Food & Beverages

Consumer Trends Analysis: Understanding Consumer Trends and Drivers of Behavior in the Italian Savory Snacks Market

  • CAN94299
  • 57 Pages
  • April 2014
  • Food & Beverages

Synopsis
Understanding Consumer Trends and Drivers of Behavior in the Italian Savory Snacks Market provides an overview of the market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. The report highlights innovative new product development that effectively targets the most pertinent consumer need states, and offers strategic recommendations to capitalize on evolving consumer landscapes.
Scope
Understanding Consumer Trends and Drivers of Behavior in the Italian Food Market identifies the key demographic groups driving consumption, and what motivates their consumption. The report uses a unique method of quantifying consumer trends to highlight the degree of influence they have on consumption within the category. The report also identifies the most important trends within the market and shows whether beliefs over what influences consumer behavior within the category are accurate.

Get access to:

Key consumer demographic groups driving consumption within the Italian market. The figures showcase the number of times consumers of specific ages and gender consume Savory Snacks, as well as identifying whether these demographic groups "over" consume in the category (i.e. they account for a higher proportion of occasions than the proportion of society they represent overall).

Market value and volumes over 20082018 for Italy and nine other countries to give a global context.

The degree of influence that the 20 key consumer trends identified by Canadean have on Savory Snacks consumption volumes, with granular analysis on the extent that degree of influences varies between gender and age group.

Insight into the implications behind the data, and analysis of how the needs of will evolve in the short-to-medium term future.

Examples of international and Italy-specific product innovation targeting key consumer needs.
Summary
The Italian Savory Snacks market volume is the smallest across major global markets.

Hectic lives and economic uncertainty, leading to raised stress levels, will continue to motivate consumption of Savory Snacks in Italy.

Consumption of Savory Snacks products among Italians was driven by the pursuit of fun and indulgence.

With an increasing number of consumers aged 55 and over, healthier version of snacks will help to target adjusting eating patterns.
ReasonsToBuy
Understanding Consumer Trends and Drivers of Behavior in the Italian Food Market brings together consumer analysis and market data to provide actionable insight into the behavior of Italys Savory Snacks consumers. This is based on Canadeans unique consumer data, developed from extensive consumption surveys and consumer group tracking, which quantifies the influence of 20 consumption motivations in the Savory Snacks sector. This allows product and marketing strategies to be better aligned with the leading trends in the market.
Please Select Format

Need More Information

Contact us
+ 1-800-910-6452
+1-971-202-1575
+91 20 66346066
--- or ---
help@bigmarketresearch.com

 

UPCOMING MARKET RESEARCH REPORTS

Global Low Calorie Food Market (Types, Applications and Geography) - Size, Share, Global Trends, Company Profiles, Demand, Insights, Analysis, Research, Report, Opportunities, Segmentation and Forecast, 2012 - 2020

Low calorie food is a major growing segment in health food market. The increasing health concerns and changing lifestyle is pushing this market segment upwards. Low calorie food is beneficial ...

July 2017  |   Price:$ 5370    | Pre Book Price:$ 5370

Read More >>

Global Packed Food Market (Categories, Confectioneries, Type Packed Food, Geography) - Size, Share, Global Trends, Company Profiles, Demand, Insights, Analysis, Research, Report, Opportunities, Segmentation and Forecast, 2013 - 2020

Packaging of food products provide protection from external environment and maintain physical, chemical and biological structure of the food. The demand for packed food is high due to increase in ...

July 2017  |   Price:$ 5370    | Pre Book Price:$ 5370

Read More >>

Global Baking Powder Market (Product Types and Geography) - Size, Share, Global Trends, Company Profiles, Demand, Insights, Analysis, Research, Report, Opportunities, Segmentation and Forecast, 2012 - 2020

Baking powder is a dry chemical leavening agent composed of carbonate, inert fillers and weak acid. It is generally used for increasing the volume of baked goods. Certifications under PFO ...

July 2017  |   Price:$ 5370    | Pre Book Price:$ 5370

Read More >>

Global Baking Ingredients Market (Ingredients, Products and Geography) - Size, Share, Global Trends, Company Profiles, Demand, Insights, Analysis, Research, Report, Opportunities, Segmentation and Forecast, 2012 - 2020

Baking ingredients such as flour, baking powder, yeast, etc., are used to make bakery products. The most popular bakery products include cakes and breads. Baking ingredients are widely used in ...

July 2017  |   Price:$ 5370    | Pre Book Price:$ 5370

Read More >>

Fresh Food Packaging Market - Opportunities and Forecast, 2014 - 2020

The demand for fresh food packaging has increased exponentially in recent times mainly due to increasing health awareness concerns, emphasis on the quality of products and services, and the convenience ...

July 2017  |   Price:$ 5370    | Pre Book Price:$ 5370

Read More >>

Global Fishery Machinery Manufacturing Market (Geography) - Size, Share, Global Trends, Company Profiles, Demand, Insights, Analysis, Research, Report, Opportunities, Segmentation and Forecast, 2013 - 2020

Growing awareness regarding the benefits of incorporating fish into regular diet and the growth of the aquaculture market are the major factors fuellingthe growth of the fishery machinery market. Fishes contain omega-3 fatty acids and are a rich source of protein which helps in lowering blood pressure.

July 2017  |   Price:$ 5370    | Pre Book Price:$ 5370

Read More >>

2017 © Copyright Big Market Research

View Pricing >>