Consumer Goods

Global Deodorant Market 2016-2020

  • TEC626410
  • 57 Pages
  • July 2016
  • Consumer Goods
About the Global Deodorant Market

Deodorants and antiperspirants are in high demand in developed regions such as the Americas and Western Europe. With consumers there increasingly opting for products that contain natural ingredients, manufacturers have been reformulating their products to cater to this requirement. The growing implementation of daily grooming routines among teenagers and white collar professionals is also contributing to the sale of deodorant products.

To meet the growing consumer demand for multifunctional products, vendors are enhancing the basic functions of deodorants to include antiperspirant and skin lightening features. Dove Go Fresh and Dove Original Clean are examples of solid multifunctional deodorants.

Technavios analysts forecast the global deodorant market to grow at a CAGR of 5.65% during the period 2016-2020.

Covered in this report
The report covers the present scenario and the growth prospects of the global deodorant market for 2016-2020. To calculate the market size, Technavio considers the revenue generated from the retail sales of deodorants and antiperspirants.

The market is divided into the following segments based on geography:
Americas
APAC
Europe
MEA
Technavio's report, Global Deodorant Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
Avon
Beiersdorf
Colgate-Palmolive
Henkel
P&G
Unilever

Other prominent vendors
Adidas
CavinKare
Chanel
Christian Dior
Church & Dwight
Estee Lauder
Godrej Consumer Products
Hypermarcas
Kao
Lion
L'Oreal
McNroe
Playboy
Raymond
Revlon
Shekofa Kish
Shiseido
Tom's of Maine
TTK Healthcare
Verdan Sarl
Vini Group
Yardley of London

Market driver
Increasing concern about hygiene among consumers
For a full, detailed list, view our report

Market challenge
Concerns related to toxicity of chemicals
For a full, detailed list, view our report

Market trend
Demand for organic and natural deodorant products
For a full, detailed list, view our report

Key questions answered in this report
What will the market size be in 2020 and what will the growth rate be?
What are the key market trends?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the market opportunities and threats faced by the key vendors?
What are the strengths and weaknesses of the key vendors?

You can request one free hour of our analysts time when you purchase this market report. Details are provided within the report.



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