Consumer Goods

Global Tradeshow Update: PLMA 2013

  • CAN376223
  • 20 Pages
  • May 2013
  • Consumer Goods
Summary
The Global Tradeshow Update is Canadean's look back at PLMA. The update provides an overview of the event, reports the opinions of exhibitors and organizers on the key issues affecting the sector, and also provides a Summary of major products and innovations from the tradeshow.


Synopsis
- Get the highlights from this year's PLMA.

- Drive product ideation or track emerging trends by studying the key innovations from the tradeshow.

- Gain an insight into the mood of the industry through the opinion of key players.

ReasonsToBuy
- What is PLMA?

- What were the highlights of this year's show?

- What were the major new product and innovation trends to emerge from PLMA that I should be aware of?

Key Highlights
At this year's PLMA, the Innovation Tracking team recorded a frozen fruit launch that gets innovative with packaging, as well as products aimed at consumers with busy lifestyles, such as ready-to-eat paella. Also noted was a liquid seasoning designed to be added to stir fries, sauces, and marinades, and a strawberry-scented cat litter.
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