail
Canadean's "Groupe ADEO: Retailing - Company Profile & SWOT Analysis" contains in depth information and data about the company and its operations. The profile contains a company overview, key facts, major products and services, SWOT analysis, business description, company history, recent developments, key employees as well as company locations and subsidiaries.

This report is a crucial resource for industry executives and anyone looking to access key information about "Groupe ADEO"

The report utilizes a wide range of primary and secondary sources, which are analyzed and presented in a consistent and easily accessible format. Canadean strictly follows a standardized research methodology to ensure high levels of data quality and these characteristics guarantee a unique report.

Examines and identifies key information and issues about "Groupe ADEO" for business intelligence requirements.

Studies and presents the company's strengths, weaknesses, opportunities (growth potential) and threats (competition). Strategic and operational business information is objectively reported.

The profile also contains information on business operations, company history, major products and services, key employees, and locations and subsidiaries.

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Key Highlights
Groupe ADEO (Adeo) is a retailer of home improvement do-it-yourself (DIY) products.. The company offers a wide range of products including building products, gardening products, decorative products, kitchen products, bathroom accessories and storage goods. It also provides services such as home delivery, vehicle hire and after-sales services, installation services, DIY courses. The company operates hypermarkets, local chains, specialty stores and warehouse stores. Adeo operates hypermarkets under the Leroy Merlin banner and warehouse stores under Bricoman and Bricomart banners. Additionally, it retails products online through e-commerce websites,,,, and Geographically, the company's operations are spread across Brazil, China, Cyprus, France, Greece, Italy, Poland, Portugal, Romania, Russia, Spain,and Ukraine. Adeo is headquartered in Lezennes, Lille, France.
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