Food & Beverages

Consumer and Market Insights: Syrups and Spreads Market in Indonesia

  • CAN420776
  • 79 Pages
  • February 2016
  • Food & Beverages
Summary
The Syrups and Spreads market is forecast to register moderate growth during 2015-2020, which will be primarily driven by the Syrups category. Syrups and Spreads products that facilitate out-of-home consumption will be increasingly preferred by Malaysian consumers while value will also remain an important consideration.

Key Findings
-Of the five categories analyzed, Syrups will be the fastest growing value category, registering a CAGR of 4.0% during 2015-2020

-Savory Spreads witnessed higher preference amongst urban population base

-Convenience Stores is the leading distribution channel accounting for nearly half of the overall Syrups and Spreads distribution

-The Syrups and Spreads market in the country is competitive and is led by players such as Astaguna Wisesa and Ferrero SpA

-Wellbeing and Bargain Hunting are the major trends that are driving growth for Syrups and Spreads products consumption

-Health conscious and environmental conscious are the factors that drive growth for organic products in Indonesian Syrups and Spreads market

Synopsis
Canadean's Consumer and Market Insights report on the Syrups and Spreads market in Indonesia provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

-Market data: Overall market value and volume data with growth analysis for 2015-2020

-Category coverage: Value and growth analysis for Syrups, Molasses, Sweet Spreads, Jams, Jellies and Preserves and Savory Spreads, with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

-Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015

-Distribution data: Percentage of sales within each category through channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and others in 2015

-Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for flexible packaging, rigid plastics, rigid metal and others; container data for: Jar, Tub, Can-Food and others

-Consumer level trends: Top four consumer trends which influence Spirits consumption

-Future outlook: Reviews and recommendations on how the market will shape up from 2015-2020

ReasonsToBuy
-Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

-Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

-Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

-Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

-Access the key and most influential consumer trends driving Spirits consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target

-Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
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