Food & Beverages

Consumer and Market Insights: Savory Snacks in Peru

  • CAN656557
  • 87 Pages
  • June 2016
  • Food & Beverages
Summary
The Savory Snacks market in Peru is forecast to grow at a faster rate in 2015-2020 as compared to 2010-2015, which is mainly driven by growing GDP per capita. The Peruvian Savory Snacks market is led by the Potato Chips category in value terms while Processed Snacks is forecast to register fastest growth during 2015-2020. Free From is the most popular Health and Wellness attribute driving the sales of Savory Snacks products in the country.

Key Findings
-The Processed Snacks category will gain maximum market share during 2015-2020

- Food and Drinks Specialists is the leading distribution channel in Peru's Food market

- Lay's is the leading brand in Potato Chips category, both in value and volume terms

-Private label products in the Processed Snacks category registered the fastest growth during 2012-2015

- Flexible Packaging is the most commonly used packaging material in the Peruvian Savory Snacks market

-Box is the only outer type used in the Peruvian Savory Snacks market

Synopsis
Canadean's Consumer and Market Insights report on the Savory Snacks market in Peru provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

-Market data: Overall market value and volume data with growth analysis for 2010-2020

-Category coverage: Value and growth analysis for Ethnic/Traditional Snacks, Meat Snacks, Nuts and Seeds, Popcorn, Potato Chips, Pretzels and Processed Snacks with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

-Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015

-Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and others in 2015

-Consumer survey data: Provides category volume consumption by gender, age-group, education and urbanization.

-Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Flexible Packaging, Paper and Board, Rigid Plastics, and others; container data for: Bag/Sachet, Pouch, Can- Composite, Film and others

ReasonsToBuy
-Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

-Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

-Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

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