Food & Beverages

Greek Yogurt Market in the US: Trends, Size, and Forecast 2015-2019

  • TEC280103
  • 51 Pages
  • August 2015
  • Food & Beverages

About Greek Yogurt 

Greek yogurt, also known as strained yogurt, is the by-product of milk where the yogurt is strained and whey removed. Greek yogurt has appealed to the American palate, resulting in increased sales of all types of yogurt. Greek yogurt is thicker and creamier compared to regular yogurt and contains twice the amount of protein.



The demand for Greek yogurt in the US is high because of their growing passion for healthy eating. Greek yogurt is considered healthy because of its high protein and low sugar content. It is also available in fat-free and low-fat options. Consumers prefer Greek yogurt over other foods as it is filling and more nutritious. 



Technavio’s analysts forecast the Greek yogurt market in the US to grow at a CAGR of 5.01% over the period 2014-2019.



Covered in this Report

This report covers the present scenario and the growth prospects of the Greek yogurt market in the US for the period 2015-2019.



Technavio's report, Greek Yogurt Market in the US 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report includes a comprehensive discussion on the market. The report further includes a discussion of the key vendors operating in this market and a comment on the vendors’ product portfolios.



Key Vendors

• Chobani

• Danone

• FAGE

• Yoplait



Other Prominent Vendors

• Anderson Erickson

• Brown Cow

• Cabot

• Ellenos

• Green Mountain Creamery

• Hiland 

• Straus Family Creamery

• Yopa!



Market Driver

• Increased Adoption as Healthy Substitute for Breakfast

• For a full, detailed list, view our report



Market Challenge

• Pollution by Acid Whey

• For a full, detailed list, view our report



Market Trend

• Greek Yogurt in Skin Care Products

• For a full, detailed list, view our report



Key Questions Answered in this Report

• What will the market size be in 2019 and what will the growth rate be?

• What are the key market trends?

• What is driving this market?

• What are the challenges to market growth?

• Who are the key vendors in this market space and what is their portfolio matrix?

• What are the market opportunities and threats faced by the key vendors?

• What is the competitive landscape as characterized by geography?

• What are the strengths and weaknesses of the key vendors?


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